Top 2023 resources on steps

Best steps resource in 2023.
Learn more about steps to improve your e-commerce strategy.

• 10 Steps for Writing Ecommerce Product Descriptions that Generate Orders - The product descriptions you write are the only form of communication you will have with your customers about your products and is, more often than not, the make or break feature that will generate your income.
  Topics: products, steps, descriptions, ecommerce, orders, tip, customers, youre, store, product, writing, write, generate.
• 11 Steps to On-site Video SEO - Once you decide to invest in video, you still need to figure out how to get people to view and interact with it. That’s where search engine optimization comes into play. Follow these 11 steps to optimize your videos for organic search, to improve their ability to rank and drive views.
  Topics: site, links, products, seo, video, onsite, steps, searchers, pages, search, videos, need, page.
• 3 Easy Steps to Build Your Brand Promise [+ Examples] - A brand promise is more than a tagline. It's a way to show customers what your brand can offer that no one else can.
  Topics: examples, company, offer, audience, promises, create, build, brand, help, inspire, steps, promise, customer, easy.
• 3 steps to re-engaging 'inactive' and 'lapsed' customers - For this post, Ometria’s email marketing consultant, Rita, offers advice on how ecommerce marketers today can go about (a) identifying inactive customers, and (b) re-engaging them.  In an ideal world, all of your contacts would be engaged and consistently purchasing from you – but this isn’t the case; it does however present opportunities for retail marketers to both advance and diversify their methods for encouraging customers to spend with them.  How do you keep customers engaged and what should you do once they become ‘inactive’? Again, in this ideal world, there would be more new customers to make up for those who lapse or become inactive. But this isn’t always the case, and gradually most retail businesses will see their email revenues go down despite a growth in their database.  This is why we’re going to breakdown why you should focus on re-engaging those who are ‘inactive’ and how to make the most of your existing database of customers. 
  Topics: customer, brand, contacts, expect, steps, reengaging, email, inactive, send, think, content, customers, lapsed.
• 4 Easy Steps to Get a Custom Email Domain [+ Key Features to Look For] - There are a few things in life that can earn you that "official" status.
  Topics: key, select, create, easy, provider, providers, custom, business, emails, steps, features, inbox, domain, look, email.
• 4 Steps to Discover an Ecommerce Product Niche - Amazon sells everything, seemingly, as does Walmart. And they do it well. But for most ecommerce businesses, attempting to sell everything to everyone can lead to failure. A niche with fewer competitors can have a better chance at success.
  Topics: example, niche, steps, product, walmart, research, business, discover, list, ecommerce, bike, products.
• 4 Steps to Prepare for Holiday Sales on Amazon - Selling on the Amazon Marketplace is a huge opportunity, especially for brands. The all-important holiday selling season on Amazon begins in early November. Start preparing now with the following four steps.
  Topics: ads, amazon, sales, advertising, holidays, products, deals, holiday, prepare, marketplace, brands, steps.
• 4 Steps to Start an Online Store With a Tiny Budget - In this article learn how to start an online store with just a couple hundred dollars (or less) because to start your own online business you don’t need to have loads of money, you just need to play your cards right.
  Topics: products, drop, product, money, shipping, store, tiny, start, dont, budget, sell, steps, online.
• 5 Instagram Highlight Covers to Inspire You [+ Steps To Make Your Own] - Today, your Instagram profile is like a mini-version of your website.
  Topics: add, highlights, instagram, highlight, brand, inspire, covers, click, cover, profile, icons, steps.
• 5 Practical Tips For Small Businesses Making the First Steps Toward Ecommerce - It is crucial that large, medium-sized and small enterprises consider setting up an ecommerce platform in order to maintain a competitive edge within an already saturated industry.
  Topics: businesses, store, youre, making, running, steps, business, marketing, tips, customers, successful, practical, small, productsservices, ecommerce.
• 5 Steps Business Owners Can Take Now to Improve Cash Flow During COVID - Cash flow is a huge concern for most businesses on a day-to-day basis. It’s a difficult task trying to manage your working capital to order in new supplies and products, pay staff or contractors, and cover any overhead while still investing back into the business.  It’s no surprise that cash […]
  Topics: capital, products, owners, cash, business, businesses, right, issues, covid, flow, items, steps, look, improve.
• 5 Steps to Build an Enterprise Data Strategy, Straight From an Expert - Data can be a scary word.
  Topics: expert, data, business, strategy, going, theres, straight, enterprise, bi, build, youre, team, company, teams, steps.
