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• 12 Lovable Valentine’s Day Marketing Strategies for 2020 - Based on statistics from the National Retail Federation on Valentine’s Day celebrations, 2019 was a bad year for love. Only…
  Topics: ideas, email, holiday, bon, shoppers, day, marketing, customers, valentines, charm, love, gift.
• 15 Time Management Skills, According to HubSpot Marketing Managers - It's late and you're working on a project that's due soon.
  Topics: youre, managers, management, day, team, skills, according, tasks, manager, marketing, hubspot, project, working, work, task.
• 16 of the Best Meeting Scheduler Tools to Organize Your Day - We complain about spending countless hours in unproductive and mismanaged meetings.
  Topics: meetings, free, tool, calendar, scheduling, best, scheduler, tools, organize, meeting, day, software, times, attendees.
• 18 Dropshipping F***ups: Successful Owners Share Their Most Memorable Mistakes - Sure, success is cool, inspiring, and all that, but what about failures? Sometimes it’s nice to know you’re not alone in fumbling through the process of starting a business.  And it’s not just newbies who make mistakes. Dig deep enough and you’ll find that behind the fast cars, fancy watches, […]
  Topics: fups, customer, product, memorable, successful, share, dropshipping, store, started, biggest, owners, products, order, ads, fup, mistakes, day.
• 18 Webinar Promotion Tips to Guarantee Nobody Misses Your Next Webinar - Here at HubSpot, we know a thing or two about webinars. We set the Guinness World Record for largest online marketing seminar in 2011, hosted webinars with partners such as Facebook, LinkedIn, and Unbounce, and we’re able to host and promote in-house because of the modern marketing team we've built. No matter how great the content of your webinar is, though, it doesn't mean much if there's nobody there to hear it.
  Topics: attendees, misses, webinars, content, marketing, promotion, day, guarantee, page, tips, webinar, landing, audience, email.
• 20 Nerdy Valentine's Day Gifts for the Marketer in Your Life - Roses are red, violets are blue, Valentine's Day is coming ... and you didn't think this one through.
  Topics: camera, gifts, youre, valentines, day, marketer, love, life, gift, special, potato, water, nerdy.
• 21 Daily Routine Examples To Prevent Going Stir Crazy At Home - A daily routine can transform a mundane, stuck-at-home for three months situation into an exciting, productive, and good old time. If you’re like most people, home can sometimes be a place of calm and other times a storm. Going to work every day and getting some space from loved ones […]
  Topics: routine, add, way, examples, going, day, youre, work, daily, prevent, morning, youll, evening, crazy, stir.
• 278 Social Media Holidays for Your 2021 Content Calendar [+Template] - Do you celebrate International Cat Day, Pizza Day, or Talk Like a Pirate Day?
  Topics: calendar, international, awareness, template, day, national, holidays, media, world, social, content.
• 300+ Motivational Quotes To Reach Your Potential Each Day - Motivational quotes can help you reach your potential each day. Sure, they’re just words. But they’re positive words. And if you’re on the verge of giving up or struggling to push yourself to the next level, sometimes that’s just what you need. So whether you’re trying to finish a project, […]
  Topics: potential, motivational, dont, success, unknown, youre, change, reach, life, world, quotes, day, work.
• 3PL Founder: ‘I’m in the Exceptions Management Business’ - Jay Sauceda launched his ecommerce fulfillment company, Sauceda Industries, in 2013 in Austin, Texas. He says packing and shipping products is easy. What's difficult, he stated, is managing unforeseen events. "The shipping business is, essentially, the exceptions management business," he told me.
  Topics: clients, 3pl, shipping, launched, sauceda, founder, management, orders, exceptions, business, ship, im, company, day, fulfillment, warehouse.
• 5 Content Marketing Ideas for April 2021 - Content marketing is the act of creating content to attract and retain prospects. Opportunities abound in April 2021, with topics as diverse as the Pony Express, National Beer Day, Arbor Day, and TikTok.
  Topics: ideas, companys, marketing, express, videos, tiktok, company, pony, day, beer, content.
• 5 Content Marketing Ideas for February 2021 - Your company's February 2021 content marketing could cover the obvious, such as Valentine's Day, and the obscure, such as Ice Cream for Breakfast Day. Content marketing is the act of creating content, publishing it, and promoting it with the goal of attracting, engaging, and retaining customers.
  Topics: ideas, day, black, products, history, content, marketing, ice, valentines, month, cream.
• 5 Content Marketing Ideas for January 2021 - January 2021 can represent a beginning for content marketers to build communities, stream live videos, write about national holidays, report industry news, or visually expose interesting industry data. Content marketing is the act of curating or creating content such as articles, podcasts, videos, and graphics.
  Topics: industry, business, ideas, national, day, marketing, stream, content, river, community, live.
• 5 Content Marketing Ideas for June 2021 - From bicycles to Omaha Beach, June 2021 is full of international celebrations and historical events to fuel your company's content marketing. What follows are five content marketing ideas you can use for your business this June.
  Topics: pet, world, marketing, sustainable, million, ideas, retailer, bicycle, day, content.
• 5 Content Marketing Ideas for May 2020 - The coronavirus pandemic will almost certainly be the top news story in May 2020 as it was in March and April. But there are still opportunities for marketers to publish content that will attract an audience.
  Topics: coronavirus, pandemic, ideas, marketing, video, day, business, nurses, content, writing.
• 5 Content Marketing Ideas for October 2020 - Content marketing can help connect with new customers or deepen relationships with existing ones. But some businesses struggle to find topics to address. The good news is that opportunities abound in October 2020, when a company could cover National Taco Day, raise cybersecurity awareness, profile customers, provide a brief history of products, or identify Halloween do-it-yourself projects.
  Topics: brief, taco, tacos, marketing, ideas, content, national, day, security, history, customers.
• 5 Content Marketing Ideas for October 2021 - In October 2021, your content marketing could feature product-focused tutorials, storytelling, and annual observances, such as a little holiday called Halloween. Content is an integral part of ecommerce marketing.
  Topics: older, persons, marketing, day, little, content, summer, st, million, ideas, tutorials.
• 5 Content Marketing Ideas for September 2021 - In September 2021, content marketers can offer courses, suggest gifts, celebrate holidays such as Grandparents’ Day and the Mid-Autumn Festival, or provide how-to help. Content marketing is the act of creating,
  Topics: marketing, gift, grandparents, holiday, ideas, content, offer, day, midautumn, howto.
