Top 2024 resources on pro
Best pro resource in 2024.
Learn more about pro to improve your e-commerce strategy.
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$0 to $1,000 in a Day: The Marketing Method You Must Use to Grab People's Attention
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Not all marketing is created equally. In this video for our series $0 to $1,000, ecommerce pro Trevor Chapman shares the difference between query-based and disruptive marketing, along with what products to use to catch consumers' eyes.
Topics: day, grab, trevor, huge, pro, ecommerce, chapman, products, marketing, attention, video, series, method, learn, peoples. -
10 Pro Tips for Running an Effective PR Campaign
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A PR campaign can have a long-lasting impact on your brand’s reputation and public image. But it must be well-planned.
Topics: audience, youre, social, pr, company, effective, pro, press, running, tips, campaign, brand, media. -
19 Free Security Plugins for WordPress
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Here is a list of security plugins for WordPress. There are plugins for firewalls, spam protection, two-factor authentication, and more. All of these plugins are free, though several offer premium features.
Topics: pro, twofactor, security, wordpress, price, free, malware, plugins, version, firewall, authentication. -
20 Tools for Creating and Delivering Amazing Presentations
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If you're in business, you need to know how to create captivating presentations. Whether you're trying to convince your boss to support a new campaign, talking with a prospect to close a deal, or building a new piece of marketing collateral, you need to know how craft a presentation that won't put people to sleep.
Topics: pros, marketing, create, sales, pro, professionals, video, free, creating, tools, delivering, amazing, presentation, presentations. -
71 Photoshop Shortcuts to Help You Edit Photos Like a Pro [+ PDF Cheatsheet]
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Have you ever wasted an entire day in Photoshop?
Topics: photos, shift, shortcuts, pdf, help, photoshop, edit, alt, tool, command, brush, zoom, pro, cheatsheet, select, layer, option. -
9 Things to Do When Your SEO Pro Quits
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An ecommerce company's search-engine-optimization pro will eventually leave. Here’s what to do next. First, ask her why. Make it clear that you want her feedback to make the program stronger.
Topics: seo, things, employee, email, quits, ask, tools, pro, departing, team, google, projects. -
BigCommerce Free Trial in 2023: Everything You Need to Know
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With over 60,000 active users, BigCommerce has firmly cemented itself as one of the most popular eCommerce platforms on the market. So, if you’re looking to launch an eCommerce business or migrate to a new eCommerce platform, you’ve likely come across…
Continue reading BigCommerce Free Trial in 2023: Everything You Need to Know
Topics: plan, youll, need, trial, youre, plus, features, free, store, pro, bigcommerce, know. -
Carrd Review: Beautiful and Easy Landing Pages
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Finding a service that can help you make a landing page for your online business that’s inexpensive, functional and beautiful isn’t as easy as it should be. At least it wasn’t, until Carrd came along.
Topics: beautiful, pages, landing, page, start, online, pro, review, create, elements, business, features, youre, carrd, easy. -
Edit Videos Like a Pro: The 12 Best Free Video Editing Software Programs for 2021
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Video editing software can help you showcase your products from every angle, helping you produce professional video for platforms like Instagram, Facebook, YouTube, or anywhere else you share brand videos. There are a number of easy-to-use software options available to edit videos—many for free—that can help you stand out from your competition.More
Topics: editing, free, effects, tools, edit, best, create, software, videos, programs, video, audio, mac, pro. -
Efficiency Pro: Happy People Are More Productive
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Thanh Pham is the founder of Asian Efficiency, a productivity training company. He believes building in-person connections and nurturing relationships naturally enhances productivity.
Topics: pro, happy, business, productive, assistant, youll, book, right, productivity, efficiency, yes, dont. -
Everything You Need To Know About ConvertPlug – Complete Review
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Are you struggling to build an email list? Consider ConvertPlug. A WordPress subscription plugin that helps you add different opt-in forms. Email marketing still remains one of the most powerful ways to target and stay connected to your customers. A…
Continue reading Everything You Need To Know About ConvertPlug – Complete Review
Topics: convertplug, convert, helps, users, visitors, offers, display, module, email, need, pro, know. -
Here's How to Add a Link to Your Instagram Story [Pro Tip]
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More than 500 million accounts use Instagram's Stories feature, and one-third of Instagram's most-viewed Stories are created by brands (Instagram). It's clear that this feature has resonated with Instagram's base, and businesses can leverage it to drive awareness and engagement with their audiences.
