Top 2024 resources on women
Best women resource in 2024.
Learn more about women to improve your e-commerce strategy.
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'He Is a Champion of Women' Says This Female CEO of a Digital Retailer About Her Mentor and Co-Founder
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As co-founder and CEO of Orchard Mile, Jennie Baik wants to change the way we shop in the digital age. And her co-founder and close advisor, Morty Singer, helps her separate the big issues from the tiny hurdles.
Topics: morty, cofounder, ceo, female, champion, orchard, ive, singer, mentor, think, women, jennie, mile, retailer, really, need, digital. -
14 of the Best Public Relations Examples to Inspire Your Next Campaign
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Sometimes, a press release about your company’s new product launch, significant hire, or acquisition fails to pick up the coverage you were expecting. Journalists crave juicy stories and viral marketing campaigns, but standing out in a sea of conventional pitches is one of the biggest challenges for any public relations professional.
Topics: relations, campaign, earth, social, public, women, walker, examples, spacex, pr, best, als, inspire, theyre. -
15 Best Motivational Podcasts You Need to Hear
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We've all had days when we've needed a little extra motivation, but when you're always on the go, it can be challenging to take time and find the inspiration you need. Fortunately, I've put together a list of 15 of the best motivational podcasts you can listen to anytime you need affirmations, advice, or words of wisdom.
Topics: podcast, hear, need, youre, experts, motivational, podcasts, various, women, advice, best, listeners. -
15 of the Best Women@INBOUND Quotes to Inspire You Today
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INBOUND is a key milestone for professionals in industries spanning across marketing, sales, customer success, revenue operations, and more.
Topics: today, womeninbound, dont, quality, inspire, best, look, way, start, women, producer, success, inbound, quotes. -
24 Books for Entrepreneurs, Written by Women (2023)
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From beloved bestsellers to new discoveries, explore the best women entrepreneur books recommended by women, for everyone.More
Topics: entrepreneurs, written, senior, authorrecommended, vulnerability, books, women, hoursbuy, book, making, success, business. -
5 Content Marketing Ideas for March 2020
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Content marketing is the act of creating content and then publishing and distributing it with the goal of attracting, engaging, and retaining customers. To help achieve these ends, here are five content marketing ideas your company can try in March 2020.
Topics: ideas, womens, content, marketing, russell, poetry, wrestling, women, history, better, national. -
5 Must-Read Books for Building Brands and Wealth by Entrepreneurs of Color
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Welcome to Breaking the Blueprint — a new blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
Topics: business, mustread, entrepreneurs, brand, brands, book, rating, color, success, building, women, excerpt, think, wealth, books, 5review. -
5 interesting findings from talking to 1000 consumers about retailers' marketing messages
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There has been constant talk about ‘rising customer expectations’ and the need for retailers to match those if they want to be as successful as brands like ASOS and Farfetch. But 'customer expectations' is quite a broad term - what do we actually mean when we talk about it? What are those expectations? Luckily for you, we spoke to 1000 consumers to find out exactly what those expectations are, as well as the things retailers do that frustrate them and make them feel undervalued.
We've deep-dived into our findings and discovered there’s a lot that consumers want and specific ways they’d like to receive them. Below, we’ve picked out five interesting takeaways that may make you reassess your current strategy. But we sure to download the census for more on your customer’s expectations.
Topics: shoppers, expectations, consumers, marketing, messages, talking, findings, emails, retailers, truly, customer, email, customers, women, subscriptions, census, interesting. -
60% of EU people shopped online
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The share of people in the European Union who shopped online has increased to 60 percent. The highest proportion of online shoppers can be found in Denmark, while Estonia achieved the biggest growth over the last ten years. A survey from 2018 showed that in the twelve months prior to… Continue reading
Topics: survey, shop, online, eu, shopped, share, women, men, shoppers, shares, increased. -
8 Women Founders Talk About the Biggest Missed Opportunities in Retail
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From AI and DTC partnerships to disrupting the shopping experience as we know it, these founders have big ideas about what's possible for retail and e-commerce.
