Top 2022 resources on email

Best email resource in 2022.
Learn more about email to improve your e-commerce strategy.

• 10 Great Examples of Welcome Emails to Inspire Your Own Strategy - We've all heard how important it is to make a good first impression. Show up late for a job interview? That's a bad first impression. Eat a ton of garlic and forget to brush your teeth before a first date? Also a bad first impression.
  Topics: value, email, welcome, customers, inspire, strategy, help, product, customer, great, emails, subject, examples.
• 10 Tools to Increase Email Marketing Conversions - Over 59% of marketers say email is their biggest source of ROI. Email marketing is one of the most powerful ways to engage your contacts and nurture them to becoming long-term customers, one email at a time.
  Topics: right, best, marketing, email, emails, tools, conversions, tool, increase, does, data.
• 10 Ways to Improve Your Email Engagement - We all know how flooded the average email inbox is today. And, while email marketing remains one of the most effective tools in the marketing toolbox, millions of emails go by unnoticed, unopened, and unread every day.
  Topics: engagement, better, send, email, welcome, open, personalized, emails, ways, line, improve, subject, marketing.
• 14 Free WordPress Plugins to Build an Email List - There's no better ecommerce revenue driver than engaged email subscribers. This rundown, for WooCommerce and WordPress merchants, we first published in 2014. Here's the latest update.
  Topics: plugins, list, plans, price, premium, build, forms, wordpress, start, create, free, email.
• 15 Tools for Link Building - Link building can be a daunting task. Here is a list of tools to assist in link prospecting, outreach, competitor analysis, and more.
  Topics: contact, email, tool, tools, start, plans, campaigns, links, price, outreach, link, building.
• 17 Email Marketing Best Practices That Actually Drive Results - While email marketing may not get the attention some newer marketing channels get, it's still a terrific way for you to generate leads and convert more prospects for your business.
  Topics: results, open, drive, newsletter, email, subject, marketing, actually, best, recipients, emails, include, line, practices, list.
• 20 Email Marketing Best Practices to Turn Campaigns Into Sales - Use these email marketing best practices to grow your mailing list, build trust in your brand, and turn subscribers into buyers.  More
  Topics: sales, website, list, campaigns, text, marketing, emails, subscribers, turn, line, best, practices, email, send, readers.
• 20 Funny Out-of-Office Messages to Inspire Your Own [+ Templates] - When it comes to the final days before vacation, people tend to fall into one of two camps: 1) those who watch the clock incessantly, and 2) those who are so busy before they leave, they might even forget to put up an out-of-office (OOO) email message.
  Topics: vacation, know, ill, outofoffice, messages, ooo, youre, office, message, funny, email, inspire, templates, im.
• 2021 Top 25: Our Most Popular Posts of the Year - On January 25 of this year, we published an article from contributor Sig Ueland. It addressed the rise of drone delivery and the providers spearheading that technology. "8 Commercial Drone Delivery Companies" became our most-read piece in 2021. Sig returned to human-free carriers six months later, addressing robots rather than drones.
  Topics: ecommerce, free, popular, ios, email, list, million, tools, tiktok, posts, read, marketing.
• 23 Simple Email Marketing Tips to Improve Your Open and Clickthrough Rates [+HubSpot Blog Data] - Practicing good inbound marketing means sending emails to people who actually want to hear from you. But oftentimes, your emails still end up getting lost in your customers' inbox clutter -- or worse, their spam folder. And then, when someone actually opens your email, they don't actually click through.
  Topics: dont, tips, marketing, data, recipients, email, simple, rates, improve, images, mobile, text, add, link, clickthrough, emails, hubspot, open.
• 28 Best Email Newsletter Templates and Resources to Download Right Now - If you had to guess, how many email newsletters do you think you're subscribed to? Ten? Twenty? Fifty?
  Topics: right, templates, html, marketing, offers, download, free, template, emails, newsletters, newsletter, resources, email, best.
• 29 Exit Intent Popup Examples and What Makes them Effective - The average time a person spends on a web page is 54 seconds. That’s not a lot of time, but you may be able to entice them to stay with an exit intent popup.
  Topics: popups, exit, works, offer, email, makes, intent, work, popup, examples, effective, example.
• 3 Tips for Optimizing Your Ecommerce Marketing Strategy - Businesses have an opportunity to make hefty profits with the right techniques.