• 5 Steps to Create an Outstanding Marketing Plan [Free Templates] - Do you take a good, hard look at your team's marketing strategy every year?
  Topics: steps, outstanding, plan, social, media, youll, marketing, goals, budget, help, create, campaign, templates, template, free.
• 5 Steps to Level Up Your Social-Commerce Strategy - A dynamic synergy of ecommerce and social media platforms, social commerce is proving to be a dependable sales driver: How to make it pay for you.
  Topics: socialcommerce, marketing, media, steps, ecommerce, customer, level, commerce, sales, million, shopping, strategy, brands, social.
• 5 Steps to Run a Project Post-Mortem Meeting [+ Key Questions to Ask] - No project is an unmitigated success or failure.
  Topics: questions, questionnaire, postmortem, meeting, identify, help, project, ask, steps, projects, agenda, team, run, key.
• 6 Steps to Build a Single Customer View & Improve Customer Experience - Ever see those cool 360-degree cameras on red carpets at award shows?
  Topics: build, better, experience, governance, improve, customer, jazmyn, data, view, brand, steps, service, process, single.
• 6 Steps to Building a Successful Online Drop Shipping Business - Want to start a drop shipping business? Here's how.
  Topics: steps, successful, website, start, product, building, drop, online, business, shipping, supplier, selling, customer, sell.
• 6 Steps to Making $1,000 a Month Selling on Amazon - Get started selling on Amazon the right way with these 6 steps to start making your first $1000 when selling your products on Amazon.
  Topics: making, niche, way, product, youre, month, selling, audience, sell, amazon, steps, reviews, products.
• 6 Steps to Prepare Email Marketing for iOS 15 - Apple's iOS 15 release this fall will likely change email marketing. Among the updates is the ability for Apple Mail users to load external images privately, thereby blocking email marketing platforms from tracking opens. I addressed the release last month.
  Topics: open, steps, marketing, subscribers, unengaged, rates, testing, email, prepare, click, ios.
• 6 Steps to Reduce Your Bounce Rate [+ Platform-Specific Tips] - Your website's bounce rate is a metric that indicates the percentage of people who land on one of your web pages and then leave without clicking anywhere else on your website – in other words, single-page visitors.
  Topics: visitors, platformspecific, website, help, understand, steps, youre, rate, tips, email, content, page, reduce, bounce.
• 6 steps to improve the ecommerce payment process - The checkout page is a critical cog in the customer experience. The page should flow intuitively so customers instantly know what to do the moment it’s done loading. Any sign of friction can lead to an abandoned cart. Here are six steps to improve the ecommerce payment process.
  Topics: process, payment, help, ecommerce, customers, page, know, online, dont, steps, provide, improve, checkout.
• 7 Budget-Friendly Steps to Brand Your Business [w/ Expert Tips & Data] - In marketing, it seems like the word "brand" is used a lot — the leading brand, off-brand, personal brand ... you get the picture.
  Topics: service, data, steps, audience, marketing, youre, w, content, way, expert, business, company, social, budgetfriendly, tips, brand, media.
• 7 Gantt Chart Examples You'll Want to Copy [+ 5 Steps to Make One] - Gantt charts. Love ‘em, hate ‘em, or can’t live without ‘em, they’re a reality of a marketer’s life. But how do you make yours stand out from the rest?
  Topics: tasks, gantt, chart, track, task, examples, copy, example, template, using, project, steps, youll.
• 7 Steps to Create a Complete Marketing Strategy in 2023 - Creating a marketing strategy is essential to effectively nurture your customers, improve the bottom line at your business, and increase the ROI of your efforts.
  Topics: audience, goals, marketing, help, target, content, complete, steps, media, plan, strategy, create.
• 7 Steps to Use Trigger Marketing in Any Content Campaign - When you hear the phrase "marketing automation," what do you think of first? A detailed diagram of emails sent to different segments, broken out by email engagement, drawing a line from lead to customer? This has become the norm, yet it is among the least effective automation paths you can set up as a marketer.
  Topics: prospect, email, trial, think, campaign, marketing, content, steps, automation, action, prospects, trigger.
• Apparel retailer Bossini reveals customer data hack - Hong Kong-based apparel retailer Bossini says its database of loyalty programme members and online customers was hacked earlier this month.
  Topics: breach, data, customers, security, systems, reveals, information, customer, apparel, bossini, card, numbers, retailer, hack, email, steps.
• Build a Better B2B Website in 3 Steps - Today’s B2B buyers rely on digital channels through every stage of their journeys -- even long after in-person sales interactions with reps.
