Top 2024 resources on learn
Best learn resource in 2024.
Learn more about learn to improve your e-commerce strategy.
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10 Essential PPC Courses for Every Marketer
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Whether you’re looking to level up your paid search expertise or earn a certification to boost your industry credibility, pay-per-click (PPC) advertising courses are a great way to learn and to grow your career.
Topics: ads, marketer, google, offers, courses, essential, learn, marketing, search, youre, course, ppc. -
10 Events and Conferences for LGBTQ+ Entrepreneurs
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Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
Topics: entrepreneurs, networking, events, business, opportunities, conferences, professionals, local, learn, leadership, lgbtq. -
10 How-To Videos That Really Work (And Why)
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How-to videos are an especially compelling way to learn how to do something online because the video shows you exactly how to do it.
Topics: videos, shows, learn, marketing, really, video, audience, howto, work, showing, viewers, different. -
10 Must-Learn Skills to Build a Successful E-commerce Business
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If you're running an online business, these skills can help your business thrive.
Topics: bundle, learn, marketing, ecommerce, business, email, savings, successful, mustlearn, certification, skills, build, reg, youll. -
11 Free Websites to Learn Code in 2022
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Learning code has never been easier. Many free resources can help a beginner master a programming language or build a new web project. For online merchants, a better understanding of code means less reliance on third-party developers. Here is a list of resources to learn code in 2022.
Topics: code, courses, learn, coding, free, offers, online, programming, web, learning, websites. -
11 New Ecommerce Books for Spring 2020
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Being stuck indoors is an opportunity to catch up on ecommerce reading! Here is a batch of new ecommerce books for spring. There are titles on digital marketing, brand development, artificial intelligence, affiliate marketing, startup financing, and podcasting.
Topics: marketing, kindle, learn, trust, spring, ecommerce, brand, hardcover, guide, podcast, books, digital, business. -
12 New Ecommerce Books for Fall 2021
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Here’s a batch of new ecommerce books for your fall reading list. There are titles on branding, social media marketing, personalized customer experience, entrepreneurship, and the post-pandemic workplace. I compiled this list using Amazon. From Amazon’s “Books” category, I selected “Business & Money.” From there I chose the “Processes & Infrastructure” sub-category and selected “E-commerce.”
Topics: team, marketing, ecommerce, brands, luxury, learn, trends, hardcover, fall, kindle, guide, books, business. -
12 New Ecommerce Books for Summer 2021
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Here’s a batch of new ecommerce books for your summer 2021 reading list. There are titles on cryptocurrency, customer experience, fulfillment, leadership, social media marketing, startup strategies, and building an online course.
Topics: customer, social, summer, kindle, business, growth, scale, digital, paperback, books, ecommerce, media, learn. -
13 New Ecommerce Books for Fall 2020
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Here's a batch of new ecommerce books for your autumn reading list. There are titles on buying and selling a business, producing and fostering creative work, monetizing your podcast, live video marketing, Amazon, and the blockchain.
Topics: kindle, fall, business, amazon, ecommerce, marketing, paperback, learn, books, hardcover, live, influencer, guide. -
13 New Ecommerce Books for Fall 2022
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Once a quarter we publish a rundown of new books that could help online merchants. This installment includes titles on brand building, international ecommerce, demand creation, and more.
Topics: audience, customer, learn, brand, kindle, build, social, books, hardcover, business, digital, ecommerce, fall. -
13 New Ecommerce Books for Spring 2022
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Once a quarter we publish a rundown of new business books that could help ecommerce merchants. This installment includes titles on analytics, podcasting, events, direct-to-consumer, more.
Topics: spring, ecommerce, hardcover, marketing, learn, success, startup, guide, kindle, business, retail, books. -
14 Essential Design Tips for Beginners: Transform Your Skills and Create Stunning Graphics
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From logos, posters, magazines, product packaging, and ads, we see graphic design at work every day.
Topics: youll, create, transform, stunning, skills, work, design, graphic, designers, learn, designer, space, tips, youre, graphics, beginners, essential, learning. -
14 New Business Books for 2021
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Here is a list of new and upcoming business books for entrepreneurs, managers, and creative professionals. Learn how to sell your business, harness the power of your developers, adopt the principles of success at Amazon, alter your thinking to achieve quick mastery, and more.
Topics: working, business, guide, trust, success, shows, help, principles, learn, developers, books. -
15 New Business Books for 2022
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It’s time to plan your reading list for 2022. Here is a list of new and upcoming business books for entrepreneurs, managers, and creative professionals. Learn how to communicate with numbers, scale your business, use data to convert customers, find talent, develop your influence, and make sense of the metaverse.
Topics: explore, scale, talent, regret, power, business, numbers, design, develop, learn, books. -
15 Photoshop Tutorials for Product Photography
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Taking the photographs is just the start of compelling product images. Adobe Photoshop’s image editing suite provides plenty of tools to perfect and highlight product images against the right background.
Topics: photography, add, photoshop, learn, background, product, images, create, image, tutorial, tutorials. -
15 YouTube Channels for Design and Development
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Interested in improving your web design and development skills? There are many options to learn — for beginners to advanced users. Here is a list of YouTube channels for web design and development.
