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Top 2023 resources on tiktok

Best tiktok resource in 2023.
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11 TikTok Video Ideas for Merchants - You’ve downloaded TikTok and browsed the videos. Now you’re wondering what content to create for your ecommerce business. There are many types of videos to attract leads without dancing on camera. Here are 11 ideas for all types of merchants.
Topics: video, order, orders, followers, merchants, audience, user, product, ideas, videos, tiktok, small.
14 Brands on TikTok, for Inspiration - Contributor Kaleena Stroud’s recent TikTok articles help merchants produce videos on that platform and drive sales. In addition, following the TikTok tactics of leading brands can generate ideas for your own promotions. Here is a list of top brands on TikTok to inspire your production and marketing.
Topics: generated, brands, likes, million, campaign, videos, users, inspiration, creative, followers, tiktok, content.
16 TikTok Advertising Stats to Know Before You Invest - While TikTok is a newer platform, it has made strides in proving itself as a must-have platform for brands, businesses, and creators looking to grow an engaged audience and advertise themselves.
Topics: media, platform, know, products, advertising, looking, tiktok, social, learn, hubspot, invest, stats, youre.
20 Social Media Marketing Myths to Leave Behind in 2022 - Like any major marketing strategy of the past decade, social media has had plenty of time to accumulate some big myths.
Topics: content, strategy, marketing, myths, social, leave, audience, tiktok, users, platforms, brand, media.
2021 Top 25: Our Most Popular Posts of the Year - On January 25 of this year, we published an article from contributor Sig Ueland. It addressed the rise of drone delivery and the providers spearheading that technology. "8 Commercial Drone Delivery Companies" became our most-read piece in 2021. Sig returned to human-free carriers six months later, addressing robots rather than drones.
Topics: ecommerce, free, popular, ios, email, list, million, tools, tiktok, posts, read, marketing.
21 New Social Media Tools for Merchants in 2021 - New and updated social media tools can enhance an ecommerce business. Here is a list of new social media tools and platform updates in 2021. There are tools for shopping, influencer marketing, live streaming, payments, dynamic advertising, and more.
Topics: instagram, facebook, api, product, tiktok, introduces, launched, shop, merchants, social, creators, tools, content, media.
4 Ways to Drive Product Sales from TikTok - Social commerce is growing. Facebook tools include Shops, Checkout, Commerce Manager, and Live Shopping. Instagram has those options and more. TikTok is the newest craze. Posting engaging videos to that platform can drive traffic to a website. But can it generate customers, too?
Topics: drive, ways, users, ecommerce, ads, site, account, product, videos, store, tiktok, sales, profile, page.
5 Content Marketing Ideas for April 2021 - Content marketing is the act of creating content to attract and retain prospects. Opportunities abound in April 2021, with topics as diverse as the Pony Express, National Beer Day, Arbor Day, and TikTok.
Topics: ideas, companys, marketing, express, videos, tiktok, company, pony, day, beer, content.
5 Social Media Predictions Marketers Got Wrong Last Year - The world around us is constantly changing — it only makes sense that the marketing world does too. Every year, marketers pull out the crystal ball to predict trends and shifts in the coming year. Sometimes we're right on the tail — and other times the social media marketing landscape surprises us.
Topics: media, facebook, social, predictions, wrong, platform, marketers, marketing, tiktok, trends.
5 growth marketing predictions for 2022 - It’s been a crazy year in growth marketing, what with the meteoric rise of TikTok, radical iOS privacy shifts and a staggering $240 billion poured into U.S. startups as of September 30.
Topics: tiktok, techcrunch, incrementality, startups, scrambling, privacy, marketing, testing, predictions, growth, test.
6 Short-Form Video Trends Online Marketers Should Watch in 2022 - Short-form videos are everywhere nowadays.
Topics: videos, content, trends, brands, tiktok, social, marketing, video, marketers, users, shortform, watch, online, platform.