  Topics: best, better, help, buying, websites, buyers, build, b2b, steps, suppliers, website, customers, specific.
• Cash in on Your Expertise: 10 Steps to Create an Online Course That Sells - Learn how to create an online course that sells—from choosing a topic with high market demand to launching your digital product. More
  Topics: cash, customers, market, creating, expertise, course, need, content, sells, marketing, online, create, steps, topic.
• Combatting Ecommerce Supply Chain Disruptions and Steps You Can Take to Minimize Impact - When everything goes right, it’s like a magic trick. A customer goes to the store and finds exactly what they…
  Topics: tips, prevention, times, products, businesses, supply, global, plan, chains, chain, steps, disruptions, suppliers, minimizing.
• Create a Branded Amazon Store in 6 Steps - Selling on Amazon is an excellent opportunity for brands to gain visibility and sales. One of the tools is an Amazon Store, a mini-website for brands on the Amazon Marketplace. In this post, I will explain the steps in setting up and building an Amazon Store for your brand.
  Topics: store, steps, brand, ads, registered, page, search, branded, product, create, amazon, account, terms, brands.
• Devin Wenig steps down as eBay CEO - This morning eBay announced that Devin Wenig has stepped down from the role of CEO. A former executive at Reuters, Wenig joined the company eight years ago this month as president of its global market place division. He was appointed to the CEO role in July 2015, following eBay’s spin-off of PayPal. “Devin has been […]
  Topics: wenig, techcrunch, today, board, schenkel, company, steps, vice, spinoff, president, ceo, ebay, devin.
• Economic Recession in 2020: What Steps Can You Take Now? - These are challenging times. The coronavirus, COVID-19, has quickly traveled around the world. Countries have closed their borders, healthcare services are stretched past their limits, large regions are quarantined, and millions of people are self-isolating at home. Still, another challenge seems to be on its way: a global recession. The […]
  Topics: recession, likely, businesses, need, steps, industries, economic, money, increase, financial, business.
• Elastic Path Steps Challenge - During the month of September, Elastic Path employees had the opportunity to participate in a steps challenge, during which participants logged total steps each week. The goal of the challenge was to have fun and motivate everyone to get outside and walk a little more each day. I asked Elastic Path employees if they had daily step goals, how they hit their goals, if it was a challenge to get outside every day, and if having a goal individually motivated them. Find out what people had to say! The steps challenge pushed more individuals to get outside and stay active. Employees who participated set a goal between 7,000-20,000 steps a day.   Megan Callanan, People and Culture Advisor, successfully hit her steps goal by making sure she would walk at least once during her workday. The challenge reminded her how important it is to focus on herself and step away from her desk to get fresh air outside; whether she went on hikes, or long walks weather permitting. Matt Davies, IT Support Technician, was able to push himself on longer walks with his two canine companions, Barney and Luna. The challenge motivated Matt to walk more than what he normally would with his dogs. The challenge encouraged him to explore new places around his home in the U.K. and enjoy the scenery. Melanie Reynolds, Senior Deliver Manager, went on longer hikes once a week and increased her step goals by going on walks around her neighborhood. The challenge also motivated Mel to get out and stay active every day. Mel says “I did have to give myself a purpose on each walk though, if I was walking by myself - I would explore things like bookstores, thrift stores, and new places in the neighborhood.” Andra Scortzaru, Sales and Marketing Operations Manager, would try to hit at least 7,000 steps a day toward her goal. She would take an afternoon walk-weather permitting, and a two mile walk after work. Andra and her husband are avid hikers and can be found outside anytime the weather is nice. Andra says, “Being outside is my happy place. Therefore, even without the challenge, I strive to be active and outside as much as I can. What I appreciated about the challenge was seeing the competitiveness amongst other employees, as well as the amazing pictures of all the places people went.” It is important to her personally to take breaks throughout the workday, and the step challenge allowed more people to do the same-leading to a healthier work environment and overall culture. All told, Elastic Path employees walked 3,897,021 steps which equals to 2,969 kilometers!
  Topics: employees, places, steps, challenge, walk, path, outside, goal, walks, elastic, step.
• FAQs on Payment Card Industry (PCI) compliance and the 4 steps to ensure ecommerce complaisance - The process of attaining PCI compliance is intricate and can seem like an overwhelming list of demands. Nevertheless, it is ultimately what will make the difference between a cyber-threat that sinks a business or a failed cyber-attack. No matter which stage an ecommerce merchant is at in their PCI compliance journey, a reference to steer in the right direction is always a valuable asset.
