Top 2023 resources on scale

Best scale resource in 2023.
Learn more about scale to improve your e-commerce strategy.

• 12 New Ecommerce Books for Summer 2021 - Here’s a batch of new ecommerce books for your summer 2021 reading list. There are titles on cryptocurrency, customer experience, fulfillment, leadership, social media marketing, startup strategies, and building an online course.
  Topics: customer, social, summer, kindle, business, growth, scale, digital, paperback, books, ecommerce, media, learn.
• 15 New Business Books for 2022 - It’s time to plan your reading list for 2022. Here is a list of new and upcoming business books for entrepreneurs, managers, and creative professionals. Learn how to communicate with numbers, scale your business, use data to convert customers, find talent, develop your influence, and make sense of the metaverse.
  Topics: explore, scale, talent, regret, power, business, numbers, design, develop, learn, books.
• 15 tools to help ecommerce practitioners scale and grow - The key to growing a successful ecommerce business is working hard and working smart. Luckily, there are some useful tools to help market, run, and analyze ecommerce platforms. Some of them are free and others come with a subscription fee (usually a free trial is offered to test first). The following 15 recommended ecommerce tools have been broken down into three categories: Marketing, Managing and Tracking.
  Topics: ecommerce, tool, scale, marketing, google, way, tools, free, grow, store, businesses, companies, help, customers, practitioners.
• 16 Tasks to Outsource to Scale Your Shopify Store - Are you one of the 45% of entrepreneurs struggling to cope with their stress? If so, you probably don't have enough hours in the day to complete all the necessary tasks to maintain and scale your Shopify store. If you… Continue reading 16 Tasks to Outsource to Scale Your Shopify Store
  Topics: tasks, scale, store, shopify, youre, business, customer, youll, outsource, freelancer, work.
• 3 Ways to Scale Ecommerce with Data - Scaling an ecommerce business requires insights into the market, consumers, and products. In this post, I'll address each aspect and how data can help.
  Topics: marketplaces, ways, help, product, google, data, ecommerce, test, ideas, scale, products, trends, competitors, marketing.
• Amazon destroys returned items and new products - Ecommerce giant Amazon is massively destroying returned items and new products. And through Amazon, external vendors also get rid of their unsold goods. All kinds of products are destroyed in German logistics warehouses on a large scale, such as refrigerators, washing machines, cell phones, mattresses and more. This is shown Continue reading
  Topics: goods, returned, rid, german, worth, items, destroys, tens, products, amazon, huge, scale, thousands.
• Anatomy of a Scalable Business - Austin Brawner is the host of the Ecommerce Influence Podcast and Chief Fixer at Brand Growth Experts. After working with multiple companies that have approached 9 figures, Austin knows a lot about how to grow businesses at a rapid rate, and he joins the show today to discuss his thoughts on how to scale your business [...]
  Topics: scalable, scale, working, anatomy, host, today, brawner, austin, business, scaling, formula, youderian.
• Berlin Brands Group raises $240M to buy and scale up third-party Amazon Marketplace brands - The race is on for companies building e-commerce empires by rolling up smaller, promising businesses that sell via Amazon and other marketplaces and growing by using some economies of scale to operate them as one. In the latest development, Berlin Brands Group has raised $240 million that it says it will be using to acquire […]
  Topics: group, data, scale, market, selling, buy, amazon, techcrunch, million, bbg, thrasio, brands, thirdparty, berlin, raises, marketplace, companies.
• Berlin Brands Group, now valued at $1B+, raises $700M to buy and scale merchants that sell on marketplaces like Amazon - Berlin Brands Group (BBG) — one of the new wave of e-commerce startups hoping to build lucrative economies of scale around buying up smaller brands that sell on marketplaces like Amazon and using technology to run and scale them more efficiently — has picked up a big round of funding to fill out that mission. […]
  Topics: brands, space, merchants, sell, bbg, techcrunch, round, ecommerce, amazon, raises, scale, marketplaces, valued, buy, equity, bain, group, million.
