Top 2024 resources on videos
Best videos resource in 2024.
Learn more about videos to improve your e-commerce strategy.
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10 Best Shopify YouTube Apps for 2024
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The Best Shopify YouTube apps are fantastic tools for bringing the power of video content into your Shopify store. Business owners, retailers and entrepreneurs can use these simple tools to fill their Shopify store with engaging how-to videos, product videos,…
Continue reading 10 Best Shopify YouTube Apps for 2024
Topics: content, shopify, videos, app, choose, options, youtube, video, best, starting, gallery, apps. -
10 How-To Videos That Really Work (And Why)
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How-to videos are an especially compelling way to learn how to do something online because the video shows you exactly how to do it.
Topics: videos, shows, learn, marketing, really, video, audience, howto, work, showing, viewers, different. -
11 AI Video Generators to Use in 2023
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Videos are integral to any marketing campaign; however, they can be tedious and difficult to create if you aren't savvy with editing or are short on time.
Topics: ai, create, users, platform, videos, video, generators, editing, start, features, creating. -
11 Apps for Creating, Editing Videos
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For online merchants, video is one of the best ways to promote a business, especially when you can shoot and edit video from nothing more than a smartphone and a simple app. Here is a list of apps to create and edit videos for ads, products, and content marketing.
Topics: android, available, effects, video, add, premium, editing, videos, price, music, ios, apps, creating. -
11 Twitter Alternatives Marketers Can Consider [Data + Expert Insights]
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Twitter has been going through many changes over the last few months, prompting some brands and marketers to wonder if they would consider leveraging other platforms.
Topics: reels, users, social, marketers, consider, platform, content, videos, twitter, tip, data, insights, expert, youtube, alternatives. -
13 YouTube Description Templates That Have Helped Our Videos Go Viral
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With 2.5 billion active users, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people.
Topics: video, content, viewers, viral, videos, help, audience, helped, youtube, description, templates, channel. -
13 YouTube Description Templates That Have Helped Our Videos Go Viral
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As the second-largest search engine, with over 2 billion users per month, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people.
Topics: videos, templates, channel, viral, content, help, helped, description, video, youtube, descriptions, viewers. -
14 Best Screen Recorders to Use for Collaboration
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For your team, screen recorders can be used for several reasons — from creating tutorials for your website to recording a recurring tech issue to sending your marketing team a quick note instead of an email.
Topics: add, software, free, collaboration, version, best, recorders, videos, record, screen, team, video, recording. -
14 Best Video Editing Software Tools for YouTube
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People watch almost 5 billion videos every day on YouTube. It’s no wonder content creators choose this channel to share their ideas, products, and skills — they know there’s potential to earn a great following and potential customers. Given the multitude of videos that live on the platform, it’s important to make yours stand out if you want the same.
Topics: tools, videos, best, free, software, editing, youtube, video, features, sourceprice, audio. -
14 New and Updated Online Video Tools
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Video allows merchants to engage customers and prospects. Here is a list of new and updated video tools, including shoppable videos, live streaming, video podcasts, and more.
Topics: videos, available, media, users, video, online, creators, tools, content, updated, live, shopping. -
3 Instagram Video Formats You Should Leverage in 2022 [Data from 500+ Marketers]
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As a marketer, you've probably wondered which Instagram video format would perform the best for your audience.
Topics: leverage, videos, video, size, aspect, ratio, marketers, content, data, surveyed, format, formats, instagram. -
4 TikTok Predictions that Creators on the Platform Are Preparing For [Expert Insights]
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Few apps cycle through trends as quickly as TikTok. I spend endless hours scrolling through the app, and it feels like every other day, a new trending sound, topic, song, or challenge is going viral.
Topics: ai, videos, expert, creators, content, platform, search, predictions, preparing, consumers, million, tiktok, popular, insights. -
5 Content Marketing Ideas for December 2021
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Content marketing is a constant flow of planning and producing. And topics, even for search engine optimization, may be hard to find. So for December 2021 content, consider industry forecasts, helpful holiday how-to articles, New Year's resolutions, and a couple of uncommon holidays.
Topics: resolutions, ideas, articles, vegan, videos, create, marketing, pretend, content, travel. -
50 Video Marketing Statistics to Inform Your 2022 Strategy [New Data]
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As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation.