• 7 Tips for Working Remotely with Roommates or Family, From HubSpot Marketers - While working remotely offers challenges of low visibility, loneliness, and feeling out of the loop, the ability to work from home also comes with major perks.
  Topics: room, family, space, remotely, roommates, work, working, members, hubspot, roommate, marketers, meetings, day, tips.
• 8 Tips for a Better Work-Life Balance - There are some people who won’t rest until they become a multimillionaire and have that perfect house (white picket fence included). And some of us, meanwhile, will be happy if we can simply uncover the baffling mystery of how to balance work and life. If you’re in this second camp, […]
  Topics: personal, youre, things, youll, list, balance, worklife, start, tips, life, better, work, day.
• 9 Valentine's Day Marketing Campaigns We Love - Love, flowers, chocolate, bla bla bla ... Where are the marketing results?!
  Topics: valentines, marketing, ad, campaigns, content, day, campaign, love, cupid, twitter, single.
• A Day in the Life of an SEO - Search engine optimizers are like black sheep in a family. Our work is often misunderstood. Colleagues wonder what we are doing or how we make money for the company. Why do we read blog posts all day, they sometimes ask? Success in organic search can be elusive.
  Topics: day, seo, clients, urls, life, organic, traffic, recommendations, search, google, tests.
• A Guide to Finding Online Deals Outside of Amazon Prime Day - Ecommerce is more competitive than ever, so don't limit yourself to one online giant's deep discounts.
  Topics: small, youre, shopping, outside, gift, online, amazon, business, sales, day, guide, finding, deals, local, prime.
• A Subdued Prime Day 2021 Despite Competitors - Every year since 2017 I've written an analysis of Amazon's Prime Day. This year's review includes the online sales of certain competitors rather than Amazon alone. Amazon itself does not share complete Prime Day revenue figures.
  Topics: prime, online, subdued, amazon, amazons, products, billion, sales, day, sellers, despite, competitors.
• Alibaba’s Singles Day sales up 26 per cent on last year - Alibaba’s Singles Day retail promotion is over for another year - and predictably a new record was set.
  Topics: million, alibabas, cent, singles, tmall, retail, online, alibaba, chinese, sales, day, brands.
• Amazon Prime Day 2021 Is June 21-22, and Kristen Bell Tells Us Why She's Partnered With Them to Promote Small Businesses - The ecommerce giant grew exponentially in the pandemic, but heading into its annual retail holiday, the emphasis (with some help from a few celebs) is entirely on how it elevates entrepreneurs.
  Topics: partnered, good, thats, promote, small, prime, amazon, support, business, owners, shes, tells, kristen, businesses, day, bell, wanted.
• Amazon Will Reportedly Offer Early Black Friday Deals Starting October 26 - But the etailer will surely offer other deals in the immediate run-up to Black Friday.
  Topics: early, amazon, reportedly, black, amazons, sales, deals, prime, day, starting, q4, consumers, offer.
• Amazon confirms Prime Day delay in US, will run Prime Day in India on Aug 6-7 - Amazon’s annual sales holiday, Prime Day, has typically been a global event — one so big, it often crashes the Amazon retail website. This year, however, the COVID-19 pandemic has disrupted the retailer’s plans. Today, Amazon officially confirmed reports that it will delay Prime Day in the U.S. until sometime later this year. It will […]
  Topics: event, members, pandemic, markets, techcrunch, amazon, later, india, delay, sales, confirms, prime, aug, day, run.
• Amazon confirms Prime Day will run June 21-22, an earlier than usual start - Amazon confirmed its annual sales event known as Prime Day will be held on Monday, June 21 and Tuesday, June 22. Bloomberg had previously reported these same dates, citing leaked records. The once-a-year mega sale had typically been held in July, when the shopping season goes through its usual lull. But due to the COVID-19 […]
  Topics: start, small, usual, confirms, earlier, sellers, prime, run, day, businesses, techcrunch, amazon, including, business, amazons, selling.
• Amazon in Europe welcomes 1,461 new sellers per day - Amazon in Europe has welcomed 115,453 new sellers this year. This equates to 1,461 per day. Most new sellers have joined the Amazon marketplaces in the United Kingdom, the Netherlands and Germany. If this trend continues, the marketplaces of Amazon in Europe will have welcomed over half a million new… Continue reading
  Topics: europe, popular, welcomed, wiser, amazon, welcomes, day, marketplaces, joined, sellers, successful.
• Amazon tests bundled deliveries in Germany - Amazon is testing its Amazon Day service in Germany. With this service, Prime members can have their orders bundled and shipped on a day of their choice. Amazon Day is meant to save packaging material and countless trips from the courier and to prevent multiple delivery attempts. Amazon first introduced… Continue reading
  Topics: germany, bundled, amazon, retail, deliveries, day, testing, tests, prime, service, wants, delivery.
• Amazon tops 1 million Prime subscribers in India; reports record seller participation in Prime Day - Amazon has amassed at least 1 million subscribers for its Prime loyalty program in India, the e-commerce giant revealed today in a long rundown of how its platform fared during last week’s Prime Day in the world’s second largest internet market. More than a million Prime subscribers in India shopped from small businesses in the […]
  Topics: day, weeks, seller, country, reports, techcrunch, tops, amazon, businesses, subscribers, prime, sellers, record, participation, india, million, company, small.
• Authentication and StockX’s global arms race against fraudsters - In this part of the EC-1, we’ll explore how authentication got started at StockX and how it has grown, as well as what it takes to compete with the fakes — and the fallout when the company gets a decision wrong.
  Topics: fraudsters, authentication, really, yarbrough, shoes, global, arms, day, sneaker, stockx, wanted, techcrunch, stockxs, sneakers, race, process.
• Be Mine: A Brief History of Valentine's Day Marketing - When I was in grade school, Valentine's Day was one of my favorite holidays. There were cards. There was the possibility that your crush actually liked you back. And, there was the chocolate — so much chocolate. Little did I know that the roots of this holiday bore little-to-no resemblance to my childhood experience of it.
  Topics: valentine, day, england, holiday, cards, love, brief, chocolate, howland, history, company, valentines, marketing.