Topics: cofounder, missed, opportunities, value, insights, tiktok, women, retail, talk, shopping, ceo, biggest, good, founders, thats, retailers. -
Bag Week 2018: P.MAI’s women’s leather laptop bag is luxury packed with utility
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Welcome to Bag Week 2018. Every year your faithful friends at TechCrunch spend an entire week looking at bags. Why? Because bags — often ignored but full of our important electronics — are the outward representations of our techie styles, and we put far too little thought into where we keep our most prized possessions. […]
Topics: utility, packed, black, laptop, week, luxury, leather, navy, bag, pmai, sleek, womens, women, pmais, nylon, backpack. -
Books and Big Dreams: Inside the Mind of a 19-Year-Old Founder
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Simone Hufana admits she’s pretty bad at time management. But give her a break—she’s only 19. She’s currently taking the semester off college to dive full-time into her business, Color Herstory. Simone created her brand out of a desire to see more representation of women of color in the world. Her coloring books introduce young girls to the amazing women that inspired her to love herself.More
Topics: business, really, dreams, books, right, kind, book, mind, work, women, big, 19yearold, doing, color, inside, founder, im. -
Building a Purpose-Driven Business with a B-Corporation
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Kristi Soomer is the founder and CEO of Encircled.co, an ethical fashion brand designed to help women travel lighter. Today she joins the show to talk about the concept of a B-corporation, which is something I have been wanting to learn more about for a while. Listen in as she shares what it’s like to [...]
Topics: purposedrive, bcorporation, encircledco, soomer, wanting, women, youderian, kristi, business, building, way, travel. -
Campbell’s Soup Speaks to the ’50s Housewife
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Photo: Bamboo Trading Campbell’s 1948 magazine campaign clearly has one audience in mind: wives and mothers, or female homemakers. The…
Topics: product, campbells, woman, wrapped, women, holiday, mother, 50s, wives, value, advertisement, soup, speaks, campaign, housewife. -
Closing the Social Distance: How These Businesses Are Creating a Sense of Community During COVID-19
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The effects of COVID-19 have impacted independent businesses everywhere. We checked in with six of them to see how they’re adapting while staying connected to their communities. From a fitness studio to a direct-to-consumer fashion brand to a cult favorite restaurant, these businesses share what it’s like to constantly adjust their operations and communicate through a crisis. More
Topics: social, closing, distance, art, businesses, covid19, artists, classes, creating, team, women, online, community, velasca, sqirl, sense. -
Curtsy, a clothing resale app aimed at Gen Z women, raises $11 million Series A
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Curtsy, a clothing resale app and competitor to recently IPO’d Poshmark, announced today it has raised $11 million in Series A funding for its startup focused on the Gen Z market. The app, which evolved out of an earlier effort for renting dresses, now allows women to list their clothes, shoes and accessories for resale, […]
Topics: items, supplies, gen, app, z, raises, women, clothing, resale, sellers, million, techcrunch, series, shipping, ventures, curtsy, selling. -
E-commerce is growing thanks to women: study
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Mexicans are spending more and more and appear to be adopting some of the luxury shopping habits of their American neighbors. How does this affect digital fraud problems and anti-fraud systems?
Topics: pesos, women, protection, growing, study, fraud, thanks, ecommerce, likely, online, men, shopping, vs. -
Entrepreneur’s Hair Products Empower Black Women
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In 2012 Vivian Kaye was a successful wedding decorator. But she had a problem. The climate in Toronto, Canada, was brutal on her hair. Kaye's solution was hair extensions, which were easy and attractive. Fast forward to 2021, and KinkyCurlyYaki, Kaye's company, sells hair extensions, wigs, and more.
Topics: extensions, wigs, wedding, started, entrepreneurs, women, black, didnt, hair, business, empower, products, problem. -
Ex-GoPro exec launches clothing startup that does away with sizes
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Finding clothes that are the right fit can be a laborious, psychologically challenging experience. RedThread, a custom clothing startup founded by former GoPro VP of Direct to Consumer, E-commerce and Digital Meghan Litchfield, aims to do away with sizes and instead focus on actual fit. “What we’re doing is we’re kind of challenging the apparel […]
Topics: fit, women, technology, launches, body, exgopro, clothing, clothes, startup, exec, does, away, litchfield, process, redthread, apparel, sizes. -
Fewer Women Than Men Asked For Raises During COVID-19, Especially in Marketing [New Research]
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Asking for a raise or promotion can be scary, especially when your company is going through shifts related to world events.