Video marketing is no longer an "up-and-coming" content strategy. It's here, and it's an increasingly powerful way to communicate your brand story, explain your value proposition, and build relationships with your customers and prospects.
Topics: marketers, statistics, companies, inform, content, data, videos, marketing, creating, video, media, say, effective, strategy. -
52 Visual Content Marketing Statistics You Should Know in 2023
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It's amazing how fast things can change in just one year.
Topics: media, marketing, instagram, statistics, marketers, visual, know, social, content, videos, video, watch. -
57 TikTok Stats to Know in 2023
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Since launching in 2018, TikTok has racked up millions of downloads globally. It can also be a bit of a mystery since TikTok doesn't always disclose of key app metrics.
Topics: say, videos, tiktok, stats, brands, know, users, app, million, blog, tiktoks, platform. -
6 Short-Form Video Trends Online Marketers Should Watch in 2022
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Short-form videos are everywhere nowadays.
Topics: videos, content, trends, brands, tiktok, social, marketing, video, marketers, users, shortform, watch, online, platform. -
6 TikTok Myths, Debunked in 2022
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Many marketers have flirted with the idea of trying TikTok, but certain misconceptions have stood in the way.
Topics: myths, debunked, serious, video, platform, tiktok, followers, algorithm, audience, users, videos, brand. -
8 Ideas to Get Your Small Business Started on TikTok
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TikTok is the place to be if you’re running a business, but you might not know where to start. Here are some ideas for content to post on TikTok to start converting views to sales, with advice from someone who’s done it.More
Topics: customers, way, youre, tiktok, business, small, erin, started, videos, ideas, products, product, showing. -
8 SEO Challenges Brands Face in 2023 [HubSpot Blog Data]
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In the 1990s, SEO success relied on keywords. In 2023, new SEO challenges have emerged.
Topics: videos, titles, data, hubspot, search, challenges, video, content, mobile, seo, google, blog, ranking, brands, web, face. -
A Step-By-Step Guide to Add a Dawn Theme Video Banner in Shopify
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If you've used Shopify, you know the Dawn theme. It's one of the go-to free themes available for new entrepreneurs, and a highly customizable option for designing a unique storefront. The Dawn theme comes with numerous modules, like its standard…
Continue reading A Step-By-Step Guide to Add a Dawn Theme Video Banner in Shopify
Topics: webp, video, theme, guide, shopify, stepbystep, dawn, format, image, banner, videos, file, add. -
Conversion Lessons from the Luggage Industry
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The pandemic challenged online luggage merchants to find unique ways to entice consumers to purchase items they might not put to immediate use. Led primarily by independent, direct-to-consumer manufacturers, successful mid-priced luggage and travel-bag sites are setting the pace for conversion practices.
Topics: shoppers, images, customers, conversion, luggage, industry, product, unique, purchase, price, lessons, products, videos. -
Crafting Your Content Blueprint for the Rest of 2023 With Creator Modern Millie
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If you fell off the bandwagon of sticking to your New Year's Resolution to become a content creator, you’re not too late.
Topics: diego, video, youtube, videos, industry, san, youre, content, step, creator, modern, rest, millie, youll, crafting, blueprint. -
Entrepreneurs of Color on YouTube: How They Market Their Businesses & Monetize Videos
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Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
Publishing an ad or working with influencers isn't the only option to get your business in front of an audience on YouTube. And with 41% of YouTube users being ethnically diverse, this multicultural demographic is eager to watch and support brands and entrepreneurs who they feel represent their culture and life experiences.
Topics: shorts, market, monetize, videos, channel, super, earn, youtube, viewers, product, businesses, business, entrepreneurs, color. -
Explainer Videos: 10 Examples for Marketers
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Explainer videos are a great way to push your content and brand to your target audience, but creating one might seem intimidating. How will you make a video that is informative, engaging, and easy to follow for your audience?
Topics: viewers, explainer, platforms, sound, videos, product, best, marketers, video, explains, users, examples. -
FunWithFeet vs FeetFinder (2024): Which Platform is Best?
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FunWithFeet vs FeetFinder: which platform should you be using if you’re planning on launching a side hustle as a foot content creator? While selling feet pictures online might seem like an unusual way to make money, platforms like FeetFinder and…
Continue reading FunWithFeet vs FeetFinder (2024): Which Platform is Best?
