Top 2024 resources on qualitative
Best qualitative resource in 2024.
Learn more about qualitative to improve your e-commerce strategy.
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Success in Mobile Commerce Requires a Mobile-specific Strategy
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Ecommerce sites typically have goals for overall revenue and growth. However, it is essential to create mobile-specific goals, too. Roughly half of ecommerce traffic now comes from mobile devices, according to Google. Thus specific metrics for mobile — i.e., conversions, bounce rates — are critical.
Topics: qualitative, quantitative, sites, requires, commerce, mobile, opportunities, success, data, ecommerce, mobilespecific, rates, example, strategy, users. -
Unstructured Data Vs. Structured Data: A 3-Minute Rundown
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Most marketers think being data-driven means using web metrics to inform every decision they make. But that's not actually being data-driven. That's being Google Analytics-driven. To truly be data-driven, we must remind ourselves of the actual definition of data -- all types of information.
Topics: information, feedback, qualitative, rundown, store, tools, vs, cant, unstructured, structured, analysis, 3minute, data.