
Top 2021 resources on users
Best users resource in 2021.
Learn more about users to improve your e-commerce strategy.
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(How to fix) 5 common UX mistakes in online banking - Customer support is a huge part of a user’s experience, and one that every bank likes to say they’re great at. But there is a lot we can learn from the mistakes that U.K. banks have made. Based on his latest research report into the user experience of a dozen leading British banks — including […]
Topics: online, techcrunch, press, mistakes, common, ramsey, including, decision, experience, app, unnecessary, banking, fix, ux, users, trees. -
10 Pieces of Content Your Audience Really Wants to See [New Data] - Content marketing is constantly evolving, which is what we here on the HubSpot blogging team love about our jobs. It keeps things interesting. And while it’s easy to get caught up in experimenting with innovative content, it’s important that we pay close attention to how our readers are changing, too.
Topics: content, pieces, media, wants, data, social, really, audience, videos, article, users, marketing, readers, research, video. -
12 WordPress Live Chat Plugins to Connect With Users - Let’s be honest. No one wants to send a support email only to receive a (possibly automated) response 48-hours later. Similarly, no one wants to be put on hold for 30+ minutes while being told they’re the next caller in line. We live in a world of instant gratification. Your customers are busy and they want to speak to you on their terms and get the help they need on their time.
Topics: reps, users, plugin, live, plugins, chat, customers, connect, widget, site, support, visitors, wordpress. -
14 Brands on TikTok, for Inspiration - Contributor Kaleena Stroud’s recent TikTok articles help merchants produce videos on that platform and drive sales. In addition, following the TikTok tactics of leading brands can generate ideas for your own promotions. Here is a list of top brands on TikTok to inspire your production and marketing.
Topics: generated, brands, likes, million, campaign, videos, users, inspiration, creative, followers, tiktok, content. -
15 of the Best Account-based Marketing Software for 2020 - Are you in the market for your new account-based marketing (ABM) software? If so, then you've come to the right place.
Topics: accounts, tools, marketing, users, best, platform, data, accountbased, software, abm, target, customers. -
20 Free Professionally Designed Landing Page Templates - When it comes to turning web visitors into leads, landing pages convert at 23% on average, making it the highest converting type of signup element.
Topics: free, landing, form, users, image, templates, template, navigation, designed, text, professionally, offer, layout, page. -
20 Free Web Design Tools from Fall 2020 - Free resources from the design community can add value to an ecommerce site. Here is a list of new web tools and design elements from fall 2020. There are designer and developer apps, coding resources, graphic tools, fonts, and more. All of these tools are free, though some also offer premium versions.
Topics: fall, website, tools, svg, websites, users, font, code, using, free, web, design. -
20 Stats About Australian Instagram Users & Trends - In July, nearly 41% of Australia's population was on Instagram.
Topics: yellow, users, instagram, media, sensis, social, report, million, australian, trends, stats, australia. -
20 Ways To Get More Views on YouTube - YouTube, launched in 2005, the second most visited website in the world. It’s available in 100+ countries, features videos in 80 different languages, and its users watch over a billion hours of content daily.
Topics: ways, users, views, videos, content, generate, relevant, video, youtube, channel, create. -
21 Ways To Get More Followers on Facebook - On social media, your follower count gives you an idea of your brand awareness and reach.
Topics: followers, facebook, brand, media, ways, content, post, users, social, page, audience. -
3 Short-Form Video Trends Online Marketers Should Watch in 2021 - Let’s face it, we love videos.
Topics: online, content, marketers, video, videos, tiktok, brands, trends, social, marketing, shortform, reels, users, watch. -
31 LinkedIn Stats That Marketers Need to Know in 2021 - With more than 740 million active users in 2020, LinkedIn's expanded from a networking site for professionals to one of the top social media platforms.
Topics: million, platform, users, linkedins, research, know, advertising, increased, marketers, stats, linkedin, content, need. -
4 Key Ways to Gain Customer Trust as an Ecommerce Business - Do your website visitors trust you? You need to build customer trust to turn website visitors into customers. Here are 4 ways you can start.
Topics: help, customer, business, products, gain, ways, users, ecommerce, trust, key, customers, website, youre. -
4 Tweaks to Make to Your Website to Sell More - A robust online presence will become businesses' primary medium for sales in 2021.