Topics: content, selling, platform, feetfinder, users, best, platforms, funwithfeet, videos, profile, vs, sellers. -
How Does the TikTok Algorithm Work In 2022?
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As a platform with high engagement and growth potential, TikTok is a favorable app for businesses that want to get their solutions in front of more people.
Topics: platform, algorithm, tiktok, content, brands, does, users, videos, app, likely, unique, work. -
How Miss Excel Makes $100k Each Day Selling Courses
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Miss Excel is her name, or at least how people know her on TikTok. The now popular TikToker and Instagram influencer,Kat Norton, promotes her courses through social media and leads users to online training courses for Excel and other Microsoft…
Continue reading How Miss Excel Makes $100k Each Day Selling Courses
Topics: course, excel, day, views, makes, courses, selling, 100k, norton, online, videos, video, tiktok, miss, kat. -
How Nonprofits Can Use TikTok for Growth [Case Study + Examples]
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TikTok has shaken up the digital landscape — and its explosive growth over the past year suggests that it's here to stay.
Topics: videos, case, audience, growth, tips, platform, examples, video, viral, organization, nonprofits, tiktok, content, dog, study. -
How Tabitha Brown Turned Social Media Videos Into A Lifestyle Empire
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Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Topics: plantbased, content, line, social, tiktok, sense, brown, tabitha, turned, marketing, creator, videos, media, lifestyle, empire. -
How To Turn TikTok Videos Into Big Sales
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More
Topics: studios, design, content, brands, tiktok, mush, turn, jacob, videos, big, brand, retailers, work, sales. -
How Video Consumption is Changing in 2023 [New Research]
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Video is more important to consumers now than ever before. Our annual State of Video Marketing survey with Wyzowl shows that 91% of businesses use video as a marketing tool, more than any of the previous years since the surveys started.
Topics: consumers, videos, viewers, marketers, video, changing, research, consumption, content, marketing, learn, watch. -
How to Add YouTube Videos to Your Website: A Step-by-Step Guide
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Video adds value to your website, and the right videos can help drive increased traffic and conversion. As noted by Forbes, users retain 95% of the message when they watch videos compared to just 10 percent by text, making video a great starting point to streamline connection with prospective customers.
Topics: videos, youtube, stepbystep, video, website, guide, html, users, add, embed, user, site, code. -
How to Edit YouTube Videos: A Beginner's Guide
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As a video marketer, knowing how to edit YouTube videos is a crucial skill, especially when it comes to post-production.
Topics: beginning, beginners, guide, youtube, youre, video, audience, edit, end, trim, videos, editing, click. -
How to Find Trending Sounds on TikTok (2023): The Ultimate Guide
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Learning how to find sounds on TikTok is one of the best ways to make your social media profile stand out on the growing platform. Countless customers and companies agree that sound is a critical part of the TikTok experience.…
Continue reading How to Find Trending Sounds on TikTok (2023): The Ultimate Guide
Topics: songs, guide, content, sound, videos, popular, search, sounds, ultimate, youre, trending, tiktok. -
How to Grow Your TikTok Following [Expert Insights + Data]
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Growing on TikTok can seem like slow process. And if you're putting in the hard work to create amazing content, it can feel extra frustrating.
To help speed things up, we've compiled a list of the best strategies to gain followers on TikTok — fast. Of course, nothing can replace good content, but there are a few tricks you can try to explode your engagement, visibility, and, most importantly, your follower count.
Let's dive into the best tips and tricks to grow your TikTok.
Topics: challenge, insights, stitch, users, video, post, expert, tiktok, following, videos, grow, duet, data, content, best. -
How to Grow Your YouTube Channel [New Data]
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Did you know that YouTube currently has 2.6 billion active users a month and is projected to grow to almost 3 billion active users by 2025?
Topics: youtube, social, channel, videos, post, video, data, include, grow, viewers, content, audience. -
How to Make Money on FeetFinder in 2024: The Complete Guide
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If you want to learn how to make money on FeetFinder, you’re in the right place. Not only have we conducted a comprehensive review of the FeetFinder platform, to learn all about how it works, but we’ve also helped countless…
Continue reading How to Make Money on FeetFinder in 2024: The Complete Guide
Topics: guide, videos, profile, money, dont, photos, feetfinder, youre, sell, content, complete, need, feet. -
How to Make a Video on iPhone (Expert Tips)
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It's an understatement to say that video is important to a successful marketing strategy. 92% of marketers report that videos give them a positive ROI.