6 Spooky Marketing Campaigns Just in Time for Halloween - Spooky season is officially upon us. It’s a fun time for consumers and an even better time for brands that get to be playful with their audience.
Topics: campaigns, marketing, spooky, halloween, campaign, way, vampire, audience, ad, content, products, start, tiktok.
6 Spooky Marketing Campaigns Just in Time for Halloween - Spooky season is officially upon us. It’s a fun time for consumers and an even better time for brands that get to be playful with their audience.
Topics: campaigns, marketing, spooky, halloween, campaign, way, vampire, audience, ad, content, products, start, tiktok.
6 TikTok Myths, Debunked in 2022 - Many marketers have flirted with the idea of trying TikTok, but certain misconceptions have stood in the way.
Topics: myths, debunked, serious, video, platform, tiktok, followers, algorithm, audience, users, videos, brand.
6 TikTok Tools for Shopping - TikTok is the latest social media platform to focus on ecommerce. TikTok unveiled its shopping platform at its inaugural World event, with new tools to help brands and merchants sell to TikTok's users. The release is a culmination of recent efforts to integrate shopping into TikTok.
Topics: integrate, tools, users, shopping, tiktok, social, products, product, merchants, ads, showcase.
6 Types of Advertising Brands Are Investing In This Year - And just like that, another year is (almost) in the books. As marketers begin to map out their 2022 marketing plans, it's the perfect time to dust off the crystal ball and predict what will shape the industry over the coming year.
Topics: marketing, types, marketers, media, ads, advertising, social, investing, tiktok, youtube, brands, video, digital.
8 Examples of Influencer Marketing on TikTok - Since TikTok launched in 2017, marketers have been trying to wrap their minds around the odd-ball video platform. Now, many are realizing that the key to brand awareness might involve sponsoring influencer content on the app. Why does this strategy make sense? There are a few great reasons why influencer marketing can be beneficial on a new or niche app like TikTok.
Topics: brand, content, marketing, influencers, video, tiktok, examples, videos, influencer, sponsored, great, product.
8 Ideas to Get Your Small Business Started on TikTok - TikTok is the place to be if you’re running a business, but you might not know where to start. Here are some ideas for content to post on TikTok to start converting views to sales, with advice from someone who’s done it.More
Topics: customers, way, youre, tiktok, business, small, erin, started, videos, ideas, products, product, showing.
8 New Social Media Platforms Marketers Should Watch in 2022 - According to 2021 HubSpot Blog Research, most marketers search for new or emerging social media platforms on a weekly or monthly basis.
Topics: media, tiktok, platform, video, marketers, platforms, users, social, app, watch, audience.
8 TikTok Ideas for Engagement - In "11 TikTok Video Ideas for Merchants," I offered options to promote products. But there are other ways to attract and engage prospects on TikTok. Here are eight TikTok engagement ideas for all types of businesses.
Topics: product, tiktok, video, original, record, videos, used, youve, sound, ideas, engagement, voiceover.
8 Women Founders Talk About the Biggest Missed Opportunities in Retail - From AI and DTC partnerships to disrupting the shopping experience as we know it, these founders have big ideas about what's possible for retail and e-commerce.
Topics: cofounder, missed, opportunities, value, insights, tiktok, women, retail, talk, shopping, ceo, biggest, good, founders, thats, retailers.
CommerceCo Recap: Is the Clock Ticking on TikTok Marketing? - Marketing on the popular TikTok platform can attract and engage an audience of potential customers. But like so many social media platforms, as it matures TikTok may become more difficult to earn a following.
Topics: platform, commerceco, lot, video, content, clock, instagram, recap, ticking, tiktok, marketing, youtube, shanahan, difficult.
