Top 2024 resources on livestream
Best livestream resource in 2024.
Learn more about livestream to improve your e-commerce strategy.
-
Albertsons sets off Firework’s livestream, shoppable video experience on website
-
Albertsons is the first U.S. grocer to utilize Firework's platform to create, host and curate its own short-form and livestream video to improve customer engagement.
Topics: using, fireworks, digital, customers, customer, techcrunch, albertsons, video, experience, shortform, content, sets, added, website, shoppable, livestream, humayun. -
Alibaba urges offline retailers to livestream on Taobao Live
-
Alibaba Group’s livestreaming channel Taobao Live is planning to attract more than 200,000 businesses to its platform this year.
Topics: urges, livestream, wholesale, retailers, businesses, yu, wants, live, alibaba, taobao, platform, yearthe, offline, firm. -
Fast-growing livestream shopping platform Whatnot acquires Pastel Labs, hires VP of engineering
-
Livestream shopping platform Whatnot has come a long way from being run out of a garage in Phoenix to now a 120-person company, valued at $1.5 billion, that’s expected to grow to over 300 people by year-end as its business explodes. To aid on that front, Whatnot is making two key hires, one of which […]
Topics: pastel, techcrunch, labs, hires, livestream, company, team, vp, growth, platform, chang, whatnot, lafontaine, shopping, marketplace, engineering, fastgrowing. -
How to Go Live on TikTok + Top Features You Should Use
-
Are you interested in going live on TikTok but have a few reservations? If you are curious about TikTok LIVE, its features, and how to go live — this article is for you! To help you navigate TikTok LIVE, we'll dive into the top TikTok LIVE features, the requirements to go live, and a few tips to keep in mind before you start your first broadcast.
Topics: users, features, live, feature, join, going, tiktok, audience, select, livestream, viewers. -
Livestream e-commerce: Why companies and brands need to tune in
-
Livestreaming is a new pillar that brands must consider when building omnichannel marketing strategies, joining the trinity of in-store experiences, traditional e-commerce and social media.
Topics: livestream, brands, shop, techcrunch, buy, million, shopping, china, raised, companies, livestreams, ecommerce, commerce, products, need, tune. -
Livestream video shopping app NTWRK raises $50M from Goldman Sachs, Kering
-
NTWRK, a video shopping app that has helped to popularize the idea of livestreamed commerce in the U.S., announced today it has closed on $50 million in new funding led by Goldman Sachs Asset Management and global luxury group Kering, owners of luxury brands Gucci, Yves Saint Laurent, Bottega Veneta and others. The company has […]
Topics: goldman, viewers, billion, raises, kering, ntwrk, shopping, app, livestream, techcrunch, virtual, festival, live, ran, sachs, video. -
Pomelo debuts in-app livestream technology
-
Pomelo has debuted in-app livestream technology for customers in Singapore and Thailand, the first fashion brand to launch it in Southeast Asia.
Topics: inapp, pomelos, brands, innovation, debuts, technology, livestream, pomelo, realtime, southeast, launch. -
Pomelo launches in-app livestream shopping with Davika Hoorne
-
Southeast Asian omnichannel fashion retailer Pomelo has launched in-app shoppable livestream starring famous Thai actress Davika Hoorne.
Topics: shopping, shoppable, weekly, inapp, launches, live, customers, pomelo, davika, actress, hoorne, livestream. -
Popshop Live raises about $20M at a $100M valuation for its livestream shopping platform for hipsters
-
Legacy TV services like HSN and QVC may have put live shopping shows on the map for consumers, but livestream commerce got a completely new boost of life in the pandemic, with retailers and e-commerce leviathans tapping a perfect storm of the craze for video entertainment, a trend (or even municipal rules in some cases) […]
Topics: valuation, livestream, startup, sellers, interesting, world, hipsters, dan, younger, shopping, 20m, live, popshop, techcrunch, raises, platform. -
Viya, China’s top livestreaming influencer, vanished from cyberspace after receiving a $210m fine for tax evasion.
-
On December 20, 2021, the State Tax Bureau of China announced that Viya would be fined $ 210 million(¥1.34 billion) for tax evasion. This is the highest fine levied on an individual in the country's history. Later on the same…
Continue reading Viya, China’s top livestreaming influencer, vanished from cyberspace after receiving a $210m fine for tax evasion.
Topics: products, cyberspace, vanished, livestreaming, receiving, china, market, chinas, evasion, sales, viya, ecommerce, tax, influencer, livestream, kols, fine, product, shopping, taobao. -
Walmart will be the first retailer to test Twitter’s new livestream shopping platform
-
Twitter’s e-commerce initiatives now include livestream shopping and Walmart will be the first retailer to test the new platform. Over the past year, Walmart has invested in live shopping by hosting events across social platforms like TikTok and YouTube, and soon it will debut Twitter’s first-ever shoppable livestream. On November 28, Walmart will kick off […]
Topics: test, techcrunch, live, walmart, shop, event, twitters, shopping, retailer, tiktok, platform, twitter, livestream. -
YouTube plans week-long live shopping event, following tests of livestream shopping with creators
-
YouTube announced earlier this year it would begin pilot testing livestream shopping with a handful of select creators. Now, the company is ready for a larger test of its live shopping platform, with plans to host a week-long live shopping event, “YouTube Holiday Stream and Shop,” starting on November 15. The event will allow viewers […]
Topics: viewers, company, techcrunch, weeklong, tiktok, plans, event, shop, creators, youtube, livestream, tests, shopping, live, following. -
YouTube teases livestream shopping expansion with co-streams, live redirects
-
In recent years, YouTube has been working to transform its platform into more of a shopping destination with product launches like shoppable ads or more recently, the ability to shop directly from livestreams hosted by creators. Now, it’s furthering that investment with new features for live shopping experiences. At yesterday’s YouTube Brandcast event, where the […]
Topics: live, costreams, techcrunch, event, teases, viewers, feature, expansion, creators, brands, shopping, livestream, platform, youtube, redirects.