Topics: need, film, record, iphone, videos, youre, dont, filming, tips, camera, expert, video. -
How to Post on Snapchat Spotlight [+ Tips for Creating Engaging Content]
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Snapchat’s Spotlight feature has quickly become one of the most popular destinations for users to find fun, engaging content.
Topics: tips, shared, spotlight, snapchat, content, snap, post, video, tap, engaging, videos, submitted, creating. -
How to Sell on TikTok with Shopify
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To thoroughly tell your brand’s story, and bring in more customers in the process, you must connect with users on social media platforms. And there’s no better place to share your story than on TikTok. Our Shopify TikTok guide explains…
Continue reading How to Sell on TikTok with Shopify
Topics: tiktok, click, videos, ads, products, sell, product, video, shopify, create. -
How to Start a YouTube Channel [Expert Tips + 30 YouTube Channel Ideas]
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Starting a YouTube channel is a lot of work. Not only do you have to spend time scripting, producing, and editing videos, but you also have to find a topic you’re passionate about and ensure it resonates with people.
Topics: content, videos, help, tips, viewers, youre, channel, youtube, expert, channels, dont, software, start, ideas. -
How to Use Facebook Live: The Ultimate Guide
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It's no secret that live streaming has taken off in a major way — eMarketer predicts there will be 164.4 million live video viewers in 2023. ;
Topics: broadcast, videos, video, way, viewers, guide, feature, facebook, live, comments, ultimate, share. -
How to Use TikTok: A Step-by-Step Guide
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Did you know TikTok is the most engaging social media app, with an average user session of almost 11 minutes? Now add to the mix a staggering 1.4 billion monthly users.
Topics: stepbystep, press, video, set, profile, record, post, videos, guide, tiktok, youll, tap. -
How to Use Wistia: A Step-by-Step Guide
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If you're looking for ways to strengthen your video marketing strategy, you've come to the right place!
Topics: stepbystep, email, share, video, wistia, videos, leads, embed, youve, hubspot, guide, media. -
How to Write a Video Script [Template + Video]
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Videos tell a story. According to 92% of marketers, video is essential to their approach. So, the storyline should be effective, whether creating video scripts from scratch or using a template.
Topics: video, product, help, script, videos, main, youre, add, template, information, write. -
HubSpot's Social Media Team Gives 5 Tips for Bringing Your Brand on TikTok
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Taking the risk with any new platform is daunting. After all, no one wants to dedicate their time, energy, or budget into something with little return.
Topics: platform, bringing, brands, tiktok, gives, audience, content, tips, team, videos, hubspots, brand, youll, social, media, youre, nyst. -
Instagram Reels vs. TikTok vs. Snapchat: Which Should Businesses Use? [Marketing Professional Data]
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Remember Vine? Despite its huge initial growth, the six-second looping video app was discontinued by Twitter in 2016 — only four years after its launch.
Topics: marketing, reels, data, app, snapchat, videos, discover, tiktok, content, create, instagram, businesses, users, professional, vs. -
My 3 Rules for Social Media Success
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Roughly 4.2 billion people worldwide use social media. In 2021, all ecommerce businesses should attempt to connect with prospects on those platforms. This is my first post to help merchants utilize social media for brand awareness and sales.
Topics: audience, connect, social, media, way, paintings, success, videos, repost, rules, business, instagram. -
Pinterest gets into live shopping with launch of Pinterest TV
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Pinterest is getting into live shopping as part of its pivot from being only an inspirational shopping site to becoming a home for creator content. The company this morning announced a new feature on its app called Pinterest TV — a series of live, original and shoppable videos focused on areas like food, home, fashion, […]
Topics: users, creators, creator, episodes, shopping, gets, videos, tv, live, pinterest, techcrunch, launch, content. -
Ryan Trahan’s Journey From College Dropout to 6.8 Million YouTube Subscribers
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In 2017, Ryan Trahan dropped out of college, with 30,000 YouTube subscribers and plans to become a full-time creator. Today he’s one of the most recognizable YouTubers in the world, with over 5.6 million subscribers, trending videos, and a penchant for going viral. But Ryan isn’t only a creator—he's a serial entrepreneur who’s been dreaming up and building businesses since he was 14, combining his creative prowess with an entrepreneurial spirit. More
Topics: creators, hes, business, dropout, trahans, youtube, journey, subscribers, content, videos, ryan, college, video, million. -
SEO: Drive Clicks with Video Rich Snippets
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Video rich snippets are enriched organic search results in Google. They're an opportunity to generate more clicks, especially on mobile. Publishers often mistake video rich snippets with video carousels.
