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10+ Ways to Increase Your Productivity At Work & At Home - When you’re trying to meet personal and/or professional goals, one of the first things you evaluate is your productivity.
Topics: set, breaks, productivity, focus, day, routine, tasks, work, youre, increase, ways.
11 Free Email Hacks to Step Up Your Productivity - If you’re anything like me, a solid portion of your day is sifting through your inbox, sending emails to junk, and responding to time-sensitive emails.
Topics: send, emails, notifications, using, free, inbox, email, provider, step, help, youre, create, hacks, productivity.
12 Incredible Answers to "What Is Your Greatest Weakness?" — That Aren't "Perfectionism" - So, you've finally got your foot in the door at your dream company. You've submitted the perfect resume and made a lasting impression during the phone screen. All there's left to do now is to win over the hiring manager in the face-to-face interview.
Topics: greatest, incredible, answers, youve, answer, perfectionism, work, role, youre, weaknesses, team, interviewer, weakness, ive, arent.
12 Tips on How to Become an Influencer [+Data] - The influencer landscape is incredibly lucrative. In 2022, the influencer market was valued at $16.4 billion and is estimated to hit $21.1 billion in 2023. If you want to step into the influencer market, you're probably wondering how to become an influencer.
Topics: media, youre, influencer, social, content, influencers, need, audience, create, data, tips, platform.
14 Real-Life Examples of CTA Copy YOU Should Copy - Moving people to act is a challenging task. With just a few words, CTA copy needs to show that you see where your audience is coming from and empathize with their issues. That CTA (call-to-action) must also motivate them to move toward a solution.
Topics: example, reallife, action, needs, specific, copy, cta, youre, examples, offer, visitors, calltoaction.
15 Apps for Instagram Posts to Make Your Content Stand Out - With 500 million daily active users on Instagram, it’s not enough to just rely on the 24 standard filters and tools available within the app anymore.
Topics: stand, free, posts, content, followers, instagram, android, apps, youre, tools, help, filters, app.
19 Best Free Microsoft Excel Templates for Marketing & Sales - If you’d like to expedite data analysis and reporting, then using a sales or marketing Excel template is an excellent option.
Topics: best, templates, microsoft, excel, social, marketing, track, youre, need, sales, template, free.
20 Bad Habits That Are Making You Less Productive - There are a host of bad habits many of us do every day, and research shows these habits really hurt our productivity, especially at work. The more aware we are of how these things are affecting our productivity, the more proactive we can be at taking responsibility for our choices.
Topics: break, making, bad, work, productive, phone, youre, productivity, help, day, habits, habit.
20 Best Buyer Persona Questions to Ask Customers [Free Template] - Knowing your customers is a crucial component of successful inbound marketing. Get started with buyer persona questions that can help you understand customers’ mindsets.
Topics: customers, understand, look, information, template, youre, free, job, company, personas, ask, buyer, questions, persona, help, best.
21 of the Best Free Google Sheets Templates for 2023 - Google Sheets templates help you create better spreadsheets while saving you valuable time.
Topics: youre, free, sheets, business, best, templateimage, google, project, using, sales, templates, template.
23 Blogging Mistakes to Avoid in 2023, According to HubSpot Bloggers - On top of lead generation, a blog can also help your site climb in search rankings. Not to mention, sharing tips and insights related to your industry makes your brand look more credible and trustworthy to prospects.
Topics: blogging, posts, audience, blog, help, content, writing, post, according, youre, traffic, mistakes, dont, bloggers, avoid, hubspot.
26 Quotes to Inspire Your Job Search - As a job seeker, you’ll face ups and downs. Motivational job search quotes can inspire you on the days you feel like giving up.
Topics: author, quotes, growth, search, networking, passion, inspire, work, youre, quote, opportunities, love, job.
29 Best Google Chrome Extensions for 2023 - Discover the top Chrome extensions of 2023, handpicked to boost your productivity, enhance your browsing experience, and make your online life easier. More
Topics: specific, extension, page, best, extensions, youre, google, free, lets, chrome, web.
4 Learnings From a Mission-Driven Outdoors Company - Parks Project founder Keith Eshelman wanted to leave parks and trails better for the next generation. He created a mission-driven company that designs outdoor-inspired apparel and gear. Here, he shares how he grew the business to give back more than $2 million to parks.More
Topics: missiondriven, big, company, project, parks, outdoors, keith, way, business, selling, trade, learnings, youre, shopify.
40+ Best Free Online Marketing Classes to Take in 2023 - The digital marketing landscape is always evolving. Whether you’re a seasoned marketing professional or new to the field, marketing classes can help you stay on top of current industry trends or skill up.
Topics: best, content, online, courses, youre, classes, social, media, learn, course, seo, free, marketing.