Topics: tweaks, information, users, customers, having, website, media, directly, page, business, build, sell. -
4 Ways to Drive Product Sales from TikTok - Social commerce is growing. Facebook tools include Shops, Checkout, Commerce Manager, and Live Shopping. Instagram has those options and more. TikTok is the newest craze. Posting engaging videos to that platform can drive traffic to a website. But can it generate customers, too?
Topics: drive, ways, users, ecommerce, ads, site, account, product, videos, store, tiktok, sales, profile, page. -
50 YouTube Stats Every Video Marketer Should Know in 2021 - In 2005, when I was 10 years old, a kid from my neighborhood was bear hugging a fallen tree trunk that bridged across our creek and yelled, “I better not see this on YouTube!”
Topics: million, users, watch, marketer, mobile, billion, know, stats, video, youtube, videos, music, popular. -
6 New Social Media Platforms Marketers Should Watch in 2021 - When you visit the App Store or Google Play and search "social media," there are hundreds of apps to choose from. But, as the pool of social platforms grows, will any of them really change the game for marketers this year?
Topics: social, platform, media, users, tiktok, marketers, watch, twitter, app, video, platforms, clubhouse. -
75 Essential Social Media Marketing Statistics for 2021 - Social media is everywhere. For many people, social media is used daily for entertainment, socialization, and even news consumption — myself included.
Topics: facebook, youre, social, media, users, essential, statistics, million, business, marketing. -
8 Innovative & Inspiring Examples of Augmented Reality in Marketing - For now, augmented reality (AR) is still largely a novelty -- AR's newness alone contributes to its ability to surpass print, online, and television advertisements in terms of shock-factor. As The Drum reports, AR can capture people’s attention for over 85 seconds, increase interaction rates by 20 percent, and improve click-through rates to purchase by 33 percent.
Topics: inspiring, ar, users, technology, marketing, app, virtual, innovative, room, reality, augmented, look, examples. -
8 Ways Marketers Can Leverage Social Media to Meet Business Objectives - As marketers, we understand the importance of incorporating social media into our marketing mix. In fact, 74% of global marketers continue to invest in social media marketing.
Topics: ways, leverage, media, marketing, influencer, customers, marketers, business, content, customer, objectives, meet, social, service, users. -
A Marketer's Quick Guide to Dynamic Ads - Remember when you'd go to the mall, see something you liked, but then leave without it? Then you’d leave the mall and think about it the whole drive home, wondering if you made the right decision until you forgot about it. That was until you saw someone else with the exact item we wanted. Ah, the good ol’ days.
Topics: based, product, search, marketers, ads, user, users, ad, quick, relevant, website, dynamic, guide. -
AB Tasty raises $40 million to optimize e-commerce user experience - AB Tasty has raised a new $40 million funding round led by Credit Mutuel Innovation, with existing investors Korelya Capital, Omnes, Partech and XAnge also participating. Overall, the startup has raised $64 million. The startup is focused on improving user experience on e-commerce platforms, travel portals, fashion websites and more. It lets you customize the […]
Topics: customers, tasty, user, ab, trying, users, optimize, raises, end, round, lets, experience, features, ecommerce, techcrunch, million. -
Amazon Fashion launches a custom clothing service, Made for You - Amazon today is launching a way for customers to create custom clothing with a new service called Made for You, which lets shoppers create a custom T-shirt to their exact measurements. But unlike some companies that use mobile technology to scan and measure your body from an app, Amazon Fashion’s Made for You service requires […]
Topics: launches, amazon, body, techcrunch, fit, service, data, users, custom, clothing, fashion, customers. -
Amazon launches a program to pay consumers for their data on non-Amazon purchases - Amazon has launched a new program that directly pays consumers for information about what they’re purchasing outside of Amazon.com and for responding to short surveys. The program, Amazon Shopper Panel, asks users to send in 10 receipts per month for any purchases made at non-Amazon retailers, including grocery stores, department stores, drug stores and entertainment […]
Topics: pay, consumers, amazon, help, stores, launches, data, users, business, program, nonamazon, purchases, panel, information, techcrunch, receipts, shopper. -
Amazon’s big redesign on iOS to reach all US users by month-end - The Amazon app is getting a makeover. You may have already spotted the refreshed version of the Amazon shopping app with its new color scheme and revamped navigation if you’re an iPhone user. The changes began rolling out earlier this summer to iOS users in the U.S. and are on track to reach 100% of […]
Topics: reach, redesign, monthend, big, amazon, iphone, easier, ios, users, bar, features, navigation, app, youll, amazons, techcrunch, shopping. -
Are subscription services the future of fintech? - As subscriptions become an increasingly alluring business model, fintechs will be forced to consider whether or not this proven strategy is worth the risk.