• Black Friday online shopping comes in $9B, $3.6B on smartphones - Black Friday — the day that launched 1,000 other shopping holidays — may have lost its place as the “start” of the Christmas shopping season by now (it gets bigger and earlier with each passing year). But the day after Thanksgiving still pulls in a crowd of buyers looking for a bargain and remains a major […]
  Topics: start, smartphones, techcrunch, holiday, adobe, shopping, sales, 9b, 36b, comes, black, retailers, online, spent, billion, day.
• China proposes antitrust law ahead of Singles’ Day shopping spree - Debates over anti-competitive practices amongst China’s internet firms resurface every year in the lead up to Singles’ Day, a time when online retailers exhaust their resources and deploy sometimes sneaky tactics to attract vendors and shoppers. This year, just a day before the world’s largest shopping festival was scheduled to fall on November 11, China’s […]
  Topics: ahead, china, antitrust, tencent, proposes, platform, techcrunch, internet, draft, day, spree, singles, jdcom, chinas, alibaba, industry, shopping, worlds, law.
• China to ship 3 billion parcels during post-COVID Singles’ Day - China’s e-commerce behemoths Alibaba and JD.com again claimed to have set records during the world’s largest shopping event, Singles’ Day. The figures can often be gamed to paint a rosy picture of perpetual growth, journalists and analysts have long observed, so they are limited metrics for measuring the firms’ performance or Chinese consumers’ purchasing power […]
  Topics: ship, china, postcovid, jdcom, shopping, day, singles, techcrunch, delivery, workers, parcels, alibaba, speed, logistics, billion.
• Chinese consumers embraced voice ordering on Singles Day - More than 1 million orders were placed and processed through voice command via Alibaba’s Tmall Genie during its 11.11 Global Shopping Festival on Monday.
  Topics: ordering, tmall, china, million, genie, shopping, embraced, singles, voice, speakers, speaker, smart, consumers, sales, chinese, day.
• Cyber Monday totalled $9.4B in US online sales, smartphones accounted for a record $3B - Cyber Monday — the final day of the extended Thanksgiving weekend that traditionally kicks off holiday season spend — broke another e-commerce record: US shoppers racked up a total of $9.4 billion in online sales, according to figures from Adobe. To put that number into some perspective, at its peak, consumers were spending $12 million […]
  Topics: 94b, totalled, record, cyber, 3b, billion, adobe, black, season, sales, online, shopping, accounted, day, smartphones, techcrunch.
• Cyber Monday: Up to $12.7B will be spent online, marking biggest-ever US shopping day - Thanksgiving and Black Friday online shopping this year had big gains on 2019, but both still fell somewhat short of expectations in what is proving to be a good if more muted holiday shopping season without the usual physical crowds to help enforce COVID-19 social distancing and many feeling the economic strain of the health […]
  Topics: adobe, big, spent, thanksgiving, 127b, marking, shopping, billion, online, sales, figures, biggestever, day, techcrunch, cyber.
• DPD UK acquires CitySprint - DPD UK has announced the acquisition of CitySprint, the largest same-day delivery company in the United Kingdom. The acquisition takes place for an undisclosed sum and is still subject to regulatory clearance. When the acquisition becomes official, CitySprint will be part of DPDgroup, the parcel delivery network of GeoPost (which… Continue reading
  Topics: uk, delivery, kingdom, acquires, united, sameday, citysprint, acquisition, dpd, day, logistics.
• Dates and Events to Use in Your 2020 Ecommerce Ad Campaigns - With 2020 already well underway, it’s time to start thinking about all of the fantastic campaigns you can run throughout the year to get customers spending. When you think of days when consumers are prepared to buy, your mind probably jumps to the big end-of-year holidays. But why wait until […]
  Topics: marketing, day, events, calendar, store, products, dates, ecommerce, days, countries, campaigns, big, sales, youre.
• Despite pandemic, Amazon Prime Day expected to generate nearly $10B in global sales - A new forecast released today estimates Amazon’s delayed Prime Day sales event will top last year’s by bringing in an estimated nearly $10 billion in worldwide sales when it runs later this month. According to eMarketer, which released its first-ever Prime Day forecast, consumers will continue to spend heavily on e-commerce and seek out deals […]
  Topics: global, event, emarketer, amazon, days, retailers, despite, nearly, ecommerce, sales, billion, generate, day, expected, prime, pandemic.
• Ecommerce compliance solution Eurora raises 2.5 million euros - Eurora, which offers compliance solutions for cross-border ecommerce companies, has raised 3 million dollars (2.54 million euros). With the money, the Estonian company wants to bring its tool to a million Chinese merchants. Eurora uses artificial intelligence and machine learning to automatically manage cross-border VAT, duty amounts and declarations. The… Continue reading
  Topics: payment, solution, chinese, transactions, compliance, expand, crossborder, whitepaper, ecommerce, day, eurora, solutions, raises, euros, million.
• Ecommerce lessons from Singles Day: How to plan next year’s holiday outreach - As Singles Day continues to overtake the traditional Black Friday/Cyber Monday in terms of sales, merchants eye the holiday with increasing jealousy. And this means we'll see much more adoption and popularization, and so it may be time to consider how this shopping holiday might fit best into your retail business.
  Topics: consider, holiday, plan, lessons, really, shoppers, shopping, day, holidays, sales, singles, ecommerce, outreach, black.
• Email Marketers Should Know Subscribers Better - How important is email list segmentation? Some leading retail brands and marketplaces are allowing subscribers to opt-out of Father's Day email promotions this year. Etsy, Free Fly Apparel, Tesco, and many others have asked subscribers if they want to receive marketing announcements for Mother's Day or Father's Day.
  Topics: subscribers, list, better, day, send, message, marketing, subscriber, marketers, email, know, optout, fathers.