  Topics: compliance, data, card, complaisance, merchants, dss, industry, usd, transactions, ecommerce, visa, payment, ensure, processing, steps, million, faqs, pci.
• Follow These 6 Steps to Bulletproof Your Digital Business Strategy - If this time has taught us anything, it's the importance of taking your business online.
  Topics: bulletproof, sales, ecommerce, digital, steps, online, follow, customers, strategy, need, items, business, way, businesses, shipping.
• Four steps to enhance personalised shopper experiences - Every consumer has a unique preference, so here’s how retailers can enhance the shopper experience.
  Topics: experiences, experience, online, brand, sales, shopper, content, enhance, customers, product, marketing, brands, personalised, steps, retail.
• Free Webinar | April 9: 3 Simple Steps to Start Your Side Hustle - Join us as we cover simple steps to launch your own side hustles or alternative revenue streams to earn extra money or cover expenses during this time.
  Topics: money, start, cover, success, entrepreneurs, steps, young, simple, help, hustle, entrepreneur, webinar, kim, streams, free.
• GoDaddy upgrades its website builder with customized marketing action plans - GoDaddy’s website-building product GoCentral is getting an upgrade today — and along with new features, there’s a new name: Websites+Marketing. As you can probably guess, Websites+Marketing isn’t just a website builder. After all, as Senior Director of Product Management Heidi Gibson put it, a small business website is now part of a “a whole ecosystem […]
  Topics: business, techcrunch, marketing, builder, websitesmarketing, steps, website, action, plans, online, gocentral, businesses, godaddy, product, upgrades, customized, gibson.
• How Ecommerce Is Helping Those Facing the Great Resignation (Become Your Own Boss in 5 Steps) - […]
  Topics: social, resignation, great, business, easy, start, helping, ecommerce, online, steps, facing, shipping, consumers, boss, product, store.
• How to Actually Generate Leads on TikTok [Infographic] - As a marketer, you've likely heard the buzz around popular social platform TikTok, which now has 500 million monthly active users and is the third-most downloaded app globally.
  Topics: younger, social, users, infographic, marketers, generate, steps, leads, tiktok, mobile, way, actually, platform.
• How to Become a LinkedIn Thought Leader in 9 Easy Steps - Did you know that 40% of LinkedIn's 500 million members visit the platform daily?
  Topics: industry, leader, steps, related, thought, easy, content, profile, post, youre, linkedin, social.
• How to Become a More Sustainable Brand - Sustainability has become a must-have, not a nice-to-have, for brands. But it's not always easy to figure out what to do, especially if you're a small business.
  Topics: shipping, sustainability, brand, packaging, small, program, business, think, sustainable, brands, steps.
• How to Become a Reseller in 3 Simple Steps (2023) - You don’t have to reinvent the wheel if you want to launch a successful business model, or even simply join the ranks of full-time entrepreneurs. All you have to do is become a successful online reseller. Of course, starting your… Continue reading How to Become a Reseller in 3 Simple Steps (2023)
  Topics: simple, customers, products, dont, youll, build, business, know, youre, need, reseller, steps.
• How to Build a Website: 2 Methods, 9 Easy Steps, & 35 Amazing Tips - Studies show that 76% of consumers research a business online before visiting in person. That means having a website is as necessary for companies today as having a phone number.
  Topics: tips, content, steps, build, youre, site, amazing, website, domain, methods, cms, builder, page, hosting, easy, youll.
• How to Change Your Twitter Handle in 5 Easy Steps - As with most social media platforms, when Twitter first launched, it was an informal platform for people to connect with peers, thought leaders, and even celebrities. Now, it's evolved into a powerful marketing tool that many brands rely on.
  Topics: easy, suggestions, settings, change, steps, twitter, handle, username, mobile, select, click, profile.
• How to Craft the Perfect LinkedIn Profile in 2022: 21 Easy Steps - Your LinkedIn profile is a place for you to build your professional brand, showcase your achievements and skills, share content with other professionals, and connect with colleagues, business partners, and potential employers.
  Topics: steps, skills, youve, linkedin, easy, profile, youre, perfect, great, content, connections, craft, worth, work.
• How to Create An Action Plan: A Straightforward Guide for Marketers - Have you ever sat down at your desk first thing in the morning and spent a good 45 minutes browsing social media or getting lost in your inbox because you can’t focus on what you need to do? At the end of the day, you feel as if you’ve wasted 8 hours of your life that you’ll never get back.
  Topics: steps, youll, plan, marketing, team, straightforward, create, marketers, need, plans, action, project, guide, specific.