Topics: fintechs, users, financial, companies, subscription, techcrunch, future, worth, survey, services, subscriptions, fintech, leimer. -
Beyond Responsive Design: How to Optimize Your Website for Mobile Users - Everyone can acknowledge the importance of a mobile-friendly website, especially after Google's Mobilegeddon algorithm update.
Topics: responsive, content, design, mobile, device, devices, phone, optimize, users, landing, website, prospects, micromoments. -
Bing PPC Ads: How They Work (and Compare to Google Ads) - If Googling has ever let you down, you may have come across another search engine called Bing.
Topics: ads, ppc, bing, work, adwords, compare, users, engine, google, ad, higher, search. -
Buy on YouTube? The platform is testing a sales tool - By clicking on the "super bag", users will be redirected to a purchase page where the products, related videos and sale options will be located.
Topics: shopping, google, sales, products, bag, youtube, video, tool, users, buy, platform, wants, testing, videos. -
Buyer Beware: The Truth About Buying Instagram Followers - You might know your Instagram content is good, but imagine how much better it will seem if it looks like 10,000 people agree.
Topics: bots, engagement, content, instagram, real, buying, followers, posts, buyer, accounts, users, beware, truth. -
Charts: Social Media’s Impact on Ecommerce Revenue - Social media's impact on global ecommerce revenue varies depending on the platform. Almost half of Pinterest users shop on the site. Pinterest users also generate the highest average order value, at $154, versus other social media channels. Less than 10 percent of Snapchat and Twitter users shop for goods or services on those sites.
Topics: male, charts, potential, medias, social, snapchat, pinterest, x, impact, revenue, shop, users, order, ecommerce. -
Current and upcoming trends in Latin America’s mobile growth - Mobile companies that seize on the progress already taking place and learn from or integrate trends like digital wallets, QR codes, on-demand delivery and 5G will be poised for the biggest success in LATAM — and quite possibly, on a global stage.
Topics: current, wallets, venezuela, growth, latam, upcoming, access, latin, users, techcrunch, trends, financial, americas, digital, mobile. -
Customer Experience Could Be The Reason Your Online Shoppers Aren’t Converting - All humans — including your customers — are emotional creatures.
Topics: shoppers, customers, users, converting, website, online, customer, brand, experience, user, arent, reason, trust, product, products. -
Cyber Monday scams? Fakespot says it can identify fraudulent reviews and sellers online - The pandemic has made it all but impossible for a retail company without an online presence to survive. Yet while companies heavily dependent on foot traffic like J.Crew and Sur la Table have filed for bankruptcy this year, companies that are expert in e-commerce have thrived, including Target and Walmart. Amazon alone now attracts roughly […]
Topics: fakespot, techcrunch, reviews, fraudulent, scams, khalifah, company, cyber, online, sellers, identify, fakespots, users, theyre, amazon, fake. -
Despite PR storm, Pinduoduo stock and downloads stay robust - Pinduoduo, a rapidly growing Chinese e-commerce company, is weathering its PR storm after the death of an employee sparked criticism against the firm’s grueling working hours. The employee, 21 years old, collapsed on her way home from work on a late night before New Year. The cause of her death has not been disclosed but […]
Topics: pinduoduo, stay, techcrunch, despite, storm, work, downloads, chinas, stock, hours, employee, employees, week, pr, working, users, robust. -
Ecommerce Product Releases: January 3, 2021 - Here is a list of product releases and updates for late-December from companies that offer services to online merchants. There are updates on augmented reality, fraud prevention, customizable product services,
Topics: video, ecommerce, platform, digital, users, releases, commerce, shoppable, product, launches, services, shopping. -
Facebook Ads vs. Google Ads: Which is Better for Your Brand? - If you're reading this article, it's likely because you're considering running digital ads.
Topics: platforms, facebook, better, google, search, youre, ads, users, campaign, target, platform, vs, brand. -
Facebook Shops rolls out in the UK - Facebook Shops, a place for discovering business and searching for products in the Facebook app, is rolling out to users in the United Kingdom. It marks the first European market where the Facebook feature is available. In August last year, Facebook introduced Facebook Shops, which enables its users to find… Continue reading
Topics: united, place, rolls, business, instagram, products, users, shops, discover, uk, kingdom, facebook. -
How 20 Leading Brands Use Facebook to Engage Audiences - According to its March 31 quarter-end results, Facebook has 2.60 billion monthly active users and 1.73 billion daily active users. For brands, Facebook can be a place to engage and inspire. Here is a list of brands that have successfully grown audiences on Facebook.
