Top 2024 resources on parameter
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Google Ads: How to Set Up Account-level UTM Parameters
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UTM parameters can help marketers track the performance of Google Ads to individual campaigns, ad groups, and keywords. Unfortunately, manually creating tracking parameter strings takes time and is error-prone. Instead, automate the process. Turn on the account-level Google Click Identifier, set up account-level UTM parameters, and use a script to create ad-group-level custom parameters.
Topics: ad, url, parameter, google, tracking, template, accountlevel, ads, campaign, group, set, parameters, utm.