5 Lessons Learned About Blogging After Biking From Canada to Mexico - As a writer for HubSpot, the most I thought I would use our product was creating marketing blog posts and measuring their performance over time. I never envisioned myself actually using a CMS to, well, you know, build a website. But, that quickly changed in the Fall of 2022 when I created a blog that cataloged my journey down the Great Divide, a mountain bike trail that stretches from Canada to Mexico.
Topics: mexico, learned, dont, biking, blogging, youre, blog, posts, creating, places, website, canada, wifi, free, content, lessons.
7 Best Link in Bio Tools for 2023 - Once upon a time, we used to hand out resumes. No longer. Now, we find people via their social media accounts. And when they say “link in bio,” that’s how we find out more about their bio, their portfolio, their… Continue reading 7 Best Link in Bio Tools for 2023
Topics: link, page, links, instagram, youre, bio, social, options, media, best, tools.
A/B Testing on Facebook: How to Do It Right - Facebook offers many ways to test the performance of your Facebook ads before they go live.
Topics: ad, ads, choose, campaign, right, testing, youre, facebook, test, click, variable, ab.
Affirm vs Afterpay: Which BNPL Is Best? - How do you choose between Affirm vs Afterpay when selecting a BNPL provider? The demand for Buy Now, Pay Later (BNPL) opportunities has accelerated significantly in recent years, and this has led to an increase in the number of service… Continue reading Affirm vs Afterpay: Which BNPL Is Best?
Topics: payment, fees, app, affirm, bnpl, youre, afterpay, best, credit, pay, payments, vs.
Affirm vs Klarna: Battle of the BNPL Services - Making the choice between Affirm vs Klarna can be a struggle. Both of these Buy Now, Pay Later services are extremely popular, thanks to their ease-of-use, convenient sign up, and the growing demand for flexible payment options. Currently, the global… Continue reading Affirm vs Klarna: Battle of the BNPL Services
Topics: battle, payment, affirm, interest, services, bnpl, card, savings, youre, pay, credit, klarna, payments, vs.
BigCommerce Free Trial in 2023: Everything You Need to Know - With over 60,000 active users, BigCommerce has firmly cemented itself as one of the most popular eCommerce platforms on the market. So, if you’re looking to launch an eCommerce business or migrate to a new eCommerce platform, you’ve likely come across… Continue reading BigCommerce Free Trial in 2023: Everything You Need to Know
Topics: plan, youll, need, trial, youre, plus, features, free, store, pro, bigcommerce, know.
BigCommerce Pricing Plans (2023): How Much Are You Going to Pay With BigCommerce? - BigCommerce (read our full BigCommerce review) serves as a way for legitimate businesses to make a fluid move to online selling. By legitimate, I mean that the majority of plans from BigCommerce provide extensive tools and product options for turning… Continue reading BigCommerce Pricing Plans (2023): How Much Are You Going to Pay With BigCommerce?
Topics: bigcommerce, pay, youre, yes, pricing, plan, plans, going, payment, fees, need.
CartFox Review: Can This SMS Marketing Platform Boost Your Sales? - If you're a retailer and don’t yet have an SMS marketing tool to plan and execute your SMS campaigns, now's the time to start looking. Otherwise, you might risk getting left behind! CartFox is one such SMS marketing platform. But… Continue reading CartFox Review: Can This SMS Marketing Platform Boost Your Sales?
Topics: sms, sales, platform, youre, review, cartfoxs, service, customer, marketing, support, cartfox, messages, boost.
Content Workflow: What Marketers Need to Know - Content creation isn't always as simple as we'd like it to be. It'd be great if marketers could just snap their fingers to launch a successful email campaign, YouTube series, or blog.
Topics: taskbased, creation, youre, create, marketers, workflows, workflow, know, team, need, launch, teams, content.
Getting AI Fatigue? What It Is and How To Navigate It - “If you’re not using AI, you’re falling behind” is a statement you might have read and heard frequently in the past few months.
Topics: marketers, youre, learning, fatigue, getting, marketing, jobs, ai, help, generative, navigate, using, learn.
Google Docs Resume Templates: 10 Best Templates to Land Your Next Job - Creating a resume from scratch can be frustrating and tedious, especially when you have limited design experience. If you want a professional but interesting-looking resume, you're in luck. In this article, we'll explore different Google Doc resume templates you can use to nab your next job.
Topics: option, best, applying, docs, template, land, resume, job, role, need, youre, whos, modern, google, templates.
How Jasper.ai Writing Assistant Works [+ Its Pros and Cons] - If you’re keeping up with conversations about generative AI, you’ve likely heard of Jasper.ai.
Topics: jasperai, content, youre, post, pros, cons, writing, looking, works, tone, likely, assistant, output, ai.
