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Ipsy’s new subscription delivers full-size beauty products, not samples
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Ipsy, the beauty box subscription service and e-commerce site founded in 2011 by YouTube creator Michelle Phan, is expanding its business beyond sample-sized products. The company today is debuting a more expensive “Glam Bag Plus” subscription, which will ship customers five full-sized products for $25 per month. The move aims to capitalize on Ipsy’s established customer […]
Topics: glam, products, ipsys, delivers, beauty, ipsy, customers, plus, fullsized, subscription, makeup, fullsize, bag, samples.