• Employee Spotlight: Inside Elastic Path With Rosie Hamilton - Our people are the center of everything we do at Elastic Path. The “Inside Elastic Path” series is designed to give you insight on what it's like the be a part of our team. Get to know Rosie Hamilton, a Senior Software Engineer, who celebrated her one-year work anniversary last month.   Q: Can you describe a usual workday as a Senior Software Engineer? Rosie: Elastic Pathhas several offices across different time zones. Since I live in UK, I start my work day catching up on slack messages and emails from my colleagues in Canada and the U.S. The rest of the day I have sprint meetings to see how far along we are. I am generally working towards building new features, such as a “Green-Field Service,” so I am quite lucky I get to build things out for the first time.   Q: What is typically the highlight of your day or week? Rosie: The highlight is towards the end of the sprint, when we get to the sprint review. The developers come together to show off what we built.   Q: In your current role, is there something you are most proud of? Rosie:    Q: How would you describe the culture at Elastic Path? Rosie: The culture at Elastic Path is friendly, open and supportive. We get the autonomy to do our own work, and we collaborate and ask for help when needed. There are “no stupid questions,” everyone is very helpful; if you are stuck something you can ping someone on slack, everyone is willing to help.   Q: How has your experience been since shifting to remote work? Have you felt supported? RosieI started this job as a remote worker during the pandemic. There have been positives to working remotely, employees reach out on how I am doing every day, and I constantly feel supported at my role at Elastic Path. I hope to go into an office soon, to meet new faces, since I haven't met anyone in my new city yet.   Q: How has Elastic Path supported your learning & development? Rosie: Elastic Path provides an allowance and dedicated learning and development days every year. During the pandemic I got to attend a development conference called GopherCon EU, that was all remote and I got to do that online. In October, I plan to attend GopherCon UK using the rest of my allowance and that event is face-to-face. So, I am hoping to go to that conference in person.   Q: Thinking back, what were the reasons that made you join Elastic Path? What are the reasons you choose to stay? Rosie: One of my former colleagues was working at Elastic Path. I saw a post about an open position and decided to message them and apply. They gave me information when I asked about the open position. The position was primarily developing using the Go programming language, which I am very passionate about. The main reason I chose Elastic Path is the person I knew was able to vouch for the company, indicating the good culture, friendly team and the software they are building is quite exciting.   Q: Tell me about something that motivates you before work or during work? Rosie: Something that motivates me to stay fit and healthy is working out. I work out by doing weightlifting, running, rowing and climbing. I just started doing Brazilian jiu-jitsu, I use my EP Gym and Fitness allowance to pay towards the jiu-jitsu classes, which is really nice, since I enjoy staying active. I like working out before work or during lunch time, I usually get out to do some running. I like being at home because it means I have my stuff here, so I can eat, write, and train from home. Stay tuned for our next “Inside Elastic Path” series. If you are interested joining our team, check out our open listings and apply today.
  Topics: elastic, remote, hamilton, software, working, work, spotlight, path, day, team, open, sprint, inside, employee, rosie.
• Employee Spotlight: Steve Ramage - Steve Ramage is a Senior Software Architect, who has been a part of the Elastic Path team in Vancouver for almost three years. Steve has a master's degree in computer science, and about 11 years of industry experience. Keep reading to learn what it’s like to be a Senior Software Architect at Elastic Path! Q: What does a Senior Software Architect do? Steve: Senior Software Architects at Elastic Path solve problems using our knowledge across applications, database technologies, and distributed systems so the day to day varies a lot based on where we are needed. Q: What gives you the most satisfaction working at Elastic Path?  Q: In your current role, is there something you are most proud of? Steve: What I am most proud of is our integration of OpenID Connect in Elastic Path Commerce Cloud. My first project at Elastic Path was working on our OpenID Connect integration in Elastic Path Commerce. Later when we acquired Moltin, we needed to support OpenID Connect in Elastic Path Commerce Cloud. There is a saying that “if you learn nothing when building something, what you built was too easy.” But it's not often that you get a second chance to leverage what you learned right away and build something better. Q: How would you describe the culture at Elastic Path? Steve: Elastic Path is a very friendly place to work, with a lot of openness, transparency, and inclusiveness. Q: How has your experience been since shifting to remote work? Have you felt supported? Steve: My experience working remotely has been well supported. Since we are a company that has many employees in different time zones, there is a lot of flexibility in terms of remote working arrangements, and it offered and incredible amount of freedom and work life balance. Q: How has Elastic Path contributed to your career progression/development? Steve: Elastic Path has contributed to my career progression and development in a few ways. One way is that Elastic Path has a generous professional development budget that I have used for training on a number of occasions, such as, Software Architecture, Mongo and Kubernetes. Second, is that the culture here within the teams, are self-organizing and autonomous. We are given latitude to find and develop the best solutions, which often involves learning and exploring new technologies. Q: Thinking back, what were the reasons that made you join Elastic Path? What are the reasons you choose to stay? Steve: I wanted to work at a company that had its technical products as a core part of its business and I wanted to work at a company that had a rich and complex domain as well as tackling problems at scale. Headless API driven commerce ticks both boxes. Q: Tell me about something that motivates you before work or during work? (ie. Music, Exercise, Social breaks etc). Steve: Something that motivates me is being able to go outside during breaks; whether that is before work or if I need a during the middle of the day. I live near a small mountain, so depending on meetings, I try to go out and ride up the mountain during the day. It’s nice to have a break that gives me a chance to meditate on a solution to a problem. Other hobbies I enjoy are, Cycling, Coding, playing Board Games and Reading.   Stay tuned for our next “Inside Elastic Path” series. If you are interested joining our team, check out our open listings and apply today.
  Topics: steve, ramage, software, openid, spotlight, lot, working, senior, employee, inside, path, elastic, day, work, commerce.
• Entrepreneur Sells the Most Competitive Product on Amazon, and Thrives - What's the most competitive product on Amazon? Smartphone cases. What does Matt Altschul's company, Smartish, sell? Smartphone cases. And it thrives. I spoke with Altschul recently about Amazon, phone cases, and custom manufacturing, among other topics.
  Topics: business, competitive, products, phone, day, things, company, thrives, youre, product, entrepreneur, cases, sells, amazon.
• From Coffee Shops to Cat Videos: 13 Unexpected Productivity Hacks That Actually Work - Recently, a friend of mine asked me how my day was. "Busy, but productive," I replied. But what did that even mean? I suppose what I'd really meant was that all I did was work: I got to work early, worked through lunch, broke for dinner, and then proceeded to sign back online to wrap a few things up after that. And now that I think about it, I barely even moved. 
  Topics: coffee, productivity, unexpected, working, actually, videos, hacks, work, need, cat, study, day, shops, hours, youre, music.
• Happy WooCommerce Day - Say hello to WooCommerce Day: A day to give back to the incredible WooCommerce community and to celebrate all the store owners, site builders, extension developers, partners, friends, and families at its core. For its inaugural year, we’re keeping the celebration simple: we’re offering 40% off everything in the WooCommerce.com Marketplace. What better way to […]
  Topics: empower, inspiration, youre, commerce, ecommerce, woocommerce, day, happy, inspire, community, members.