• Berlin’s Razor Group raises $125M at a $1B+ valuation for a platform to buy and scale third-party Amazon merchants - Companies snapping up merchants selling on Amazon to build in more e-commerce economies of scale into the model are on a rapid pace of growth at the moment, fueled in no small part by giant infusions of money from the world of venture capital. In the latest development, Berlin’s Razor Group — one of the […]
  Topics: merchants, raises, buy, razors, valuation, capital, thirdparty, razor, group, raised, brands, amazon, techcrunch, ahluwalia, platform, million, scale.
• Berlin’s Razor Group raises $400M to buy and scale Amazon Marketplace merchants - The market remains very hot for startups building e-commerce empires by consolidating independent third-party merchants that have gained traction on Amazon’s Marketplace, and in the latest development, Razor Group — a Berlin-based startup buying up promising Amazon sellers and scaling them into bigger, multichannel businesses — has closed financing of $400 million to scale its […]
  Topics: marketplace, businesses, buy, ahluwalia, scale, merchants, group, amazon, ecommerce, berlins, brands, business, razor, sellers, million, raises, techcrunch.
• Branded raises 124 million euros to acquire Amazon sellers - Branded Group announced it has raised 150 million dollars (124 million euros) in investment capital. Since its inception in mid-2020, the institutional acquirer and operator of ecommerce businesses has already acquired 25 best-selling marketplace brands. European venture capital firm Target Global co-founded the company and led the round with participation… Continue reading
  Topics: euros, company, raised, branded, brands, raises, million, scale, acquire, sellers, amazon.
• Calculating sales efficiency in a startup: The magic number that will help you scale - Sales efficiency is the best way to understand the economics of a business. It answers whether a business can ever scale. The harsh truth is, if it can't scale, investors won’t be interested...
  Topics: cac, calculating, customer, business, scale, startup, techcrunch, sales, help, efficiency, trying, magic, saas, measure, number, value.
• Clutter merges with MakeSpace to add scale to the business of moving and storage - Some consolidation is afoot in the world of moving and storage startups: Clutter and MakeSpace, two erstwhile rivals in the market, are merging to form a single company, which will operate under the Clutter brand, serving some 6,500 towns in the U.S. that together cover about 60% of the total population in the country, with […]
  Topics: business, told, company, techcrunch, million, companies, add, scale, clutter, merges, deal, moving, makespace, storage, mir.
• Colombian e-commerce enablement startup Melonn raises $20M to help SMBs scale in LatAm - Melonn, a Colombian startup that provides fulfillment and software services to small and medium-sized e-commerce companies in Latin America, has raised $20 million in a Series A round led by QED Investors. The round comes less than a year after Melonn raised a pre-seed round from NFX. Interestingly, according to NFX General Partner Pete Flint, […]
  Topics: techcrunch, latam, partner, help, market, platform, scale, startup, small, melonn, smbs, enablement, tech, fulfillment, ecommerce, million, raises.
• DTC Brands, Amid Disruptions, Should Seek New Sales Channels - Starting a digital direct-to-consumer brand has never been easier. But growing that brand into a successful business may have become more difficult.
  Topics: sales, brands, amid, disruptions, business, relatively, dtc, seek, digital, facebook, tools, advertising, scale, channels, competition.
• Dejbox wants to deliver food to offices in business districts at scale - Meet Dejbox, a French food delivery startup that tries to avoid busy cities in order to accommodate people who really need a new lunch option. The company is a food delivery startup that designs its own meals and works with other companies to cook them, sell them and deliver them. “Corporate headquarters are more and […]
  Topics: deliver, company, day, multiple, delivery, scale, wants, offices, districts, million, food, order, lunch, business, startup, techcrunch, dejbox, meals.
• Developments in logistics in 2021 - The coronavirus pandemic accelerated various trends in ecommerce logistics. Some things have drastically changed when it comes to shipments, consumer behavior, shipping fees and cross-border ecommerce. Here are some logistical developments to keep an eye on. The world of logistics is always moving. But with the outbreak of the coronavirus… Continue reading
  Topics: packaging, online, scale, various, products, robots, logistics, developments, companies, dekker, ecommerce.