Topics: youre, ask, promotion, raise, research, company, performance, covid19, times, role, asked, marketing, fewer, men, raises, wage, women, especially. -
Founder-investor Natalie Massenet on how new brands win
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Natalie Massenet, the fashion entrepreneur who founded the designer fashion portal Net-a-Porter, chaired the British Fashion Council for four years and today runs Imaginary Ventures, a venture firm that’s focused on consumer startups, took the stage a bit ago at Vanity Fair’s New Establishment Summit. There, she was asked why Imaginary has funded more women […]
Topics: massenet, fashion, netaporter, women, techcrunch, win, services, natalie, brands, imaginary, asked, website, copy, founderinvestor. -
Getting Funded: How Gender Bias Affects Women Founders
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Jennifer Freitas walked into a bank to secure a business loan. She was only 29 at the time but was in a better financial position than most of her peers: no debt, and enough money in her account to guarantee the loan. Still, she was denied—unless her dad co-signed. 62% of women entrepreneurs report that they experience some form of gender bias during the funding process. Through the stories of Jennifer and other women, we dive into the funding gender gap.More
Topics: business, bank, getting, gender, men, founders, affects, vc, women, gail, bias, mom, funded, funding, businesses. -
Haute Hijab raises US$2.3 million for expansion
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Fashion and lifestyle startup targeting Muslim women, Haute Hijab, has raised US$2.3 million in seed funding.
Topics: melanie, expansion, million, online, ventures, raises, muslim, lifestyle, women, haute, ball, us23, hijab. -
How Consumer Spending Habits Could Change in 2021 [New Data]
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As businesses and economies closed down due to the COVID-19 pandemic in 2020, consumers also tightened up their budgets.
Topics: consumer, marketing, change, spending, products, women, consumers, habits, data, business, spend, budget, brand, money, product. -
How European women purchase cosmetics online
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How often do customers in Europe purchase cosmetics online? And where do they but them? A new study shines light on this topic, showing how European women purchase cosmetics online. The online cosmetics industry is not the easiest industry. Because while cosmetics brands want to inspire customers to order, these… Continue reading
Topics: purchase, spain, germany, european, cosmetics, popular, products, italy, france, followed, women, online. -
It's Time to Close the Funding Gap for Underrepresented Founders
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Entrepreneurship, by its very nature, is inclusive and diverse. But that doesn't mean opportunity is equally distributed—what if the systems in place work against you? We surveyed 300 business owners to understand exactly how bias in funding impacted underrepresented founders. The data was sobering.More
Topics: businesses, close, business, underrepresented, access, men, founders, funding, capital, money, revenue, gap, women. -
Josh Wood, hair colorist to the stars, gets $6.5M led by Index in its latest D2C bet
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In the age of Amazon, where up to 90 percent of all consumers use it to buy goods and Amazon is accounting for a rapidly-growing percentage of a consumer’s total retail spend (along with other giants like Walmart), direct-to-consumer brands — leveraging social media alongside tech-first apps — are emerging as sometimes surprising, but often effective, […]
Topics: led, colorist, josh, color, coloring, product, women, gets, stars, wood, hair, latest, index, products, colors, d2c, working. -
LOLA just raised $24M for a subscription service that ships tampons, pads and now condoms
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LOLA, a subscription service delivering tampons and pads, and now other products, including condoms, lubricant, and feminine cleansing wipes, has closed on $24 million in Series B funding. While the startup touts its products’ “100% organic” nature, it’s also well-received because of the customization offered and its direct-to-consumer nature. The new round of financing was […]
Topics: service, women, ships, raised, lola, feminine, product, 24m, including, products, pads, subscription, condoms, tampons, organic, health. -
Lemonade launches pet insurance
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Lemonade today launched pet insurance, marking its entry into a new vertical of insurance for the first time since it launched its renters/home owners insurance in 2016. Lemonade CEO Daniel Schreiber told TechCrunch back in February that some 70% of Lemonade customers with a home owners or renters policy are also pet owners, and yet […]
Topics: pet, pets, women, lemonade, launches, techcrunch, tests, team, package, owners, insurance, policy. -
Lingerie brand Adore Me to launch in China
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US lingerie brand Adore Me has announced its expansion into China.