• How Chinese department store Intime survived Covid-19 crisis - It’s Labour Day weekend in China and customers in masks have been trickling into the Intime Hangzhou West Lake store incessantly since 10am. Shoppers floated from counter to counter, determined to snatch the best deals the long holiday has to offer. Since the widespread outbreak of Covid-19 across the country at the start of the […]
  Topics: online, store, intimes, crisis, sales, day, intime, streaming, covid19, survived, live, department, stores, chinese, shao.
• How Elastic Path Approaches Employee Wellness - Wellness: The state of being in good health, especially as an actively pursued goal. .otro-blockquote{ font-size: 1.2em; width:100%; margin:50px auto; font-family:gilroy; font-style:italic; color: #555555; padding:1.2em 30px 1.2em 75px; border-left:8px solid #ea7317 ; line-height:1.6; position: relative; background:#EDEDED; } .otro-blockquote::before{ font-family:gilroy; content: "\201C"; color:#ea7317; font-size:6.5em; font-weight: 600; position: absolute; left: 2px; top:-20px; } .otro-blockquote::after{ content: ''; } .otro-blockquote span{ display:block; color:#333333; font-style: normal; font-weight: bold; margin-top:1em; } In the past few years there has been a much-needed push within organizations for a more developed action plan around making sure employees mental health and wellness needs are addressed and taken care of – outside of just offering the common health benefits. We here at Elastic Path took the call to action and established our first Employee Resource Group, that would in part focus mainly on Wellness. We established a group of individuals from all business segments, to run our Wellness Employee Resource Group with the assistance of a few individuals from HR and our executive sponsor, Tara Collins (VP of People & Culture). Our Purpose and Vision: To hold a space for our employees to have safe dialogue on mental health and wellness, access a pool of resources, become a support network for one another, and be part of the greater commitment from Elastic Path around ongoing learning. Through bi-monthly newsletters, a wellness slack channel where we share daily tips or ideas as well as workshops, we hope to help our fellow EP’ers find better ways to harness their wellbeing and create more avenues for open dialogue around what can at times be seen as uncomfortable or more vulnerable conversations. Some of the Topics Elastic Path Focuses on: Learning to answer how are you, with more than "fine" Mental health - Stopping the stigma around mental health - lets talk about it! Learning to control your thoughts Ideas on how to take screen breaks - yes, even during the workday! Creating an ergonomic workspace Financial wellness Sleep wellness The importance of using your PTO and how to best prepare for your out of office Post Covid-19 social anxiety   We decided to take the step further, with implementing a Wellness Day off for the entire company to shut down and focus on themselves as well – we shared ideas for activities, and helped those around us get excited for a completely unplugged day off. On July 23rd, we all turned off our monitors, muted Slack and collectively as a company took the day off. Yes, even our CEO, Jamus Driscoll. In many cases people took the day, to fully realize that perhaps they had been neglecting to take care of themselves and set up motion to be better mindful to take time out of each day, to focus on themselves. Many of us took to nature, to unwind our minds, or simply hung out with our families. We all returned the following Monday, well rested, recharged, and ready to hit the ground running and with a better overall sense, that yes, our company cares about us. We hope to better iterate off already in place initiatives and continue to create exciting and fulfilling resources for our employees to maintain a healthy wellbeing. If you focus on just merely the output and dollar association of each employee, vs. their overall health, that formula will fail. What are the Benefits of Wellness Programs? Community: Showing your employees that you care about their wellbeing builds a sense of community withing your organization. Even in a virtual era, a Wellness Program is a great way to connect employees with one another. The cost associated with launching a program can also be minimal to none. With most of the work being able to be put on by internal tools, you can launch your own Wellness Program without the fear of resource limitations. Retention: Employees that feel valued by their company, tend to stay longer than those who do not. Increased Productivity: Studies show that we all perform better when we are in better health. Better alertness, energy, and stamina, which all lead to higher results in levels to productivity. Reducing Overall Health Issues: Creating resources around helping those we work with build healthier lifestyles can help everyone avoid elevated health risks. Increased Recruitment: With so many companies these days offering a slew of benefits to candidates, you want to stand out. Make sure to highlight your company’s offerings in order to attract top talent: free gym, covered insurance, ERG’s, rolling more counseling sessions into benefits, etc. I urge all organizations, to continue to push for Wellness initiatives, continue to have open conversations and listen to those around you. When we are our best selves, is when we can all see greatness and success. We are all more than our titles – a company is more than its profits – we are a collective whole moving together to create positive change in our fields. Your employee’s wellness is directly tied to achievement.
  Topics: elastic, path, program, day, resources, wellness, better, employee, took, company, work, employees, health.
• How Elastic Path Celebrated International Self-Care Day - Did you know that July 24th is International Self-Care Day? This is a day dedicated to focus on the importance of wellness and self-care. The world health organization, defines self-care as “the ability of individuals, families and communities to promote health, prevent disease, maintain health, and cope with illness and disability with or without the support of a health worker.” Self-care is anything that enables you to take care of yourself and manage your own well-being. Self-care is good for your mental health, it can help manage your day-to-day stress, lower your risk of illnesses, and increase your energy. On Friday, July 23rd, our company recognized International Self-Care Day by providing the day off. Being a global company, often our holidays do not align, so this was a day all employees across geos had the day off. This day was a time to shut down from work, unplug from our emails, disconnect from our Slack channels, and completely unwind. This day was very important for the company to come together and recognize how hard we have worked over the past year and reward ourselves to have a day of rest, and to recharge. How Employees Spent Their Self-Care Day: Our team took this day to enjoy hobbies, spend time with family members, disconnect from the digital world and step away fully from their desks. Shaneil, Senior Product Marketing Specialist, spent the day with family. She mentions, “I was able to surround myself with the people I love the most and taking a break. I got a 2-hour workout in with my mom, took a stroll through Boston public garden with my parents and had dinner together as a family, something I haven’t been able to do in 2 years [due to the pandemic].” Other employees got to have some quality time with their kids. Whether it was taking the kids to camp, the driving range or other adventures, some employees got that one-on-one time they wanted with their little ones. Some employees caught up with an old friend that haven’t seen in a long time. Arlene, Lead Technical Writer, spent her day off catching up with an old friend she hasn’t see in a long time. Arlene mentions “I contacted an old friend who lives near where my appointment was. We chat regularly but haven’t seen each other in a very long time. We went for lunch and spent a long time eating and chatting as if no time had ever passed. It was what I needed. It was so nice to meet up with a friend and just hang out. Something I haven’t done in ages.” Another theme of the day was spending quality time alone. Mel, Senior Delivery Manager, mention “I LOVE Elastic Path for giving me a self-care day. I needed it! I spent my day having a very chilled morning reading a book, drinking lots of coffee, doing a bit of yoga before having a great lunch. I spent my afternoon checking out the thrift & upcycle fashion shops in my local area, so I managed to get quite a few steps to give the body something to think about. It was awesome and it was all about ME.” Others took the time to disconnect from the online world completely. Emily, Customer Success Manager, was able to spend time to reconnect with herself and nature. Her definition of nature was a nice day at the spa, in Scandinave, Whistler, where the scenery is stunning. Emily highlights how “working for a company that not only says its important for a self-care day, but it does something above and beyond to show it.” Many employees took time to get outside. Megan, People and Culture Advisor, went on a hike called “Eagle Bluffs” which overlooks Vancouver. Megan highlights, “it was a clear day, so the views were amazing, I usually only get to hike on weekends so getting out on a weekday was really nice, as the trails were quiet.” Megan further mentions how hiking allows her to be “present in the moment,” while also getting out for exercise and explore amazing places. Others enjoyed time outside by going on bike rides, playing disc golf, walking, and more. If you want to take part in a company that recognizes the importance of wellness and self-care, check out our Career Page.