• Doughbies’ cookie crumbles in a cautionary tale of venture scale - Doughbies should have been a bakery, not a venture-backed startup. Founded in the frothy days of 2013 and funded with $670,000 by investors, including 500 Startups, Doughbies built a same-day cookie delivery service. But it was never destined to be capable of delivering the returns required by the VC model that depends on massive successes […]
  Topics: investors, scale, startup, customers, business, succeed, uber, crumbles, conway, startups, doughbies, cautionary, tale, cookie, venture, delivery.
• Ecommerce Acceleration Is the Future. Don't Get Left Behind. - The global ecommerce market is exploding, and 2022 is shaping up as the year of the accelerator.
  Topics: achieve, left, future, technology, traffic, dont, brands, right, accelerators, scale, acceleration, ecommerce, data.
• Facebook Repixeling: Scaling Facebook & Instagram Ads by Retargeting Someone Else’s Website - Are you struggling with stagnated Facebook and Instagram ads? Try out a new type of Facebook retargeting that’s been gaining a lot of hype: Repixeling
  Topics: start, retargeting, scale, repixel, website, youll, theyre, ads, audience, repixeling, ad, facebook.
• Five Lessons I Learned About Scaling a Business With Reid Hoffman - How great would it be if you had a panel of successful entrepreneurs and business leaders you could turn to whenever you needed help getting unstuck, or needed a daily dose of inspiration?
  Topics: scale, airlines, business, learned, idea, reid, virgin, blakely, lessons, right, scaling, ideas, hoffman, questions, wasnt.
• Focus on Key Capabilities to Scale Your African Tech Business: Andreata Muforo, Partner, TLcom Capital - I conceived of this article at the beginning of March and by the time I was done writing, the Coronavirus had spread to most African countries leading to major social and economic impact due to lockdowns, restrictions and the newly formed reality.
  Topics: partner, muforo, key, capabilities, think, africa, companies, capital, african, scale, coronavirus, focus, tlcom, business, tech, article.
• From 7 Figures to 8 Figures: How Your Problems Change as You Scale - When you first launch, you're faced with one set of problems—polishing your site, making sales, and becoming profitable. As you scale, those problems change with every new level of growth you achieve. In this episode of Shopify Masters, you’ll learn from two entrepreneurs who recently grew their business from 7 figures to 8 figures about the new problems they encountered, from hiring the right people to fixing a potentially toxic company culture.More
  Topics: problems, change, guys, figures, think, youre, really, know, started, things, scale, good, yeah, podcasts, kind.
• From Realtor to Retailer: How Strategic Financing Helped One Entrepreneur Scale Quickly - Learn how the founder of All Things Real Estate scaled from a single product idea to a thriving in-person and online business with the help of some well-timed financing.More
  Topics: strategic, things, retailer, entrepreneur, quickly, helped, retail, different, realtor, sales, loan, real, scale, financing, capital, shopify, business, tracey.
• From Wholesale to Scale: How A Former Interior Designer is Keeping Up With Unexpected Demand - With direct sales on a breakaway trajectory, find out how Artemis Design Co is handling the unexpected demand—and implementing new systems to help them keep doubling sales every year.More
  Topics: keeping, wholesale, demand, interior, artemis, milicent, sales, selling, bags, scale, unexpected, shoes, shopify, kilim, designer, design.
• Gift-giving mobile app Goody nabs more capital to scale in time for the holidays - The holiday season is in full swing, and just in September and October, the volume of gifts sent grew by 615%.
  Topics: holidays, million, round, scale, mobile, goody, nabs, latin, having, techcrunch, capital, lando, corporate, gifting, app, giftgiving, company.
• Heroes raises €55 million to acquire and scale Amazon brands - Heroes, a company from the United Kingdom, has raised 65 million dollars (55 million euros) in a round led by Fuel Ventures and 360 Capital Partners. The company acquires, operates and scales small and medium-sized ecommerce brands that sell on Amazon. Heroes is a new ecommerce business that’s focused on… Continue reading
  Topics: raises, seen, heroes, amazon, brands, company, team, scale, acquire, million, vision, ventures, seed, largest.