Daily Crunch: DoorDash files to go public - DoorDash prepares to go public, Roblox raises $150 million and Reddit’s CEO takes aim at TikTok. Here’s your Daily Crunch for February 27, 2020. 1. DoorDash, the $13B on-demand food delivery startup, says it has confidentially filed for an IPO The company said that its Form S-1 (a draft registration statement) was filed with the […]
Topics: dahmakan, series, million, tiktok, techcrunch, doordash, files, president, public, daily, crunch, food, delivery, startup, raises.
Did #TikTokMadeMeBuyIt Give Amazon the "Social Commerce" Push It Needed? - It appears that social media platforms and online marketplaces are each heading in each other's direction.
Topics: amazon, tiktokmademebuyit, users, media, marketing, shopping, commerce, tiktok, social, online, inspire, platforms, needed, push, business.
Ecommerce Product Releases: August 31, 2021 - Here is a list of product releases and updates for late August from companies that offer services to online merchants. There are updates on social commerce, cybersecurity, global tax management, omnichannel advertising, and buy now, pay later.
Topics: tax, releases, product, business, announced, shop, amazon, shopify, ecommerce, customers, tiktok.
Ecommerce Product Releases: November 15, 2021 - Here is a list of product releases and updates for mid-November from companies that offer services to online merchants. There are updates on shoppable video, B2B fulfillment, social commerce, shopper protection, and shipping enhancements.
Topics: google, product, integration, platform, video, announced, tiktok, shipping, releases, merchants, ecommerce.
Facebook is losing its grip as a ‘Top 10’ app as BeReal and TikTok grow - Facebook this year has been struggling to maintain its position among the Top 10 apps on the U.S. App Store, according to an analysis of iPhone App Store data. As younger consumers shift to newer social networking experiences like TikTok and now BeReal, the tech giant’s big blue app has lost traction in the App […]
Topics: stores, apps, losing, tiktok, techcrunch, facebooks, company, grip, active, users, bereal, grow, facebook, app.
How Does the TikTok Algorithm Work In 2022? - As a platform with high engagement and growth potential, TikTok is a favorable app for businesses that want to get their solutions in front of more people.
Topics: platform, algorithm, tiktok, content, brands, does, users, videos, app, likely, unique, work.
How Miss Excel Makes $100k Each Day Selling Courses - Miss Excel is her name, or at least how people know her on TikTok. The now popular TikToker and Instagram influencer,Kat Norton, promotes her courses through social media and leads users to online training courses for Excel and other Microsoft… Continue reading How Miss Excel Makes $100k Each Day Selling Courses
Topics: course, excel, day, views, makes, courses, selling, 100k, norton, online, videos, video, tiktok, miss, kat.
How Nonprofits Can Use TikTok for Growth [Case Study + Examples] - TikTok has shaken up the digital landscape — and its explosive growth over the past year suggests that it's here to stay.
Topics: videos, case, audience, growth, tips, platform, examples, video, viral, organization, nonprofits, tiktok, content, dog, study.
How One Instagram Influencer Went From 0 to 45K on Reels (And How You Can, Too) - Over the past few years, TikTok has seen explosive growth, and it shows no signs of slowing down. In fact, by the end of 2022, TikTok is predicted to reach 1.5 billion monthly active users.
Topics: brand, brulhart, video, strategy, influencer, 45k, create, content, tiktok, instagram, reels, told, went.
How Tabitha Brown Turned Social Media Videos Into A Lifestyle Empire - Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Topics: plantbased, content, line, social, tiktok, sense, brown, tabitha, turned, marketing, creator, videos, media, lifestyle, empire.
How TikTok Helped This Purpose-Driven Business Scale to $5 Million in Two Years - When Tyler Macke was only 18 years old, he wanted to start a business with a purpose. He wanted to fundraise for various children’s hospitals. So he embraced his experience as a freelance graphic designer and decided to design his own brand: SendAFriend. In this episode of Shopify Masters, Tyler shares with us the process of building a purpose driven business, designing an experience, and the power of TikTok.More
Topics: million, tiktok, business, design, scale, product, sendafriend, thats, youre, content, purposedriven, helped, really, going, brand.