  Topics: elastic, havent, day, took, spent, celebrated, health, selfcare, international, friend, path, employees, long, company.
• How Frequently Should I Publish on Social Media? A HubSpot Experiment - Social media can be an overwhelming place — even for the experts.
  Topics: day, week, frequently, experiment, post, posts, facebook, hubspot, media, social, linkedin, publishing, publish, clicks, twitter.
• How One HubSpotter Created a Framework to Reduce Meeting Fatigue - This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters.
  Topics: framework, meeting, im, high, day, need, created, work, month, hubspotter, things, calendar, fatigue, reduce, meetings.
• How Our Marketing Team Used Sprint Planning While Working Remotely - This post is a part of Made @ HubSpot, an internal thought series through which we extract lessons from experiments conducted by our very own HubSpotters. As marketers at HubSpot, we’re constantly tasked with driving cross-functional projects towards launch.
  Topics: feedback, campaign, planning, sprint, marketing, audience, remotely, team, day, concept, creative, group, working, used.
• How Playing Animal Crossing Will Make You A Better Entrepreneur - Animal Crossing is the ultimate entrepreneurship game. In this Nintendo Switch game, you take residence on a remote island filled with anthropomorphic villagers, where you buy, sell, catch bugs, fish, and participate in events. While the game may appear cutesy and simple on the surface, playing it every day can […]
  Topics: crossing, animal, store, business, better, products, entrepreneur, day, sell, island, youll, playing, money.
• How to Create a Facebook Business Page in 5 Simple Steps [Tutorial] - With 2.6 billion people actively using Facebook every day, Facebook has become a go-to component of almost any inbound marketing strategy.
  Topics: tab, content, post, visitors, simple, business, create, information, page, tutorial, steps, youll, facebook, day.
• How to Create a Remote Work Schedule that Works for You - Whether you're a new or experienced remote employee, you've probably realized how hard it can be to stay on a proper schedule.
  Topics: work, works, create, working, remote, youre, day, calendar, schedule, scheduling, team, morning.
• How to Make Your Emails More Interactive [Expert Tips + Examples] - As a Millennial, my experience with email has been quite interesting.
  Topics: elements, email, users, interactive, expert, subscribers, day, marketing, tips, examples, emails, gifs, great.
• How to Stay Motivated as a Store Owner - How do you stay motivated through the twists, turns, ups, & downs of entrepreneurship? Don’t miss these 13 tips that will change your perspective on business.
  Topics: youll, owner, youre, dont, youve, things, success, ways, store, working, business, day, work, stay, motivated.
• How to Stay Productive When You Work Remotely, According to HubSpot's Leadership Development Expert - One of the best training sessions I've attended for my career was the PeopleFuel®️ program by The Energy Project at HubSpot. Here, I learned that to be most productive at work, I needed to manage my energy, not my time. The training was led by Nick Congelosi, HubSpot's Management and Leadership Development Head.
  Topics: remote, meetings, remotely, youre, know, stay, development, work, help, team, productive, leadership, congelosi, expert, hubspots, according, day.
• How to Work From Home With Small Children (& Not Go Crazy!) - Are you having a difficult time working from home with small children? If so, here’s a comprehensive list of tips I’d suggest to keep yourself sane and productive.
  Topics: children, kids, small, set, able, business, crazy, tips, baby, tip, work, day, dsl.
• How to Work From Home: 24 Tips From People Who Do It Successfully - Working from home is awesome, right up until the cat throws up on your computer. And your neighbor, who you can only assume is building a time machine, starts firing up all sorts of power tools and noisy machinery across the street.
  Topics: youre, dont, successfully, office, youll, tips, start, work, working, day, stay, productive.
• How to Work from Home: 10 Working From Home Tips - If you’re new to working from home and looking for some tips on how to work from home better, you’ve come to the right place!
  Topics: hours, set, tasks, dont, need, feel, tips, youre, working, work, day.
• How to Work from Home: 11 Tips to Stay Productive and Focused (And Sane!) - The benefits of working from home are dreamy. No need to deal with a jam-packed commute. No more awkward break room conversations with Ted from accounting. No need to even put on pants. But in the words of Spider Man’s wise Uncle Ben: “With great power comes great responsibility.” Which […]
  Topics: day, calls, work, way, stay, tips, sane, productive, schedule, focused, need, feel, youre, great.
• HubSpot Marketers Give 6 Tips for Fighting Burnout - Although the beginning of a new year can be filled with excitement and positive change, it also can be challenging or mentally exhausting to work on a number of intense projects with high expectations.
  Topics: eonta, work, hubspot, burnout, marketers, fighting, day, tips, technique, feel, feelings, youre, steps, manager.
• I Spent $10 a Day on Facebook Ads for a Month, Here’s What Happened - If you’re somebody with limited knowledge of Facebook advertising and a relatively small budget, then we’re a lot alike. You and I likely have the same reservations about spending our hard-earned money on advertisements, especially when getting it right might take a few hundred extra dollars. That’s why I decided […]
  Topics: spent, heres, month, day, facebook, days, happened, campaign, youre, product, audience, little, ad, ads, way.