Topics: link, heres, swipe, traffic, add, links, feature, instagram, tip, brands, pro, click, users. -
How to Handle Manipulative Coworkers, Managers, and Clients Like a Pro
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At one point or another in your career, you’ll encounter a manipulator.
Topics: clients, team, handle, behavior, feel, dont, managers, james, wont, coworkers, pro, youre, work, manipulator, manipulative. -
How to Supercharge Product Reviews on WooCommerce
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It is no secret that product reviews can help merchants increase sales. Reviews are proof that others found a product valuable, or not. WooCommerce provides the structured data to display rating stars in search results. But product reviews, properly utilized, can do much more. They can greatly increase conversions. In this post, I'll address four WooCommerce extensions that supercharge product reviews
Topics: discount, pro, include, woocommerce, notifications, reviews, supercharge, products, product, yotpo, review. -
How to Use Excel Like a Pro: 29 Easy Excel Tips, Tricks, & Shortcuts
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Sometimes, Excel seems too good to be true. All I have to do is enter a formula, and pretty much anything I'd ever need to do manually can be done automatically.
Topics: tricks, cell, sheet, formula, pro, cells, tips, shortcuts, example, columns, select, data, easy, excel, column. -
How to Use Instagram Stories Like a Pro to Build Your Audience
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Instagram used to be simple. But the days dominated by square images are long gone. Now, you can share images, videos, time-lapses, boomerangs, stop-motion sequences, and live-streams. The biggest change came in 2016, with the introduction of Instagram Stories. This form of social sharing altered the way people interact online, […]
Topics: type, create, add, audience, instagram, screen, icon, tap, build, followers, pro, content, video. -
How to Use and Accept Resale Certificates in Your Online Business
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One of the more common ecommerce business models is to buy products at wholesale or retail and then turn around…
Topics: pro, states, accept, tax, sales, resale, tips, certificates, online, certificate, state, items. -
How to Write an Effective Email: 14 Pro Email Writing Tips
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Writing compelling emails is a superpower that most professionals would love to have. Email is the most common form of professional communication, and sending bad emails can make or break your career.
Topics: sending, emails, writing, email, message, youre, help, subject, pro, tips, recipient, effective, write. -
Instagram Stories: What They Are and How to Make One Like a Pro
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These days, social media is all about documentation.
Where you go, what you eat and drink, who you see, and what's most memorable: These are the typical fodder of Instagram Stories — seconds-long glimpses of people's lives, shared on Instagram for only 24 hours.
Topics: video, add, videos, tap, users, screen, text, icon, instagram, app, pro. -
Learn How to Photograph Products for E-Commerce Like a Pro for Just $20
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Product photography is crucial in today's digital world.
Topics: learn, studios, youre, course, essential, master, roslund, product, photography, business, photograph, pro, youll, ecommerce, products. -
Making the Most of Electronic Resumes (Pro Tips and Tricks)
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I’ve submitted hundreds of electronic resumes throughout my career. These digital job applications hold so much weight in the job search process. It’s always nerve-wracking to make sure I’m doing everything right.
Topics: work, making, ats, pro, resumes, tricks, electronic, keywords, tips, job, skills, content, resume, experience. -
Pro Speakers on How to Give a Perfect Keynote Presentation
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Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing. It was by far the both exhilarating and nerve wracking experience of my professional life.
Topics: audience, presentation, perfect, rehearse, way, feedback, presentations, pro, speakers, public, content, ask, keynote. -
Pros & Cons of Dropship eCommerce
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Dropshipping is one of the easiest, low-barrier to entry businesses provided you have access to the internet. If you’re not familiar with the dropship business model it’s relatively simple; you set up a virtual storefront and sell items at retail (without holding inventory), to which you forward for fulfillment by a wholesaler, and you in turn keep the profit.
How Popular is Dropship?
Dropshipping is still a viable business given that dropshippers have the leverage to earn more than 50% profit than those who keep their own inventory; and with eCommerce steadily on the rise even post-pandemic, there is opportunity to reach customers where they are with this method. Suppliers also stand to gain with 18% more profit selling their products to dropshippers.
Sounds simple? It is and it isn’t. In this post we’ll take a second look at dropship and review the pros and cons as a business model. We’ll start with the pros:
#1 Pro – Turn a Profit if the Product is Right
You’ll want to do a fair amount of brainstorming and market research before venturing into the world of drop ship. The key to success is finding your product niche. With eCommerce heavily influenced by competition, you’ll need to stand out in the marketplace. Look at what’s trending; are there upticks in a particular industry such as health and beauty, driven by a social media influencer touting the next greatest skincare regimen? Is there a new craze in mobile accessories targeting the 18–24-year-old set?