• Heyday raises $555M to buy up and scale more D2C brands in the Amazon marketplace universe - Consolidation to have better economies of scale is one of the biggest themes in the world of e-commerce, and today a player in the world of online retail is announcing a large round of funding to double down on its approach to the concept. San Francisco-based Heyday — which buys up and then grows direct-to-consumer […]
  Topics: brands, million, d2c, heyday, round, scale, universe, marketplace, team, raised, group, merchants, techcrunch, raises, buy, rymarz, amazon.
• Hokodo raises over €10 million to scale across Europe - Hokodo, a B2B buy-now-pay-later provider, has raised 12.5 million dollars (10.28 million euros) in a Series A round. The London-based fintech startup will use this money to extend its services across Europe. The funding round is led by Mosaic Ventures, with participation from Notion Capital and angel investors including Taavet… Continue reading
  Topics: payment, online, offer, million, raises, europe, sales, scale, solution, klarna, merchants, hokodo, terms.
• How 3 Childhood Friends Without Business Experience Built “The Best Brand in Denmark” - In this episode of Shopify Masters, we chat with the founders of the recently named “best brand in Denmark,” Shaping New Tomorrow. The three friends, Christian Aachmann, Kasper Ulrich, and Christoffer Bak were able to disrupt the menswear industry, build multiple physical stores, and scale beyond 8-figures in annual sales.More
  Topics: experience, childhood, pants, menswear, friends, tomorrow, shaping, built, good, scale, denmark, brand, best, business, lot, really, products.
• How This Company Is Helping Ecommerce Brands Scale and Grow - The co-founder of 8fig shares how his platform is helping online sellers plan and execute their growth around their supply-chain needs.
  Topics: scale, need, businesses, fast, help, grow, company, ecommerce, small, extremely, brands, 8fig, helping, pay.
• How TikTok Helped This Purpose-Driven Business Scale to $5 Million in Two Years - When Tyler Macke was only 18 years old, he wanted to start a business with a purpose. He wanted to fundraise for various children’s hospitals. So he embraced his experience as a freelance graphic designer and decided to design his own brand: SendAFriend. In this episode of Shopify Masters, Tyler shares with us the process of building a purpose driven business, designing an experience, and the power of TikTok.More
  Topics: million, tiktok, business, design, scale, product, sendafriend, thats, youre, content, purposedriven, helped, really, going, brand.
• How to Build and Scale a High-Performance Marketing Team, According to Leaders Who've Done It - In 2020, I started using Headspace.
  Topics: youre, according, business, build, marketing, told, highperformance, customer, culture, whove, need, team, hire, scale, leaders.
• How to Grow and Scale Your Ecommerce Brand in 2022 - Learn how to harness recent trends and shifts in consumer shopping to propel your sales and scale in 2022.
  Topics: customers, brand, customer, online, grow, need, scale, social, shopping, experience, ecommerce, trends.
• How to Scale Beyond Stagnant Sales - Cars fascinated Chris Carey, so much so that he left his full-time job to start Modern Automotive Performance, a business focused on manufacturing and selling automotive performance products. In today’s episode of Shopify Masters, Chris Kerry shares how to move past stagnant sales and why he focused on ecommerce. More
  Topics: point, automotive, think, organization, things, going, really, started, thats, scale, stagnant, sales, business.
• How to Scale Your Facebook Ads (While Maintaining a Healthy Return on Ad Spend) - To successfully scale your Facebook advertising, you need to consider more than just increasing your budget. Here are some strategies to help you increase your budget without decreasing your results.More
  Topics: budget, youre, set, spend, return, ads, healthy, ad, warm, maintaining, facebook, creative, customers, audience, scale.
• How to Scale Your Online Store with WooCommerce - How do you scale WooCommerce? We debunk the myth that WooCommerce can't scale and share the five things you need to know to scale successfully.
  Topics: load, scale, stock, site, hosting, server, speed, store, woocommerce, online, website.
• How to Scale Your Small Business in 6 Steps - Scaling a business sustainably means being prepared for long-term growth. This guide will walk you through how to scale up your business so you always remain in control of your future.More
  Topics: plan, business, means, need, marketing, scaling, pantee, steps, service, right, scale, small.