• Last Year, Alibaba's Singles Day Shopping Event Sales Hit $1 Billion in 85 Seconds - This happened in spite of tariffs and other challenges to Chinese tech.
  Topics: billion, singles, hit, day, event, yuan, ups, seconds, sales, alibaba, festival, unfettered, worth, alibabas, shopping.
• Lessons from 20 Years of Google Algorithm Updates - I have been optimizing sites for over 20 years. Still, I sometimes fail to reach the improvements I expected. A strategy may look good on paper but not align to Google’s latest (and secret) algorithm.
  Topics: search, lessons, updates, algorithm, site, google, day, rankings, traffic, pages, update.
• Little romance likely for China retailers on Valentine’s Day - The coronavirus outbreak is set to rob retailers of all the romance on Valentine’s Day tomorrow according to analysts from OC&C Strategy Consulting.
  Topics: restaurants, consumers, occ, outbreak, retailers, martin, orders, little, day, retail, romance, valentines, online, likely, china.
• Looking to Get Into Ecommerce? Here's 3 Things to Do Before Getting Started. - If you're looking to get started in the ecommerce space, here are three crucial things you need to do.
  Topics: looking, audience, sell, getting, working, day, months, productsourcing, say, ecommerce, heres, success, products, things, started.
• Make it Big Podcast: 2021 Marketing Trends to Watch with Richard Lindner (DigitalMarketer) - Welcome to The Make it Big Podcast, a bi-weekly audio series about all things ecommerce by BigCommerce. In 2021, digital…
  Topics: today, digitalmarketer, richard, digital, understand, customer, marketing, lindner, podcast, think, started, day, watch, trends, big, copy, youre.
• October 2020 Top 10: Our Most Popular Posts - Since 2005 we've published thousands of articles, webinars, and podcast episodes to, hopefully, help ecommerce merchants. What follows are the most popular articles that we published in October 2020. Articles from early in the month are more likely to make the list than later ones.
  Topics: ecommerce, posts, read, courses, articles, user, list, content, day, popular, design, prime.
• Our 11 favorite companies from Y Combinator’s S20 Demo Day: Part I - Startup incubator and investment group Y Combinator today held the first of two demo days for founders in its Summer 2020 batch. So far, this cohort contains the usual mix of bold, impressive and, at times, slightly wacky ideas young companies so often show off. This was Y Combinator’s second online demo day, its first […]
  Topics: teachers, favorite, combinators, startup, s20, techcrunch, y, demo, day, founders, held, solution, startups, dozens, days, companies.
• Outraged: T-Shirts and the 100-Year Fight for Women’s Equality - In honor of Women’s Equality Day, we’re highlighting women founders who continue the fight—100 years later. Rebecca Lee Funk prepared to launch her brand, The Outrage, just as the first woman president was expected to be announced. “There was a bit of a plot twist,” she says. Find out how Rebecca reacted and how a viral t-shirt campaign became an activist movement.More
  Topics: wasnt, business, womens, day, equality, fight, outrage, tshirts, space, women, outraged, rebecca, 100year, team.
• Overdraft: How One Founder Built a Braiding Business—From Her Living Room - Now more than ever, we look to stories of resiliency to inspire us. In this series, successful business owners share their deeply personal financial struggles and lessons learned on their way back to black. (Melony’s story was originally published in October, 2019.)More
  Topics: im, work, room, able, really, husband, day, founder, businessfrom, overdraft, living, built, didnt, hair, braiding, small, money.
• Partners: They’re Running the Modern Day Mom and Pop Shop - Arounna and John are artists who run a successful business hand making homegoods and functional bags. Beyond disproving the starving artist stereotype, they also are life and business partners who have two kids and an inlaw that works with them. Arounna and John share how they run Bookhou and manage their busy lives. More
  Topics: business, pop, theyre, work, really, theres, kids, life, lot, day, think, mom, partners, shop, running, modern, thats, things.
• Prime Day discounts: ALL Amazon offers this October 13 and 14 in Mexico - During Prime Day, customers can visit the store dedicated to entrepreneurs in promoting SMEs, Amazon Handmade and local designers.
  Topics: discount, discounts, echo, mexico, amazon, accessories, products, offers, day, prime.
• Quotes and Videos that Will Inspire & Motivate You to Take Major Action - Stuck in your latest project? We thought it was about time to do a roundup of some of the best and most helpful inspirational business quotes & videos.
  Topics: work, inspired, motivated, fail, day, entrepreneurs, zero, business, inspirational, quotes, video, hard, thing, youre, life.
• Sales Report: 2019 Thanksgiving Day, Black Friday, Cyber Monday - Adverse weather conditions in many regions and the ease of ordering via mobile devices contributed to record-setting U.S. digital sales for the 2019 Thanksgiving weekend. This is my fifth annual “Sales Report” for Thanksgiving Day through Cyber Monday.
  Topics: shopping, online, report, increase, sales, cyber, billion, black, day, thanksgiving, retailers.
• Sales Report: 2020 Thanksgiving Day, Black Friday, Cyber Monday - The challenges of this unique holiday shopping season have made omnichannel commerce a necessity. With several states closing non-essential brick-and-mortar stores and others severely limiting the number of shoppers allowed inside, consumers embraced online shopping with gusto during Cyber Week — Thanksgiving Day to Cyber Monday — with a big surge in mobile ordering.
  Topics: data, day, cyber, report, consumers, adobe, sales, black, online, according, thanksgiving, billion.
• Same-day-delivery in Germany? That’s so 2020! - Many major parcel service providers in Germany have stopped offering same-day-delivery. The reason behind this is painfully simple: the demand for same-day-delivery in Germany is just too low. A couple of years ago, it seemed like the next best thing in ecommerce: same-day-delivery. A consumer orders something before 2 PM… Continue reading
  Topics: delivery, hermes, online, deadline, amazon, thats, service, germany, samedaydelivery, offering, day.
• Should Your Brand Use Controversial Advertising? 10 Examples to Help You Decide - In the beginning of 2019, people were tweeting pictures of razors submerged at the bottom of their toilet bowls. No, this wasn’t a wacky teen challenge to make dads late for work. It was a protest against Gillette’s latest advertisement, one that confronts toxic masculinity.
  Topics: examples, ad, support, help, dont, stance, brand, decide, political, day, issue, controversial, social, advertising.