Topics: lingerie, launch, shoppers, shopping, adore, brand, sleepwear, chinese, women, china, shopshops, worldlingerie. -
Louis Vuitton launches Singapore and Malaysia online offer
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Global luxury fashion brand Louis Vuitton has launched an e-commerce offer specifically for Singapore and Malaysia.
Topics: ecommerce, offer, malaysia, louis, women, available, singapore, launches, service, online, vuitton, goods, leather, white. -
Magento Community Speaker Workshop
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Bringing the Adobe For All mission to our industry
Topics: training, speaker, speaking, diversity, women, workshop, community, magento, youre, great. -
Meet the Entrepreneurial Women of Social Change
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What do a vegan butcher, a book publisher, and a tampon designer have in common? They’re all entrepreneurs dedicating their lives to causes close to their hearts. Meet the women of social change.More
Topics: nonprofit, inspired, life, social, meet, struggled, entrepreneurial, employment, design, women, change, community, told, products. -
Mejuri raises $23M Series B to serve women buying jewelry for themselves
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New Enterprise Associates, the 42-year-old venture capital firm, has invested in the $23 million Series B round for Mejuri, a startup capturing millennial women’s penchant for affordable and treat yo’ self type of jewelry rather than diamonds and precious stones for special occasions. It’s the latest instance of startups drawing investor interest with their direct-to-customer […]
Topics: raises, buying, b, jewelry, capital, series, serve, mejuri, women, sakkijha, latest, million, techcrunch, pregnant, model, startup, 23m. -
Nasty Gal expands to France
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Nasty Gal, a US fashion retailer focused on young women, has opened its first non-English online store. The Boohoo-owned online retailer has opened its digital doors in France. This country is only the third market where Nasty Gal runs a dedicated ecommerce website. Until now, only the United States, where… Continue reading
Topics: expands, united, opened, fashion, retailer, named, french, france, women, nasty, online, gal. -
Natalist founder Halle Tecco wants to get you pregnant
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Halle Tecco is no stranger to conception struggles. The Rock Health founder and former CEO has been public about her journey on social media, including two rounds of IVF, eventually leading to a healthy baby boy. Now, she wants to help others make babies, too. To get there, Tecco has joined a class of new […]
Topics: founder, rock, products, various, pregnancy, natalists, techcrunch, fertility, wants, pregnant, tecco, halle, natalist, women. -
Net-a-Porter launches global quest to find tomorrow’s female fashion entrepreneurs
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Online luxury retailer Yoox Net-A-Porter Group has launched a competition to find the next female fashion entrepreneurs set to take the fashion industry by storm.
Topics: young, world, global, yoox, launches, entrepreneurs, netaporter, female, industry, technology, fashion, quest, tomorrows, tech, competition, women. -
Newly funded Legacy, a sperm testing and freezing service, conveys a message to men: get checked
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Legacy, a male fertility startup, has just raised a fresh, $3.5 million in funding from Bill Maris’s San Diego-based venture firm, Section 32, along with Y Combinator and Bain Capital Ventures, which led a $1.5 million seed round for the Boston startup last year. We talked earlier today with Legacy’s founder and CEO Khaled Kteily […]
Topics: funded, women, companies, samples, message, sperm, research, doing, service, storage, taking, newly, legacy, techcrunch, men, freezing, testing, fertility. -
Online fashion-tech startup Salt Attire launches its offline retail experience
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Online fashion tech startup for women’s workwear Salt Attire has launched its first offline experience store in Gurgaon.
Topics: salt, visit, tolani, workwear, store, offline, attire, women, customers, retail, experience, launches, fashiontech, online, premium, clothing, startup. -
Oova raises $1.2M to develop a better at-home kit for detecting a woman’s best time to conceive
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Oova officially launched its Oova Kit that includes an at-home test that quantitatively measures two hormones, informing a woman — and her doctor — of her fertile days and confirming ovulation.