How Long Does Aliexpress Shipping Take? Your Simple Guide for 2023 - If you’ve ever purchased something from the world-renowned merchant, this is a question you’ve probably asked before. It’s not just a common question for consumers either. Dropshipping companies and ecommerce retailers also want to know when they can expect to… Continue reading How Long Does Aliexpress Shipping Take? Your Simple Guide for 2023
Topics: times, long, seller, delivery, simple, wait, days, tracking, order, youre, does, aliexpress, guide, shipping.
How Marketers Collaborate Effectively Across Departments [According to HubSpot Marketing Leaders] - 86% of business leaders blame a lack of collaboration as the top reason for workplace failure, according to a survey by recruiting firm Zippia.
Topics: work, questions, leaders, effectively, marketing, goals, campaign, hubspot, content, team, departments, marketers, collaborate, sales, teams, according, youre.
How To Choose an Ecommerce Fulfillment Service - If you're reading this blog post, you'll know that there are many challenges to running your own online store; one is handling the storing, packing, and shipping of your products. When you’re still a tiny business selling products from your… Continue reading How To Choose an Ecommerce Fulfillment Service
Topics: thirdparty, choose, inventory, order, orders, business, service, youre, ecommerce, shipping, fulfillment.
How To Focus Better: 10 Ways To Improve Focus and Concentration - Distractions are everywhere, from messages to ads to a constantly growing to-do list. Here’s how to focus better to improve concentration and get more done.More
Topics: sleep, flow, task, ways, youre, concentration, better, things, brain, improve, focus, attention, help.
How To Stay Calm Under Pressure at Work (According to Professionals) - The business world can feel like a place of constant pressure and complexity. We hate stress a lot (because it sucks) but, at work, it can sometimes feel like addressing and dealing with stress can get in the way of meeting deadlines and producing results.
Topics: stay, professionals, according, pressure, help, things, tasks, youre, stress, feel, work, calm.
How to Add Apple Pay to Shopify - Once upon a time, visiting a Shopify store—or any ecommerce outlet—meant that customers had to drag out their wallets. It was a cumbersome process. Browse an online store, pull out the credit card, enter in 16 digits into the payment… Continue reading How to Add Apple Pay to Shopify
Topics: security, add, shopify, youre, using, customers, apple, payment, store, know, pay.
How to Ask for a Promotion [Expert Tips] - If you're reading this, you likely want to ask for a promotion but are unsure how to approach the topic. It makes sense because asking for a promotion can be nerve-wracking, but it's necessary for career growth.
Topics: ask, position, role, youre, career, tips, asking, company, manager, need, expert, promotion.
How to Avoid Poor-Quality Traffic Sources and Get More From Your Customers - Improve your bottom line for your ecommerce business by avoiding low-quality traffic sources.
Topics: youre, customers, sources, attract, source, traffic, higherquality, product, quality, customer, order, cancellations.
How to Become a Reseller in 3 Simple Steps (2023) - You don’t have to reinvent the wheel if you want to launch a successful business model, or even simply join the ranks of full-time entrepreneurs. All you have to do is become a successful online reseller. Of course, starting your… Continue reading How to Become a Reseller in 3 Simple Steps (2023)
Topics: simple, customers, products, dont, youll, build, business, know, youre, need, reseller, steps.
How to Contact Wix Support in 2023 - If you’re looking for ecommerce platforms that are generally easy to use and don’t require an upfront payment to launch a store, chances are you may have come across Wix in your search. Wix is an ecommerce platform that’s used… Continue reading How to Contact Wix Support in 2023
Topics: option, specific, need, youre, information, support, youll, wix, issue, services, contact.
How to Create a Comprehensive How to Guide [+Examples] - The irony doesn't escape me that I'm currently writing a how-to guide on … how-to guides.
Topics: create, guide, comprehensive, youre, examples, instructions, readers, howto, example, writing, help, write.
How to Create a Curated Blog Post [+5 Free Blog Post Templates] - I'm going to let you in on a little secret: Not all the content you create has to be 100% original.
Topics: help, audience, blog, content, post, create, youre, curated, templates, free, curation, example, great.
How to Create a Custom Dropshipping Store in 2023 - Dropshipping may not make you instantly rich, but it can be profitable if you’re prepared to put in the hard work. That's probably why as many as 27% of online retailers use drop shipping to fulfill customer orders. So, keep… Continue reading How to Create a Custom Dropshipping Store in 2023
Topics: store, personal, plan, youll, manager, create, custom, youre, ecommerce, products, dropshipping.
How to Create a Group in Gmail - Growing up, there was only one thing my mom knew how to do on the internet that I could never figure out — creating an email group.
Topics: gmail, click, youre, label, group, email, contacts, create, groups, members.
How to Create a Pivot Table in Excel: A Step-by-Step Tutorial - The pivot table is one of Microsoft Excel's most powerful — and intimidating — functions. Pivot tables can help you summarize and make sense of large data sets. However, they also have a reputation for being complicated.
Topics: product, table, pivot, create, column, tables, youre, stepbystep, sales, tutorial, excel, youve, data.
