Top 2024 resources on essential
Best essential resource in 2024.
Learn more about essential to improve your e-commerce strategy.
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10 Essential PPC Courses for Every Marketer
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Whether you’re looking to level up your paid search expertise or earn a certification to boost your industry credibility, pay-per-click (PPC) advertising courses are a great way to learn and to grow your career.
Topics: ads, marketer, google, offers, courses, essential, learn, marketing, search, youre, course, ppc. -
100 Essential PPC Statistics Every Marketer Needs to Know in 2023
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The crown weighs heavily on the head of your marketing leadership when making command decisions about resource allocation. The SEO long game is important, but reserving a budget for search engine marketing (SEM) can also be a smart play, including pay-per-click (PPC) marketing.
Topics: statistics, long, marketer, needs, marketing, ppc, important, engine, know, decisions, smart, essential, search, sem. -
11 Essential Tasks of an SEO Agency
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One of the challenges of working with a search engine optimization agency is knowing what it should be responsible for. Depending on the scope of the contract, an agency should provide these 11 core services
Topics: tasks, content, strategy, seo, relevance, essential, issues, site, search, engines, agency, natural. -
14 Essential Design Tips for Beginners: Transform Your Skills and Create Stunning Graphics
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From logos, posters, magazines, product packaging, and ads, we see graphic design at work every day.
Topics: youll, create, transform, stunning, skills, work, design, graphic, designers, learn, designer, space, tips, youre, graphics, beginners, essential, learning. -
14 Essential Features for Taking Payments on Your Website
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There are a lot of things I used to buy in person that I now buy online. I wouldn't call myself lazy, but it's just so much easier to carry a box of paper towels from my doorstep into my apartment than it is to carry it down the street from my local grocery store.
And I'm not alone. Whether it's because of the larger selection, better pricing, convenience, or something else, a lot more people are buying stuff online nowadays instead of in person.
Topics: credit, payment, information, features, shoppers, online, customers, essential, transaction, checkout, payments, taking, website, account, gateway. -
15 Essential Elements of Every Marketing Email
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An easy and cost-efficient way to kick-start sales is a timely email promotion. But in the haste of a tight turnaround or deadline, it’s easy to make email composing mistakes, ...
Topics: offer, sure, essential, message, marketing, elements, email, subject, line, emails, check, data. -
15 Essential Media Planning Tools
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In today's day and age, people are consuming marketing and media in more ways than one. Media planning software is essential for those who want to reach their audiences across several channels, including TV, publications, online, and radio.
Topics: tools, best, planning, tool, software, help, audience, data, youll, social, media, essential. -
15 Essential Product Marketing Books for 2023
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The product marketing landscape is continuously changing. To keep pace with the latest trends, you’ll need to keep up with the experts. That includes reading books with fresh insights and perspectives.
Topics: understanding, essential, products, buy, customers, book, technology, books, marketing, build, launch, product. -
20 Essential Instagram Marketing Tools You’ll Need in 2022
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With thousands of Instagram marketing tools to choose from, how do you know which ones you need?
Topics: tool, need, essential, youll, allows, media, platform, marketing, content, instagram, features, users, tools, social. -
25+ Web Design Statistics that Are Essential to Know in 2023
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Did you know that website design can improve time on site by 84% and YoY online revenue by 132%?
Topics: design, essential, statistics, website, visitors, consumers, colors, know, small, mobile, designers, color, web. -
49 Essential Small Business Stats You Need to Know
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Small businesses are the lifeblood of any economy. Mom-and-pop restaurants, corner stores, family-owned shops, boutique tech firms, and other ventures drive economic growth, foster innovation, and generate employment opportunities.
Topics: essential, sba, say, meta, half, need, know, businesses, small, reported, verizon, stats, business, smbs. -
5 Essential Ecommerce Freelancers Every Online Store Should Have on their Team
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If you’re running an online store, these are the 5 essential ecommerce freelancers you need to help you get more done in a day!
Topics: freelancers, help, dont, order, hiring, ecommerce, business, media, essential, social, store, online. -
5 Essential Questions to Ask Yourself Before Buying an Online Business
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Many people are drawn to the allure of entrepreneurship, but it pays to know what you're doing before you make the leap.