Topics: better, best, women, detecting, million, company, divaraniya, health, oova, kit, womans, fertility, techcrunch, hormone, develop, test, conceive, raises. -
Outraged: T-Shirts and the 100-Year Fight for Women’s Equality
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In honor of Women’s Equality Day, we’re highlighting women founders who continue the fight—100 years later. Rebecca Lee Funk prepared to launch her brand, The Outrage, just as the first woman president was expected to be announced. “There was a bit of a plot twist,” she says. Find out how Rebecca reacted and how a viral t-shirt campaign became an activist movement.More
Topics: wasnt, business, womens, day, equality, fight, outrage, tshirts, space, women, outraged, rebecca, 100year, team. -
Outraged: T-shirts and the Ongoing Fight for Women’s Equality
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In honor of Women’s Equality Day, we’re highlighting women founders who continue the fight, nearly 100 years after the 19th Amendment. Rebecca Lee Funk prepared to launch her activist apparel brand just as the first woman president would be announced. Then, plot twist: Donald Trump was elected. She introduced The Outrage to the world, donating a portion of profits to Planned Parenthood—in Trump’s name. The campaign went viral. More
Topics: day, ongoing, outrage, business, wasnt, tshirts, equality, women, running, outraged, womens, space, fight, rebecca. -
Plus-sized clothing startup Dia&Co gets another $70M from Sequoia, USV
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Dia&Co co-founder and CEO Nadia Boujarwah wants to change the retail market for plus-sized women.
Topics: retail, sequoia, diaco, plussized, 70m, million, led, women, startup, partner, clothing, usv, gets, series. -
Pomelo launches first cosmetics line
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O2O fashion brand Pomelo has launched its first cosmetics line, Beet.
Topics: launched, cosmetics, fashion, line, brand, beet, women, launches, liquid, best, consumers, pomelo, products. -
Refurbishing the Rust Belt: Founder Stories from Detroit
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Detroit has undeniably prevailed through the most catastrophic blows to its economy. Once, hundreds of thousands of people worked in the city’s auto industry until the largest car manufacturer closed and kicked off a decades-long decline. But though automakers left the rust belt in their dust, the manufacturing heart of the city beat on, and instead of cars, that workforce is using its skills to make everything from denim and bikes to jewelry and coffee. More
Topics: city, rust, skills, company, detroit, manufacturing, detroits, refurbishing, rebel, inspiration, women, amy, business, founder, belt. -
Seven Strategies Women Can Use to Navigate the Glass Cliff [Infographic]
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Women have been talking about the glass ceiling for years ... but have you heard about the glass cliff?
Topics: phenomenon, merger, infographic, worlds, appointed, seven, glass, strategies, women, times, navigate, ryan, cliff, companies. -
Shoes of Prey presses pause to select a business sale or pivot
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Shoes of Prey, a Khosla Ventures-backed shoe retailer whose website let women customize footwear purchases by selecting the color and material of the sandals or pumps they wanted to order as well as the size, has announced it’s stopped taking orders after almost ten years trading. The management team will now decide whether to sell […]
Topics: select, sale, shoes, business, website, pause, today, presses, weve, women, pivot, round, orders, prey, writes. -
Shoptalk 2020: How to Get the Most Out of Your Conference Experience
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Every year, 8,000+ retail thought leaders, educators, enthusiasts, and exhibitors descend upon the city of Las Vegas, NV. They’re marked…
Topics: shoptalk, retail, brands, track, sure, attend, sessions, women, industry, marketing, keynotes, session. -
Social commerce startup Elenas raises $6M and plans for international expansion
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Colombian startup Elenas says it’s helping tens of thousands of women make money by selling products online. And today, it announced that it has raised $6 million in Series A funding. That’s on top of the $2 million seed round that Elenas announced last fall. Founder and CEO Zach Oschin said that demand continues to […]
Topics: social, techcrunch, commerce, sales, startup, elenas, women, 6m, oschin, million, international, products, sellers, latin, plans, raises, entrepreneurs, expansion. -
Stix expands from at-home pregnancy and ovulation tests to UTI products with $3.5M seed
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Companies like Ro and Hims have capitalized on the need for more seamless and discreet access to health and wellness products that are part of everyday life. For men. Stix is looking to do the same for women, and has today announced the raise of a $3.5 million seed round. The financing was co-led by […]
Topics: tests, stix, seed, test, woman, techcrunch, uti, products, pregnancy, athome, women, ovulation, startup, expands, supplements. -
Summersalt raises $6M for its direct-to-consumer line of eco-friendly swimsuits
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Founders Fund has led the $6 million Series A for the startup, which plans to use the investment to launch a line of travel apparel.