• How to Scale: Growing Their Dropshipping Business to $500,000 per Month - You might recognize Andreas and Alexander. They’re the two friends from Austria who decided to grow a dropshipping business together. We featured the beginnings of their story on the blog, and they even appeared on our YouTube channel recommending products (you’ll find the interview below).   Like so many others, the […]
  Topics: month, business, 500k, dropshipping, growing, scale, ads, andreas, product, paypal, customer, alexander, video, supplier.
• How to Spell Check a Website at Scale - Checking the spelling and grammar for a single document is straightforward. But imagine having to check an entire website of 17,000 articles. Here's how.
  Topics: api, words, tool, scale, grammar, website, text, seo, check, spell, spelling, spider.
• How will EC plans to reboot rules for digital services impact startups? - There's a chance for broader perspectives on platform power to shape the next decades online, and much more besides.
  Topics: platform, rules, speech, safety, content, scale, plans, online, public, services, reboot, startups, digital, impact, illegal, lawmakers, ec, techcrunch.
• India’s Swiggy to cut 1,100 jobs, scale down cloud kitchen operations - Swiggy said on Monday it is cutting 1,100 jobs and scaling down some adjacent businesses as India’s top food delivery startup looks to reduce costs to survive the coronavirus pandemic that has made people cautious about ordering food online. In an internal email, which the Bangalore-headquartered startup published on its blog, Swiggy co-founder and chief […]
  Topics: food, month, cloud, startup, indias, cutting, travel, salary, kitchen, techcrunch, swiggy, jobs, recent, cut, operations, months, delivery, scale.
• India’s Zetwerk raises $120 million to scale its B2B marketplace for manufacturing parts - When you want to buy a refrigerator or a television, you can walk to the nearby electronics store or visit an e-commerce website like Amazon. But where do you go when you’re looking for parts of a crane, a door or chassis of different machines? For several businesses globally, the answer to that question is […]
  Topics: opportunity, firm, india, startup, capital, marketplace, b2b, raises, techcrunch, manufacturing, acharya, million, scale, zetwerk, indias, customers, parts.
• Japan’s Zeals raises $38.8M to scale its chat commerce platform - Zeals, a Tokyo-based startup that lets businesses communicate with their customers via its chat application, said Thursday it has secured $27.2 million (3.5 billion yen) in equity and $11.6 million (1.5 billion yen) in debt. The latest round brings its total funding raised to $41.4 million, the company said without disclosing its valuation. JIC Venture […]
  Topics: businesses, zeals, venture, japans, commerce, scale, shimizu, techcrunch, million, growth, raises, customers, billion, platform, chat, 388m.
• Kenya-based Powered by People gets $5 million seed to scale operations of its wholesale e-commerce platform - A wholesale e-commerce platform based in Kenya, with hubs in the Americas, Asia and Europe, Powered by People, has secured $5 million in seed funding to increase its transaction volume by growing the number of small brands using its B2B online marketplace to reach international buyers. The equity funding was led by Susa Ventures and […]
  Topics: orders, startup, brands, scale, kenyabased, million, gets, traders, small, markets, techcrunch, platform, ventures, seed, powered, wholesale, operations.
• Kenya’s Twiga raises $50M to scale food solutions across Africa - Years ago, Americans spent most of their disposable income on food, but consistent investment in retail infrastructure has changed that. Now, they only spend 6% of their household income on food and beverages. Africa still battles with this, and it is not hard to see why. The continent’s retail markets are highly fragmented and mostly made […]
  Topics: africa, million, solutions, concept, twigas, raises, kenyas, scale, njonjo, traceability, company, techcrunch, value, 50m, food, chains, twiga.
• Led by ex-Amazonians, Acquco raises $160M to buy and scale e-commerce businesses - There has been a flurry of investments in startups focused on acquiring third-party sellers on Amazon and helping them build their businesses. The latest is Acquco, which aims to stand out from the others in that it was formed by a pair of founders — Raunak Nirmal and Wiley Zhang — who actually worked at […]
  Topics: buy, acquco, ecommerce, amazon, 160m, scale, examazonians, equity, brands, selling, business, nirmal, million, businesses, company, raises, money, techcrunch, led, sellers.