Topics: page, followers, million, content, audiences, videos, posts, products, users, engage, brands, leading, facebook, uses. -
How Augmented Reality Can Propel Ecommerce Growth - Have you tried to catch a Pokémon lately? Or experimented with silly Snapchat filters? Or attempted to fit the perfect…
Topics: product, reality, ar, work, app, users, virtual, ecommerce, customers, user, does, augmented. -
How Do Your Pins Perform? A Beginner's Guide to Pinterest Analytics - Social media is an instrumental component of any business's marketing strategy. But for users, scrolling through the mass amount of branded content across every social media platform can be exhausting.
Topics: content, number, pinterest, audience, beginners, perform, tool, pins, metrics, guide, users, social, analytics. -
How FOMO Tactics Can Increase Ecommerce Revenue - The fear of missing out can harness human psychology in a way that actually benefits your business.
Topics: product, online, revenue, social, reviews, users, increase, sales, products, ecommerce, tactics, site, fomo. -
How Facebook Ads Have Evolved [+What This Means for Marketers] - According to a recent study from Statista, Facebook has an estimated 2.7 billion monthly active users worldwide, including roughly two-thirds of the US population. There's no social media platform more prominent or ubiquitous. No other online destination offers you more potential exposure to prospects.
Topics: advertising, platform, sponsored, means, source, content, social, marketers, facebook, users, ads, evolved, ad. -
How Facebook's plans for Africa are nurturing the region's new startups: Nunu Ntshingila, Head of Facebook Africa - As the number of social media accounts continues to climb across Africa, tech giants like Facebook are investing in infrastructure to make sure users are plugged in.
Topics: plans, nunu, facebooks, tech, startups, africa, videos, head, regions, nurturing, users, ntshingila, talks, facebook. -
How Marketers Can Leverage WhatsApp’s New Payments Feature - Since launching over a decade ago, WhatsApp has gained popularity all over the world.
Topics: chat, users, leverage, feature, brand, payments, brands, payment, business, marketers, whatsapp, whatsapps, product. -
How To Use Twitter for Beginners - Twitter, launched in 2006, is a microblogging social media site where users create short-form content, known as tweets, to share with others. Users who have an account can post their own tweets and interact with others.
Topics: strategy, users, media, marketing, twitter, content, videos, tweets, social, followers, beginners. -
How the News Feed Algorithms Work on Facebook, Twitter & Instagram - You're connected with hundreds of people — maybe even thousands — on Facebook, Twitter, and Instagram. But when you log in to each of these social networks, it's likely that you don't want to be bombarded by every single update from every single connection. That'd be pretty overwhelming, wouldn't it?
Topics: work, feed, users, algorithms, social, twitter, best, tweets, algorithm, post, posts, facebook, instagram. -
How to Create Squeeze Pages That Generate Tons of Leads - "You've got mail." At least, that's what you're hoping as a digital marketer — to show up in your audience's inbox. That's because capturing emails is an important tactic marketers use to gather leads. To do so, you've probably created a lead magnet or content offer. It's a tale as old as time for those in online marketing. And that's because it works.
Topics: content, leads, pages, tons, form, create, email, offer, squeeze, landing, users, page, generate. -
How to Get Your Facebook Ad Approved [+ 4 Best Ad Practices] - Facebook ads can generate awareness, bring in leads, and convert prospects … but only you can get them approved.
Topics: best, facebook, landing, approved, facebooks, process, review, practices, advertising, page, ad, users, ads. -
How to Increase Your Instagram Engagement Rate - Instagram turns 10 in 2020. It was launched in October of 2010, where its app store debut prompted 25,000 downloads in just one day. Two years later, Facebook purchased the app for $1 billion.
Topics: post, instagram, increase, youre, rate, audience, content, brand, followers, users, engagement. -
How to Make Money on Instagram for Your Online Business: 12 Ways to Sell on Instagram - In this article, we're covering how to make money on Instagram with 12 ways you can use Instagram features to boost your product sales.
Topics: instagram, audience, money, link, online, business, product, users, gift, youre, brands, products, shopping. -
How to Make the Perfect Product Page: Tips for Success - Tips to make the perfect product page for each of your store's products so you can drive more conversions & earn more profit!