Topics: youtube, channels, recent, web, design, illustrator, include, learn, tutorials, videos, development, photoshop. -
15 of the Best Productivity Blogs To Read
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Staying productive is a goal many of us have, but finding a strategy that works can be challenging. We can also have certain periods where staying focused isn’t an issue, but others where it can feel impossible to stay on task.
Topics: staying, productivity, features, help, read, blogs, blog, learn, articles, best, science, productive. -
16 TikTok Advertising Stats to Know Before You Invest
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While TikTok is a newer platform, it has made strides in proving itself as a must-have platform for brands, businesses, and creators looking to grow an engaged audience and advertise themselves.
Topics: media, platform, know, products, advertising, looking, tiktok, social, learn, hubspot, invest, stats, youre. -
17 Events and Conferences for Black Entrepreneurs in 2023
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Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
It can feel isolating if you’re the only one in the room who looks like you.
Topics: annual, black, events, entrepreneurs, expo, 2023location, businesses, learn, tech, conferences, business. -
18 Smartphone Apps to Manage Your Online Business on the Go
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These are the 18 of the best business smartphone apps for any entrepreneur so you can stay in the know, on the go, in real-time.
Topics: click, business, entrepreneurs, team, learn, app, need, youre, apps, im, phone, smartphone. -
20 Free Color Design Tools and Tutorials
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Choosing colors is among the most important design decisions for a logo, brand, or website. People decide whether to buy a product or service mainly by what they see. Fortunately, there are free tools to help pick the right colors for your business. Here is a list of tools and tutorials on color design.
Topics: color, free, palettes, learn, rgb, design, tools, create, palette, colors, theory, tutorials, values. -
20 Free Courses to Advance Your Design Skills
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Here is a list of free, online design courses. There are courses on design thinking, web design, graphic design, user experience design, logo design, color theory, and more. Some of the courses are multi-class programs, while others are short tutorials.
Topics: graphic, advance, free, learn, explore, fundamentals, skills, color, course, responsive, courses, web, design. -
20 Free Tutorials to Learn WordPress
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WordPress is a free content management system to power a simple blog, complex website, or online store. WordPress also supports an active development community that provides instructional tutorials for users at all levels. Here is a list of free tutorials to learn WordPress.
Topics: tutorial, install, site, create, store, wordpress, plugins, learn, website, free, guide, tutorials. -
20 Digital Marketing Ebooks Marketers are Reading in 2022
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The digital marketing industry is always changing. That's why it’s important for marketers to commit to learning as much as possible about digital marketing and emerging trends. But ... who has the time?
Topics: ebookthis, marketers, reading, ebook, seo, guide, media, digital, marketing, learn, ebooks, facebook, content. -
30 Fashion Brands That Marketers Can Learn From on Instagram
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Between carefully curated photos, expertly targeted ads, and decisive adoption of Instagram stories, no other B2C industry has thrived on Instagram, much like the beauty and apparel industry.
Topics: marketers, fashion, products, features, learn, inspiration, product, instagram, photos, brand, clothing, brands, feed, followers. -
38 Account-Based Marketing Stats to Know in 2021
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As marketers, we become experts in our target audiences. We know their typical demographic, what they like, the platforms they spend time on, and what they value in a product.
Topics: know, learn, abm, target, youll, strategy, marketing, stats, value, accountbased. -
4 Things Content Marketers Can Learn From HubSpot's Creators
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The creator economy is changing marketing in various ways, and keeping up can be challenging for content marketers unfamiliar with this relatively new landscape.
Topics: hubspots, marketers, audience, marketing, things, create, creating, creators, personas, learn, help, content, creator. -
40+ Best Free Online Marketing Classes to Take in 2023
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The digital marketing landscape is always evolving. Whether you’re a seasoned marketing professional or new to the field, marketing classes can help you stay on top of current industry trends or skill up.
Topics: free, courses, content, offers, classes, course, social, seo, best, marketing, online, learn, media. -
41 Mind-Blowing Creator Economy Stats That Marketers Can Learn From
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Having found success on TikTok, Thomas Petrou co-founded The Hype House, a collaborative content house where TikTokers lived together, created videos, and grew their following with Petrou’s guidance and support.
Topics: types, stats, social, marketers, post, creator, creators, share, economy, mindblowing, content, learn. -
46 Best Free Online Courses For Whatever You Want to Learn
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Whether you want that job promotion or to sidestep into a new field, you'll need to commit to learning new skills. One of the best ways you can do that is by taking free online courses.
Topics: marketing, best, learn, course, need, online, free, media, business, youll, courses, social. -
5 Brands That Won Australian Advertising Awards [+What Marketers Can Learn From Them]
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With all the work marketing teams are responsible for, it can be hard to make time to get reinspired and capture a spark of creativity that leads to a new, marketing strategy. This can be even more problematic for brands in physically isolated areas.
Topics: advertising, brands, learn, effie, brand, marketing, northern, ads, won, campaign, great, awards, marketers, australian, insurance. -
50 Direct-to-Consumer Brands & What You Can Learn From Them
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Interested in direct-to-consumer brands? Check out our roundup of 50 popular DTC brands and see what you can learn from how they get customers & sales!