  Topics: marketing, social, product, optimizing, making, email, posts, strategy, tips, sales, potential, ecommerce, customers.
• 37 Tasks Every Marketer Should Automate - As a marketer, you're busy. And, even though you probably already know that automating tasks and workflows can free up a lot of time, it takes a lot of focus to set up, right?
  Topics: content, automatically, tasks, automate, lead, email, data, website, automation, leads, automated, marketer, marketing.
• 4 Tips to Clean Up Your Customer Data - Old email addresses, duplicate contacts, misspelled names... these are the bane of your marketing and sales efforts. After all, your CRM and marketing tools are only as strong as the data you’ve got in them. If you have poor-quality data in your databases, you’re setting up to fail in your sales and marketing initiatives. Your customer data is the most valuable asset your organization has, so it’s important to ensure it’s serving your business’ bottom line as much as possible.
  Topics: tips, marketing, crm, customer, contact, email, tools, information, contacts, clean, entry, sure, data.
• 41 Types of Marketing Your Brand Can Invest In - Like many of the people who currently work in the industry, digital marketing was born in the 1990s. Since then, the industry has evolved at breakneck speed, sprouting many more types of marketing.
  Topics: customers, types, brand, email, marketing, product, audience, brands, strategy, invest, customer, social.
• 5 Contact Management Tips to Make Your Business More Productive - Proper contact management is essential to keep your business productive and organized. But while technology offers countless solutions to effectively manage contacts at scale, without good processes your contacts can get messy very quickly.
  Topics: tips, right, different, contact, email, apps, business, contacts, need, productive, management, data.
• 5 Dos and Don'ts When Making a SMART Goal [Examples] - Every year I create vague New Years resolutions, but this year I decided to try something different. 
  Topics: leads, blog, month, making, donts, traffic, increasing, examples, dos, smart, goal, email, increase, goals.
• 5 Email Unsubscribe Button Ideas That Could Save Subscribers - Do you ever wish you could unsubscribe from a conversation? As an introvert, I do, quite often. Though unsubscribing from a conversation with another person isn’t always possible (and could potentially be seen as rude), unsubscribing from emails is perfectly acceptable behavior.
  Topics: subscribers, list, company, having, ideas, using, unsubscribe, save, email, emails, marketing, button.
• 5 Ways Apple’s Email Privacy Impacts Marketing - As early as September 2021, Apple's mobile email apps may hide a recipient's internet protocol address, making it difficult or impossible to measure open rates and track user behavior.
  Topics: marketing, apples, ways, rate, open, ios, rates, apple, impact, privacy, impacts, email.
• 5 Ways to Promote a Paid Newsletter - Many creators publish a paid newsletter. But getting subscribers is not easy. It takes aggressive promotion, such as the five ideas in this piece.
  Topics: preview, landing, ways, promote, free, subscription, newsletter, paid, email, example, page.
• 5 of The Best Apps to Eliminate Duplicate Contacts - Maintaining a contact database with high data integrity is essential for any organization. You need your data to be reliable, accurate, and complete, otherwise, you risk frustrating your customers with the wrong information, being unable to deliver personalized services, and losing faith in your reporting.
  Topics: contacts, duplicate, contact, eliminate, apps, email, duplicates, best, google, salesforce, tools, data.
• 6 Fundamentals for Creating Email Newsletters That Convert - Email newsletters are a powerhouse in marketing for solopreneurs and major corporations alike. Both types of businesses have to work hard crafting and sending newsletters that work for their audience and their brand.
  Topics: subject, newsletter, things, marketing, email, fundamentals, newsletters, design, good, convert, click, audience, creating.
• 6 Steps to Reduce Your Bounce Rate [+ Platform-Specific Tips] - Your website's bounce rate is a metric that indicates the percentage of people who land on one of your web pages and then leave without clicking anywhere else on your website – in other words, single-page visitors.
  Topics: visitors, platformspecific, website, help, understand, steps, youre, rate, tips, email, content, page, reduce, bounce.
• 7 Best Practices for Lead Nurturing Emails - Lead nurturing emails allow you to build a relationship with your leads and move them down the sales funnel until they are ready to become a customer. It’s one of the best lead nurturing tactics you can use and an essential part of an email marketing strategy.
  Topics: email, practices, include, business, customer, emails, best, unsubscribe, lead, content, leads, nurturing.