Topics: button, product, perfect, users, page, tips, buying, shoppers, images, products, user, going, success. -
How to Use Instagram Insights (in 9 Easy Steps) - It's no secret that we love data.
Topics: view, profile, instagram, post, number, steps, times, reflects, users, insights, easy, business. -
How to Use Pinterest Advertising to Promote Products and Attract Customers - Pinterest is often undervalued by social media marketers and considered an unnecessary component of a marketing strategy -- unfortunately, if this isn't the case for your team, you could be missing out on a major source of traffic and income.
Topics: choose, customers, promote, pinterest, pins, content, ad, users, video, products, advertising, ads, promoted, campaign, attract. -
Inside the Instagram Algorithm for 2021: How It Works and Where to Shift Your Strategy - As Instagram’s algorithm changes, yesterday’s marketing tactics might become less effective tomorrow. Here’s how you can evolve your Instagram strategy to get the most out of the platform today.More
Topics: followers, post, inside, instagram, content, algorithm, shift, strategy, hashtags, works, feed, users, reach, posts. -
Instagram expands shopping on IGTV, plans test of shopping on Reels - Instagram this morning announced the global expansion of its Instagram Shopping service across IGTV. The product, which lets you watch a video then check out with a few taps, offers creators and influencers a way to more directly monetize their user base on Instagram, while also giving brands a way to sell merchandise to their […]
Topics: test, users, plans, reels, shop, way, tiktok, igtv, social, shopping, instagram, website, expands. -
Instagram launches its redesigned Shop, now powered by Facebook Pay - Earlier this month, Instagram began testing new navigation in its app that gave its shopping destination a more prominent position. Today, the company is moving forward with its plans to promote Instagram as a place to shop with the launch of its new Instagram Shop, a place to shop from inside Instagram Explore, as well […]
Topics: users, redesigned, brands, techcrunch, launches, company, today, shop, products, instagram, app, powered, tab, place, facebook, pay. -
Instagram swaps out its ‘Activity’ tab for ‘Shop’ in new global test - Instagram today is starting a small global test of the Instagram Shop tab, first announced this May, which allows Instagram users to shop from top brands and creators via a new tab in the app’s navigation bar with just one tap. Here, users will be able to filter products by categories, as they can today […]
Topics: tab, swaps, small, icon, shop, global, brands, instagram, test, users, experience, techcrunch, activity. -
Is Page One Overrated? The Truth About Organic Search Results - For many marketers, ranking on page one of Google is the ultimate sign that your piece of content has made it.
Topics: page, search, google, youre, overrated, results, content, keywords, focus, truth, users, seo, organic. -
JoomPay gets e-money license - Social finance app JoomPay has obtained an electronic money license in Luxembourg. With this license, the app from Joom can serve customers across Europe, enabling them to send and receive money with anyone. The instant payments market is growing fast. In Europe, the volume is worth over 2.5 trillion euros… Continue reading
Topics: users, gets, need, european, send, payments, joompay, online, app, money, emoney, license. -
Klarna launches in Spain - Swedish fintech company Klarna has entered Spain today with the launch of its ‘buy now, pay later’ service. This service allows shoppers to pay in three interest-free installments at some online retailers across the Southern European country. Klarna is now officially active in Spain. The payments company, with an office… Continue reading
Topics: spanish, shopping, launch, shoppers, service, purchase, users, launches, spain, pay, klarna, today. -
Klarna raises 547 million euros - Klarna has raised an amount of 650 million dollars, which corresponds to roughly 547 million euros. With this fresh funding, the Swedish payments company is now valued at around 8.9 billion euros. This makes Klarna the largest fintech unicorn in Europe. With the most recent valuation, Klarna is even considered… Continue reading
Topics: turnover, pay, world, million, app, klarna, euros, raises, users, half, consumers. -
Less Cash and More Electronic Payments: the Financial Changes That the Pandemic Brought - Reports indicate that the 2020 health emergency has increased the use of digital transactions while decreasing the use of physical money.
