Top 2024 resources on youtube
Best youtube resource in 2024.
Learn more about youtube to improve your e-commerce strategy.
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10 Best Shopify YouTube Apps for 2024
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The Best Shopify YouTube apps are fantastic tools for bringing the power of video content into your Shopify store. Business owners, retailers and entrepreneurs can use these simple tools to fill their Shopify store with engaging how-to videos, product videos,…
Continue reading 10 Best Shopify YouTube Apps for 2024
Topics: content, shopify, videos, app, choose, options, youtube, video, best, starting, gallery, apps. -
10 Outdated YouTube Marketing Tactics to Drop, According to HubSpot Video Managers
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When YouTube first launched, I was in 6th grade and all my friends were creating funny videos to upload.
See, back in the day, YouTube was mainly used for teens to upload funny, entertaining videos. Anyone else remember Smosh and Fred?
I'm aging myself, but I digress.
Topics: youtube, media, drop, outdated, strategy, sites, dont, tactics, managers, videos, marketing, audience, hubspot, video, social, according, using, content. -
10 of the Coolest YouTube Banners We've Ever Seen
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I'm always inspired by the creativity that goes into YouTube banners, but if you're anything like me, you've probably wondered how you can create one for your own channel. Well, you're in luck!
Topics: youre, banners, banner, channel, art, brand, seen, youtube, youll, x, coolest, content, weve, video. -
11 Twitter Alternatives Marketers Can Consider [Data + Expert Insights]
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Twitter has been going through many changes over the last few months, prompting some brands and marketers to wonder if they would consider leveraging other platforms.
Topics: reels, users, social, marketers, consider, platform, content, videos, twitter, tip, data, insights, expert, youtube, alternatives. -
12 Tools for YouTube Search Optimization
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YouTube is the second most visited website, after Google. Success on YouTube requires compelling videos, but it’s equally important to optimize them. Fortunately, there are tools to help. Here is a list of tools to optimize your video content on YouTube.
Topics: keywords, youtube, content, video, tools, search, videos, price, optimization, plans, start, tool. -
13 YouTube Description Templates That Have Helped Our Videos Go Viral
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With 2.5 billion active users, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people.
Topics: video, content, viewers, viral, videos, help, audience, helped, youtube, description, templates, channel. -
13 YouTube Description Templates That Have Helped Our Videos Go Viral
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As the second-largest search engine, with over 2 billion users per month, YouTube is an undeniably important channel for your marketing efforts. Knowing how to optimize your YouTube channel can help you increase your chances of discoverability and reach more people.
Topics: videos, templates, channel, viral, content, help, helped, description, video, youtube, descriptions, viewers. -
14 Best Video Editing Software Tools for YouTube
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People watch almost 5 billion videos every day on YouTube. It’s no wonder content creators choose this channel to share their ideas, products, and skills — they know there’s potential to earn a great following and potential customers. Given the multitude of videos that live on the platform, it’s important to make yours stand out if you want the same.
Topics: tools, videos, best, free, software, editing, youtube, video, features, sourceprice, audio. -
15 Strategies To Get YouTube Subscribers
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In the SaaS industry, the most successful companies prioritize the retention of their existing customers over the acquisition of new customers. Why? Because SaaS companies charge a monthly subscription, so in order to turn a profit, they need their customers paying them for many months in a row. If they can't retain their customers for X amount of months, they'll ultimately lose money by acquiring them.
Topics: create, youtube, strategies, video, subscribers, videos, audience, content, channel, watch, viewers. -
15 YouTube Channels for Design and Development
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Interested in improving your web design and development skills? There are many options to learn — for beginners to advanced users. Here is a list of YouTube channels for web design and development.
Topics: youtube, channels, recent, web, design, illustrator, include, learn, tutorials, videos, development, photoshop. -
150+ Best YouTube Channels in Every Category
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The great thing about YouTube is that there’s a channel for everyone, whether you’re looking to learn quick science facts or how to use your new gaming controller.
Topics: best, uses, brandwatchs, privacy, policy, information, provide, communications, hubspot, similar, channels, category, youtube, unsubscribe. -
20 Ways To Get More Views on YouTube
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YouTube, launched in 2005, the second most visited website in the world. It’s available in 100+ countries, features videos in 80 different languages, and its users watch over a billion hours of content daily.
Topics: ways, users, views, videos, content, generate, relevant, video, youtube, channel, create. -
20 YouTube Tricks, Hacks, and Features You'll Want to Know About This Year
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When people talk about today's most popular social sharing websites, YouTube often gets left out of the conversation in favor of sites like Facebook and Twitter.
Topics: videos, playlist, live, youll, youtubes, ads, features, mobile, video, watch, know, tricks, hacks, youtube, add. -
2022 YouTube Ad Specs
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With more than 2 billion monthly users, YouTube can help businesses reach a huge audience. To use the platform as an efficient marketing tool, you’ll need to stay current on the latest YouTube ad specs.
Topics: ad, youtube, specs, platform, dimensions, appear, need, ads, video, x, requirements. -
3 Tests Our Content Team Ran in 2021 & How They Impacted 2022 Planning
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2021 was a big year for the HubSpot content team.