Topics: organic, seo, rich, videos, clicks, snippets, drive, search, page, results, embed, youtube, video. -
SEO: Google’s Video Carousels Are a Big Opportunity
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Google's search result pages have greatly changed over the past decade. In addition to clickable listings, we now see highly visible, often interactive results in diverse formats. One of the newer sections is video carousels.
Topics: google, opportunity, videos, carousels, target, seo, big, googles, youtube, search, queries, keyword, text, video. -
Shopify YouTube Shopping Overview
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Shopify is a leader in the ecommerce world when it comes to multichannel selling. The platform offers tools to sync and sell products with sites like Google and Walmart, and you’re able to list or link products on social sites…
Continue reading Shopify YouTube Shopping Overview
Topics: sales, youtube, overview, products, shopping, product, videos, video, app, shopify, google. -
Suds to Stardom: How the Founder of Royalty Soaps Went Viral on YouTube
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Katie Carson has completely transformed her business, Royalty Soaps, thanks to YouTube. Read her best advice for how to get started on YouTube with your own business.More
Topics: stardom, posting, katie, shes, business, videos, video, founder, royalty, viral, suds, youtube, soaps, content, started, went, soap. -
Synthesia Review: What Does This AI Video Generator Have to Offer?
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Do you want to create videos where a model speaks on behalf of your company? Do you intend to develop training materials for your staff? Perhaps you need to generate how-to videos to guide your audience about your solutions? If…
Continue reading Synthesia Review: What Does This AI Video Generator Have to Offer?
Topics: does, review, ai, avatars, videos, human, synthesia, deepfake, video, platform, offer, plan, create, generator. -
The 22 Best Video Editing Apps for 2023
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Using a video editing app is critical for creating a winning video marketing strategy. And if you're reading this blog post, chances are you already know you should incorporate more video content into your marketing, especially after the rise of remote work.
Topics: music, editing, app, platforms, video, free, editor, version, apps, videos, features, best. -
The 23 Best WordPress Video Themes in 2022
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If you produce video content or sell video footage, the right WordPress video theme will allow your content to shine. You’ll also create a compelling experience for your visitors the moment they enter your site.
Topics: video, wordpress, website, videos, streaming, create, best, themes, content, page, theme. -
The Best Ecommerce Content for Facebook
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Facebook is the king of social media for businesses. Billions of consumers learn of brands and products via the platform. In this post, I’ve collected seven types of content on the world’s leading social platform for merchants to stand out, connect with an audience, and grow a following.
Topics: social, ecommerce, way, topics, infographics, content, videos, trending, users, best, facebook, audience. -
The Best Ecommerce Content for LinkedIn
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We've addressed the best ecommerce content for Instagram, Facebook, and Pinterest. This post discusses dos and don'ts for content on LinkedIn.
Topics: example, videos, content, page, images, companys, business, best, unique, ecommerce, linkedin. -
The Best Ecommerce Content for Pinterest
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Pinterest may be the best social media platform to introduce products and drive online sales. We explain how to use boards and pins for ecommerce in this must-read piece.
Topics: products, videos, users, ecommerce, ideas, content, best, pinterest, unique, product, pins, boards, search. -
The Hustle's YouTube Team Tells Us Their Favorite Short-Form Videos of 2023
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2024 is here, and I want to look back on some of the previous year‘s short-form videos with the creatives behind The Hustle’s YouTube team. Why, you may ask? Short-form videos will remain key to many marketing campaigns this year.
Topics: marketing, content, videos, host, information, team, youtube, video, tells, hustles, favorite, shortform, authentic. -
The Right Tools to Create Successful Social Media Videos That Convert for Ecommerce
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People depend on social platforms to connect with friends, watch videos, make online purchases, and more. As internet connectivity continues…
Topics: brand, need, product, convert, marketing, ecommerce, video, successful, videos, media, create, right, social, content, tools. -
The State of Content Marketing in 2023 [Stats & Trends to Watch]
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As a marketer, leveraging Content marketing in your strategy means planning, creating, and sharing content to attract and delight your target audience.