• 7 Effective Ways to Automate and Grow Your Business - There's more scope for automation in your business than ever before. With automation, you can schedule emails to be sent at the perfect time, follow up with leads that have abandoned their cart, sync data between apps, and notify team members of new tasks.
  Topics: marketing, automation, customer, grow, email, management, apps, business, ways, look, automate, data, effective.
• 7 Email Cadence Best Practices for Better Email Marketing Campaigns - There's much more to email campaigns than drafting up some copy and hitting send.
  Topics: email, understand, emails, dont, customers, better, marketing, sending, youre, practices, campaigns, cadence, best, frequency, buyers.
• 7 Reasons Why Marketing Emails Fail - A high-performing email marketing program requires nonstop management. Many factors can cause poor performance. Here are seven of the most common.
  Topics: offers, emails, tab, subscriber, help, fail, offer, recipients, marketing, gmail, reasons, email.
• 8 Tips for Writing An Effective and Compelling Email - Have you ever had to hype yourself up to send an email? Because, same.
  Topics: recipient, emails, tips, email, compelling, line, youre, write, subject, writing, message, sending, effective.
• 9 Rules for Creating High-Converting Emails - Whether you’re a small entrepreneur or work for a large enterprise, email marketing is probably one of the most important communication tools that you’re leveraging at the moment.
  Topics: audience, rules, email, create, test, free, subject, emails, highconverting, value, marketing, youre, creating.
• 9 Things to Do When Your Business Is Generating Fewer Leads - All companies have ups and downs. There are times when new deals are closed daily, new prospects seem to be competing for your attention, and the phone just won’t stop ringing.
  Topics: content, sure, generating, customer, email, help, leads, slow, fewer, update, improve, things, business.
• A Perfect Storm for 2021 Holiday Email Marketing - Labor shortages, pent-up consumer demand, and supply chain disruptions could dramatically impact retailers this holiday season. Those developments, coupled with privacy changes on Apple's new iOS 15, mean email marketers face a perfect storm of uncertainty.
  Topics: ios, nov, marketing, week, storm, rewards, holiday, dates, subscribers, perfect, email, example.
• Amazon rows back on threat to stop accepting UK-issued Visa cards - Amazon appears to have rowed back from a public threat to end support for Visa payments in the UK in a dispute over payment fees. The ecommerce giant sent an email to users of Amazon.co.uk today informing them that the “expected change” — which was due to take place on January 19 — will not […]
  Topics: stop, cards, rows, credit, threat, techcrunch, visa, email, amazoncouk, uk, accepting, continue, amazon, fees, users, ukissued.
• Amazon will allow US Prime members to send gifts using only an email or phone number - In preparation for the holiday shopping season, Amazon today announced a convenient new way to send gifts through its mobile app. Instead of entering the recipient’s mailing address — a piece of information people often don’t know in today’s age of digital communications — Prime members can now send a gift to a friend via […]
  Topics: option, email, recipient, encourage, send, members, mobile, checkout, address, prime, techcrunch, phone, amazon, gift, using, number, gifts.
• Best CRM Software & Services Compared for 2022 - If you’ve been questioning the value of customer relationship management (CRM) software, you can stop now. A recent study by…
  Topics: team, crm, customer, software, compared, business, management, best, features, sales, services, email.
• Charts: Global Email Volume, Users, Marketing - The world's first email was sent in the early 1970s. Since then email has evolved into a vital digital marketing tool. The number of global emails sent has climbed each year as the internet has become more accessible. Over 306 billion emails were sent daily in 2020. That number will rise to roughly 376.4 billion per day by 2025.
  Topics: billion, email, reading, global, emails, marketing, volume, challenges, number, marketers, sent, users, charts.
• Constant Contact Email Marketing Review (Dec 2021) – Everything You Need to Know - Whether you are a current ecommerce store owner or a budding online seller looking to make a start, you should hopefully be aware of the value that email marketing can bring your business. The process of choosing the right email… Continue reading Constant Contact Email Marketing Review (Dec 2021) – Everything You Need to Know
  Topics: marketing, email, dec, need, constant, options, available, know, contact, plus, tools, emails, review, online.
• Digital Creators Need Email Marketing - A list of engaged email subscribers is among the best promotional tools for creators who sell digital products. For many of those creators, it could also be a path toward earning a living. The creator economy has a problem.
  Topics: need, making, youtube, income, email, creator, digital, include, products, product, creators, marketing.