Topics: digital, payments, users, changes, brought, electronic, billion, pandemic, financial, services, using, cash, transactions, report, growth. -
Neatsy wants to reduce sneaker returns with 3D foot scans - U.S.-based startup Neatsy AI is using the iPhone’s depth-sensing FaceID selfie camera as a foot scanner to capture 3D models for predicting a comfortable sneaker fit. Its app, currently soft launched for iOS but due to launch officially next month, asks the user a few basic questions about sneaker fit preference before walking through a […]
Topics: returns, fit, reduce, scanning, techcrunch, 3d, neatsy, wants, sneaker, scans, users, app, online, scan, foot, ecommerce. -
Nextdoor launches Sell for Good for easy donations to local nonprofits - Nextdoor is launching a new feature called Sell for Good, allowing users to sell items on the neighborhood-focused social network and donate the proceeds to local nonprofits. CEO Sarah Friar said that since the pandemic started, conversations about donations have increased 7x on Nextdoor . “Communities are hurting,” Friar said. “People are looking to go […]
Topics: nonprofits, local, users, donate, techcrunch, sell, launches, easy, sale, paypal, support, nextdoor, good, donations, proceeds. -
On-demand delivery app Glovo is spinning up a B2B logistics unit for super speedy urban delivery - Spain’s on-demand delivery app, Glovo, is gearing up to be able to deliver a much wider range of products within a 30-minute time frame by rolling out a B2B logistics play — drawing on a network of city centre warehouses that it plans to massively expand over the next 12 months. It’s just announced the […]
Topics: urban, glovo, dark, users, speedy, stores, spinning, techcrunch, unit, delivery, items, qcommerce, million, products, market, logistics, ondemand, super. -
Optimize Facebook Ads with Better Images and Copy - Despite the chatter around its dwindling reach, Facebook remains hugely popular. It has twice the number of users than Instagram, for example, according to Sprout Social. But gaining users’ attention on Facebook via advertising can be difficult.
Topics: text, offer, facebook, better, headline, copy, images, optimize, ads, users, example, audience, ad. -
Parabola no-code platform raises $8M Series A as it focuses on e-commerce - Many workers today are still stuck doing a bushel of manual tasks, copying and pasting data into spreadsheets, sending out the same emails every morning and generally lacking any kind of automation because they lack coding skills. Parabola wants to change that with a simple drag and drop workflow setup, and today the startup announced […]
Topics: techcrunch, series, platform, bring, think, company, parabola, 8m, nocode, round, focuses, increase, raises, users, right, yaseen, ecommerce. -
PayPal details its digital wallet plans for 2021, including crypto, Honey integration and more - PayPal this week laid out its vision for the future of its digital wallet platform and its PayPal and Venmo apps. During its third-quarter earnings call on Monday, the company said it plans to roll out substantial changes to its mobile apps over the next year to integrate a range of new features, including enhanced […]
Topics: integration, tools, crypto, company, techcrunch, digital, wallet, honey, roll, pay, plans, including, paypal, details, honeys, experience, apps, users. -
PayPal most popular in UK - The usage of PayPal in Europe is highest in the United Kingdom. That country counted more than 330,000 daily active PayPal users last year. Germany ranks second with over 312,000 daily active users of the PayPal app in 2019. The top three is completed by France, with more than 96,000… Continue reading
Topics: sweden, users, countries, paypal, popular, ecommerce, times, uk, active, success, europe, daily. -
Print-on-demand platform Moteefe raises €9.3 million - Moteefe, a Dutch platform for on-demand production of merchandise, has successfully completed an 11 million dollar (9.3 million euros) funding round. It was led by new investor BGF, with participation from existing investors. The round follows a Series A fundraise announced earlier this year. Last February, Moteefe announced it raised… Continue reading
Topics: platform, growth, euros, printondemand, sizes, million, raises, moteefe, users, round, production, retailers. -
Psykhe secures seed funding to match consumer personalities to fashion products - In an overcrowded market of online fashion brands, consumers are spoilt for choice on what site to visit. They are generally forced to visit each brand one by one, manually filtering down to what they like. Most of the experience is not that great, and past purchase history and cookies aren’t much to go on […]
Topics: match, trait, ecommerce, personality, seed, users, techcrunch, funding, startup, based, fashion, products, platform, secures, personalities, consumer, psykhe, retailers. -
Rethinking Your Premium Content: How to Build a Guided Learning Course - Are you seeing a lower return of effort for traditional premium content like whitepapers, webinars, ebooks and more?
Topics: management, guided, build, premium, marketing, content, rethinking, users, courses, prospects, learning, course, lms. -
Social Media Definitions: The Ultimate Glossary of Terms You Should Know - For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice.
Topics: online, definitions, allows, used, terms, content, video, know, media, users, glossary, facebook, social, twitter, ultimate. -
Social Media for eCommerce: Choosing the Right Platforms - What are the best social media platforms for eCommerce stores? See how two fictional companies, WooFirm and WooGroom, use social media to grow their business.