An engaging content marketing strategy generates brand awareness, convinces customers to take action, and drives revenue.
Topics: gen, marketing, shortform, social, trends, media, state, z, videos, watch, content, marketers, stats, consumers. -
The Top Benefits of AI for Marketers [State of AI Data]
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The future of marketing is undoubtedly intertwined with AI. The question now becomes: how will you fold it into your work?
Topics: write, marketers, data, youre, say, videos, create, content, tool, marketing, benefits, ai, state. -
The Two Psychological Biases MrBeast Uses to Garner Millions of Views, and What Marketers Can Learn From Them
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MrBeast is a young YouTuber who has amassed an incredible following through non-traditional means.
Topics: video, psychological, learn, brand, youll, mrbeast, input, millions, marketers, uses, bias, biases, views, garner, videos, effort, costly. -
The Ultimate Guide to Video Marketing
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If you’re looking for a video marketing guide, you’re not alone. 79% of marketers who aren’t using video plan to build a video strategy in 2022. And 99% of those who already use video are planning to use it more.
Topics: guide, video, audience, videos, need, youre, platform, viewers, ultimate, marketing, content, create. -
The Ultimate TikTok Statistics for 2023
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TikTok statistics offer an interesting insight into the meteoric rise of the platform. TikTok has quickly emerged as one of the most popular apps of all time in the social media space. Almost without warning, this social sensation captured the…
Continue reading The Ultimate TikTok Statistics for 2023
Topics: million, users, content, videos, media, app, statistics, tiktok, social, billion, ultimate, platform. -
These Popular YouTube Influencers Are All AI Avatars: Is This the Future of YouTube?
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One thing you may not know about me is that I love to go to comic and anime conventions. It's so fun to see your favorite actors, artists, and YouTubers speaking directly to their fans in panel discussions.
Topics: popular, videos, technology, youtube, influencers, content, video, avatars, ai, fun, youtubers, future, vtuber. -
TikTok Ads Guide: How They Work + Cost and Review Process [+ Examples]
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In 2018, Musical.ly, music sharing app, was purchased by Chinese tech firm Bytedance and merged with the firm's new app, TikTok.
It started out as a video-sharing social network where users shared short clips of themselves lip-synching and dancing to trending music. It has since expanded to house more diverse videos and become a creative outlet for brands.
Topics: examples, ads, business, review, video, cost, brand, tiktok, guide, videos, ad, platform, process, hashtag, users, work. -
TikTok Creativity Program: Is it better than the Creator Fund?
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Just before the start of 2024, TikTok made a massive change in how the platform pays its creators by replacing the controversial Creator Fund with the new TikTok Creativity Program Beta.
Topics: videos, creator, creativity, fund, views, beta, better, youre, creators, program, tiktok. -
TikTok Is Exploring Stories & Long Videos: Will Marketers Even Care?
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When TikTok went viral in 2019, pulling in millions of global users nearly overnight, almost every major social media channel quickly pivoted attention to short-form videos.
Topics: long, care, users, tiktoks, platform, videos, profile, exploring, content, marketers, app, tiktok, features, video. -
TikTok Leads: Tools and Strategies for Generating Leads on TikTok
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As a marketer, I can attest to the importance and power of TikTok. The social media platform has over 1 billion monthly active users and is the most downloaded app globally.
Topics: generation, generating, platform, tiktok, ads, lead, videos, tools, content, click, leads, users, strategies. -
TikTok Marketing Done Right
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Unsure how to market your ecommerce business on TikTok? Here are four brands that do it well, focusing on humor and authenticity.
Topics: right, using, team, marketing, views, company, videos, hashtags, tiktok, branded, video. -
TikTok Marketing Is Hard Work
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Ryan Magin founded Viral Edits, an agency, roughly two years ago. He creates original and repurposed videos for brands and influencers, focusing on TikTok and Instagram. The process is much more difficult than it appears, he says, requiring hours of video watching and editing.