Topics: swimsuits, consumers, brand, 6m, directtoconsumer, raises, really, summersalt, women, coulter, capital, million, size, line, ecofriendly. -
The Best LinkedIn Articles + Expert Insights
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With LinkedIn Pulse discontinued, it can be difficult to find the best articles on the platform now that they are no longer available in one place.
Topics: linkedin, best, stress, rest, important, insights, marketing, expert, articles, things, job, women, looking, work. -
The Co-Founder of Orchard Mile Shares How She Handles Investor Rejection, Manages Startup Hype and Deals With Doubt
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Jennie Baik opens up about what she's built and the lessons she's learned along the way.
Topics: personally, built, brands, startup, shes, hype, ive, investor, women, shares, rejection, think, things, handles, manages, mile, doubt, orchard. -
The Key to Improving the Economy? Marketing to Women
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It’s been a summer for the girls, at least from an economic perspective. Content that drew predominantly female audiences has ruled the box office and live events space:
Topics: economy, womens, viewers, audiences, improving, economic, spending, barbie, marketing, key, taylor, female, money, women. -
The story behind Rent the Runway’s first check
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When Rent the Runway co-founders Jennifer Fleiss and Jennifer Hyman got their first term sheet, it had an exploding clause in it: If they didn’t sign the offer in 24 hours, they would lose the deal. The co-founders, then students at Harvard Business School, were ready to commit, but their lawyer advised them to pause […]
Topics: runways, school, venture, check, capital, hyman, runway, techcrunch, women, fleiss, rent, business, harvard. -
These Friends Built a Beauty Brand to Help the World’s Water Crisis
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Londoners Kristina Velkova and Sara Douglas found that no shampoo could combat the effects of their city’s hard water and perpetual rain. So they tackled the problem at the source. In 2017, the two women founded beauty brand Vitaclean and launched their first product: an aromatherapy showerhead that filters hard water—and also gives back. Here’s how these friends found a millennial audience for a bathroom fixture.More
Topics: company, water, kristina, product, vitaclean, uses, brand, helping, worlds, beauty, shower, inside, uk, crisis, women. -
Tips for Women Considering a Career in Tech
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A little bit about me, I've known I've wanted to be in some sort of computer field since I was 12 years old. I got to visit my aunt for the summer and play Sim Farm (oh the good old days of games on floppy disks), and I was fortunate to able to take a few computer classes in high school (even in small town Saskatchewan). I knew I wanted to go to tech school (Sask Polytech), and be done with school as soon as possible to start working. I also organized a Women in Tech meetup group for a few years.
I joined Elastic Path four years ago as a backend developer with the intent to become a manager. It was the culture and the interview process at the time that won me over. They'd done some research and made sure to have a female in all my interviews, even though they didn't have any female managers or developers at the time in order to have a more balanced representation. The team pulled out all the stops in my second interview to sell themselves and make an offer. And since then, they've supported me on my chosen career path.
I've officially been in the tech industry for about 15 years (graduated in 2007)! And so I must of have some advice or experience to pass along right?
Before You Decide to Start a Career in Tech
1) Have Thick Skin and Confidence
As much as its hard to say this, you need to have confidence to know what you know, and push back when necessary. You need to pick your battles and draw lines and be able to say something if those are crossed.
2) Be True to Who You Are
You get to choose if you want to wear makeup or not (I don't), or do your hair in more than just ponytails. And don't let them tell you, that you can't show passion and emotion. Men do it, so be ready to push back against if people try to criticize as you as "too aggressive" or "too emotional."
3) Understand the Differences in the Culture and Gender
Research shows women are more likely to volunteer rather than be "voluntold", and even then it won't help with promotions (source). It's also helpful to be aware of the gendered ways we communicate. For example, the top three communication strengths for women in the workplace include reading body language and non-verbal cues, good listening skills, and displaying empathy; while communication strengths in men are physical presence and direct interactions (source).
Interested in Learning More About Tech Careers?
Discover unique opportunities at Elastic Path to start your tech career today, create an unforgettable experience, and invent the future of eCommerce.
Go to Careers
Before Getting Hired
1) Apply to Jobs Even if You Don't Have Experience for Every Requirement in the Job Posting.