Topics: choosing, reach, content, audience, media, business, social, posts, products, ecommerce, users, platforms, right, platform. -
Spanish bookstores unite against Amazon - Todos Tus Libros is a new online platform, formed by more than 700 bookstores in Spain. Together, they want to unite against ecommerce giants such as Amazon. The independent sellers seek to gain a foothold in the online books market. Todos Tus Libros (“All your books” in English) wants to… Continue reading
Topics: amazon, response, users, bookstores, unite, spain, books, libros, sale, spanish, tus. -
TaskRabbit is resetting customer passwords after finding ‘suspicious activity’ on its network - TaskRabbit has reset an unknown number of customer passwords after confirming it detected “suspicious activity” on its network. The IKEA -owned online marketplace for on-demand labor said it reset user passwords out of an abundance of caution and that it “took steps to prevent access to any user accounts,” a TaskRabbit spokesperson told TechCrunch. The […]
Topics: techcrunch, network, reset, marketplace, passwords, attack, later, company, activity, customer, resetting, users, security, suspicious, taskrabbit, finding. -
The 11 Facebook Ad Campaign Objectives and How to Choose What’s Right For Your Business - Facebook ads are a great tool to get your message in front of the platform’s 2.5 billion monthly users. With such a large audience, you can understand why the platform is attractive to advertisers. Over 7 million advertisers to be exact.
Topics: audience, whats, ad, campaign, objectives, ads, right, business, objective, increase, facebook, users, store, choose. -
The 5 Types of Social Media and Pros & Cons of Each - Marketers commonly use social media to increase brand awareness, generate leads, and improve traffic. If you’re tasked with starting a social media strategy for your company, you might be wondering which type of platforms you should be on. Your platform choice will likely change based on your audience.
Topics: social, types, video, instagram, post, facebook, users, pros, media, platform, platforms, cons, posts, content. -
The Beginner’s Guide to Getting Your Brand on TikTok - Ready to tap into the potential of TikTok? Check out this beginner’s guide to promoting your brand on TikTok, the hottest social media platform of the year.
Topics: users, beginners, platform, video, profile, videos, tiktok, content, app, guide, getting, brand, hashtag. -
The Best Forum Software for Creating an Online Community in 2021 - Forums provide the opportunity to build an online community that allows your audience to connect in a place where they know their interests are shared. This sense of connectedness is more important than ever in a time where more work, communication, and socialization is being done online.
Topics: software, help, sourceprice, online, forums, users, creating, forum, features, customers, best, using, community. -
The Best Shopify Themes for Conversion Rate Optimization - Use these Shopify themes that have been created with a streamlined user-experience & website design in mind to boost your conversion rate optimization!
Topics: users, themes, product, site, best, optimization, conversion, customers, theme, shopify, rate, user, products. -
The Facebook 20% Rule: How to Check Your Ads With a Text Overlay Tool - The best billboards demand your attention with bold fonts, in-your-face messages, and bright, eye-catching graphics. The best Facebook ads take the exact opposite approach.
Topics: best, ads, users, tool, check, ad, overlay, facebook, image, text, images, rule. -
The Straightforward Guide to the Google Display Network - Millions of dollars are poured into the Google Display Network (GDN) every day. But why? Google offers endless options for marketers to promote their products, so how is this network different?
Topics: websites, targeting, straightforward, audience, google, ad, network, gdn, users, display, guide, ads. -
These Two Simple Strategies Led to a 71% Increase in Qualified Leads for the HubSpot French Market - This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. My role at HubSpot is the French Marketing Automation Manager — essentially, I’m in charge of the marketing automation for HubSpot leads and free users in our French market. This past January, we noticed that one of our key automation programs — our onboarding and nurturing email program for our free users — was dated and needed a revamp.
Topics: hubspot, research, strategies, qualified, french, features, leads, users, test, free, paid, led, increase, nurturing, market, audience, email, simple. -
This Simple Add-On Lets Your Customers Shop While on Facebook - This shopping tool makes it easy for customers to visit your store without leaving Facebook.