How to Actually Generate Leads on TikTok [Infographic] - As a marketer, you've likely heard the buzz around popular social platform TikTok, which now has 500 million monthly active users and is the third-most downloaded app globally.
Topics: younger, social, users, infographic, marketers, generate, steps, leads, tiktok, mobile, way, actually, platform.
How to Find & Work With the Perfect TikTok Influencers for Your Brand - Do you work with TikTok influencers? If not, now is the time to start. Billions of people use TikTok, making it the perfect place to promote your brand.
Topics: influencers, tiktok, perfect, brand, email, work, marketing, youre, popular, search, influencer.
How to Find the Best Time to Post on TikTok - Learn how to use TikTok’s analytics tool to find out the best time for your brand to post on TikTok for the highest engagement.More
Topics: data, times, best, youll, tiktok, followers, content, post, account, analytics.
How to Go Live on TikTok + Top Features You Should Use - Are you interested in going live on TikTok but have a few reservations? If you are curious about TikTok LIVE, its features, and how to go live — this article is for you! To help you navigate TikTok LIVE, we'll dive into the top TikTok LIVE features, the requirements to go live, and a few tips to keep in mind before you start your first broadcast.
Topics: users, features, live, feature, join, going, tiktok, audience, select, livestream, viewers.
How to Grow Your TikTok Following [Expert Insights + Data] - Growing on TikTok can seem like slow process. And if you're putting in the hard work to create amazing content, it can feel extra frustrating. To help speed things up, we've compiled a list of the best strategies to gain followers on TikTok — fast. Of course, nothing can replace good content, but there are a few tricks you can try to explode your engagement, visibility, and, most importantly, your follower count. Let's dive into the best tips and tricks to grow your TikTok.
Topics: challenge, insights, stitch, users, video, post, expert, tiktok, following, videos, grow, duet, data, content, best.
How to Make Money on TikTok: 8 Ideas for Monetization - What if your goofy faces and passionate lip-syncs could make you a millionaire? If you’re looking to leverage TikTok’s massive user base in building your audience, here’s a look at the monetization strategies of the social media platform's top creators. More
Topics: creator, monetization, creators, audience, money, ways, live, fans, content, users, tiktok, ideas.
How to Make and Sell Merch on TikTok - Having millions of views on TikTok doesn’t mean guaranteed revenue, but selling merch online is an excellent way to make money from the platform. Learn from experts on how to start selling merch for your TikTok fans.More
Topics: merch, sell, tattoo, tiktok, way, start, drop, jack, started, fans.
How to Use TikTok: A Step-by-Step Guide - With more than 500 million monthly active users, TikTok is taking app stores by storm and serving as a worthy competitor to apps like Snapchat and Instagram. While Gen-Z has flocked to the app, brands like Chipotle and The Washington Post are also starting to experiment with TikTok's video marketing opportunities.
Topics: post, tap, button, tiktok, youll, video, guide, videos, search, press, record, stepbystep.
HubSpot's Social Media Team Gives 5 Tips for Bringing Your Brand on TikTok - Taking the risk with any new platform is daunting. After all, no one wants to dedicate their time, energy, or budget into something with little return.
Topics: platform, bringing, brands, tiktok, gives, audience, content, tips, team, videos, hubspots, brand, youll, social, media, youre, nyst.
Instagram Reels vs. TikTok vs. Snapchat: Which Should Businesses Use? [Marketing Professional Data] - Remember Vine? Despite its huge initial growth, the six-second looping video app was discontinued by Twitter in 2016 — only four years after its launch.
Topics: marketing, reels, data, app, snapchat, videos, discover, tiktok, content, create, instagram, businesses, users, professional, vs.