"Men apply for a job when they meet only 60% of the qualifications, but women apply only if they meet 100% of them" (source). If you have experience with some of the requirements, apply! And think about customizing your resume for the job you are applying for.
2) Negotiate
Stand up for what you are worth and negotiate your salary, especially your starting salary. Know the job market, and just because you didn't check all the boxes (see #1) doesn't mean they shouldn't pay you. Especially the time of the Great Resignation, companies have to be competitive in a lot of aspects.
3) Trust Your Gut
If you are interviewing somewhere and not getting a good feeling, definitely see that as a red flag. At interviews, people are probably on their best behavior, so if personalities aren't matching there's a good chance things will only get worse after you're hired. And remember, you're interviewing them as much as they are interviewing you. Also, check LinkedIn to see how diverse their current workforce is. If their current workforce isn’t diverse, prepare some questions to ask during the interview to address it.
After Getting Hired
1) Negotiate
Reminder to negotiate every pay cycle. And push for promotions. You are your best advocate. Keep track of what you've done and contributed and if you can equate that with ROI (return on investment), even better.
2) Find Allies on Your Team
If you followed the previous advice of "trust your gut," there's a good chance that you find someone on the team to connect with who you can trust during meetings and other group settings. They can help back you up, and amplify your voice if people are interrupting you or not acknowledging your answers.
None of these tips are really new, and there are many research papers and other articles that have been written about them, but hopefully this helps a few of you!
Topics: good, apply, job, experience, start, women, considering, career, tips, tech, school, trust, push. -
Tmall and Eurovet team up to help sell lingerie into China
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Tmall and Eurovet are teaming up to help industry players sell lingerie, swimwear and active brands into China.
Topics: shows, international, china, companies, eurovet, sell, tmall, help, women, consumers, lingerie, chinese, brands, team. -
To The Market takes on funding to create ethical, sustainable work environments for women
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The company’s proprietary platform vets ethical and sustainable businesses along the supply chain and uses technology to connect brands with that network of suppliers.
Topics: work, morris, company, supply, women, ethical, market, create, chain, environments, started, investment, mosbacher, team, takes, techcrunch, funding, sustainable. -
Upgrade gives hair stylists tools to market, sell custom wigs from one marketplace
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Remember Mary J. Blige’s hair at the Super Bowl? That was via Upgrade.
Topics: company, sell, marketplace, market, hair, business, winters, wigs, upgrade, tools, gives, stylist, techcrunch, stylists, women, working. -
Verified Expert Brand Designer: The Working Assembly
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The Working Assembly began as a side hustle. Jolene Delisle and Lawrence O’Toole juggled full-time jobs while collaborating on projects for startup clients, and they eventually realized there was an opportunity to help companies with branding, marketing, and advertising. In the past four years, TWA has grown from a team of two to a team […]
Topics: women, assembly, brand, branding, team, working, designer, founders, really, expert, startups, clients, techcrunch, verified, startup. -
What I Learned From Counting Every Marketing Agency in America [4 Takeways]
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It's a defining human impulse — the desire to quantify the world around us. And given the pending 2020 U.S. Census, it seems a fitting time to contribute.
Topics: big, agency, stock, whats, counting, marketing, agencies, america, women, world, takeways, leaders, learned. -
Womens workwear disruptor Ombre Lane wins seed funding
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Indian women’s workwear brand Ombre Lane has received seed funding from a group of angel investors.
Topics: plans, lane, india, seed, ombre, indian, women, brand, workwear, wins, womens, disruptor, funding, body. -
Your Answer to This Crucial Question Will Make or Break Your Business's Growth
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Running a business means making decisions, small and large, that will determine the trajectory of your success.
Topics: bank, businesss, break, mission, crucial, question, growth, women, small, money, business, answer, queen, decisions, womenowned. -
Zalora rolls out premium offering
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Zalora Hong Kong, Malaysia, Singapore and Taiwan have introduced a special page of high-end brands.
Topics: taiwan, swarovski, zaloramore, tommy, zalora, brands, women, offering, premium, rolls, exclusive, special. -
Zilingo raises $54 million in third funding round
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Singapore-based lifestyle marketplace Zilingo has raised US$54 million in series-C funding, taking its total capital raised to $82 million.
Topics: merchants, unique, million, using, leadership, fashion, asia, women, round, funding, team, indonesia, zilingo, raises.