Top 2024 resources on backfiring
Best backfiring resource in 2024.
Learn more about backfiring to improve your e-commerce strategy.
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Chatbots are backfiring, ‘driving away customers’
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The use of chatbots in customer support can backfire and result in the loss of business, according to a new Brunel Business School study.
Topics: customers, customer, chatbot, away, backfiring, service, interactions, study, driving, result, support, negative, chatbots.