• How to Create a 5-Year Plan You'll Actually Stick To [In 4 Steps] - One common question you’ll get asked in an interview is, "Where do you see yourself in five years?"
  Topics: create, know, 5year, items, personal, fiveyear, life, plan, goal, goals, doesnt, actually, youll, steps, stick.
• How to Create a Cinemagraph in 7 Easy Steps - How to Make a Cinemagraph Plan Record Importing and Clipping Creating Your Mask Editing Your Mask Reverse (or Not) As the old saying goes, "a picture is worth a thousand words." Given that 65% of the population are visual learners, using images as part of your marketing can be the key to ensuring your message gets delivered. As a marketer, you are probably already aware that images are important. They're easier to digest than a bunch of words on a page and can help support your other content by telling a story in ways that words cannot. Whether in social media posts or in blog posts, images help your audience to better understand what you are talking about, plain and simple.
  Topics: steps, cinemagraph, video, easy, create, sure, mask, need, timeline, layer, way, step, frames.
• How to Create a Facebook Business Page in 5 Simple Steps [Tutorial] - With 2.6 billion people actively using Facebook every day, Facebook has become a go-to component of almost any inbound marketing strategy.
  Topics: tab, content, post, visitors, simple, business, create, information, page, tutorial, steps, youll, facebook, day.
• How to Create a Successful Holiday Customer Service Strategy - The holiday season is unlike any other time of year and it’s important that your ecommerce store is ready for…
  Topics: customers, revenue, stressful, need, chat, free, youve, holidays, service, steps, crucial, successful, customer, holiday.
• How to Develop a Content Strategy in 7 Steps: A Start-to-Finish Guide - Whether you're just starting out with content marketing or you've been using the same approach for a while, it never hurts to revisit your content strategy plan and make sure it's up-to-date, innovative, and engaging for your prospects and customers — no matter when or how they intend to buy.
  Topics: audience, strategy, develop, youre, blog, social, steps, create, guide, marketing, content, business, tool, starttofinish.
• How to Do A/B Testing: 15 Steps for the Perfect Split Test - When marketers like us create landing pages, write email copy, or design call-to-action buttons, it can be tempting to use our intuition to predict what will make people click and connect.
  Topics: page, testing, results, youre, website, variant, youll, cta, test, steps, perfect, split, ab.
• How to Grow Your Online Business In 21 Steps – The Complete Checklist - Looking for a complete ecommerce checklist that will help you to grow your online business? Look no further. You’ve built your ecommerce store, found customers who enjoy your products, and accelerated operations, until…you hit a plateau. At some point, every… Continue reading How to Grow Your Online Business In 21 Steps – The Complete Checklist
  Topics: brand, social, grow, checklist, marketing, steps, business, products, customer, online, youre, complete, customers.
• How to Improve Your Communication Skills in 5 Simple Steps - In the workplace, each employee may have their own tasks and targets, but together, you are all working toward the same end goal. But with so many different people coming together, there’s bound to be some friction on how to implement ideas and strategies best. The key to helping your team succeed is communication.
  Topics: share, team, skills, improve, meetings, steps, ideas, meeting, communication, simple, youre, work, employees.
• How to Insert a Checkbox in Excel in 4 Easy Steps - Adding a checkbox to your workbook may sound simple but it can expand the possibilities of what you can do in Excel.
  Topics: format, checkbox, tab, easy, true, false, displays, insert, steps, click, returns, developer, select, excel.
• How to Make a QR Code in 5 Easy Steps - From restaurant menus to bathroom stall doors, you can find QR codes just about anywhere these days. In fact, they've become so ever-present that 45% of shoppers used marketing-related QR codes in 2021.
  Topics: qr, data, url, code, create, barcodes, generator, scan, easy, codes, information, steps.
• How to Massively Grow Your Amazon Business in 8 Steps - Increase your conversion rate by 20 percent with these simple tips.
  Topics: rate, traffic, grow, business, massively, page, customers, conversion, steps, keywords, price, product, amazon, sales.
• How to Post to Instagram From Your Computer [12 Easy Steps] - Posting to Instagram from your computer is a great choice if you don’t have your phone on hand or need to access company assets on your laptop. Or you might simply prefer to use a wider screen. For these reasons and others, you might be wondering, "Can I post to Instagram from my computer?" We have some good news.
  Topics: post, computer, video, instagram, add, media, click, desktop, easy, youre, steps, upload.
• How to Register a Domain Name in 4 Steps - A good domain name will stick with you for years to come. Learn how to check domain availability in the DNS and register your domain with major domain name registrars.More
  Topics: steps, purchase, register, add, website, youll, domain, youre, price, click, services, domains.