Topics: month, youtube, clients, hard, youre, working, marketing, video, premiere, started, videos, work, tiktok. -
TikTok Marketing for Ecommerce Store Owners
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TikTok has gained a tremendous amount of notoriety around the globe for the social app's features for quick video sharing, vibrant conversations, and popular games, challenges, and tactics used to entertain users. The app is native to China, but it…
Continue reading TikTok Marketing for Ecommerce Store Owners
Topics: challenges, brands, videos, influencers, hashtag, influencer, marketing, owners, ecommerce, users, tiktok, content, store. -
TikTok SEO: How to Increase Your Discoverability on TikTok
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According to Google, 40% of Gen Zers prefer to use TikTok over traditional search engines.
Topics: video, increase, content, discoverability, tiktok, keywords, algorithm, ugc, keyword, seo, videos, search. -
TikTok Trends B2B and B2C Marketers Should Watch in 2022
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According to Hubspot Blog Research, 44% of marketers currently leverage TikTok.
Topics: platform, brand, users, b2c, watch, tiktok, sound, trend, b2b, videos, report, trends, video, marketers. -
TikTok is testing a new ‘Nearby’ feed to display local content
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TikTok is testing a new ‘Nearby’ feed that is designed to display local content to users. A spokesperson for the company told TechCrunch that the new feed is being tested with select users in Southeast Asia and that the test is currently limited in scope. Users who are part of the limited test will see […]
Topics: users, feed, testing, tiktok, nearby, spokesperson, local, display, videos, techcrunch, shop, tab, test, content. -
TikTok’s newest app lets sellers manage their online stores via their smartphone
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TikTok has launched a new app for its seller community taking advantage of its suite of TikTok Shopping features, but the app is only available in Indonesia at present. TikTok Seller, as the app is called, allows TikTok’s seller community to run all aspects of their TikTok shop from their mobile device, from initially registering […]
Topics: newest, tiktoks, tiktok, online, product, lets, smartphone, manage, app, shopping, techcrunch, videos, test, sellers, seller, community, suite, stores. -
Top 15 Brands on Instagram, for Inspiration
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Learning from top brands on Instagram can help merchants generate content ideas for their next campaign. Here is a list of top brands, including NASA, Nike, ZARA, and more.
Topics: followers, inspiration, include, feature, highlights, videos, content, million, brands, profile, instagram, images. -
Uscreen Review (Feb 2022): Your Guide to the Uscreen Video Platform
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In this Uscreen review, we’ll be taking you on a tour of one of the more popular solutions for video creators looking to create a video on demand business. This all-in-one platform promises a convenient way for business owners to…
Continue reading Uscreen Review (Feb 2022): Your Guide to the Uscreen Video Platform
Topics: guide, video, content, review, access, tools, platform, customers, theres, users, uscreen, streaming, feb, videos. -
Uscreen vs Dacast: The Battle of The OTT Services
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For the uninitiated, OTT services offer video streaming, on-demand movies, and live TV, enabling creators to build profitable online video businesses. These services are usually provided in exchange for a monthly fee, pay-as-you-go, or some other form of subscription. With…
Continue reading Uscreen vs Dacast: The Battle of The OTT Services
Topics: viewers, videos, users, uscreen, video, live, ott, access, services, content, battle, dacast, pay, vs. -
Uscreen vs Vimeo OTT: What You Need to Know
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Today, we’re looking at two platforms you can use to monetize your online video content: Uscreen and Vimeo OTT. We’ll dive deeply into the services and features you can expect from these platforms to help you decide which (if either)…
Continue reading Uscreen vs Vimeo OTT: What You Need to Know
Topics: videos, users, uscreen, video, need, ott, know, access, vimeo, content, add, sell, vs. -
Video Marketing: Build a Winning Video Strategy in 2023
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Discover how your brand can benefit from a video marketing strategy, and how to use video to improve brand awareness and make sales.More
Topics: brand, product, social, marketing, youtube, platform, strategy, video, content, build, brands, winning, videos. -
Vimeo snaps up AI video startup Wibbitz and ‘shoppable’ video tech maker Wirewax to expand its enterprise video tools
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Vimeo, the B2B video platform that spun out from IAC earlier this year, has made a pair of acquisitions aimed at building out the suite of features and tools it offers to businesses to create and run their own video strategies. The company has picked up short-form AI-based video creation platform Wibbitz, and Wirewax, which […]
Topics: tools, vimeo, video, wibbitz, company, vimeos, snaps, videos, million, tech, product, startup, shoppable, customers, wirewax, techcrunch. -
Viral Videos: A Guide to the Imperfect Art
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Virality. Many brands want to go viral, but it’s more of a mystery to create viral content in a digital age where the most unpredictable content can reach millions of views overnight. There is no secret recipe for the perfect viral video, and yet there are videos that receive millions of views every year. What’s the secret?