Topics: ecommerce, buying, questions, important, business, ask, online, team, require, purchasing, starting, youre, need, essential. -
6 Essential Influencer-Marketing Truths Every E-Commerce Brand Should Know
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More than a few companies have been burned by the wrong approach. Make sure yours isn't one of them.
Topics: customers, companies, ecommerce, marketing, influencers, platform, important, following, influencer, followers, know, essential, truths, brand, influencermarketing. -
8 Essential Budget Templates for Marketers [Free Download]
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Let's face it: Executing a successful marketing plan requires time, energy, and money.
And with so many different facets of marketing to consider -- branding and creative, product marketing, hosting events, etc. -- your marketing budget can disappear real fast.
Topics: essential, team, download, marketing, spending, budget, sheets, templates, track, marketers, google, free, manage, expenses. -
80+ Essential Social Media Marketing Statistics for 2022
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Social media is everywhere. For many people, social media is used daily for entertainment, socialization, and even news consumption — myself included.
Topics: million, marketing, media, marketers, business, facebook, social, statistics, youre, essential, users. -
Amazon reportedly closes warehouses in France following court order
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Amazon has decided to close its six fulfillment centers in France until Monday, according to an internal document seen by Capital and Reuters. The company also said publicly that it’ll probably appeal yesterday’s court decision that restrict orders to essential goods. Yesterday, a French court ruled that Amazon hasn’t been doing enough to protect warehouse […]
Topics: court, reportedly, closes, orders, essential, warehouses, order, union, following, shutting, yesterdays, france, company, amazon, protect, techcrunch. -
Black Friday for Print On Demand Stores: Essential Tips and Strategies
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Thanksgiving is fast approaching, and that means it's time for online store owners to prepare for Black Friday and Cyber Monday. As a print on demand store owner, you may wonder about the best ways to take advantage of the…
Continue reading Black Friday for Print On Demand Stores: Essential Tips and Strategies
Topics: essential, customers, store, sales, tips, product, social, demand, marketing, stores, print, strategies, black, products. -
Court: ‘Amazon France should only sell essential items’
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Amazon must restrict its orders in France in the coming weeks, due to measures associated with Covid-19. That’s what a court decided earlier this week. Amazon can only accept orders of groceries, hygiene and health-related products. Amazon had 24 hours to comply or it would have to pay a fine of… Continue reading
Topics: court, staff, essential, million, work, workers, france, items, sell, amazon, protect, measures, orders. -
Essential Ecommerce Statistics To Strengthen Your Strategy in 2023 (with Infographic)
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Ecommerce statistics: we all love them. Whether it's to motivate our urge to start a new business, marvel at the rapid growth of the ecommerce industry, or to find little tidbits of information that may help our own stores, these…
Continue reading Essential Ecommerce Statistics To Strengthen Your Strategy in 2023 (with Infographic)
Topics: infographic, store, customers, strategy, strengthen, stores, sales, business, statistics, essential, ecommerce, retail, shopping, online. -
Essential Elements of an Ecommerce Product Page
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The elements of an ecommerce product detail page should work together to help shoppers make sound buying decisions. Each element — prose description, a list of features, product photos, videos — should tell part of an item's story.
Topics: video, ecommerce, written, page, essential, kelty, product, coyote, elements, description, descriptions. -
Essential Email Marketing Features for Ecommerce in 2020
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The email marketing needs of ecommerce merchants are increasingly sophisticated due to improvements in technology and the demands of consumers. In the post, I'll address the essential email-marketing features for ecommerce merchants in 2020.
Topics: features, essential, tools, subscribers, ecommerce, marketing, marketers, email, performance, standard, esps, service, platform. -
Essential Email Marketing Statistics To Strengthen Your Strategy in 2023 (With Infographic)
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Email marketing statistics constantly show that emails are one of the best ways to reach your audience. Here are some of the most valuable email marketing stats to check out in 2022 Looking at email marketing statistics gives us a…
Continue reading Essential Email Marketing Statistics To Strengthen Your Strategy in 2023 (With Infographic)
Topics: infographic, messages, marketers, open, according, email, customers, strategy, emails, marketing, statistics, mobile, essential, strengthen, companies. -
Essential Social Media Metrics for Content Marketing
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Social media sites can be powerful tools for distributing content and driving engagement. But, like much of marketing, long-term social media success requires constant improvement. In this article, I'll suggest the primary social media metrics to track as part of your company's content marketing efforts.