Topics: directtoconsumer, brands, products, model, customers, online, dtc, learn, brand, experience, customer, consumers. -
6 Try Before You Buy Brands [+What Marketers Can Learn]
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Recently, I took a leap of faith and bought leggings online.
Topics: marketers, try, buy, items, mattress, customers, consumers, trial, shopping, products, trybeforeyoubuy, brands, learn. -
7 Australian Companies with Great Taglines [+What Marketers Can Learn From Them]
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It's no secret that people who live in startup-filled cities have seen some of the wildest brand names.
Topics: australia, australian, company, canva, brands, great, taglines, learn, brand, tagline, companies, xxxx, marketers, product. -
7 Marketing Alternatives to Tracking Cookies
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At some point your life, you've probably had a run-in with ads generated by third-party cookies.
Topics: social, learn, ads, email, marketing, thirdparty, data, list, content, cookies, alternatives, tracking. -
9 Australian Websites That Will Inspire Your Design
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It's no question that Australia is one of the most visually stunning places on Earth.
Topics: websites, website, scroll, inspire, australian, visitors, site, memorable, design, learn, product, video. -
9 LinkedIn Ad Case Studies That Marketers Can Learn From
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When you think about social media marketing, what's the first platform that comes to mind? For many marketers, it's probably Facebook or Instagram. But if I were to pick one, I'd go with LinkedIn.
Topics: leads, team, company, studies, audience, marketing, learn, campaign, marketers, content, linkedin, ad, ads, case. -
A Fishful of Dollars: What Marketers Can Learn from the Gen Z Caviar Bump
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If you’re a marketer, you cannot ignore meme culture.
Topics: pringles, youre, marketers, meme, tiktok, dollars, fishful, caviar, z, views, learn, gen, bump, million, social. -
A Nonprofits Guide To Using LinkedIn
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Your nonprofit likely takes up a lot of your time, and you might not have a huge staff to delegate responsibilities to. So, taking the time to use online platforms might not seem like the best use of your time.
Topics: interested, nonprofit, nonprofits, guide, share, linkedin, helps, create, page, content, learn, using. -
Become a Shopify Dropshipping Expert With These Seven Courses
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Learn the skills you need to run a dropshipping business on Shopify.
Topics: youll, courses, seven, bundle, store, learn, youre, rating, expert, dropshipping, shopify, ecommerce. -
Build an Ecommerce Store on Shopify with Help From This Bootcamp
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Ecommerce is booming. Cut your slice of the pie today.
Topics: learn, youll, bootcamp, shopify, right, start, things, products, build, selling, help, store, ecommerce. -
Climb the Search Rankings with This Google SEO and SERP Course
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Learn how to increase your brand visibility on a budget.
Topics: google, engine, serp, started, seo, learn, youtube, rankings, climb, search, youll, course. -
Conversational AI: What It Is and How To Use It
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ChatGPT has skyrocketed in popularity — it grew to 1M users in just five days.
Topics: ai, human, tools, conversational, language, understand, machine, conversations, learn, data. -
Dall-E Review: Learn More About the Popular AI Image Generation Tool
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Dall-E is an artificial intelligence (AI) program that generates images based upon text prompts. This means that all that you need to produce high quality images through AI is to provide Dall-E with clear instructions in natural language. At the…
Continue reading Dall-E Review: Learn More About the Popular AI Image Generation Tool
Topics: review, image, dalle, ai, program, visual, credits, popular, text, generation, learn, images, tool. -
Deep Learning vs. Machine Learning: What Marketers Need to Know
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Artificial intelligence continues to be a hot topic within the marketing industry. The market for AI in marketing will likely grow to $107.5 billion by 2028, up from $15.84 billion in 2021.
Topics: data, marketers, know, predict, marketing, need, learn, learning, ways, machine, intelligence, vs, deep. -
Entrepreneurship for Everyone: Martha Stewart Shares Her Blueprint for Success
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Picture it: a crisp December evening in New York’s fabled SoHo neighborhood. The narrow streets host industrial manufacturers, art galleries, fashionable boutiques, and flagship stores.More
Topics: martha, business, shares, media, entrepreneurship, blueprint, stewart, know, success, learn, nobu, stewarts, product, finkelstein. -
From T-Shirts to High Fashion: How to Start a Clothing Business in 2021
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A clothing line needs more than just beautiful clothes to create a lasting online business—you’ll need to master branding, marketing, manufacturing, and retailing, among other things. Check out our latest guide to launching and growing a clothing business.More
Topics: tshirts, online, create, clothing, high, business, fashion, store, sell, plan, start, fulfillment, product, learn. -
Getting AI Fatigue? What It Is and How To Navigate It
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“If you’re not using AI, you’re falling behind” is a statement you might have read and heard frequently in the past few months.