Current trends point to increased spend within women’s clothing, baby items, and tools (think specialized all-in-one kits for the home or car), with beauty products not far behind.
#2 Pro – No Inventory Management
Without the pressure of where to store product, you have freedom to test products without buying in bulk. Less overhead, less to worry about. Your biggest upfront expense is how you will host your virtual storefront, but more on that later.
#3 Pro – Work with Trusted Vendor Partners
A good partner is crucial to your success. You’ll want to work with vendors who offer ease of use, support, and speed, such as selecting a reliable Order Management System (OMS). We commonly work with Jetti and FluentCommerce for order management integrations specifically related to drop ship. We cover more top OMS providers in our blog for more insight as to Who’s Who in the market, and what questions you’ll need to ask to determine what provider is right for your business.
#4 Pro – Speed to Market
You’ll be off the ground and running in no time. With no physical retail space and inventory to manage and insure, your startup costs are minimal. Your focus with any dropship business as we’ve mentioned above is the product mix; you’ll want to focus on a niche market or what’s trending like fire in the market. It’s also a good idea to test products since you don’t need to purchase in bulk.
#5 Pro – Scalability
Dropshipping is highly scalable considering you can sell about anything and ship it to anywhere in the world, provided your fulfillment vendor has service there.
And now for the inevitable Cons:
Want to Learn More About the Top eCommerce Solutions?
If your team is thinking about or currently evaluating an eCommerce software, you likely have many questions and possibly some concerns about different eCommerce software providers. Check out our guide comparing the top 4 solutions.
Read the Guide
#1 Con - There will be Upfront Costs
You are essentially creating your own personal storefront, so you’ll need the platform to build it out and go live. Vendors like Shopify, WooCommerce, OpenCart, and Drupal are common in the market, with WooCommerce known for its economy especially when starting small dropship stores. A basic WordPress site could run between $1,500 - $3,500, however if you need advanced features, you’re looking at additional spend for plug-ins and customizations.
From the Shopify side, it’s an estimated monthly charge of $30 to create and host a site, along with their selection of themes and branding tools.
Building rapport with your customers begins with a name. Choose a domain name that fits your brand style and is memorable. The average domain cost is between $5-$20/year. If you need help selecting a name with a ring to it, try using a domain name generator to see what’s available.
You’ll need to invest in advertising. As your business grows organically you may scale the budget back, but when you launch take full advantage of mobile and social ads to get your name out there.
Ask Plenty of Questions
Look at the basic features offered by a provider such as product, catalog, payment gateways, taxes, and shipping methods, and determine what you’ll require to get up and running. You may not even require additional plugins at this stage in the business.
You’ll also want to consider ease of use with clean user interfaces, and the all-important scalability factor. I recommend looking at several vendors to compare your needs to go live quickly, and where you see yourself in a year.
#2 Con – This is Not a Get Rich Quick Business Model
If you’re looking for overnight success, dropshipping is not the right business for you. It’s not simply opening the virtual storefront and advertising while your fulfillment partner does all the work. A growth mindset will serve you well.
Knowing what to sell and for how long is key to dropshipping success. Bear in mind again with so much competition you’ll need to stand out with the product and how you sell it in your store. This article offers tips on how to make your dropship offer unique and profitable.
#3 Con – You Have Less Control of the Customer Experience
In contrast to a B2C or D2C channel, you have little control over outcomes such as shipping and packaging; especially if you are drop shipping overseas. If there are customer complaints regarding shipping delays it’s out of your control to fix it, if not prohibitive. This is where finding a reliable fulfillment vendor is so important; you’ll need to build a relationship with them and know their limitations and strengths.
#4 - Lack of Quality Control
You’re selling a product sight unseen with little shipping control. The condition of the product once it’s received can be unpredictable. If you have concerns about a product’s initial quality, it’s recommended to order a sample to see and touch for yourself. This is also a perfect opportunity to create product imagery or content for your storefront to put the product’s best foot forward.
Dropshipping May be Just the Right Model for You
A fair number of pros and cons in the drop shipping model, however if you do your market research, keep an open mind, pick the right vendors, and strike while the iron is hot you stand to fare well.