Topics: information, provide, viral, content, guide, video, imperfect, thor, elements, art, ironic, surprise, videos. -
Wendy's Took #NationalRoastDay to TikTok — Did It Bring the Heat?
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Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Topics: nationalroastday, took, bring, twitter, social, users, wendys, national, tiktok, heat, day, roast, videos, video. -
What Does the De-influencing Trend Mean for Influencer Marketing?
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Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Topics: video, media, viral, trust, videos, deinfluencing, social, marketing, mean, trend, influencer, users, does. -
What Is YouTube CPM? [+ Why It Matters]
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YouTube is a powerful advertising platform with over two billion monthly active users. As a creator, this means you have numerous opportunities to earn money. Understanding YouTube CPM is key to unlocking its potential.
Topics: advertising, advertiser, matters, youtube, video, cost, videos, cpm, ad, pays. -
What Video Marketers Should Know in 2023, According to Wyzowl Research
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It's well established that video has been one of the breakout trends in the marketing world for the past decade.
Topics: videos, continue, told, according, report, marketers, wyzowl, research, data, alltime, tool, marketing, video, know. -
What is YouTube Shorts & How to Make One [+7 Brand Examples]
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Did you know that the first video published on YouTube was only 18-seconds long?
Topics: youtube, media, brand, tiktok, examples, video, shorts, videos, shortform, audience, content, short. -
What to Post on Instagram: 18 Photo & Video Ideas to Spark Inspiration
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Instagram isn't just a go-to social network for individuals anymore. Many marketers have caught wind that it's a powerful social network where they need to have some sort of presence.
Topics: instagram, video, followers, photos, videos, example, inspiration, way, social, post, content, ideas, spark. -
Why You Should Leverage Interactive Videos [Data from 500+ Marketers]
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A 2021 Wyzowl report found that the use of video content from brands has increased roughly 25% over the past six years.
Topics: video, data, viewers, choose, questions, leverage, marketers, marketing, videos, interactive, say, content, surveyed. -
Wistia Review (2023): A Complete Guide to the Platform
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As a video hosting software and all-in-one video editing tool, Wistia makes it easy to get started in the world of video content. There’s even a free version so you can test the functionality and start creating your professional video…
Continue reading Wistia Review (2023): A Complete Guide to the Platform
Topics: videos, video, content, add, marketing, complete, guide, wistia, plus, review, channels, platform, users. -
YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign
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Running YouTube ads is one way to ensure your target audience finds the videos you worked hard to script, storyboard, shoot, and edit.
Topics: beginners, audience, campaign, content, launch, videos, youtube, target, ads, video, ad, advertising, google, optimize. -
YouTube Analytics: The 15 Metrics That Actually Matter
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Some marketers have an unhealthy obsession with YouTube analytics — we track too many of them. Maybe we think we can prove any video marketing campaign is producing results if there’s an eye-catching percentage by its name. But, deep down, we all know that some metrics are more revealing than others.
Topics: videos, audience, studioanalytics, metrics, video, average, youtube, watch, matter, viewers, actually, analytics. -
YouTube Competitor Analysis: How I Do It in 5 Easy Steps
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YouTube competitor analysis is essential to your video content strategy this year. Take it from me — I lead HubSpot's YouTube growth strategy, overseeing content strategy, trend monitoring, performance reporting, and competitor analysis.
Topics: youtube, videos, easy, analysis, strategy, content, marketing, competitor, audience, instagram, competitors, video, steps. -
YouTube SEO: How to Optimize Videos for YouTube Search
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Digging in to learn about YouTube SEO?
Topics: optimize, keyword, content, search, seo, description, youtube, add, help, video, videos. -
YouTube vs. Vimeo: Which Video Platform is Best for Your Business? [New Data]
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While YouTube is obviously the largest video hosting platform on the web, it might not be the best choice for every business.
Topics: best, business, data, free, offers, youtube, youre, support, vs, platform, videos, quality, vimeo, video.