How to Create an HTML Form That Sends You an Email - Have you ever set up a form on your site, only to lose track of the information? Creating an HTML email form is an effective way to resolve this issue.
Topics: sends, html, using, email, send, youre, code, php, create, form.
How to Create the Best PowerPoint Presentations [Examples & Templates] - Some presentations are better than others. They may have gorgeous designs. Others have insanely actionable takeaways. Some just give down-to-earth advice. But the best presentations represent all three.
Topics: slide, best, create, templates, powerpoint, youre, presentations, way, examples, presentation, color, audience, slides, text.
How to Delete Your Instagram [Easy Guide] - Instagram isn't for everybody. If the latest changes to Instagram aren't what you're looking for, this step-by-step process for how to delete your Instagram account is for you.
Topics: delete, easy, menu, guide, scroll, account, click, select, instagram, reenter, deactivate, youre.
How to Do A/B Testing: 15 Steps for the Perfect Split Test - When marketers like us create landing pages, write email copy, or design call-to-action buttons, it can be tempting to use our intuition to predict what will make people click and connect.
Topics: page, testing, results, youre, website, variant, youll, cta, test, steps, perfect, split, ab.
How to Edit YouTube Videos: A Beginner's Guide - As a video marketer, knowing how to edit YouTube videos is a crucial skill, especially when it comes to post-production.
Topics: beginning, beginners, guide, youtube, youre, video, audience, edit, end, trim, videos, editing, click.
How to Market an Ebook: 21 Ways to Promote Your Content Offers - Content offers, like ebooks, can convert your existing traffic and even attract new traffic. However, if your ebook isn't getting too many downloads or leads, your marketing might be the problem.
Topics: tip, landing, users, content, ebook, market, social, ways, offers, create, youre, offer, promote, page.
How to Run Facebook Ads: Step-by-Step Guide to Advertising on Facebook - When setting up a paid Facebook ad, there are a lot of boxes to check. Are you targeting the right people? Did you choose the right bidding model for your ad? Are you running the right type of ad? If we’re being honest, it can get a little confusing.
Topics: create, ad, advertising, set, youre, metrics, youll, audience, page, stepbystep, ads, run, facebook, guide.
How to Run a Competitor Analysis [Free Guide] -
Topics: free, understand, start, coffee, research, analysis, run, competitor, youll, guide, competitive, business, youre.
How to Screen Record on Mac, Windows 11, and Other Devices - Whether you’re teaching a new hire how to use a tool, explaining a complex project when an email just won’t do, or recording a personalized product demo, you need to know how to record your computer screen.
Topics: choose, stop, screen, devices, recording, click, tap, windows, video, computer, mac, youre, record.
How to Sell Photos Online in 2023: Our Quick Guide - So, you have a talent for photography, and now you want to put it to good use by monetizing it. But having both the creativity and the commercial ability to put your skill to good use takes work. So before… Continue reading How to Sell Photos Online in 2023: Our Quick Guide
Topics: photos, online, photography, image, quick, upload, images, youre, youll, site, guide, sell.
How to Start a Business Under 18 in 2023 (Guide for Kids and Parents) - Hear from several former kid entrepreneurs as they share their advice for how to start a business before you turn 18—and why pursuing your big idea now is worth it.More
Topics: guide, youre, business, kids, start, parents, school, need, ideas, idea, help, parent.
How to Use Instagram: A Beginner's Guide - Over the past few years, Instagram has seen exponential growth — from one million users at its inception to over one billion in 2022.
Topics: follow, facebook, post, click, notifications, tap, share, youre, instagram, beginners, guide, account.
How to Use Surveys and Social Media to Increase Sales - The new book 'Content Is King' unlocks strategies to discover your next best-seller.
Topics: questions, interests, information, facebook, youre, learn, persona, social, surveys, target, sales, audience, increase, survey, media.
How to Wrap Text in Google Sheets - Do you sigh internally when you open a cluttered and chaotic spreadsheet?
Topics: option, wrapping, click, youre, cells, sheets, icon, wrap, google, text.
How to Write a Blog Post: A Step-by-Step Guide [+ Free Blog Post Templates] - If you’ve ever read a blog post, you’ve consumed content from a thought leader that is an expert in their industry. Chances are if the blog post was written effectively, you came away with helpful knowledge and a positive opinion about the writer or brand that produced the content.
Topics: writing, free, blog, topic, audience, write, stepbystep, guide, readers, youre, templates, choose, topics, content, post.
How to Write a Marketing Resume Hiring Managers Will Notice [Free 2023 Templates + Samples] - As we collectively enter into yet another year of an uncertain employment landscape, having a stand-out marketing resume will only strengthen your position in the job market.
Topics: hiring, samples, write, notice, managers, skills, youre, marketing, experience, resume, job, templates, free, dont, role, applying.