Topics: marketers, youre, learning, fatigue, getting, marketing, jobs, ai, help, generative, navigate, using, learn. -
Hackweek at Elastic Path: 2021 Edition
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Every year our Product and Engineering teams run an internal hackathon with the goal of creating something that can benefit the organization. It all starts with “The Pitch” where individuals share their ideas for a project with the goal of garnering interest in folks joining their team. This year we had 21 pitches(!!) with topics ranging from a new in product customer onboarding program to developing a search plugin for an internal tool, to adding support for additional development languages. Of the 21 proposed projects, 14 recruited teams and hit the grown running preparing for the hackweek.
The teams had 5 working days to pull together their projects. The teams are cross-functional and many individuals took on a role outside of their usual scope of work. This results in the hackweek being described as “the week where you will learn the equivalent of what you learn in an average quarter.” And Michelle Wan, Software Engineer, describes the week as “a great opportunity to work with people you would have never had the opportunity to work with other wise!”
Sofiya Minnath, a Senior Technical Writer, describes her first ever hackathon experience, “I was always skeptical about it demanding deep technical knowledge but there was a project I was able to contribute to with my skillset. The whole experience gave me a glimpse of the end-to-end project execution processes. We had a PM/BA to gather requirements and the rest of the team acted as stakeholders, which gave me an awesome experience to learn how things work in the early stage of a project. We also had training, documentation, and development experts to add value with their expertise. We worked as a group and did most of it together, that gave me an opportunity to see how others think and work. It was one-of-a-kind experience.”
At the close of the week of hacking, the teams first presented their work in a Science Fair as a preview to the final presentations. Followed by final presentations where there’s open voting to identify the top 3 projects. The winners are memorialized on a trophy and get the associated bragging rights. Drumroll please… coming in first place is the Terraform Team (Alex R, Constantin K, Gaurav T, David M, Steve R, Yury M), second place is the Elastic Path Commerce Optimizer Team (GeoffD, Ivan J, YooYoung L, Michael L), and in third place is the Diagraming Tool/Workflow Team (Arlene, Nadira, Sofiya, Emily, Steven, Shahbano). I won’t get into the details of these projects in this post, but stay tuned as I know several team members are eager to share their projects with you.
Our software development manager, Janna Brockmeyer, ran our hackathon and below are her tips should you want to run a hackathon of your own.
Tips for Running a Hackathon
1. Provide prompts for idea generation leading into the pitch. Here's what we used:
Fixing a workflow at work that is making your life difficult
A great idea you've had stuck in your head
Trying out a new language/framework
Something that could help the product and possibly make it into production
2. Encourage everyone to be open minded throughout the entire process.
3. Be transparent with the entire organization. While the non-product teams may not have the skills or interest to be involved in the actual hacking, allow them to follow along and cheer on the teams' work.
4. Cancel meetings and keep outside distractions low. From an event organization standpoint, keep the programing simple to empower teams to have fun and learn new skills.
5. Keep the prizes small to avoid unnecessary competition and encourage individuals to help other teams.
Interested in joining our product/engineering teams? Check out our open job opportunities: https://www.elasticpath.com/company/ecommerce-jobs
Topics: hackathon, place, edition, path, hackweek, teams, project, projects, learn, product, team, week, elastic, work. -
Harness the E-commerce Boom with This Shopify Course
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Learn how to launch and grow a side hustle business on Shopify.
Topics: course, store, online, understand, shopify, youre, harness, youll, bundle, ecommerce, boom, learn. -
How Ecommerce And Tech Companies Can Learn From Each Other
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Direct-to-consumer brands and Saas companies have more to learn from each other than you might think.
Topics: ecommerce, companies, saas, loyalty, learn, brand, software, market, tech, users. -
How Luxury Brands Market and What You Can Learn
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I don’t easily fall for ads or grab products because of marketing tricks. Okay, okay…unless it’s a suitable luxury brand marketing strategy like a catchy video.
In that case, I transform from someone who ignores ads to someone who needs that head-turning perfume as soon as possible.
Topics: market, learn, strategy, ads, brands, brand, digital, vuitton, marketing, luxury, porsche, products. -
How Social Apps Like BeReal., Poparazzi & VSCO Can Help Marketers Learn About Gen Z
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In April, BeReal – a social media app that hosts many Gen Z users, saw 315% YoY daily download growth. Meanwhile, another popular Gen Z app called Poparazzi is seeing 96,100 downloads per month (just from the Apple App Store.).
Topics: app, friends, marketers, help, apps, brand, social, vsco, platform, gen, platforms, media, learn, z, users, poparazzi, bereal. -
How Video Consumption is Changing in 2023 [New Research]
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Video is more important to consumers now than ever before. Our annual State of Video Marketing survey with Wyzowl shows that 91% of businesses use video as a marketing tool, more than any of the previous years since the surveys started.
Topics: consumers, videos, viewers, marketers, video, changing, research, consumption, content, marketing, learn, watch. -
How to Align with Your Sales Team, According to HubSpot Marketers
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Throughout the history of business, marketing and sales teams have repeatedly run into the same problem: misalignment.
Topics: sales, according, marketers, align, help, ye, marketing, salespeople, objections, team, hubspot, learn, teams, company. -
How to Earn More Money by Selling on Amazon FBA and Shopify
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Capitalize on the e-commerce boom by private labeling.