• How to Scale Your Small Business in 6 Steps - Scaling a business sustainably means being prepared for long-term growth. This guide will walk you through how to scale up your business so you always remain in control of your future.More
  Topics: plan, business, means, need, marketing, scaling, pantee, steps, service, right, scale, small.
• How to Search an Entire Website in Google in 3 Steps [+ Example] - Google's pretty good at surfacing relevant content based on your search query. But sometimes you need something so specific that a general keyword phrase doesn't really do it for you, especially if you're a marketer on the hunt for a particular piece of content. That's where a site search comes in handy. A site search is performed on a search engine and allows you to search one domain – not the entire internet – for a term.
  Topics: term, example, instance, searches, seo, site, search, google, entire, results, youre, say, website, steps.
• How to Self-publish Your Own Book in 8 Steps - Have a bestselling book idea? What if you could write, edit, publish, and sell your own book⁠—all without having to split the profits with a publishing company? In today’s creator economy, you can. Learn how to self-publish and sell your own book with this step-by-step guide.More
  Topics: book, selfpublishing, books, selfpublish, cover, steps, include, page, pages, audience, genre, amazon.
• How to Share an Instagram Story in Under 5 Steps - Have you ever watched an Instagram story and thought, "[Insert name of friend] needs to see this?"
  Topics: share, tap, post, tagged, reposting, content, users, instagram, repost, steps, add.
• How to Start Your Own Brand From Scratch in 7 Steps - Building a brand from the ground up that stands out is no easy task. Whether you've got nothing but a business idea or want to pivot your existing brand, here's everything you need to know about building a strong identity for your business.More
  Topics: start, icon, customers, scratch, logo, business, colors, product, help, steps, look, brand.
• How to Start a Print-on-Demand Business in 5 Steps - Get started with Print-on-Demand in 5 steps! Print-on-Demand is the easiest way to start an online business & source products to sell online.
  Topics: store, products, start, printondemand, dont, designs, niche, business, running, product, need, steps.
• How to Start an Ecommerce Business in 2022 [Steps + Must-Follow Tips] - In June 2021, over 440,000 businesses were launched, making it a record high since the start of the pandemic in March 2020.
  Topics: website, marketing, mustfollow, audience, customers, product, steps, way, business, brand, start, ecommerce, tips.
• How to Strikethrough Text in Google Docs [FAQ] - Strikethrough text is like body language in your writing. It allows you to convey subtext or your true opinion about something, without explicitly expressing it:
  Topics: steps, google, shortcut, strikethrough, faq, highlight, way, post, shift, text, docs, document.
• How to Transfer Your Domain to Shopify (2023) - Transferring a domain from one registrar to another always seems so complicated. It shouldn’t be. In this guide, we break down the necessary steps on how to transfer a domain to Shopify, without any of the complications you might find… Continue reading How to Transfer Your Domain to Shopify (2023)
  Topics: domain, email, registrar, code, wix, click, transfer, domains, steps, shopify.
• How to Use Instagram Insights (in 9 Easy Steps) - Instagram Insights shows you engagement analytics that empower you to improve your Instagram for Business strategy. You no longer have to guess about what works for your audience; Instagram Insights will tell you. You’ll therefore be able to get more likes, earn more followers, and grow your profile exponentially.
  Topics: number, account, insights, users, instagram, posts, business, profile, content, post, easy, steps.
• How to Verify Your Facebook Page in 5 Steps [+ Why You Should] - The other day, I searched for "Taylor Swift" on Facebook.
  Topics: verify, document, youll, request, page, business, steps, badge, verified, need, facebook.
• How to Write a Creative Brief in 11 Simple Steps [Examples + Template] - The first step in any successful project is drawing up a game plan with a clear objective. It's one of the reasons marketers love creative briefs.
  Topics: projects, brief, product, creative, campaign, write, project, steps, audience, target, examples, brand, simple, team, template.
• Inside Apple’s reimagined Fifth Ave. store - After two years of work, the wrapper comes off the giant glass cube this week, as Apple’s Fifth Avenue flagship opens to the public this Friday. The big reveal coincides with the company’s latest releases, including new iPhones and an Apple Watch — an appropriately grandiose homecoming for new gear. This morning, the company offered […]
  Topics: fifth, apples, space, public, steps, techcrunch, cube, glass, lighting, inside, plaza, system, store, reimagined, sunlight, ave.
• Launching an ecommerce business: the first steps - My previous post described the launch of many ecommerce businesses in the U.K. due to the pandemic. It reminded me of when I started roughly 20 years ago. One of my first tasks was to think of a domain name.