• Effective Holiday Email Marketing Tips to Help Spread Cheer This Season - The holiday season is a special time of the year and it’s an opportunity for email marketers to really shine.…
  Topics: marketing, content, tips, software, holiday, campaign, season, emails, email, right, help, customer, customers.
• Everything You Need to Know About Gathering High-Quality Data - There was a time when gathering data was a hard task. Later on, it was a challenge to integrate data, and then it seemed almost impossible to keep it clean. Nowadays, all these things are not only possible but necessary.
  Topics: information, customer, provide, organizations, quality, email, need, highquality, know, gathering, marketing, increase, data.
• Everything You Need to Know About Google Contacts - Google Contacts is one of the most widely used contact management tools out there. An essential part of Google's suite of web applications, it stores and organizes contact information, both for personal and professional purposes.
  Topics: contacts, automatically, address, sync, email, account, need, know, google, csv, option, contact.
• Everything You Need to Know About Marketing Operations in One Place - One of my favorite movies is "School of Rock," which also happens to be one of 2003's best films. In the movie, Jack Black poses as a substitute teacher at a private school, and, after noticing the students are musically talented, he turns the 10-year-olds into a fully-fledged rock band.
  Topics: strategy, teams, marketing, operations, know, team, technology, stakeholders, processes, place, ops, email, need.
• Facebook Lead Ads Lowered CPA, Boosted Results - When your marketing plan requires newsletter signups, event registrations, and resource downloads, Facebook lead ads may be a powerful tool at an attractive cost-per-acquisition. I have been a fan of this ad form for some time, but recently I tested it for a software-as-a-service company.
  Topics: ads, registrants, form, email, lead, results, facebook, cpa, boosted, instagram, lowered, registration, ad, profile.
• Find Your Online Marketing Mix: Tools You Need to Succeed - Mix up your online marketing! From free to paid, explore the best tools you need to get noticed, convert visitors into customers, & follow up for maximum impact
  Topics: email, need, marketing, online, google, business, mix, platforms, tools, best, succeed, ads, media, customers.
• Glossier just laid off one-third of its corporate employees, mostly in tech - Glossier, the popular beauty brand led by former blogger Emily Weiss, let go of 80 of its corporate employees today, according to an internal email obtained by Modern Retail. The cuts, which amount to around one-third of Glossier’s corporate workforce, will primarily impact the company’s technology team. “[W]e are shifting our technology strategy to leverage […]
  Topics: glossier, onethird, employees, glossiers, corporate, retail, tech, weiss, company, technology, laid, email, techcrunch, companys.
• Holiday Email Marketing Trends, Examples for 2021 - It's the busiest time for email marketing. Retailers are preparing and sending their holiday campaigns. Most use proven, tried-and-true email tactics. In this post, I'll review a few email marketing examples in this 2021 season from leading retailers.
  Topics: trends, mail, examples, marketing, proven, direct, rewards, emails, holiday, subject, lines, email.
• How Apple iOS 15 is Impacting Email Marketers [New Data] - Back in September 2021, the announcement of Apple’s iOS 15 data privacy changes triggered a mass hysteria among email marketers, with some even proclaiming that email marketing as we know it could come to an end. 
  Topics: marketers, impacting, marketing, open, privacy, apple, email, impact, ios, data, rates, rate, changes.
• How Apple's iOS 15 Could Impact Email Marketers - As one of the HubSpot Blog's email marketers, one of the key metrics I use to measure email success is open rate.
  Topics: marketers, hubspot, open, mail, apples, email, rates, impact, content, privacy, ios, tracking, users.
• How HubSpot's Email Team is Responding to iOS 15 - As email marketers, one of the key metrics we use to determine if our audience is actually reading our content is the open rate.
  Topics: ios, protection, team, send, open, marketers, responding, privacy, subject, hubspots, mail, email, apple.
• How Hunter Got 100+ Mentions in 3 Months With Cold Outreach - Google ranking factors are constantly changing, but links remain one of the most critical factors used by search engines.
  Topics: cold, prospects, email, listicle, best, product, mentioned, hunter, mentions, months, need, outreach, emails, youll.
• How To Improve Your Emails With a Handwritten Signature - Email is the darling of the marketing world, and for a good reason. With 99% of email users checking their inbox every day, it’s an excellent way to connect with customers. 
  Topics: image, handwritten, tool, maker, signature, create, select, using, pen, improve, email, emails.