Topics: amazon, product, private, shopify, products, youll, money, selling, label, earn, learn, store, fba. -
How to Generate Leads on LinkedIn in 2024, According to LinkedIn's VP of Marketing
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Click here to read more Expert Edge perspectives with some of the top leaders in Marketing today.
LinkedIn is an incredibly powerful platform for growing both recognition and revenue as a B2B business, especially considering that audiences exposed to brand messages on LinkedIn are 6X more likely to convert.
Topics: content, customers, learn, marketing, audience, information, linkedins, post, lead, vp, generate, linkedin, leads, according. -
How to Get a Google Ads Certification
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Google Ads is one of the most effective advertising tools to get more traffic to your website, and generate more leads. In fact, most businesses see an average of 200% ROI on their Google Ad spend.
Topics: certification, exam, ads, dont, google, platform, youre, marketing, learning, learn. -
How to Get to Know Your Email Subscribers, According to Research
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One of the first things I do every day is check my email. And I'm not the only one.
Did you know that roughly 80% of marketers have reported an increase in email engagement in 2020?
And that the number of global email users is set to grow to 4.48 billion users by 2024?
Topics: help, email, subscribers, segment, audience, marketing, content, learn, emails, according, research, know. -
How to Learn Excel Online: 19 Free and Paid Resources for Excel Training
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Like many marketers, I have a bit of experience with Microsoft Excel. I've used it to organize events, plan meals, and sort data -- but I don't have nearly the advanced knowledge I wish I did.
And thanks to those limited skills, I'm constantly subjecting myself to the tedium of updating my spreadsheets manually.
Like me, you're missing out on a world of Excel training courses that could teach me how to automate my reports and save hours of time.
Topics: video, tutorials, online, data, free, paid, topics, learn, courses, resources, training, excel, course. -
How to Learn Social Media Marketing: 39 Resources for Beginners
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Social media is no longer an optional marketing channel -- it's a necessary one.
But that doesn't mean results are a given. When it comes to social media, you'll either have a lot of success interacting with your customers, or you'll see little results -- and that depends on the level of effort you put into it.
Topics: marketing, resources, beginners, youll, book, learn, social, content, audience, youre, media. -
How to Start Earning a Side Income with Amazon FBA and Shopify
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This $40 bundle can help you increase your bottom line.
Topics: revenue, amazon, earning, shopify, learn, tools, income, youll, products, fba, business, bundle, start, online. -
How to Use Surveys and Social Media to Increase Sales
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The new book 'Content Is King' unlocks strategies to discover your next best-seller.
Topics: questions, interests, information, facebook, youre, learn, persona, social, surveys, target, sales, audience, increase, survey, media. -
Ikea online flagship opens on Tmall
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Ikea has launched its flagship store on Alibaba’s marketplace Tmall, the first third-party platform the brand has partnered with in Asia.
Topics: opens, launch, flagship, tmall, ikea, online, store, ways, brand, outbreak, stores, learn. -
Instagram Shopping Playbook: 4 Tips to Make Your Content Convert
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As of 2021, Instagram has 1 billion users worldwide. The platform has grown exponentially and has become a staple marketing…
Topics: instagram, product, tips, shoppers, learn, tag, success, tags, shopping, products, posts, playbook, tap. -
Launch an E-Commerce Side Hustle by Using Amazon and eBay
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Leverage Amazon FBA, eBay, and other e-commerce tools.
Topics: small, using, learn, ecommerce, amazon, product, youll, bundle, hustle, sourcing, ebay, launch, products. -
Learn Facebook Ads, SEO, Google Analytics, and More in this $40 Digital Marketing Bootcamp
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Plus, YouTube, Reddit, Mailchimp, and Amazon, too.
Topics: google, online, marketing, business, trillion, seo, bootcamp, bundle, course, stack, analytics, ads, facebook, digital, youll, learn. -
Learn How to Earn Thousands by Selling on Amazon with This $30 Course
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You don't have to make anything to make it on Amazon.
Topics: fulfillment, selling, products, small, earn, thousands, learn, course, bundle, youll, amazon, business. -
Learn How to Launch a Dropshipping Side Hustle on Amazon
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With eCommerce Continuing to Grow, start earning money online by dropshipping.
Topics: amazon, money, launch, online, today, fba, youll, dropshipping, products, learn, hustle, rating, bundle, ultimate. -
Learn How to Photograph Products for E-Commerce Like a Pro for Just $20
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Product photography is crucial in today's digital world.
Topics: learn, studios, youre, course, essential, master, roslund, product, photography, business, photograph, pro, youll, ecommerce, products. -
Learn How to Successfully Launch a Shopify Store and Build Your Ecommerce Business
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Get on board the ecommerce boom today.
Topics: shopify, successfully, launch, build, businesses, thats, store, business, bundle, learn, sell, online, products, ecommerce, youll. -
Learn how Decathlon coped with the pandemic and its growth plans for the Mexican market
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With a strategy aimed at granting an omnichannel experience to the customer, the French company is committed to its growth in the Mexican market.