Topics: storefront, need, business, pro, products, ecommerce, cons, product, shipping, pros, youll, market, dropship. -
Sales Tax Pro on Impact of Supreme Court’s Wayfair Decision
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For roughly 200 years, the U.S. Supreme Court has resolved disputes arising from companies selling products across state borders.
A notable case occurred in 1992 when the state of North Dakota ...
Topics: tax, impact, wayfair, court, state, dakota, supreme, sales, pro, courts, law, quill, south, decision, states, physical. -
Samsung Galaxy Buds 2 Pro review
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Galaxy Buds are the longtime workhorse of Samsung’s premium line. Perhaps the fact that they’re nearly always launched as a kind of afterthought to flashier phablets and foldables. Maybe it’s the fact that they’ve always kind of been quietly good and therefore not deserving of an overhaul like, say, the Pixel Buds. You can’t blame […]
Topics: review, techcrunch, better, samsung, standard, pro, buds, galaxy, theyre, good, thats, sound, pair. -
Shopify Markets Pro Review (2023)
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Like many in the ecommerce world, we saw Shopify Markets Pro announced during Shopify’s Winter ‘23 Edition. And just like all ecommerce professionals, we were excited to see what new international selling features were provided for Shopify users. In this…
Continue reading Shopify Markets Pro Review (2023)
Topics: taxes, merchants, review, pro, tax, product, features, shipping, duties, markets, shopify. -
Start Yours Giveaway: Win $2,750 Worth of Prizes (Including a New MacBook Pro)
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It’s no secret that starting a business can be pretty tough. There’s a lot to figure out, and one of the best ways to learn is to listen to what other entrepreneurs have to say. That’s why we’re launching our brand new podcast, Start Yours. Start Yours is a podcast that’s […]
Topics: start, including, launching, exactly, learn, giveaway, win, business, pro, podcast, run, macbook, worth, starting, prizes. -
Strikingly Review: Simple Website Builder (June 2019)
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These days, if you want your business to be successful, you need to be active online. Unfortunately, building a website can be a complicated and expensive experience. What if you don't have the technical prowess and coding know-how to create…
Continue reading Strikingly Review: Simple Website Builder (June 2019)
Topics: strikingly, add, site, youll, youre, builder, pro, website, options, theres, review, simple. -
Unriddled: Messenger's New Look, Apple's Latest Products, and More Tech News You Need
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"Unriddled" is HubSpot's weekly digest of the tech headlines you need to know. We give you the top tech stories in a quick, scannable way and break it all down. It's tech news: explained.
Topics: read, pages, pro, stores, week, look, products, cashierless, messengers, messenger, tech, need, unriddled, users, line, apples, latest. -
Vendy Pro Shopify Theme Review (2023)
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Vendy Pro advertises itself as a GenX multipurpose Shopify theme. While it's unclear what's so Gen X about it (Familiarity? Minimalism? Not TikTok?), it certainly is multipurpose! So, whether you're setting up a new Shopify store or revamping your existing…
Continue reading Vendy Pro Shopify Theme Review (2023)
Topics: shopify, support, customers, price, review, theme, vendy, product, free, page, pro. -
We’ve Improved the Bulk-Ordering Process with CAPTCHA Solver
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Oberlo has made it easier for dropshippers than ever before. By giving you an easy-to-use platform, our merchants are able to build successful stores that make sales and generate real cash. We know Oberlo users are excited to create successful dropshipping stores but don’t want to be slowed down by […]
Topics: order, captcha, solver, bulkordering, placing, weve, process, bulk, orders, improved, automatically, pro, oberlo. -
WooCommerce Tech Stack: Development Pro Cody Landefeld
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A WooCommerce agency owner shares his "tech stack" — the software, tools, & platforms used to run a successful business while balancing life with teenagers.
Topics: woocommerce, pro, development, cody, im, landefeld, love, really, twitter, stack, tech, wordpress, business, whats, work. -
YOOtheme Pro Review – Spanking New Page Builder With a History in Joomla and WordPress Themes
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A black ambulance with police sirens. Yes, you’ve read that right. Now, imagine it and let the whole idea sink in. Sounds strange, right? Ok, well, think about this too. A hospital bed with red bedding. Even worse, I bet.…
Continue reading YOOtheme Pro Review – Spanking New Page Builder With a History in Joomla and WordPress Themes
Topics: web, google, themes, site, history, thats, page, yootheme, builder, wordpress, work, spanking, pro, fonts, joomla, different.