• How to Add Google, iCloud, and Outlook Contacts to Email Marketing Apps - Some of the most commonly used apps at any business are contact management apps like Google, iCloud, and Outlook. These apps are a valuable way to keep your address book accessible on any device and synced with your email, calendar, and cloud storage.
  Topics: icloud, contacts, contact, sync, email, apps, data, outlook, add, google, app, marketing.
• How to Clean Up Your Email List With These 5 Tips - Email marketing is continually evolving as subscriber preferences shift toward more personalized experiences. On average, 99% of people check their email every day, and the average email open rate is 17.61%.
  Topics: list, email, spam, clean, subscribers, rates, emails, remove, tips, inactive, lists.
• How to Create a Product Launch Email [Outlines + Templates] - There are few times more exciting in a company than during a product launch. Anticipation brews and a sense of optimism emerges around the prospect of a growth in market share. Still, a question always arises when a new product launches: do enough people know about this launch for it to be successful?
  Topics: product, company, list, customers, templates, update, launch, outlines, email, create, line, subject, employees.
• How to Create an Email Marketing Strategy for Your Online Store - Email marketing remains a top tool for successful stores. Ready to grow? 10 steps to create a winning email marketing strategy + key tools to maximize impact.
  Topics: create, strategy, emails, send, email, marketing, perfect, subscribers, audience, content, youre, customers, store.
• How to Create an Email Newsletter [Checklist] - Creating an email newsletter is one of the most effective ways to provide value to your customers, drive them to buy more products, and encourage them to keep engaging with your brand. Overall, newsletters are a staple in any high-performing email marketing strategy.
  Topics: things, create, content, checklist, emails, send, youre, marketing, newsletters, newsletter, sure, email.
• How to Integrate SMS into Email Marketing - Many ecommerce brands drive engagement and conversions via text messages But implementing the channel requires caution and sensitivity. We explain in this helpful post.
  Topics: frequency, email, messages, sms, customers, receive, service, text, recipients, integrate, marketing.
• How to Set Up Automated Email Marketing Workflows (+ Examples) - Without email marketing automation, your marketing team is missing out on major opportunities to nurture and engage your target audience and existing contacts.
  Topics: marketing, workflow, trigger, customers, customer, contacts, examples, workflows, automation, email, set, emails, automated.
• How to Sync Data Between CRM and Marketing Apps - Which apps are you using to power your marketing operations? Most teams collect and use data in their CRM as well as several marketing apps, such as an email marketing tool and automation software.
  Topics: sync, marketing, crm, stack, leads, email, apps, tools, twoway, data.
• How to Use Email Marketing to Increase Product Reviews in Five Steps - Strong reviews are an essential part of a healthy business and email is a great way to get more of them! See 5 keys for using email to grow your reviews.
  Topics: feel, reviews, thoughts, review, product, say, customers, ask, emails, email, category.
• How to Use Your CRM to Power Your Marketing - It’s easy to picture the customer journey as a well-traveled, east-to-west road trip, following a single highway from awareness to consideration to purchase.
  Topics: customer, power, targeted, crm, sales, social, email, marketing, data, customers, audience.
• How to Write a Great Email Signature [+ Professional Examples] - Around the globe, more than 300 emails are sent and received each day, on average. That's 300 opportunities to market yourself and your business in those individual emails you send.
  Topics: write, professional, media, email, social, include, links, contact, signature, examples, youre, icons, information, great.
• HubSpot vs ActiveCampaign: Battle of the CRMs - When it comes to the best marketing software to help you manage your customer experience, there are two major players in town: HubSpot and ActiveCampaign.  HubSpot is a cloud-based CRM software (customer relationship management system) designed to help entrepreneurs align… Continue reading HubSpot vs ActiveCampaign: Battle of the CRMs
  Topics: battle, tools, activecampaign, hubspot, customer, sales, marketing, team, crm, engagement, vs, email, crms.
• Is Email Marketing Inbound or Outbound? 10 Examples & Top Differences - Forget the dress debate that broke the internet a few years ago. Forget whether you heard Yanny or Laurel from a computer-generated voice. The matter we are settling in the next great debate — is email marketing inbound or outbound?
  Topics: emails, customers, inbound, reach, outbound, examples, email, content, list, differences, marketing, audience.
• Lifecycle Marketing in Practice - Lifecycle marketing connects a business and its customers, providing the proper communications at the proper time. Done well, it helps retain buyers and provide a better overall shopping experience. Instead of thinking about lifecycle marketing as email or text messages, view it as a relationship.