Topics: mexican, brand, coped, angel, sport, market, plans, products, growth, learn, experience, mexico, points, decathlon, ceo, pandemic. -
Learn to Grow Your Shopify Store This Year Through SEO
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Create sustainable organic growth with help from a Shopify pro.
Topics: youll, small, shopify, seo, help, ecommerce, strategies, youre, learn, course, grow, store. -
Make it Big 2021: Now Available On Demand
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Our 2021 Make it Big conference was bigger than ever — with more industry legends, global thought leaders and ecommerce…
Topics: customer, conference, tiktok, demand, learn, creating, big, available, session, shares, walmart. -
Qureos raises $3M to grow its learn to earn platform
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Qureos, a UAE-based edtech and remote work marketplace that is changing how people upskill and get jobs across the globe, plans to grow the uptake of its platform by 10 times this year in its race to create 100 million jobs over the next few years. The startup has today announced closing a $3 million […]
Topics: earn, grow, 3m, mentors, capital, qureos, investors, trainees, work, learn, startup, raises, techcrunch, platform, companies, learning. -
Rebecca Minkoff has some advice for e-commerce companies right now
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When Rebecca Minkoff first moved to New York City, the then-18-year-old was making $4.75 an hour. “I just kept working for this designer and someone was telling me what to do every day. I just didn’t like that. And I thought if I’m going to work as hard, it’s going to be for myself and […]
Topics: rebecca, making, going, companies, dress, sell, learn, techcrunch, york, im, minkoff, mom, taught, advice, ecommerce, right. -
Reduce Risk and Build Buzz: A Guide to Pre-Orders
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Pre-orders are a store owner's best friend! Gauge product interest, improve cash flow, & boost new product excitement! It’s all possible with a single tool.
Topics: reduce, product, learn, money, information, woocommerce, sure, risk, purchase, buzz, customers, guide, build, marketing, preorder, preorders. -
Rich Dad, Poor Dad Summary – Robert Kiyosaki Book
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Rich Dad Poor Dad is Robert Kiyosaki’s best-selling book about the difference in mindset between the poor, middle class, and rich. In this Rich Dad Poor Dad book summary, we’ll break down some of the best lessons Kiyosaki shares to help you become more financially literate. So, let’s dive in. […]
Topics: pay, learn, robert, work, dad, poor, financial, book, kiyosaki, summary, money, rich. -
Running Into Issues in Shared Excel Sheets? Learn How to Lock Cells
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Ever left something perfectly fine and came back to a total disaster? Any pet owner will probably say, "yes."
Topics: lock, protect, worksheet, select, shared, sheets, cells, sheet, formulas, issues, running, excel, click, locked, learn. -
Shopify Is Bringing in the Retail Giants. Here's What You Can Learn From the Company's Latest Move.
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Shopify's new capabilities mean the landscape of retail is set to change — and other businesses could learn a few things from the company.
Topics: company, existing, businesses, learn, shopifys, shopify, retail, customers, retailers, experience, market, enterprise, ecommerce, value, big. -
Shoptalk 2022: BigCommerce Joins the Year’s Biggest Retail Reunion
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In late March 2022, more than 10,000 retail thought leaders, branded manufacturers, startups, investors, media and analysts descended into the…
Topics: sessions, bigcommerce, speakers, retail, thrilled, team, learn, ecommerce, reunion, shoptalk, pdf, joins, biggest. -
Skip Product Development: Learn the Steps to Starting a Reseller Business (Plus 5 Opportunities for 2021)
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You don’t need a revolutionary new product idea to sell things online. In fact, you don’t even have to manufacture your own products to start your own ecommerce business. Becoming a reseller is a great way to start selling online without starting from square one.More
Topics: skip, resale, reseller, learn, sales, starting, reselling, permit, plus, development, product, steps, products, vintage, business, opportunities, sell. -
Super Bowl Ads Consumers Loved in 2023 & What Marketers Can Learn [New Data]
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The Super Bowl teaches us a lot about healthy competition each year — but we don't always see it play out on the football field.
Topics: commercial, super, ads, youtube, data, brand, marketers, bowl, video, learn, consumers, favorite, ad, loved. -
TechCrunch+ roundup: 3 customer experiments, Citrix-Tibco merger, building fundraising momentum
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Early-stage startups that hope to refine their value proposition and triangulate target users can't sit back and wait for customer intelligence to just roll in.
Topics: experiments, building, techcrunch, market, roundup, customer, momentum, robotics, product, learn, merger, citrixtibco, fundraising, startups, hope, alex, venture. -
Ten Tips for Getting Started With Headless Commerce
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Headless Commerce decouples the customer facing frontend presentation layer of your eCommerce experience, from the backend commerce engine. This decoupling provides an unmatched level of flexibility that enables you to make changes as your business needs change quickly and easily. Getting started with a Headless Commerce Approach can feel daunting, here are 10 tips to get you started.
Evaluate if Headless Commerce Is Right for Your Business
Key areas to consider: are you looking to create differentiated commerce experiences or are you happy with out-of-the-box pre-build experiences? Are you looking to be agile and optimize on-demand? Do you have a dedicated technicalteam or are you open to working with a Systems Integrator?