Instagram adds affiliate and shop features for creators - As Apple hosts their annual Worldwide Developers Conference, Instagram and Facebook chose this moment to pilot their first-ever Creator Week. This three-day event is geared toward aspiring and emerging digital creators, complete with 9:45 AM virtual DJ sets and panels on “Algorithm Mythbusting” and raising “zillions for a nonprofit you care about.” During the first […]
Topics: money, shop, views, youtube, techcrunch, earn, creators, features, adds, zuckerberg, facebook, instagram, tiktok, affiliate, creator.
Instagram and TikTok Resumes: Are Marketing Managers Watching Them? - Instagram and TikTok are apps typically used to share special moments, connect with others, or promote our brands — but can we also use these platforms to create and share resumes? In 2021, TikTok launched TikTok Resumes, a program designed to "continue expanding and enhancing TikTok as a new channel for recruitment and job discovery," according to a news release.
Topics: video, asked, tiktok, resume, instagram, watching, recruiters, job, traditional, managers, resumes, marketing.
Instagram expands shopping on IGTV, plans test of shopping on Reels - Instagram this morning announced the global expansion of its Instagram Shopping service across IGTV. The product, which lets you watch a video then check out with a few taps, offers creators and influencers a way to more directly monetize their user base on Instagram, while also giving brands a way to sell merchandise to their […]
Topics: test, users, plans, reels, shop, way, tiktok, igtv, social, shopping, instagram, website, expands.
Make it Big 2021: Now Available On Demand - Our 2021 Make it Big conference was bigger than ever — with more industry legends, global thought leaders and ecommerce…
Topics: customer, conference, tiktok, demand, learn, creating, big, available, session, shares, walmart.
Pinterest addresses the TikTok threat in its first quarter earnings - Pinterest may have beat on revenue and earnings in the first quarter, but the company is not out of the woods yet when it comes to carving out a place for its service in today’s competitive landscape. In particular, Pinterest is up against a credible threat with the rise of TikTok when it comes to […]
Topics: techcrunch, content, threat, company, quarter, idea, earnings, tiktok, video, users, pins, creators, pinterest, addresses.
Shein overtakes Amazon as the most installed shopping app in US - Shein‘s quiet rise has reached a crescendo as the fast fashion e-commerce app takes the crown from Amazon as the most downloaded shopping app on iOS and Android in the United States, according to data from app tracking firm App Annie. Its ascent is quiet because the startup, despite reportedly exceeding a $15 billion valuation, maintains […]
Topics: amazon, installed, capital, chinese, ecommerce, techcrunch, shopping, user, overtakes, shein, android, app, tiktok, ios.
Stryx, a DTC Brand, Prepares Rollout in Target Stores - Stryx is a pioneering direct-to-consumer seller of men's cosmetics. The company is soon to launch its products in 950 Target stores. The decision comes with risks.
Topics: tiktok, cvs, target, products, retailers, prepares, brand, dtc, rollout, stores, stryx, experience, thats.
The 18 Most-Followed TikTok Brands and Influencers - After reaching roughly 800 million active users within a year and a half of its 2018 launch, TikTok has become one of the fastest-growing social media apps of the last decade Like any trendy social platform with a huge global audience, influencers and brands are flocking to TikTok.
Topics: content, example, social, tiktok, mostfollowed, influencers, platform, video, account, brand, brands, videos.
The Beginner’s Guide to Getting Your Brand on TikTok - Ready to tap into the potential of TikTok? Check out this beginner’s guide to promoting your brand on TikTok, the hottest social media platform of the year.
Topics: users, beginners, platform, video, profile, videos, tiktok, content, app, guide, getting, brand, hashtag.
The Business of Creators in 2022: What Marketers Need to Know - Content creators and the creator economy are becoming more integral to the success of marketing campaigns. Our 2022 State of Inbound Marketing Trends Report found that 88% of brands have a dedicated budget for working with influencers and creators. We also found community will be a top priority for marketing strategy in 2023.
Topics: z, content, partner, gen, brands, tiktok, need, marketers, influencers, nano, creators, know, business.