Topics: shop, tabfu, tabs, users, facebook, website, site, right, lets, simple, purchases, customers, addon, social, tools. -
TikTok partners with Shopify on social commerce - TikTok is further investing in social commerce with today’s announcement of a new global partnership with e-commerce platform Shopify. The deal aims to make it easier for Shopify’s over 1 million merchants to reach TikTok’s younger audience and drive sales. The partnership will eventually expand to include other in-app shopping features, as well, the companies […]
Topics: commerce, techcrunch, partners, features, social, partnership, shopping, channel, video, users, shopify, tiktok, merchants. -
TikTok’s Chinese rival Kuaishou becomes a popular online bazaar - In China, short video apps aren’t just for mindless time killing. These services are becoming online bazaars where users can examine products, see how they are grown and made and ask sellers questions during live sessions. Kuaishou, the main rival of TikTok’s Chinese version (Douyin), announced that it accumulated 500 million e-commerce orders in August, […]
Topics: online, content, app, users, popular, kuaishou, techcrunch, chinese, products, orders, rural, rival, million, bazaar, company, tiktoks, billion. -
Twitter Fleets Just Launched In the U.S.: What Marketers Need to Know - Following the success of Instagram Stories, Facebook Stories, Snapchat, and now LinkedIn Stories, Twitter's finally launched its own story feature.
Topics: instagram, fleets, twitter, ephemeral, need, tweets, users, launched, text, content, brand, know, brands, marketers. -
Unpacking Poshmark’s IPO filing - The market will decide how valuable Poshmark is. But who will it enrich with its final pricing decision? Let's find out.
Topics: poshmark, net, marketplace, unpacking, ipo, public, techcrunch, filing, poshmarks, million, goods, users, company. -
User Engagement Is the New SEO: How to Boost Search Rank by Engaging Users - Many businesses aim for their websites to rank highly in search engines, but it's a moving target.
Topics: video, search, user, boost, engaging, pages, rank, googles, page, seo, experience, engagement, google, users. -
WeChat advances e-commerce goals with $250B in transactions - WeChat continues to advance its shopping ambitions as the social networking app turns 10 years old. The Chinese messenger facilitated 1.6 trillion yuan (close to $250 billion) in annual transactions through its “mini programs,” third-party services that run on the super app that allow users to buy clothes, order food, hail taxis and more. That […]
Topics: techcrunch, app, 250b, mini, goals, ecommerce, advances, users, transactions, million, wechat, score, programs, billion, wechats. -
Webador expands further in Europe - Webador, the international brand name of Dutch website builder JouwWeb, is slowly expanding across Europe. The ecommerce software solution has released a French version of its service and is currently busy launching Webador.be, to better serve the French-speaking part of Belgium. Things look well for JouwWeb, which was founded in… Continue reading
Topics: expands, customers, europe, brand, international, webador, ecommerce, users, jouwweb, software, twisk. -
What Is a CMS and Why Should You Care? - There are a lot of acronyms in the business world to keep straight. SEO, CRM, SERP, CDN, and CMS are just a few important ones.
Topics: website, web, content, cms, build, care, wordpress, site, users, create, code. -
What Should You Post on Instagram? Here's 20 Ideas to Spice Up Your Feed - For many small business owners, there’s no question that they should be building a presence on Instagram. They sign up for an account, set up their profile, but then they hit a hurdle: What exactly should you post?More
Topics: followers, spice, content, posts, users, instagram, ideas, heres, product, brand, feed, products, post, share. -
What is Clubhouse? [+Should Marketers Care?] - In 2020, you might have heard your favorite influencers talking about a mysterious new social media app called Clubhouse.
Topics: brands, social, media, audio, app, rooms, care, users, platform, marketers, room, clubhouse. -
What is TikTok For Business & Should You Use It in Your Marketing? - Musical.ly, created in 2014, was a music sharing app whose users would share short videos of themselves lip-synching to different music snippets. The platform was among the top 100 downloaded apps for two years straight, and users posted around 13 million videos per day.
Topics: ads, tiktok, platform, videos, content, users, marketing, business, hashtag, app, user. -
What is a website taxomomy? - While scavenger hunts can be fun, users don't want to frantically search through a website to find answers to their questions. They want them quickly, and they want them to be easy to find.
Topics: users, website, categories, taxonomy, search, page, taxomomy, site, specific, different, content. -
Which Social Networks Should You Advertise on in 2021? - Whether you use it to supplement your existing inbound marketing efforts or it makes up your entire strategy, you’ve probably used social media to meet your marketing objectives.
Topics: networks, platform, content, youre, business, marketing, advertising, media, businesses, users, advertise, social. -
Why You Need a Responsive Web Design and How to Do It [+ Examples] - The insights from this article came from the HubSpot Academy's Free Website Optimization Course. Take the full course to learn more about responsive design and how to optimize your website's performance.
Topics: website, mobile, users, device, responsive, web, websites, devices, screen, design, examples, need.