Educate Your Team on the Benefits of Headless Commerce
For many in your organization, Headless Commerce may be a new concept or their perceptions may be different than your own. By aligning on what it is, and the benefits, you can positively impact the adoption.
Assess the Cost of a Headless Commerce Solution and Determine Your Budget
There’s the upfront cost of a solution and there are additional factors that can impact cost such as reference experiences/themes of a website, implementation support, transaction/credit card fees, third-party integrations, hosting, etc. Learn more about total cost of ownership.
Understand the Architecture of Headless Commerce
Traditional monolithic platforms provide an all-in-one approach which differs greatly froma modern solution where the frontend “Head” is connected to the backend commerce functionality, through commerce APIs. You can see these differences demonstrated in the diagram below.
Appreciate the Difference Between Retrofitted Headless Solutions and Headless Microservices Solutions
A retrofitted headless solution is an all-in-one platform that ripped off the frontend and connected it with bolted-on APIs. Headless microservices solutions are natively built with APIs to provide flexibility on both the frontend and backend.
Evaluate Frontend Options
There are three main frontend “head” option types: frontend-as-a-service, digital experience platform, and custom build. Based on the size of your business, skillset of your team, number of products/stores, you will be able to determine which frontend type is best for you. Learn more about these options in the Getting Started with Headless Commerce Guide.
Decide How You Will Implement the Frontend
Depending upon the skillset and experience of your team, you may decide to utilize your in-house team, partner with an agency, or partner with a systems integrator. Do you have a partner of record? What technologies are you planning to integrate? What is your budget?
Evaluate Options to Make Headless Commerce Easier
There are a number of Pre-Composed Solutions™, pre-integrated business-ready solutions, available on the Composable Commerce Hub that make adopting headless commerce easier than ever before.
Understand the Process of Migrating From a Traditional Commerce Solution to a Headless Commerce Solution
Migrating off any platform comes with it’s own set of challenges, we’ve put together a replatforming guide to help you learn the process and we’ve included case studies for your reference to learn from our customers who have successfully replatformed.
Assemble the Right Team to Support Your Headless Commerce Solution
Due to the decoupled nature of Headless Commerce, having a dedicated frontend and backend team will be important if you would like to manage the solution in-house.
For more information on how to get started with Headless Commerce, check out our comprehensive guide.
Topics: learn, team, solutions, cost, platform, frontend, commerce, solution, tips, getting, headless, started. -
The 8 Best Books on Working from Home for Remote Work Employees
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Remote work is incredible. Goodbye soul-draining commute, uncomfortable "business professional" outfits, and expensive takeout salads.
Topics: harder, learn, books, work, employees, working, book, best, remote, youll, youre, office, tips. -
The Top 3 Reasons Consumers Read Blogs & How to Attract Them in 2024 [New Data]
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Including blogging as a part of your marketing strategy could bring you more customers. According to our State of Marketing report, blogs are among the top three marketing channels that deliver the highest ROI.
Topics: blog, marketing, reasons, attract, content, readers, consumers, learn, read, trends, post, posts, data, blogs. -
The Top Business Podcasts You Need to Be Listening To
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Love learning about business and how some of today’s most successful entrepreneurs and companies are operating? Business podcasts serve as a great way to stay informed (and inspired) on the happenings.
Topics: hosts, listening, best, learn, business, happiness, workplace, need, work, great, podcasts, podcast, tips. -
The Top Channels Consumers Use to Learn About Products [New Data]
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Imagine you’re scrolling through Instagram and see an ad for a product you might be interested in.
Topics: data, product, consumers, z, social, boomers, content, gen, learn, products, media, channels. -
The Two Psychological Biases MrBeast Uses to Garner Millions of Views, and What Marketers Can Learn From Them
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MrBeast is a young YouTuber who has amassed an incredible following through non-traditional means.
Topics: video, psychological, learn, brand, youll, mrbeast, input, millions, marketers, uses, bias, biases, views, garner, videos, effort, costly. -
Top 10 HubSpot Academy Courses You Can Take in Under 1 Hour
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Let me ask you a question. If you could learn any skill in one hour, what would it be?
When you're looking to learn something new, there are plenty of online courses that can help you improve your skills.
HubSpot Academy (HubSpot's training division) is one of those online providers that offers entirely free education.
Topics: hour, youll, course, youre, hubspot, marketing, free, learn, courses, academy. -
What Are Employability Skills?
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Most jobs require specific skills to succeed, like knowing how to use social media scheduling tools if you’re going to work as a content creator.
Topics: necessary, employers, job, meet, employability, skills, learn, work, able, youre. -
What Business Can Learn from Supermarkets' Pandemic Playbooks
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Adaptability can make or break your business.
Topics: grocery, times, business, quickly, online, delivery, supermarkets, playbooks, learn, pandemic, experience, covid, customers, sales. -
What Is Product Development? Learn The 7-Step Framework Helping Businesses Get to Market Faster
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Interested in making your own product to sell from scratch? Use this product development process framework to bring your next product to market, quickly and easily.More
Topics: design, materials, learn, process, sell, idea, usually, helping, create, faster, product, development, businesses, need, 7step, market, framework. -
What Video Marketers Can Learn from 5 Memorable Australian Commercials
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By September of 2019, nearly 60% of Australia's population was on YouTube.