  Topics: business, ip, host, launching, names, domain, email, hosting, ecommerce, steps, software, site, address, unique.
• Migrante steps on the gas of vehicle leasing for gig workers in Latin America - The company develops secured loans for motorcycles, cars and trucks so borrowers can improve their income.
  Topics: lending, workers, america, leasing, company, including, migrante, canals, techcrunch, fleischmann, chile, steps, latin, gas, gig, migrantes, vehicle, financial.
• Moving Your Business Online: How to Get Your Offline Business Online in 8 Steps - By now, you should be familiar with (if not exhausted by) the consequences of the COVID-19 pandemic. Toilet paper problems aside, reports show a significant increase in the closure of traditional businesses. Instead of dwelling on the damage, pain, and uncertainty, consider moving your business online so you survive and […]
  Topics: shopify, platform, website, help, moving, content, steps, need, online, offline, business, domain, products.
• Next Steps After The Sale: Your Guide to Small Business Shipping - How you manage small business shipping, fulfillment, and returns can make or break your business. In the Amazon Prime age,…
  Topics: offer, cost, rates, tips, sale, free, shipping, fulfillment, steps, small, rate, business, customers, costs.
• Podcasting in 2022: What You Need + 9 Steps To Get Started - I first discovered podcasts a few years ago when I was commuting for work two to three hours a day, every day.
  Topics: steps, episode, podcasts, podcast, start, listeners, idea, podcasting, set, thats, need, audio, started.
• Quality Score: Why It Matters and 6 Steps to Improve It - Running an ad campaign is no small feat. From narrowing down your target audience to designing your landing page, there are many pieces to the puzzle.
  Topics: score, puzzles, users, ads, page, google, user, quality, ad, matters, landing, steps, improve.
• Rich Media Ads: 6 Steps to Create Them + Brand Examples - Recently, I was scrolling online and I came across an ad for Narcos. While I can easily ignore most banner ads online, this one stood out. It included interesting videos and animation.
  Topics: video, ad, rich, steps, click, interactive, way, create, ads, examples, users, media, brand.
• Shopify Google Analytics: The First Steps to Enhanced Ecommerce - Learn how to best measure your Shopify google analytics to understand your customers better, increase conversions and manage your business more effectively.
  Topics: store, traffic, ecommerce, analytics, google, data, steps, shopify, business, enhanced, view, sales, need.
• Simple Strategies for Success: How to Write a Great Ecommerce Business Plan - You glance at the clock and it’s only two in the afternoon. It’ll probably be another seven hours before you’re…
  Topics: product, best, need, ecommerce, creating, youll, products, plan, marketing, steps, company, business, sell.
• Skip Product Development: Learn the Steps to Starting a Reseller Business (Plus 5 Opportunities for 2021) - You don’t need a revolutionary new product idea to sell things online. In fact, you don’t even have to manufacture your own products to start your own ecommerce business. Becoming a reseller is a great way to start selling online without starting from square one.More
  Topics: skip, resale, reseller, learn, sales, starting, reselling, permit, plus, development, product, steps, products, vintage, business, opportunities, sell.
• Steps to Greener Ecommerce Warehouses - Ecommerce warehouses are often not environmentally friendly. They consume vast amounts of energy. Many pose hazards to their employees. Material handling equipment, lighting, heating, air conditioning — all create emissions, some of them toxic.
  Topics: energy, greener, warehouses, noise, levels, emissions, ecommerce, warehouse, db, packaging, health, steps, waste.
• Sustainability in Ecommerce: 8 Ways Your Brand Can Support the Growing Call for Eco-Friendly Practices - Arguably, since the Industrial Revolution, people have been focused on what a product can do to make their lives easier.…
  Topics: sustainable, ecofriendly, packaging, customers, steps, sustainability, brand, shipping, reduce, environmental, business, products, ecommerce.
• The 5 Key Steps for a Successful Transition into a Marketing Role - Nowadays, significant career shifts are as prevalent as they've ever been. Some people want to assume a different degree of responsibility. Some want to pursue a passion they've put on hold for too long. And some flat-out need a change of pace.
  Topics: help, current, key, youre, steps, successful, experience, professional, study, need, transition, marketing, role.
• The Complete 2021 Guide to Preparing Your Ecommerce Store for Holiday Magic - The holidays are coming yet again. Last year, we were prepping for an unprecedented year. Many were spending holidays apart…
  Topics: prepare, shopping, customer, steps, shipping, customers, holiday, sure, shoppers, products, experience, guide, tips, ecommerce, marketing.