  Topics: email, practice, marketing, product, geisler, customers, customer, know, interview, say, lifecycle.
• Marketing Effectiveness: How to Measure It & Present to External Stakeholders - You can apply marketing strategies all day, but if they aren't effective, those efforts don't matter in the long-term.
  Topics: marketing, content, social, email, revenue, present, measure, external, effectiveness, rates, metrics, include, consider, stakeholders.
• Mastering Email Deliverability in 2022 - The first step in a successful email marketing campaign is getting the message to recipients' inboxes. But that's often harder than it appears. Email guru Carolyn Nye explains in the terrific piece.
  Topics: emails, mastering, bounces, spam, users, email, platforms, deliverability, senders, sender, providers.
• Navigating Email Marketing without Open Rates - Apple rolled out iOS 15 on Sept. 20, 2021. The release provides users of iOS devices — iPhone, iPad, iPod Touch — the ability to load remote content privately, blocking the sender's ability to track opens. I've addressed iOS 15 twice.
  Topics: devices, email, open, software, navigating, opens, marketers, ios, rates, impact, marketing.
• November 2021 Top 10: Our Most Popular Posts - Our mission since 2005 is to publish independent content to help ecommerce merchants. What follows are the 10 most popular articles that we published in November 2021. Articles from early in the month are more likely to make the list than later ones.
  Topics: articles, console, marketing, content, search, read, posts, email, snippets, merchants, popular, ecommerce.
• Only $150 Left In The Bank Account: How This Business Bounced Back - Connor Meakin was a runner who couldn’t run. A devastating foot injury in 2016 put an abrupt stop to his favorite thing to do: compete in marathons at an elite level. This athlete who loved nothing more than to be outdoors had his life upended with doctors doubtful he would fully recover. After fruitless attempts at rehab, he took his health into his own hands, adoptin a new approach to his lifestyle. He soon discovered the benefits of bone broth. After healing his foot and getting back to ultra marathon running, Connor quit his job and launched Bluebird Provisions to share bone broth with the world. In this episode of Shopify Masters, Connor shares how he recovered from financial hurdles and pivoted online to save his business.More
  Topics: things, business, lot, product, thats, left, email, broth, youre, bone, going, really, account, bank, bounced.
• Podcast 33: The Podcast is Back and Three Updates for 2018 - We’re back! In this episode, Drew talks about where he has been the past 7 months, and 3 things listeners can expect from upcoming episodes of the podcast. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights A little look at where I’ve been the past […]
  Topics: think, email, lot, im, ive, things, insights, road, going, podcast, really, content, months, productivity.
• Press Release Distribution: Top 10 Services + 4 Mistakes to Avoid - To thrive as a small business, you need press coverage. But, unfortunately, coverage doesn't just come naturally – you need to work for it.
  Topics: journalists, coverage, contact, release, mistakes, distribution, youre, services, email, avoid, press, pr, send.
• Resume Tips to Get You The Job You Want, Straight from Recruiters - I can't think of many tasks people dread more than writing a resume. There are so many little things you need to add, rephrase, check, double-check, triple-check.
  Topics: resume, straight, hiring, using, sure, email, job, experience, tips, youre, recruiters, included, skills.
• SMS Marketing for Ecommerce: Everything You Need to Know to Supercharge Your Sales - Ecommerce is growing fast — particularly mobile commerce or mcommerce. And while email marketing has long been one of the…
  Topics: revenue, ecommerce, strategies, customer, customers, marketing, messages, message, text, sms, platform, email.
• Sellfy Review (Dec 2021): An Affordable and Beautiful Storefront for Selling to an Established Audience - Creators need ways to monetize their work. Whether you’re a musician, YouTuber, streamer, artist, or writer, the ultimate goal is to make money from your creativity, whether that means selling content subscriptions, merchandise, videos, or graphics. Unfortunately, it’s not always… Continue reading Sellfy Review (Dec 2021): An Affordable and Beautiful Storefront for Selling to an Established Audience
  Topics: sellfy, affordable, review, email, storefront, online, marketing, add, audience, beautiful, product, products, sell, store, digital, selling, dec, established.