• Magento Commerce Accelerates Innovation and Time-to-Market for Merchants Seeking to Fuel Global Growth - Today, at MagentoLive Australia, we are unveiling improvements to our flagship Magento Commerce platform that simplify the upgrade process and improve scalability and performance for global B2B and B2C merchants. These enhancements are designed to spur innovation and enable merchants to get to market faster with the superior, end-to-end shopping experiences today’s consumers demand.
  Topics: support, scale, enable, global, innovation, fuel, enhancements, shopping, growth, performance, commerce, content, timetomarket, faster, accelerates, magento, merchants.
• Morocco’s Freterium grabs $4M to scale its freight trucking software across MENA - In Africa and the Middle East, most companies in the freight industry still use old-fashioned methods such as spreadsheets, phone calls and emails to manage their shipments. They are electronic yet manual processes that make their work very inefficient. While incumbents have pioneered various enterprise resource planning (ERP) systems to digitize these processes, companies would […]
  Topics: techcrunch, mena, industry, shipments, companies, manage, scale, 4m, shippers, grabs, logistics, moroccos, freterium, customers, freight, trucking, software.
• Nigeria’s CredPal secures $15M in debt and equity to scale its BNPL product across Africa - The adoption of buy now, pay later (BNPL) in Nigeria as a payment option both online and at the point of sale is expected to record a CAGR of 20% from 2021 to 2028, per this report. BNPL’s growth is further highlighted as GMV is predicted to increase from $204 million to over $1 billion […]
  Topics: africa, credpal, store, scale, later, company, product, techcrunch, credit, bnpl, nigerias, equity, pay, consumers, secures, nigeria, debt, merchants.
• ONDC's Office Inauguration Marks a New Milestone For Company - The new office is expected to bring together the best talents and foster a culture of collaboration and innovation like never before
  Topics: scale, commerce, company, platform, ondcs, ondc, network, open, entrepreneur, inauguration, india, milestone, office, program, statementondc, marks.
• Olsam raises $165M to buy up and scale consumer and B2B Amazon Marketplace sellers - On the heels of Heroes announcing a $200 million raise earlier today, to double down on buying and scaling third-party Amazon Marketplace sellers, another startup out of London aiming to do the same is announcing some significant funding of its own. Olsam, a roll-up play that is buying up both consumer and B2B merchants selling […]
  Topics: million, merchants, marketplace, techcrunch, selling, amazon, olsam, consumer, building, products, business, raises, scale, buy, b2b, sellers.
• Omnibiz gets $3M to digitize Nigeria’s informal B2B supply chain - Despite the prevalence of shopping malls and the emergence of VC-backed e-commerce companies like Jumia, informal retail in Africa is still king. A 2016 study by PwC states that 90% of sales in Africa’s major economies come through informal channels — markets and kiosks. This presents a large market ripe for digitization, and over the […]
  Topics: 3m, company, techcrunch, africa, scale, b2b, omnibiz, supply, digitize, gets, manufacturers, retailers, investment, chain, nigerias, platform, informal, rustagi, goods.
• Online marketplaces in UK increase in popularity - Online shoppers in the United Kingdom are four times more likely to order from online marketplaces than direct from retailers. Over half of the 69 percent of shoppers who regularly buy online, do so via online marketplaces. Online marketplaces in Europe are getting more and more popular, and that’s also… Continue reading
  Topics: marketplaces, popularity, online, shoppers, scale, uk, quickly, retailers, united, product, consumers, increase.
• Optimove raises $75M growth investment to manage customer-led journeys at scale - Optimove's customer relationship management marketing platform helps brands keep customers coming back.
  Topics: messages, techcrunch, customerled, data, scale, raises, journeys, customers, yakuel, company, growth, investment, summit, right, marketing, 75m, manage, customer, optimove.