The Rise of the Everyday Creator - Everyday creators are working 9-to-5 while spending early mornings, evenings, and weekends as influencers on TikTok, personalities on YouTube, streamers on Twitch, writers on Substack, and podcasters broadcasting to your favorite audio feeds. More
Topics: everyday, rise, creators, work, brand, content, tiktok, working, creative, job, creator.
The Ultimate TikTok Statistics for 2023 - TikTok statistics offer an interesting insight into the meteoric rise of the platform. TikTok has quickly emerged as one of the most popular apps of all time in the social media space. Almost without warning, this social sensation captured the… Continue reading The Ultimate TikTok Statistics for 2023
Topics: million, users, content, videos, media, app, statistics, tiktok, social, billion, ultimate, platform.
TikTok Ads Guide: How They Work + Cost and Review Process [+ Examples] - In 2018, Musical.ly, music sharing app, was purchased by Chinese tech firm Bytedance and merged with the firm's new app, TikTok. It started out as a video-sharing social network where users shared short clips of themselves lip-synching and dancing to trending music. It has since expanded to house more diverse videos and become a creative outlet for brands.
Topics: examples, ads, business, review, video, cost, brand, tiktok, guide, videos, ad, platform, process, hashtag, users, work.
TikTok Ads: Everything You Need to Know About Marketing on TikTok - Unless you’ve been living under a rock, you’ve probably heard the buzz about social media app TikTok. And with its easy-to-consume content being watched by millions of people every day, it’s simple to understand why there’s a growing buzz about TikTok ads. With the app attracting 500 million active users […]
Topics: popular, tiktok, app, ads, know, need, marketing, videos, user, content, using, hashtag, users.
TikTok Is Exploring Stories & Long Videos: Will Marketers Even Care? - When TikTok went viral in 2019, pulling in millions of global users nearly overnight, almost every major social media channel quickly pivoted attention to short-form videos.
Topics: long, care, users, tiktoks, platform, videos, profile, exploring, content, marketers, app, tiktok, features, video.
TikTok Marketing Done Right - Unsure how to market your ecommerce business on TikTok? Here are four brands that do it well, focusing on humor and authenticity.
Topics: right, using, team, marketing, views, company, videos, hashtags, tiktok, branded, video.
TikTok Marketing Is Hard Work - Ryan Magin founded Viral Edits, an agency, roughly two years ago. He creates original and repurposed videos for brands and influencers, focusing on TikTok and Instagram. The process is much more difficult than it appears, he says, requiring hours of video watching and editing.
Topics: month, youtube, clients, hard, youre, working, marketing, video, premiere, started, videos, work, tiktok.
TikTok Marketing for Ecommerce Store Owners - TikTok has gained a tremendous amount of notoriety around the globe for the social app's features for quick video sharing, vibrant conversations, and popular games, challenges, and tactics used to entertain users. The app is native to China, but it… Continue reading TikTok Marketing for Ecommerce Store Owners
Topics: challenges, brands, videos, influencers, hashtag, influencer, marketing, owners, ecommerce, users, tiktok, content, store.
TikTok SEO: How to Increase Your Discoverability on TikTok - According to Google, 40% of Gen Zers prefer to use TikTok over traditional search engines.
Topics: video, increase, content, discoverability, tiktok, keywords, algorithm, ugc, keyword, seo, videos, search.
TikTok Shopping expands with more partnerships, LIVE Shopping, new ads and more - TikTok is expanding its investment in e-commerce. Earlier this year, the video platform began piloting TikTok Shopping in the U.S., U.K. and Canada, in partnership with Shopify. The deal allowed Shopify merchants with a TikTok For Business account to add a Shopping tab to their TikTok profiles and sync their product catalogs to the app […]
Topics: company, partnerships, shopping, brands, video, users, live, commerce, product, expands, tiktok, products, techcrunch, ads.
TikTok Trends B2B and B2C Marketers Should Watch in 2022 - According to Hubspot Blog Research, 44% of marketers currently leverage TikTok.