How to Write a Request for Proposal (RFP) with Template & Sample - Whether you’re working for a small agency or a major marketing firm, you’re probably eventually going to need to fill out a Request for Proposal, or RFP.
Topics: proposal, youre, request, provide, write, company, help, rfp, marketing, vendors, project, vendor, sample, information, template.
How to Write a Respectable Resignation Letter [+Samples & Templates] - Even though millions quit their jobs every month, we understand that telling your boss that you're leaving the company is never an easy conversation.
Topics: position, write, need, paragraph, samples, respectable, templates, letter, transition, professional, work, resignation, company, youre.
How to Write an Effective Communications Plan [+ Template] - Remember the "Tide Pod Challenge?" That horrendous time at the beginning of 2018 when adolescents filmed themselves ingesting laundry detergent?
Topics: plan, youre, instance, effective, stakeholders, deliver, marketing, need, write, communication, goals, communications, template.
How to Write an Effective Email: 14 Pro Email Writing Tips - Writing compelling emails is a superpower that most professionals would love to have. Email is the most common form of professional communication, and sending bad emails can make or break your career.
Topics: sending, emails, writing, email, message, youre, help, subject, pro, tips, recipient, effective, write.
How to be a Great Coworker: 16 Tips and Tricks from HubSpot Insiders - If you work 40 hours a week, 52 weeks a year, that's over 2,000 hours a year spent with the same coworkers (give or take a vacation or two, of course). Therefore, if it isn’t already your top priority, being a great coworker definitely should be.
Topics: coworkers, great, coworker, tips, insiders, help, hubspot, work, youre, team, tricks, tip, feel, office.
How to use Product Bundle Pricing to Increase Conversions and Make More Sales - Admit it. You’ve bought something before because it was part of a bundle—even though you’re not quite sure why. That’s the result of bundle pricing strategy, and it has a powerful effect on how we humans tend to think at… Continue reading How to use Product Bundle Pricing to Increase Conversions and Make More Sales
Topics: bundle, value, product, conversions, bundling, sense, youre, sales, increase, products, buy, customers, pricing.
HubSpot's Social Media Team Gives 5 Tips for Bringing Your Brand on TikTok - Taking the risk with any new platform is daunting. After all, no one wants to dedicate their time, energy, or budget into something with little return.
Topics: platform, bringing, brands, tiktok, gives, audience, content, tips, team, videos, hubspots, brand, youll, social, media, youre, nyst.
Imposter Syndrome: 8 Ways to Deal With It Before It Hinders Your Success - "I got lucky." "I don't belong here." "I'm a fraud, and it's just a matter of time before everyone finds out."
Topics: imposter, work, success, ways, impostor, youre, know, help, hard, hinders, deal, feel, feeling, syndrome.
Inbound Marketing for Ecommerce – Complete Guide - Do you run an ecommerce business? The odds are you’re spending a lot of money on paid advertising. Large established brands spend a significant portion of their budget on ads and if you run a store that just started out,… Continue reading Inbound Marketing for Ecommerce – Complete Guide
Topics: guide, content, website, inbound, customers, run, outbound, complete, marketing, ecommerce, youre, google.
Is Dropshipping Legal? The Ethics and Risks of Dropshipping - Is dropshipping legal? This is a question you might be asking yourself if you’re planning on launching a store following the dropshipping business model. After all, dropshipping involves actively selling products created by a third-party manufacturer, with help from a… Continue reading Is Dropshipping Legal? The Ethics and Risks of Dropshipping
Topics: youll, ecommerce, business, dropshipping, shipping, legal, products, risks, need, ethics, youre, customers.
Keap Review (2023): Everything You Need to Know - In today’s Keap review, we’re looking at a sales and marketing software solution built to combine everything business leaders need for growth. With Keap, you can access CRM functionality, scheduling tools, landing page creation and even payment management all in… Continue reading Keap Review (2023): Everything You Need to Know
Topics: tools, youre, sales, keap, need, access, marketing, know, email, youll, review, management.
Klarna vs Afterpay: Which is Best? - If you’re struggling to choose between Klarna vs Afterpay, you’re not alone. As demand for Buy Now Pay Later (BNPL) solutions continues to skyrocket, countless providers are jumping into the industry to offer their own services. That means more options… Continue reading Klarna vs Afterpay: Which is Best?
Topics: options, online, youll, customers, youre, afterpay, pay, best, klarna, credit, vs.