Topics: metrics, traffic, marketing, social, reach, post, essential, media, posts, likes, content, site. -
Essential Tasks for a New Ecommerce Marketing Manager
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There are at least seven tasks that could help a new ecommerce marketing manager during, say, the first 60 days. A new hire who tackles these tasks is likely to enjoy a successful relationship with the company.
Topics: help, essential, ecommerce, companys, customer, goodyear, strategy, product, tasks, manager, business, marketing. -
For 2020, Multiple Payment Options Are Essential
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Offering multiple forms of payment, especially for mobile shoppers, will be key in 2020. The payment methods your store accepts can make or break a sale. There are five main types of payments for ecommerce sites. Merchants should offer all of them.
Topics: options, payments, credit, mobile, multiple, pay, shoppers, payment, allow, essential, card, types, purchases. -
Here’s Mary Meeker’s essential 2018 Internet Trends report
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Want to understand all the most important tech stats and trends? Legendary venture capitalist Mary Meeker has just released the 2018 version of her famous Internet Trends report. It covers everything from mobile to commerce to the competition between tech giants. Check out the full report below, and we’ll add some highlights soon. Then come back […]
Topics: user, growth, hours, million, thanks, mary, report, essential, mobile, internet, technology, heres, services, meekers, trends. -
How to Sell Videos Online: Essential Best Practices and Tips
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From YouTube to video on demand (VOD) stores, it's clear that video content has a foothold in the worlds of learning, entertainment, and ecommerce, considering many creators make solid incomes selling tutorials on topics like photography, business, and even unique…
Continue reading How to Sell Videos Online: Essential Best Practices and Tips
Topics: video, tips, website, online, essential, videos, content, tools, best, practices, sell, marketing, course. -
Inflation Could Harm DTC and Premium Brands
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Inflation typically helps brands with lower-priced and essential goods and hurts premium items. Amid a heightened inflation outlook, merchants should scrutinize their product mix and adjust as necessary.
Topics: premium, shoppers, brands, harm, egg, products, buying, substitute, essential, inflation, price, dtc, prices. -
Instagram Tools: 20 Essential Apps for Growing Your Following
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With more than one billion monthly active users, Instagram has opened up enormous opportunities for brands to find new customers. To help you supercharge your Instagram account, we’re sharing a list of the best Instagram apps for independent businesses—tools that will help you spruce up your posts and drive more customers to your store.More
Topics: growing, apps, following, social, post, plan, instagram, free, hashtags, posts, image, photos, media, tools, essential. -
Learn How to Photograph Products for E-Commerce Like a Pro for Just $20
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Product photography is crucial in today's digital world.
Topics: learn, studios, youre, course, essential, master, roslund, product, photography, business, photograph, pro, youll, ecommerce, products. -
Most Consumers Changed Brands in 2020: Research Explains Why
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Now that 2020's global pandemic has taught most of the world how to live and work completely from home, marketers planning their 2021 strategy are asking one big question:
Topics: companies, consumers, brands, pandemic, essential, changed, products, customers, online, research, product, explains, brand. -
Navigating the AI Revolution: 7 Essential Insights for Marketers in 2024 [Expert Opinions]
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From weekly stand-ups to spammy emails, chatter about artificial intelligence (AI) has saturated the marketing space over the last year.
Topics: navigating, opinions, revolution, ai, creative, marketers, essential, content, chatgpt, insights, marketing, expert, information, email, brand, going, data. -
Price Technologies adds product availability feature for items experiencing COVID-19 shortages
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Price Technologies, the operator of the comparison shopping website Price.com and its related browser extension, is adding a feature to show product availability for a few essential items that have had supply issues caused by the COVID-19 outbreak in the U.S. Products like aspirin, acetaminophen, facial tissues, hand sanitizer, ibuprofen, rice, soap, soup, toilet paper […]
Topics: feature, shortages, price, pricecom, website, covid19, items, essential, technologies, online, experiencing, availability, techcrunch, shopping, product. -
SEO Glossary: 100+ Essential SEO Terms Marketers Should Know in 2022
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Do you want to optimize your website but have trouble communicating with the technical folks running it? Then, you need an SEO glossary.
Topics: glossary, website, search, link, webpage, engines, page, essential, marketers, terms, code, content, seo, information, know, text. -
Sucuri Spotlight: Essential Security for Online Businesses & Websites
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Protect your online store with Sucuri. In this Sucuri review, we dive into how they help merchants safeguard their stores and maintain PCI compliance.