• The First Steps in Adding Ecommerce to a Brick-and-mortar Store - Brick-and-mortar retail businesses are turning toward ecommerce to generate revenue — online and click-and-collect. As they make this digital transformation, those merchants will likely have questions about ecommerce platforms, themes, and design. While all of these are important, a company's focus should be on products and marketing first, in my experience.
  Topics: ecommerce, selling, product, physical, espresso, stores, steps, online, inventory, store, site, adding, brickandmortar.
• The Marketer's Guide to Process Mapping - Imagine you’re tasked with baking a cake for a friend’s birthday. You’re not exactly an expert baker, so you hop online and look for an easy-to-follow recipe that will help your dessert be the star of the party.
  Topics: marketers, youve, guide, customers, steps, process, help, youre, product, work, mapping, create.
• The Ultimate Guide to Starting an Online Clothing Store - So you want to start an online clothing store. Great! You’re in luck — ecommerce offers an excellent opportunity to…
  Topics: start, marketing, easy, clothing, online, customers, steps, ecommerce, products, store, business, best.
• The Ultimate Return On Investment: Online Communities - What if you could get a 6,469% ROI on your marketing efforts? This is the average ROI that online communities…
  Topics: customers, members, brand, steps, product, community, need, youre, online, examples, building, member, communities.
• Thrasio raises $100M for its Amazon roll-up play, appoints retail CFO for its next steps - Thrasio, an early mover and leading player in the wave of startups emerging to consolidate and scale companies that sell their goods mainly via Amazon’s Marketplace, has raised some more funding and is making a key executive appointment to do some scaling of its own. The company, which to date has acquired and consolidated over […]
  Topics: raises, walgreens, techcrunch, million, retail, company, play, amazon, thrasio, appoints, products, steps, business, cfo, billion, rollup.
• Understanding and Troubleshooting Failed Orders - Why do orders fail in WooCommerce? Is there a site problem? Can it be fixed? Learn why orders fail, how to solve common issues, & how to prevent future errors.
  Topics: gateway, card, woocommerce, understand, order, failed, solved, payment, steps, fix, message, customers, status, error.
• Watermarks: Why You Need Them + 6 Easy Steps to Create One - Imagine you spend hours working on a cool graphic for a social media post. You finally get it just right and post it on social media. The next day, you log on and see that someone else has posted your image without your authorization and is purporting your work as their own.
  Topics: help, steps, watermarks, easy, watermark, protect, social, create, media, need, content, brand, image.
• What Are Local Citations [+ 4 Steps to Build Them for Your Business] - If you’re not sure what local citations are, don’t worry — you’ve probably come across them while looking for a new service-provider, brand, or company. For example, a few weeks ago, my sister came to town and wanted to take me out to dinner. She’s unfamiliar with the area’s local spots, so my sister took to Yelp to find a restaurant we’d both love. After scrolling through Yelp, she found a Black-owned restaurant called 7th + Grove that had rave reviews.
  Topics: search, directories, online, citations, steps, websites, submit, business, nap, build, local, information.
• What is Content Governance? 4 Easy Steps to Create a Model in 2022 - Without a content governance model in place, your content marketing efforts can seem scattered and chaotic, opening the opportunity for your audience to replace you with a competitor.
  Topics: roles, procedures, policies, standards, company, team, create, steps, governance, model, easy, content.
• What is User Story Mapping? Steps, Examples + Best Tools Available - Picture this: You're a product owner and your team has a backlog of features to implement.
  Topics: examples, available, team, start, steps, teams, mapping, tasks, tools, best, product, user, map, search.
• What is a CRO Test? [+ the 5 Steps to Perform Them Yourself] - Looking for a way to supercharge your marketing campaigns and boost conversions? Well, then it’s time to start running a conversion rate optimization test.
  Topics: perform, cro, conversion, design, form, page, test, experiment, rate, landing, steps, cta.
• What is a Personal Brand? 7 Steps to Building the Business of You - A personal brand is more than a résumé, more than an elevator pitch or a social bio. It’s a code you live by in every way that you engage and operate in the world. Here, we’ll take you step by step through the process of building your own personal brand that packages the best you in a way that resonates with your target audience.More
  Topics: brand, business, building, content, online, personal, help, steps, social, audiences, audience.
• Why Every Company Needs an Operating Model [+ Steps to Build One] - If you are running a business, odds are, you’ve already figured out your business model.
  Topics: need, strategy, build, steps, systems, key, value, roles, operating, business, company, needs, model.