Launch Bundles Without Replatforming With Elastic Path Product Experience Manager - As a digital commerce leader and innovator, you’re likely feeling the pressure to grow revenue. Analysts’ projections for the United States show that retail sales for the United States will reach $1.6 trillion by 2027, and CEOs and corporate boards expect digital commerce teams to deliver on that growth. That’s why you’re striving to grow your business by dreaming up next-level merchandising strategies that will increase customer engagement and drive growth. One common example of this is bundling. According to Forrester, cross-selling and upselling via bundles can increase revenue by 30%. You’ve recognized that implementing an effective bundling strategy would be a game-changer for reducing excess inventory and increasing AOV and revenue. So what’s stopping you from launching that creative, personalized bundle experience that would “wow” your customers? Let me replay a familiar scenario. You’ve laid out a bundle strategy that will appeal to your customer’s buying patterns and drive conversion, but then those dreams come to a crashing halt because your commerce platform doesn’t have the capability to support it. It’s inflexible and dated with pre-integrated functionality that is mediocre at best. Creating this bundle experience would either take tons of custom development work or patching together multiple third-party integrations. So, you toss that strategy out the window. You know that you need a modern, agile solution that can cater to these complex merchandising strategies, but the thought of replatforming is daunting, time-consuming and expensive. What if I told you that there’s another way? You can create unique, dynamic bundle experiences in minutes without replatforming? No custom development work, just a few simple steps within a business user tooling. I’m ready to share with you how you can bring your bundling vision to life without replatforming. Elastic Path Allows You To Gradually Transition Into Composable Commerce At Elastic Path, we recognize that not all brands are ready to do a complete replatforming project. Maybe you’ve just spent a significant amount of time and money on a replatform. Or you’re satisfied with your core commerce functionality but you wish you could optimize cart and checkout, or payments, or merchandising. The truth is, we never want you to replatform ever again. That’s why we have built modular standalone products that you can use to cater to your specific business needs. These products allow you to embrace a Composable Commerce approach in a gradual way, iterating as you go. So what standalone product do you need to create game-changing bundles? Enter Elastic Path Product Experience Manager. Get Your Hands On EP Product Experience Manager (PXM) Merchandise Every Unique Product Experience, Without Custom Dev Work Go to EP PXM Product Experience Manager Powers Bundles for Complex Use Cases Product Experience Manager combines commerce PIM, product merchandising, and Catalog Composer capabilities in one central place. It gets to the core of what’s broken in most commerce platforms. By redesigning underlying data structures including separating product data from pricing data and rethinking merchandising capabilities, we give brands complete freedom to design the product experiences that customers expect, without custom hacks and expensive development projects. So what does this mean practically? Let’s say you’re a wellness brand and you want to create a dynamic upsell bundle where customers can pick and choose the products they would like to select from a selection of products. The bundles are dynamic in that there are component options and categories that customers can select from to create their own bundle. For example, there will be 4 vitamin/supplement options and customers get to choose one. You want to get rid of some excess inventory from the previous winter season. This “Spring Cleaning Knockout” bundle will include items such as vitamins/supplements, fitness equipment, and fitness attire. The incentive is that customers will get a discounted price for buying the bundle vs buying the products separately. With a traditional platform, the price and product data are tightly coupled. In order to create this bundle, you’d likely have to duplicate the product, creating a new SKU with a discounted price. Or even worse, you might even have to ask your devOps team to come up with a hack to display the bundles appropriately in a new catalog. By the time you get to that point, you’re halfway into spring and the bundle idea was a missed opportunity. However, with Product Experience Manager, product, pricing, and catalog data are completely de-coupled. This means you have the flexibility to swap product and pricing information quickly. So, to create this bundle, you would simply add each item to the various components (categories, i.e. Supplements, Active Wear, and Fitness Gear) and create the bundle as a product with one SKU listed with discounted price. All of this can be done in minutes within our business user tooling Commerce Manager. Bundling is a highly effective merchandising strategy to implement that can yield big returns. Don’t let the fear of replatforming hinder you from creating these differentiated product experiences. Want to see exactly how dynamic bundles are set up within the business user tooling? Check out our blog on “How to Create Dynamic Bundles.” And while you’re at it, learn more about the other innovative experiences powered by Product Experience Manager.
Topics: manager, launch, bundles, path, replatforming, youre, bundle, commerce, products, create, customers, elastic, experience, product, merchandising.
Medusa Review (2023) – An Open Source Alternative to Shopify? - Whether you’re just getting started in ecommerce or you’re already a seasoned seller, it’s plain that the right ecommerce solution forms the basis of your business. Regardless of which review you read online, Shopify is bound to be mentioned as… Continue reading Medusa Review (2023) – An Open Source Alternative to Shopify?
Topics: shopify, alternative, functionality, ecommerce, medusa, medusajs, open, review, source, medusas, youre, solution, features.
Nonprofit Email Marketing: The Ultimate Guide To A Successful NPO Email Strategy - Effective email and newsletter marketing is crucial for a nonprofit organization’s (NPO) success. With scarce resources, limited staffing, and divided leadership attention, investing in marketing efforts can often take a backseat to more urgent matters.
Topics: newsletter, subject, strategy, npo, tip, ultimate, guide, successful, organization, nonprofit, sure, youre, emails, email, marketing.