• Send Your Clients A Birthday Email That's Sure to Get Engagement - Birthdays can be fun to celebrate. They’re like our own personal holidays where people wish us a happy birthday, wait staff sings and brings us free desserts, and our social media feeds are filled with best wishes and adorable memes. It’s also fun to watch the birthday offers roll in
  Topics: engagement, happy, thats, special, subject, help, customer, customers, send, emails, clients, birthday, sure, email.
• Tackling touchpoints on your customer’s path to purchase - Many startups are hyper-focused early on with their ads' click-through rate (CTR) and the conversion rate (CVR) for purchases. This is good information, but it leaves so much more to be desired.
  Topics: touchpoint, purchase, marketing, best, user, ad, tackling, customers, email, retargeting, techcrunch, campaign, path, different, touchpoints.
• The 12 Best Free (and Private) Email Accounts and Service Providers of 2022 - You need an email account — whether it’s for networking, job recruitment, downloading resources, transferring files, setting reminders, meeting with colleagues, or something else.
  Topics: inbox, account, gmail, service, mail, private, accounts, feature, emails, free, providers, email, best.
• The 13 Best Marketing Channels for Growing Your Ecommerce Business - We’ll define what a marketing channel is, share examples of different channels, and walk through a framework for choosing the right ones for your brand. More
  Topics: marketing, alex, email, customers, channels, product, brand, best, ecommerce, growing, search, paid, business.
• The 14 Best WordPress Email Plugins in 2021 - If your business has a blog, sending out an email newsletter is essential. Not only is it a simple way to distribute your content, but it can also help you better understand what type of content is resonating with your target audience so you can optimize your content strategy.
  Topics: email, best, emails, site, forms, tool, content, subscribers, wordpress, newsletter, plugin, plugins.
• The 21 Best Email Newsletter Tools for Engaging Subscribers in 2022 - One of the best ways to deliver valve to and engage with your subscribers — those who already like, know, and trust your brand — is through an email newsletter. With the right email newsletter tool in place, you can keep your contacts engaged with your business, establish your brand authority and trustworthiness, and ultimately drive more leads. Discover the top email newsletter software to help you do just that.
  Topics: tool, newsletters, email, marketing, templates, engaging, offers, tools, features, best, free, newsletter, subscribers, create.
• The Best Free Email Marketing Software: An Honest Roundup - In case you didn't know, email usage is at an all-time high. In fact, more than 3.7 billion people use email worldwide. So it's no wonder we all constantly receive marketing emails from businesses. Put simply, email marketing works. This is true even in the B2B space.
  Topics: marketing, emails, businesses, plan, free, email, best, crm, honest, tool, access, roundup, software.
• The Complete Systeme.io Review and Pricing Guide - When it comes to selling online, automation is key. Rapidly scaling businesses often seek out all-in-one platforms to run and automate everything from email marketing to website building, membership site sales and landing pages. Systeme.io seems to have all of… Continue reading The Complete Systeme.io Review and Pricing Guide
  Topics: marketing, complete, review, automation, pricing, guide, sales, funnels, email, month, ecommerce, support, systemeio, online.
• The Essentials of High-performing Emails - Creative content is the cornerstone of a successful email campaign, driving opens, clicks, and purchases. In this post, I'll review the essential creative components of high-performing campaigns.
  Topics: essentials, emails, email, text, template, support, image, size, highperforming, images, pixels, load.
• The Preordering Model that Scaled a Hobby Into a Business - Sarah Resnick fell in love with all things fiber when she was given a pair of knitting needles at the age of seven. As she progressed through life, she made her own clothes, learned how to spin wool and weave textiles. In 2017, Sarah took the plunge and threaded her experiences together to launch Gist Yarn. For this episode of Shopify Masters, Sarah shares how preorders and systems thinking helped her to scale a hobby into a profitable business. More
  Topics: community, scaled, different, work, preordering, things, model, really, business, weaving, think, hobby, yarn, lot, email.
• The Top 10 Best SMS Marketing Tools - SMS marketing has way better open rates than email & converts more often, too. Try it out yourself with one of these top SMS marketing tools.
  Topics: tools, best, customers, text, send, businesses, sms, ecommerce, offers, marketing, email, including, messages, tool.
• The Top 16 Best Email Marketing Services in 2022 - Email marketing continues to be a critical strategy for marketing (and sales teams) across an array of industries and business types, and an email marketing platform is one of the first additions to a marketer's tool belt — and for good reason.
  Topics: plans, automation, best, marketing, email, campaign, campaigns, emails, services, service, offers, free.