Topics: platform, brand, users, b2c, watch, tiktok, sound, trend, b2b, videos, report, trends, video, marketers.
TikTok expands Shopify partnership, pilots TikTok Shopping in US, UK and Canada - TikTok is moving into e-commerce. The company announced this morning an expanded partnership with e-commerce platform Shopify, as well as a pilot test of TikTok Shopping among select Shopify merchants across the U.S., U.K. and Canada in the weeks to come. The social video platform first announced its plans to partner with Shopify last October, […]
Topics: pilot, facebook, uk, merchants, techcrunch, pilots, shopify, expands, product, instagram, shop, canada, shopping, tiktok, partnership, ecommerce.
TikTok is testing a new ‘Nearby’ feed to display local content - TikTok is testing a new ‘Nearby’ feed that is designed to display local content to users. A spokesperson for the company told TechCrunch that the new feed is being tested with select users in Southeast Asia and that the test is currently limited in scope. Users who are part of the limited test will see […]
Topics: users, feed, testing, tiktok, nearby, spokesperson, local, display, videos, techcrunch, shop, tab, test, content.
TikTok partners with Shopify on social commerce - TikTok is further investing in social commerce with today’s announcement of a new global partnership with e-commerce platform Shopify. The deal aims to make it easier for Shopify’s over 1 million merchants to reach TikTok’s younger audience and drive sales. The partnership will eventually expand to include other in-app shopping features, as well, the companies […]
Topics: commerce, techcrunch, partners, features, social, partnership, shopping, channel, video, users, shopify, tiktok, merchants.
TikTok tests social commerce - TikTok is beginning to dabble in social commerce. The short-form video app said it has started to allow some users to add links to e-commerce sites (or any other destination) to their profile biography as well as offer creators the ability to easily send their viewers to shopping websites. The company said the roll-out of […]
Topics: video, beginning, users, tests, instagram, techcrunch, social, india, commerce, features, influencers, tiktok.
TikTok’s newest app lets sellers manage their online stores via their smartphone - TikTok has launched a new app for its seller community taking advantage of its suite of TikTok Shopping features, but the app is only available in Indonesia at present. TikTok Seller, as the app is called, allows TikTok’s seller community to run all aspects of their TikTok shop from their mobile device, from initially registering […]
Topics: newest, tiktoks, tiktok, online, product, lets, smartphone, manage, app, shopping, techcrunch, videos, test, sellers, seller, community, suite, stores.
Using Instagram Video for Ecommerce - Since it launched Stories in 2016 and TV in June 2018, Instagram has positioned itself as a destination for consuming videos. Instagram's "Reels," which mimics TikTok, follows that trend. In this post, I'll address options for posting videos on Instagram to drive awareness and sales for your ecommerce company.
Topics: using, feed, ecommerce, tiktok, accounts, reels, instagram, videos, live, content, igtv, video.
Using TikTok for Ecommerce Marketing - TikTok is a relative newcomer to the social media world, having launched as A.me in 2016 in Beijing, China. Once viewed as a passing phase, TikTok now has more than 200 million downloads in the U.S. and 2 billion worldwide. It's among the most downloaded apps in Google Play and the Apple App Store.
Topics: trending, video, watch, feed, marketing, tiktok, ecommerce, videos, using, content, ocean, viral, spray.
Using TikTok to Generate 15,000 Sales in One Day - When Enrico Frezza was 29, he started experiencing severe adult acne and took matters into his own hands. Meticulously researching for the next three years, Enrico launched Peace Out Skincare and its first product, the Acne Healing Dot. In this episode of Shopify Masters, we chat with Enrico on the skincare product development process, the benefits of using SMS marketing, and how they created a viral sales-generating TikTok video.More
Topics: able, sephora, marketing, using, started, website, tiktok, generate, day, sales, product, products, peace, acne.