Podcast 34: Productivity Insights After Six Months on the Road - In this episode, Drew talks about the five different observations he had while working and growing his business during 7 months of travel with his family, and the people and tools that made it possible. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights Five different […]
Topics: insights, road, work, think, youre, week, podcast, going, business, things, really, months, productivity, im.
Podcast 38: How you sell a business—“the Deal Process” - In this episode, Drew talks about the three highlights of how deals go down in the private equity process. Subscribe: iTunes | Stitcher EXCLUSIVE RESOURCE: Prefer to read rather than listen? the text transcribe from this episode. Highlights Three highlights on how deals go down in the private equity Links / Resources FE International Quiet Light […]
Topics: youre, gonna, business, process, company, wanna, multiple, diligence, podcast, businessthe, deal, sell, buyer.
Professional Email Address: How to Create One [+ Examples] - News flash — your email address from high school won’t cut it in the real world. Even if “baseballbro25@aim.com” is a reminder for your athletic years, it's not a professional email address and can result in your email being ignored.
Topics: examples, hosting, business, avoid, connect, email, address, professional, youre, set, choose, create.
Redbubble Review 2023 – Is It Good for Print on Demand? - In this Redbubble review, we’ll be giving you a behind-the-scenes look at what makes Redbubble such an attractive tool for people approaching the print-on-demand market. As the ecommerce marketplace continues to evolve, would-be business leaders around the globe are looking… Continue reading Redbubble Review 2023 – Is It Good for Print on Demand?
Topics: sell, products, demand, redbubble, good, website, marketplace, customers, using, sales, print, need, youre.
Retail vs Ecommerce: What’s the Difference? - Quick answer: The term “retail store” typically applies to a physical, or brick-and-mortar location, such as a supermarket, boutique, or individual offline store. Ecommerce stores, on the other hand, are online platforms, where customers can purchase products using credit cards… Continue reading Retail vs Ecommerce: What’s the Difference?
Topics: store, youre, business, stores, customers, whats, physical, retail, need, ecommerce, vs, online, difference.
SWOT Analysis: How To Do One [With Template & Examples] - As your business grows, you need a roadmap to help navigate the obstacles, challenges, opportunities, and projects that come your way. Enter: the SWOT analysis.
Topics: examples, business, swot, weaknesses, template, apples, analysis, social, youre, products, apple, opportunities.
Sezzle vs Afterpay: Which BNPL is Best? - Making the choice between Sezzle vs Afterpay can be difficult. Both of these tools offer buy now pay later solutions, to ensure you can access the products and services you need quickly, even when you don’t have all the cash… Continue reading Sezzle vs Afterpay: Which BNPL is Best?
Topics: payment, dont, sezzle, need, bnpl, youre, afterpay, best, pay, owe, credit, vs.
Shopify's President Breaks Down the Best Ways to Grow Your Ecommerce Business - Entrepreneur magazine Editor in Chief Jason Feifer and Shopify President Harley Finkelstein discuss the best strategies to grow an ecommerce business.
Topics: best, business, idea, sales, think, shopify, ecommerce, small, youre, shares, finkelstein, community, entrepreneur, starting, need, president, practices.
So You Want to Buy Another Business? - (This article is written for existing store owners considering growing via acquisition. However, most of the concepts apply to first time store owners as well). Entrepreneurs suffer badly from shiny object syndrome. It’s incredibly hard to pass up opportunities despite the fact we have a list a mile long of things we’re still working […]
Topics: product, existing, ecommerce, buying, youre, understand, sell, business, company, leverage.
Spree Commerce Review (2023): Everything You Need to Know - Have you come across Spree Commerce while browsing the web, and are you unsure what it is and whether it'll help your business? If so, you're in the right place. Read our thorough review to get to grips with everything… Continue reading Spree Commerce Review (2023): Everything You Need to Know
Topics: review, web, website, users, spree, youll, know, store, youre, need, ecommerce, commerce.
Start an E-Commerce Side Hustle on a Budget - Meet the perfect tool to start an e-commerce side hustle in 2023.
Topics: tools, products, youre, gigrove, hustle, budget, tool, ecommerce, subscription, services, online, start.
The 10 Resume Mistakes to Avoid at All Costs - Are you in the process of updating your resume? Whether you're applying for a new job, switching industries, or re-entering the workforce after time away, having an up-to-date and polished resume is essential.
Topics: stick, costs, resume, youre, job, hiring, avoid, address, information, email, content, mistakes.
The 23 Best Cover Letter Examples: What They Got Right - Fun is not something typically associated with writing a cover letter. However, with a few tweaks, writing one doesn’t have to be a burden.
Topics: letter, example, applicant, job, skills, best, great, right, cover, experience, hiring, youre, examples.