• The Ultimate Guide to Email Marketing - The first marketing email was sent in 1978, resulted in $13 million in sales, and kicked off what has become one of the most highly used marketing channels even to this day. Given its early beginnings, email isn’t as shiny as some newer channels like messaging and social, but it is an effective way to build an owned audience that gets results.
  Topics: spam, guide, email, data, list, emails, service, youre, send, ultimate, marketing, subscribers.
• The Ultimate Guide to Internet Marketing [Data + Expert Tips] - Internet use is still increasing worldwide every day — in fact, over 4.95 billion people around the world use the internet, as of 2022.
  Topics: data, internet, media, social, website, online, search, guide, ultimate, tips, marketing, customers, content, email, expert.
• The Ultimate List of Email Marketing Stats for 2021 - Nowadays, marketers put a lot of emphasis on webinars, video campaigns, and other new opportunities to reach their customers.
  Topics: emails, stats, marketing, ultimate, marketers, list, content, email, users, services.
• These 20 A/B Testing Variables Measure Successful Marketing Campaigns - Contrary to widespread practice, marketing analytics expands beyond email marketing and can be applied to practically every other inbound marketing tactic — social media, blogging, landing pages, lead generation, and lead nurturing.
  Topics: email, test, example, page, measure, marketing, successful, variables, testing, ab, different, landing, website, campaigns.
• Tips for Selling Ads in an Email List - Merchants can sometimes earn extra revenue from selling email ads that target their subscribers. Here are a few quick tips.
  Topics: selling, ads, list, source, sales, tips, insert, newsletter, content, email, unsubscribes, valuable, advertisers, subscribers.
• Use Revue for Twitter Content Marketing - Twitter's editorial newsletter service, Revue, is an opportunity for content marketers and creators to build email lists directly from their Twitter profiles.
  Topics: profile, newsletter, subscribers, revue, creator, promote, editorial, twitter, marketing, content, email.
• Website Traffic Down? How to Diagnose and Fix Traffic Drops - Website traffic represents the volume of users visiting your site. Higher is better because more people visiting your site means more opportunities for advertising, engagement, and eventual conversion.
  Topics: drops, email, sites, website, traffic, search, diagnose, users, right, site, fix, sources.
• What Is An Email CTR? How to Calculate and Improve It - An effective email marketing campaign has the ability to strengthen your brand, engage existing and potential customers, and move them to action.
  Topics: emails, ad, number, calculate, rate, clickthrough, audience, marketing, improve, clicked, ctr, email.
• What Is Automated List Building Software and Why Your Marketing Team Needs It - List building is a strategy that allows marketers to target customers based on their needs, goals, or other personal criteria (e.g. purchase history, location, age, etc.). These lists can be applied to all marketing materials (as well as the work of sales and service reps) to help your team offer customers a personalized and delightful customer experience.
  Topics: software, lists, customers, automated, sms, based, needs, help, team, building, create, email, marketing, list.
• What Is a Landing Page? All Your Questions, Answered - If you could do one thing to dramatically improve your marketing ROI today, what would it be? If your answer was "use landing pages to convert new leads" I’d have to agree with you — here’s why.
  Topics: marketing, questions, youre, offer, landing, leads, visitors, pages, content, answered, page, email.
• Why Buying Email Lists Is Always a Bad Idea (And How to Build Yours for Free) - You need people who you can email, and you need them quickly. Oh, and if you could get them pretty cheap, that'd be great, too.
  Topics: content, idea, list, optin, free, addresses, address, dont, lists, build, email, marketing, emails, buying, bad.
• Wix Ascend Review (Nov 2021): Wix Ascend Pricing and Overview - This Wix Ascend review will cover everything you need to know about the feature. We’ll be covering Wix Ascend pricing, features, functionality, and more. Wix seems to roll out new features and functionality for the digital world on a constant… Continue reading Wix Ascend Review (Nov 2021): Wix Ascend Pricing and Overview
  Topics: month, overview, access, forms, wix, marketing, ascend, nov, chat, review, website, tools, email, pricing.
• iOS 15: Impact on Email Marketing to Date - Apple's iOS 15 operating system launched in September 2021. Its new "Mail Privacy Protection" inflates the reported open rates of commercial emails. This piece analyzes the impact thus far.
  Topics: users, recipients, marketing, date, mail, email, protection, open, ios, roughly, rates, impact.