• Package Free picks up $4.5 million to scale sustainable CPG products - The climate crisis continues to be just that… a crisis. And it’s spurring people across the country (and globe) to take action, particularly when it comes to their own lifestyle. Lauren Singer is one such person. After studying Environmental Science and Politics at NYU, she started a blog called Trash Is For Tossers to make […]
  Topics: cpg, brands, scale, company, million, sustainable, products, free, picks, ventures, package, singer, warehouse, techcrunch.
• Perch raises $123.5M to grow its stable of D2C brands that sell on Amazon - While Amazon gradually builds out its own-branded line of products, third-party sellers continue to account for a significant part of the transaction volume and growth on its marketplace — by one estimate, accounting for $200 billion of the $335 billion in gross merchandise value sold on Amazon in 2019. Today, in a twist on the […]
  Topics: stable, amazon, perch, d2c, platform, marketplace, products, grow, ecommerce, scale, 1235m, techcrunch, sales, sell, raises, brands.
• Personal training sessions come to ClassPass - As the coronavirus hampers the fitness industry, leading to a rapid evolution toward digital classes, ClassPass is pressing onward with its product roadmap, albeit a bit ahead of schedule. The company, which has raised more than $500 million from investors such as General Catalyst, Thrive, GV, Temasek, Apax Digital and L Catterton, is introducing personal […]
  Topics: credits, personal, trainers, scale, training, trainer, sessions, come, zoom, techcrunch, classpass, virtual.
• Personalisation at scale: how to start -   Every marketer, regardless of industry, knows they need to be personalising their campaigns. With an average of 7 screens per home, there is a consistent stream of engagement, most of which is already tailored to the tastes of the consumer - what they watch, what music is suggested to them and where to stay on holiday. Their expectation is that all their email messages will be crafted with them in mind. So where do you start? What do you focus on? Personalisation is hard, and looks like it’ll continue to become tougher. For retail marketers, especially, the challenges seem to pile up alongside customer expectations.
  Topics: start, scale, messages, content, customer, personalisation, customers, impact, journey, campaigns, experience.
• Pinduoduo’s latest aim: Sell $145 billion of farm produce in 2025 - Still working to turn a profit and shake off its fake-goods reputation, China’s e-commerce upstart Pinduoduo set itself another ambitious goal for 2025: surpass 1 trillion yuan or $145 billion annual gross merchandise volume of agricultural products. The announcement arrived with the company’s Q2 results last Friday. For some context, online sales of agricultural goods […]
  Topics: aim, latest, annual, sell, pinduoduo, yuan, techcrunch, chinas, pinduoduos, small, produce, million, agricultural, scale, farm, billion, consumer.
• Razor raises €25 million to acquire and scale Amazon brands - Razor Group, a startup from Germany that acquires and scales Amazon brands, has raised 25 million euros in a new round. This happened just twelve weeks after it received initial startup financing of five million euros. The new round consists of equity financing and a credit line. Ten million euros… Continue reading
  Topics: heroes, raises, euros, amazon, market, acquire, raised, million, financing, scale, brands, razor, stores.
• SEO: When to Scale (or Not) - Most ecommerce platforms have improved their SEO functionality to enable easy, sitewide changes. But it's impossible to scale SEO entirely.
  Topics: need, ecommerce, urls, seo, traffic, site, sites, using, scale, thousands, work.
• Scalapay raises $48M to scale its buy now, pay later service in Europe - Buy now, pay later services — which let consumers finance the purchase of goods online by paying back the total in installments over time — have been growing in ubiquity this past year. Today, Scalapay, one of the companies that’s building a platform to enable buy now, pay later (BNPL) and related features, has raised […]
  Topics: pay, way, bnpl, scalapay, capital, company, later, techcrunch, mancini, buy, services, europe, raises, building, service, scale, 48m, merchants.
• ShopThing raises $10M to scale its live video shopping marketplace - ShopThing, a live shopping marketplace focused on luxury brands, has raised $10 million in Series A funding led by Origin Ventures, with participation from Pritzker Group and Interplay. The Toronto-based company aims to redesign the way people shop and sell through live video commerce via its iOS app.  Founded in 2018, ShopThing currently has 500,000 […]
  Topics: shoppers, marketplace, company, shopping, shopthing, scale, raises, 10m, techcrunch, video, currently, adhamiboynton, customers, stores, live, purchase.