Topics: pci, businesses, site, review, traffic, websites, firewall, sucuri, website, security, essential, threats, sucuris, online. -
The 5 Best Password Managers in 2019 (With Essential Tips)
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If you don’t have a secure password manager in 2019, you’re asking for trouble. Big trouble. When it comes to hackers and identity theft, your biggest weakness is a set of terrible passwords. Passwords like “Password1234,” your mother’s maiden name, or your pet’s name are asking to be hacked. It […]
Topics: security, password, essential, online, best, passwords, secure, data, manager, accounts, managers, tips. -
The 5 Essential Support Channels Every New Business Should Consider
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Deciding where you’ll meet your customers and how you’ll support them when you get there is an important part of your support strategy. Today, we'll cover 5 channels that all new store owners should consider.More
Topics: business, consider, essential, phone, help, social, chat, customer, media, support, customers, channels, youre. -
The Essential Artificial Intelligence Glossary for Marketers (90+ Terms)
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AI has transformed the business landscape, and while everyone can benefit from it, not everyone has the technological background to understand exactly how it works and what it does.
Topics: model, data, marketers, glossary, terms, ai, language, human, tasks, intelligence, machine, natural, essential, learning, artificial. -
The Essential Guide to Becoming a Writer
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My path to becoming a professional writer is a slightly unconventional one. In college, I majored in economics, took one English class, and originally thought financial advising was my destiny. But today, instead of walking people through their retirement plan, I spend 90% of my work day writing -- and I absolutely love it.
Topics: reading, write, writer, day, marketing, work, skills, essential, writers, read, guide, writing. -
The Essential Pre-Launch Checklist for Membership Sites
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You’ve made plans, built the site, and are preparing for a big launch. But are you ready for customers? Don’t forget a thing — use this checklist!
Topics: sites, search, check, site, add, checklist, sure, essential, prelaunch, pages, information, membership, test, page. -
The Essential Shopify Store Launch Checklist
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Ready to go live with your new Shopify store? Make sure you’ve covered this 13-point checklist first.More
Topics: essential, checklist, youll, shopify, launch, business, images, sales, store, page, online, site. -
The Keys to Successful Email Automation
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Success in email marketing for ecommerce companies depends on a few prerequisites. A marketing automation tool is essential. Many email service providers offer automation features, as do enterprise automation platforms.
Topics: keys, subscribers, essential, emails, order, email, automation, marketing, successful, purchase, send, products. -
Three Essential Follow-Up Emails Every WooCommerce Store Needs
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It’s more important than ever to follow up with existing customers. Learn how to save a ton of time by automating your most important follow-up emails.
Topics: customer, send, win, needs, create, essential, email, customers, store, abandoned, emails, followup, woocommerce, cart, welcome. -
Where these 6 top VCs are investing in cannabis
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The cannabis market was in the midst of a correction when the COVID-19 crisis hit and could emerge stronger than ever. After a breakthrough period of growth, cannabis startups entered 2020 with depressed values and an uncertain future. Now, with millions sheltering in place, many companies are seeing unprecedented demand and growth opportunities as many […]
Topics: market, industry, vcs, essential, growth, opportunities, techcrunch, investors, states, demand, cannabis, investing, startups. -
Why Backups are Essential for WooCommerce Stores
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Why are backup plugins so popular for WooCommerce stores? Backing up your store can save thousands in revenue, hours of work, & a ton of grief. Here's why.
Topics: backups, need, wordpress, site, woocommerce, backup, restore, jetpack, essential, realtime, work, stores. -
Why a consistent and frictionless buying journey is essential in modern retail
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Focusing on a consistent and frictionless buying journey, is integral to offering consumers the experience they would expect from any modern retailer.
Topics: hong, physical, consumers, technology, essential, consistent, instore, buying, modern, respondents, shop, retail, shopping, frictionless, journey, stores, kong. -
Your Essential Guide to Effective Inventory Management + 18 Techniques You Need to Know
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Picture a successful retail business in your head. Maybe you’re picturing a small local shop, or a huge corporate business.…
Topics: technique, know, warehouse, order, stock, inventory, demand, essential, management, items, business, need, effective, software, techniques, guide.