• Singles' Day Sales in China Hit $ 1 Billion in 85 Seconds for Alibaba - This happened despite the tariffs and other challenges to Chinese technology.
  Topics: online, billion, singles, china, hit, day, event, seconds, sales, alibaba, festival, products, worth, shopping.
• Social shopping-focused Chums announces $3.5M raise ahead of YC Demo Day - With Y Combinator Demo Day kicking off tomorrow morning, startups in the current batch are hurrying to make a little news before they show off their recent growth to investors. The list includes Runway, Mono, Pangea and Flux. Add Chums to the mix. Chums is a social shopping service that helps friends suggest products to […]
  Topics: demo, social, million, capital, elion, raise, announces, ahead, shoppingfocused, day, company, startup, team, round, friends, yc, chums, techcrunch.
• Supply.co Founder: Day of Reckoning Is Coming for DTC Brands - Patrick Coddou launched Supply.co with his wife, Jennifer, in 2015. The company, which sells razors and shaving supplies, is bootstrapped — no outside investors. He has little patience with the concept of lifetime customer value or paying more to acquire a customer than he can recoup on the initial purchase.
  Topics: value, thats, founder, business, lot, brands, reckoning, customers, run, lifetime, coming, customer, dtc, day, dont, supplyco, profitable.
• The 30-60-90 Day Plan: Your Guide for Mastering a New Job [Template + Example] - With all the joy and excitement of landing a new job, you can feel just as much fear and anxiety. The same can go for the hiring manager.
  Topics: guide, phase, goals, youll, teams, plan, day, template, example, mastering, job, team.
• The Daily Routines That Are Helping These Dropshippers Through Lockdown - It’s mid-April, and here in Berlin we’re about four weeks into social-distancing restrictions due to the COVID-19 pandemic. Or wait, is it five weeks? By this point days and weeks have lost all meaning. They’ve blurred into a long stream of searching the kitchen for snacks, episodes of Tiger King, […]
  Topics: dropshippers, routines, lockdown, important, helping, feel, ios, business, mind, video, day, daily, using, problems.
• Thinking Deeply About Your Business’s Problems - Joining me on the show today is one of the top new members of our private online community, Dustin Chaffin from ProluxCleaners.com. In this episode, he and I discuss the amazing framework he uses in his business, as well as where he spends time examining problems he’s having and trying to isolate and identify the [...]
  Topics: web, thinking, youderian, chaffin, deeply, problems, day, page, business, framework, dustin, aside.
• This Labor Day, spare a thought for the workers who made your doorstep delivery possible - This Labor Day, it’s time to think about how corporations can better support and protect this vital but often forgotten segment of the workforce.
  Topics: labor, work, day, possible, worker, injury, thought, data, workplace, jack, logistics, workers, delivery, safety, corporations, spare, techcrunch, doorstep.
• Today is Day 1 for Andy Jassy as former AWS CEO moves to Amazon corner office - Amazon founder and CEO Jeff Bezos has always liked to motivate his employees by saying every day is Day 1. Well, it is actually Day 1 for his successor Andy Jassy, who officially moves into the corner office at Amazon today. Bezos announced in February that he would be stepping down as CEO to focus […]
  Topics: day, corner, office, run, today, amazon, moves, aws, andy, executive, billion, jassy, ceo, company, spent, techcrunch.
• US online holiday sales to reach $189B this year, up 33% from 2019 - The accelerated shift to e-commerce due to the pandemic will have a significant impact on U.S. online holiday sales, according to a new forecast from Adobe Analytics. Adobe Analytics predicts that U.S. online sales for the months of November and December 2020 will reach $189 billion, representing a 33% year-over-year increase and setting a new record. […]
  Topics: cyber, sales, holiday, retailers, reach, billion, consumers, increase, adobe, 189b, analytics, day, techcrunch, online.
• Using TikTok to Generate 15,000 Sales in One Day - When Enrico Frezza was 29, he started experiencing severe adult acne and took matters into his own hands. Meticulously researching for the next three years, Enrico launched Peace Out Skincare and its first product, the Acne Healing Dot. In this episode of Shopify Masters, we chat with Enrico on the skincare product development process, the benefits of using SMS marketing, and how they created a viral sales-generating TikTok video.More
  Topics: able, sephora, marketing, using, started, website, tiktok, generate, day, sales, product, products, peace, acne.
• What's The Best Time to Send Email Campaigns? (Research-Backed) - Consider this: you spend months creating a campaign to promote a new product launch, but once you've executed the campaign, you're noticing numbers are lower than you expected. People are looking at the blog posts and videos you posted on social, but unfortunately, there's almost no traffic from email.
  Topics: product, emails, email, open, theres, send, best, campaign, day, analytics, whats, campaigns, software, researchbacked.
• When Is the Best Time to Post on Instagram in 2021? [Cheat Sheet] - To build a sizable Instagram following, you need to create compelling content that your audience actually craves. But if you don't post your content at the right time, most of them will never see it.
  Topics: cdt, cheat, best, day, post, times, engagement, social, instagram, sheet, consistent.
• Why Overworking Is Bad For Your Health (and Your Career) - There's no doubt that technology has simplified the way we carry out our day-to-day routines. Computers help us do things faster, emails and text messages let us always be in touch, and the internet makes it easy to find the answer to any question with just a quick Google search. While being constantly plugged in can make us feel safe, connected, and in-the-know -- both at work and at home -- it also means we never really clock out.
  Topics: bad, hours, type, health, long, day, sleep, work, career, overwork, working, overworking.
• Winners on Prime Day 2020? Non-Amazon Sites - Amazon’s delayed 2020 Prime Day event ran for two days — October 13 and 14 — as it did last year. While it does not release total revenue for Prime Day, Amazon touted in 2019 that Prime Day sales exceeded the prior year’s Black Friday and Cyber Monday sales combined. This year Amazon did not make such a claim.
  Topics: event, sites, deals, amazon, nonamazon, prime, day, holiday, winners, marketplace, sellers, sales.
• ‘Gated’ Product Launch Leads to $250,000 in 1-day Sales - Jordan West launched Little & Lively, a direct-to-consumer children's apparel company, with his wife, Carmen, six years ago in Canada. The business has grown to mid-seven-figures in revenue selling through its website, mostly. He's a master at creating demand for his products before they are available for purchase.
  Topics: lot, product, launch, virtual, im, gated, 1day, group, thats, video, customer, sales, day, vip, leads.