• Suma Brands raises $150M to acquire more third-party brands for its Amazon roll-up play - Amazon has become a lynchpin in the e-commerce machine over the years in part because it’s a site we consumers can visit to buy just about anything we want — sold either by Amazon or its 5 million+ third-party merchants — and easily get it delivered to our homes. But the system is not completely […]
  Topics: scale, big, 150m, ecommerce, thirdparty, raises, rollup, space, savage, techcrunch, acquire, play, led, brands, amazon, suma.
• The Secret Recipe to Scale a DTC French Bakery - In This episode of Shopify Masters, Anthony Rosemond of Pastreez shares their recipe for success, which includes a dash of email marketing, a splash of memorable packaging, and a healthy serving of maximizing profit margins.More
  Topics: gift, farmers, really, macarons, box, dtc, started, online, scale, french, products, secret, recipe, bakery, product.
• Time To Grow: The 5 Things To Consider When Scaling Your Online Business - As your business takes flight, you’ll begin growing quarter over quarter, year over year. That is — until the day…
  Topics: online, ecommerce, resources, media, marketing, key, tactics, social, successfully, youve, growth, small, business, scale.
• Uberall raises $115M, acquires MomentFeed to scale up its location marketing services - Location-based services may have had their day as a salient category for hot apps or innovative tech leveraging the arrival of smartphones, but that’s largely because they are now part of the unspoken fabric of how we interact with digital services every day: We rely on location-specific information when we are on search engines, when […]
  Topics: uberall, techcrunch, raises, scale, 115m, apps, location, momentfeed, company, social, acquires, information, business, customers, marketing, companies, services.
• Upscribe, raising $4M, wants to drive subscription-first DTC brand growth - Merchants use Upscribe’s technology to drive subscriber growth, reduce churn and enable personalized subscription experiences, like skipping shipments and swapping out products.
  Topics: subscription, products, techcrunch, growth, scale, customer, subscriptionfirst, upscribe, dtc, subscriptions, brand, 4m, founder, wants, brands, drive, siva, upscribes, merchants, raising.
• Walmart acquires adtech startup Polymorph Labs to scale up its ad business - Amazon has a large and growing advertising business, but rival Walmart’s own ad business is much smaller. It’s now working to change that. Earlier this year, the retailer consolidated ad sales for its stores and websites and said it was ready to start monetizing its shopper data on a grander scale. Today, its efforts continue […]
  Topics: polymorphs, acquires, walmart, business, technology, online, walmarts, adtech, scale, ads, brands, polymorph, startup, advertising, labs, ad.
• What I learned from Flipkart - Two weeks ago, Walmart concluded its investments to acquire a majority stake in Flipkart. This is one of the largest transactions in e-commerce and in the internet space globally, with Walmart deploying US$16 billion to obtain an approximate 77% shareholding at closing. As part of this transaction, my company, Naspers, exited fully, selling our 11.18% stake for $2.2 billion.
  Topics: indian, market, learned, ecommerce, success, leading, billion, scale, global, flipkart, local.
• Worldline to buy Ingenico for $8.6B in major payments consolidation play - Some consolidation is afoot among the payments behemoths of Europe. Smaller, newer fintech companies are eating into their market dominance by adapting faster to changing spending habits, while also looking to capitalize on economies of scale. Today Worldline, a financial services company that provides everything from in-store point-of-sale terminals through to online payments, data analytics, […]
  Topics: company, worldline, play, consolidation, deal, fintech, scale, major, 86b, payment, techcrunch, companies, payments, billion, buy, ingenico.
• a16z, Base Partners cook up $15M in funding for Colombia cloud kitchen concept Foodology - Foodology collects data on user preferences and cross-references that with nearby food options in a geographical area to manage the end-to-end creation of original dishes with delivery.
  Topics: brands, base, kitchen, partners, funding, company, ceo, scale, techcrunch, food, cloud, kitchens, concept, cook, izquierdo, virtual, foodology, colombia.