Walmart to pilot test livestreamed video shopping on TikTok - Walmart and TikTok announced this morning they will be partnering on the first pilot test of a new shoppable product experience on TikTok’s social video app. Walmart, as you may recall, had planned to invest in TikTok when the app was being threatened with a ban from the U.S. market unless it sold its U.S. […]
Topics: walmarts, items, walmart, tiktoks, tiktok, techcrunch, ways, shopping, test, fashion, experience, livestreamed, shop, pilot, video.
Walmart will be the first retailer to test Twitter’s new livestream shopping platform - Twitter’s e-commerce initiatives now include livestream shopping and Walmart will be the first retailer to test the new platform. Over the past year, Walmart has invested in live shopping by hosting events across social platforms like TikTok and YouTube, and soon it will debut Twitter’s first-ever shoppable livestream. On November 28, Walmart will kick off […]
Topics: test, techcrunch, live, walmart, shop, event, twitters, shopping, retailer, tiktok, platform, twitter, livestream.
What is TikTok? And Why Marketers Need to Care - A year ago, I downloaded a trendy new app called TikTok. When I opened it, I was overwhelmed by a feed of hilarious looping videos and bizarre music montages made by other users. It reminded me of Vine, the looping video platform that was killed by Twitter a few years beforehand. As I continued to explore the app, I felt like I was witnessing utter chaos -- but in a good way. The stream of odd videos had no rhyme or reason to it, but it kept me entertained and easily distracted for the whole weekend. As the app neared its one-year mark, a news story caught my eye about how brands were becoming more interested in TikTok due to its astounding user growth. I was shocked that this funny platform was starting to be taken seriously.
Topics: musical, video, heres, creative, videos, marketers, tiktok, app, posts, need, music, care, post.
What is YouTube Shorts & How to Make One [+7 Brand Examples] - Did you know that the first video published on YouTube was only 18-seconds long?
Topics: youtube, media, brand, tiktok, examples, video, shorts, videos, shortform, audience, content, short.
When to Post on TikTok: A Simple Guide - Sometimes, it's not just what you post on TikTok but when you post. If you’re looking to increase your presence on the app, or you’re leveraging it for the first time, it’s essential to know when your audience is active to get the most reach.
Topics: post, best, audience, times, tiktok, simple, posting, active, theyre, days, guide, different.
Where Are These Viral Social Media Platforms Now? - From TikTok to Clubhouse to Lasso, it seems like new viral social media platforms are popping up every day. Furthermore, many of the ones that were once en vogue have suddenly waned in popularity. If you’re a marketer, keeping up with these trends can be difficult but necessary in building and maintaining a strong audience.
Topics: media, social, brands, platforms, clubhouse, users, influencer, marketing, tiktok, app, viral, twitter.
Which is the Best Influencer Marketing Platform for Your Business? - Are you dreaming of becoming a social media influencer and unsure of where to begin? Or maybe you're already a social media superstar looking for new and innovative ways to increase your influence? Alternatively, you may be a company considering… Continue reading Which is the Best Influencer Marketing Platform for Your Business?
Topics: instagram, social, brands, marketing, best, content, business, tiktok, platform, influencers, influencer.
Why Landing in a 'TikTok Made Me Buy It' Listicle Isn't Something Your Company Should Be Striving For - It's in everyone's best interests to shop more mindfully.
Topics: customer, shoppers, listicle, tiktok, good, shopping, fact, striving, isnt, thats, mindless, retailers, landing, buy, dont, company, experience.
YouTube plans week-long live shopping event, following tests of livestream shopping with creators - YouTube announced earlier this year it would begin pilot testing livestream shopping with a handful of select creators. Now, the company is ready for a larger test of its live shopping platform, with plans to host a week-long live shopping event, “YouTube Holiday Stream and Shop,” starting on November 15. The event will allow viewers […]
Topics: viewers, company, techcrunch, weeklong, tiktok, plans, event, shop, creators, youtube, livestream, tests, shopping, live, following.