Topics: memorable, commercials, marketers, yellow, video, learn, australian, ad, jingle, ads, vegemite, fly, commercial. -
What is Real-Time Marketing? (In 300 Words or Less)
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While it might seem like people use delayed media (like streaming services or podcasts) more often, real-time media hasn't come to a halt.
Real-time marketing is still a great way to get in front of and convert your audience.
Topics: realtime, current, implement, audience, social, media, marketing, plan, words, learn, company. -
What is the difference between Elastic Path & Elasticsearch?
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We get this question often. While similar names can be confusing, Elastic Path and Elasticsearch (now known as Elastic) are entirely separate companies that each offer different types of best-in-class products. This post will summarize the differences between the two companies.
What is Elastic Path?
We provide composable, API-first headless commerce solutions that make it simple for brands with complex requirements to deliver unique digital commerce experiences. Our offering is made up of three main components: two core commerce platforms, the Composable Commerce Hub, and Composable Commerce XA™.
Depending on your needs, we offer two commerce platforms, Elastic Path Commerce offers self-hosted headless commerce purpose-built for telecommunications, utilities, and regulated goods industries where brands require total control of your data, and infrastructure is paramount.
Elastic Path Commerce Cloud enables brands to build experiences fast, with a modern, headless, SaaS, API-first, & microservices-based commerce platform.
The Composable Commerce Hub contains commerce solutions for digitally-driven brands who want to create complete commerce experiences seamlessly. In addition to the Accelerators available for individual services, we also offer Pre-Composed Solutions™.
These are business-ready solutions pre-composed with Elastic Path commerce capabilities, third-party integrations, and customizations. You can be up and running with a ‘best-for-me’ composed solution in a matter of weeks, not months. See all our Pre-composed Solutions™ here.
Composable Commerce XA™ is the industry’s first and only offering to de-risk a Composable Commerce approach. Many brands struggle with the complexity of managing numerous technologies that make up a complete solution.
Composable Commerce XA™ eliminates that risk by providing operational assurance, so if an issue arises from any service that makes up a multi-vendor solution, you have one central contact – Elastic Path. Learn more here.
The essence of a composable approach is the ability to pick and choose the best vendors for your brand’s unique and complex needs by selecting the vendors for solutions like OMS, catalog management, and search that deliver the best experience possible for your customers across touchpoint and geographies.
What is Elasticsearch?
It is one of those leading services specializing in solving a specific problem, search. Elasticsearch is a distributed, open search and analytics engine for all data types. Crucial to any search solution, speed and scalability are a few of their stand-out selling points.
Like other services that can be composed into a complete eCommerce solution, Elasticsearch is only one piece of their entire offering, Elastic Stack. Elastic Stack combines Elasticsearch with Logstash (data processing pipeline) & Kibana (data visualization) to provide open and free tools for data ingestion, enrichment, storage, analysis, and visualization.
As with many vendors that make up pieces of a composed solution in a headless eCommerce solution, how well one vendor fits your particular use case will depend on what drives value in your business. For example, if you need to visualize indexed data from several sources, the Elastic Stack is a great fit. To learn more about Elastic, check them out on our hub here.
Need to learn more about Composable Architecture?
Discover more about the latest approach to ecommerce, it's benefits, and whether or not Composable Commerce is right for your business in our comprehensive guide.
Read the Guide
Are There Other Search Solutions?
Your brand may need to solve a different problem. For example, if you need an AI-powered search or recommendations to deliver brilliant customer experiences on your web store, Algolia is a leader in the search space. You can learn more about Algolia and how it can help your brand deliver results with consistent experiences across touchpoints here.
The beauty of an API-first composable approach to eCommerce is that you have the control to pick the service that works best for you.
Sticking with search, Coveo is another of our leading partners that enable quick, powerful personalization to deliver a seamless buying experience for your customers. Learn more about how Coveo can learn from data points across channels to build recommendations that help your customers find what they need and your brand reach its goals here.
Search is one of the critical components in a modern composable architecture. If you are looking to move to a modern compostable commerce architecture to benefit from the speed, control, and simplicity that it offers, check out our guide to compassable commerce here.
Topics: composable, search, learn, difference, data, brands, elasticsearch, solution, commerce, path, elastic, solutions. -
Which Types of Live Video Are People Actually Watching? [New Data]
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In 2019, global internet users watched 1.1 billion hours of live video. That equates to 12,557 decades of online content.
Topics: watching, industry, live, actually, learn, consumers, content, watch, video, types, data, product, audiences. -
Why People Visit YouTube & How to Engage Them [New Data]
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YouTube is the second largest website globally with over 2 billion global users.
Topics: product, video, audience, youtube, videos, data, engage, related, brand, learn, visit, information. -
Your Ecommerce Empire Starts Here
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Take advantage of this booming industry.
Topics: learn, store, services, bundle, youll, empire, highly, write, online, ecommerce, entrepreneur, starts.