The Best Ways to Get Visibility from Your CMO and Other Marketing Execs Who Can Move You Forward [Data] - Marketers in large organizations often deliver great work that falls through the cracks. Between juggling market research, campaign ideation, and collaborative projects, it can be challenging to take a step back and reflect on just how much work you've done — much less on communicating those accomplishments to marketing executives.
Topics: leaders, execs, ways, leadership, content, youre, best, forward, data, marketing, team, teams, work, cmo, visibility.
The Social Media Content Calendar Template Every Marketer Needs [Free Template] - Have you been on a time crunch to create social media content?
Topics: free, content, template, calendar, youll, post, posts, marketer, media, team, social, create, youre, needs.
The State of Social Media in 2023: How You Can Build Communities, Drive Sales, and Go Viral, According to 1,000+ Social Media Managers - There's no two ways around it: Social media is hard.
Topics: platform, best, customer, drive, communities, platforms, according, brand, content, sales, state, marketers, social, build, viral, managers, youre, media.
The Top 11 Search Engines, Ranked by Popularity - Oftentimes, marketers focus heavily on Google when vying for traffic. This makes sense considering Google is undoubtedly the most popular search engine, with over 85% of the search market share.
Topics: content, search, market, interface, google, ranked, popularity, engine, youre, engines, traffic, ecosia.
The Top Benefits of AI for Marketers [State of AI Data] - The future of marketing is undoubtedly intertwined with AI. The question now becomes: how will you fold it into your work?
Topics: write, marketers, data, youre, say, videos, create, content, tool, marketing, benefits, ai, state.
The Ultimate Guide to Community Management - Marketers say that having an active online community is key to success in 2023, and at the time of our Consumer Trends Survey, 1 in 5 social media users joined or participated in an online community in the past 3 months.
Topics: audience, media, guide, ultimate, content, members, management, community, customers, youre, brand, social.
The Ultimate Guide to Freelancing - Independence, flexibility, and unlimited financial potential — these are all inviting parts of a freelancing lifestyle.
Topics: clients, freelancing, business, ultimate, youre, freelance, freelancers, guide, need, dont, help, work.
The Ultimate Guide to Instagram Stories Ads in 2023 [+ New Data] - Ah, Instagram Stories — the one-stop-shop to find short, engaging content from high school friends, celebrities, and major brands alike.
Topics: ultimate, instagram, video, viewers, attention, guide, best, text, ads, brand, data, ad, youre.
The Ultimate Guide to Storytelling - Storytelling is an art. Like art, it requires creativity, vision, skill, and practice. It's a crucial part of the most successful marketing campaigns, and it sets vibrant brands apart from simple businesses and loyal consumers from one-time stop-in shoppers. It’s a valuable tool for all marketers to have in their tool belts, and it's the heart of inbound marketing.
Topics: marketing, audience, good, guide, ultimate, readers, help, youre, example, share, tell, storytelling.
The Ultimate Guide to Successfully Rebranding in 2020 - When you're first starting a business, branding is likely the last thing on your mind. After all, it's hard to sit down and flip through fonts when you have so many priorities to juggle.
Topics: rebranding, company, ultimate, vision, mission, guide, rebrand, brand, logo, customers, youre, successfully, change.
The Ultimate Guide to the Best Productivity Apps, Tools, and Software - To say that I’m a planner is an understatement. I’m always making to-do lists and live by my calendar that has repeat reminders for weekly and monthly things I need to get done. When “The Life Changing Magic Of Tidying Up” became popular, I felt instantly validated.
Topics: tools, free, best, ultimate, apps, work, guide, productivity, app, teams, users, need, youre, software, notes.
Transistor Review: A guide to Transistor.FM - In this Transistor review, we’re going to be exploring the features, functionality, pricing, and capabilities of the Transistor.FM podcast publishing platform. While podcasts might have seemed like a niche concept a couple of years ago, they’ve grown increasingly popular among… Continue reading Transistor Review: A guide to Transistor.FM
Topics: website, review, transistorfm, guide, track, transistor, youre, subscribers, podcasts, content, monthly, episode, podcast.
What is Shopify Audiences? A Complete Shopify Audiences Review - There's no denying that Shopify is one of the most popular eCommerce platforms on the market. In fact, the number of Shopify stores has tripled in the last two years – and with good reason. Statistics show that Shopify stores see… Continue reading What is Shopify Audiences? A Complete Shopify Audiences Review
Topics: customers, ad, app, review, audiences, shopify, sales, youll, youre, complete, store, audience.
What is an Advertorial? 8 Examples to Help You Write One - Have you ever read a post that you knew was an advertisement, but it was so interesting that you felt delighted anyway? Chances are that particular piece of content was an advertorial. In this article, we're going to define what an advertorial is and how it can be an excellent marketing choice for you and your team.
Topics: content, help, advertorial, company, brand, post, ad, youre, x, examples, readers, write.