Topics: ran, content, team, youtube, blog, traffic, nonorganic, video, experiment, posts, tests, organic, impacted, planning. -
4 YouTube Trends to Leverage in 2021 [Data + Expert Tips]
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In 2020, I looked up more recipes than I ever have. Mostly Italian if you're wondering.
Topics: youtube, tips, strategy, music, data, content, video, leverage, meneide, videos, shorts, expert, trends. -
5 Content Marketing Ideas for December 2020
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In December 2020, online retailers and B2B sellers can focus their content marketing on getting things done during Covid, launching a YouTube channel, profiling the Nobel Prizes, teaching skills, and raising AIDS awareness. Content marketing starts with creating or curating content such as articles, videos, graphics, or podcasts.
Topics: topic, ideas, hiv, marketing, retailer, videos, aids, content, nobel, business, youtube, example. -
5 Google for Nonprofits Tools That Will Change Your Cause Marketing Forever
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Google for Nonprofits is a membership program for nonprofits based in the U.S. and U.K. (with country-specific programs). Though it has eligibility requirements, once accepted, you have access to free Google products.
Topics: marketing, organization, change, grants, earth, ad, google, forever, youtube, cause, workspace, organizations, nonprofits, tools, share. -
50 YouTube Stats Every Video Marketer Should Know in 2021
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In 2005, when I was 10 years old, a kid from my neighborhood was bear hugging a fallen tree trunk that bridged across our creek and yelled, “I better not see this on YouTube!”
Topics: million, users, watch, marketer, mobile, billion, know, stats, video, youtube, videos, music, popular. -
6 Types of Advertising Brands Are Investing In This Year
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And just like that, another year is (almost) in the books. As marketers begin to map out their 2022 marketing plans, it's the perfect time to dust off the crystal ball and predict what will shape the industry over the coming year.
Topics: marketing, types, marketers, media, ads, advertising, social, investing, tiktok, youtube, brands, video, digital. -
7 Examples of Influencer Marketing on YouTube
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In a 2019 MediaKix report, 71% of marketers agreed that the quality of customers or traffic from influencer marketing was better than other marketing channels. So, we know influencer marketing can be a very profitable marketing strategy.
Topics: product, videos, influencer, sponsored, marketing, video, viewers, examples, brands, influencers, youtube. -
7 YouTube Features That Will Help You Get More Views
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Did you know that YouTube is the second-largest global search engine and the biggest video platform of all time?
Topics: features, videos, help, studio, channel, video, viewers, views, content, youtube, post, search. -
9 Best Youtube Ads of 2021 and 2020
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Back in 2007, a research firm estimated that the average person saw up to 5,000 ads a day.
Topics: video, starts, youtube, life, product, best, brand, ad, takes, ads, susan. -
A new YouTube feature will make its connected TV ads more shoppable
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YouTube today gave advertisers a sneak peek at its plans to make its video platform more shoppable. The company will soon be introducing a new interactive feature aimed at advertisers, called brand extensions, which will allow YouTube viewers to learn more about a product they see on the screen with a click of a button. […]
Topics: youtube, website, shoppable, tv, feature, connected, brand, ad, video, ecommerce, shopping, viewers, shop, ads, techcrunch. -
April 2021 Top 10: Our Most Popular Posts
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Our mission since 2005 is to publish independent content to help ecommerce merchants. What follows are the 10 most popular articles that we published in April 2021. Articles from early in the month are more likely to make the list than later ones.
Topics: product, popular, list, posts, business, content, optimize, services, updates, youtube, read, merchants. -
Best Times to Post on YouTube in 2022 [Research]
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HubSpot Blog Research revealed that YouTube sees the highest usage among social media platforms by video marketers, more than TikTok and Instagram. It’s also where marketers will invest the most in this year.
Topics: video, research, respondents, youtube, platform, social, post, best, report, media, times. -
Buy on YouTube? The platform is testing a sales tool
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By clicking on the "super bag", users will be redirected to a purchase page where the products, related videos and sale options will be located.
Topics: shopping, google, sales, products, bag, youtube, video, tool, users, buy, platform, wants, testing, videos. -
Climb the Search Rankings with This Google SEO and SERP Course
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Learn how to increase your brand visibility on a budget.
Topics: google, engine, serp, started, seo, learn, youtube, rankings, climb, search, youll, course. -
CommerceCo Recap: Is the Clock Ticking on TikTok Marketing?
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Marketing on the popular TikTok platform can attract and engage an audience of potential customers. But like so many social media platforms, as it matures TikTok may become more difficult to earn a following.
Topics: platform, commerceco, lot, video, content, clock, instagram, recap, ticking, tiktok, marketing, youtube, shanahan, difficult. -
Crafting Your Content Blueprint for the Rest of 2023 With Creator Modern Millie
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If you fell off the bandwagon of sticking to your New Year's Resolution to become a content creator, you’re not too late.
Topics: diego, video, youtube, videos, industry, san, youre, content, step, creator, modern, rest, millie, youll, crafting, blueprint. -
Creators in Control: How YouTubers Can Make Money With Merch
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There’s a reason every big YouTube creator seems to have a product line. Selling merchandise and other products is an excellent way to diversify your revenue and maintain control over your business. Here’s how to get started.More
Topics: youtube, products, selling, control, merch, creator, channel, creators, money, youtubers, fans, business, revenue, start. -
Digital Creators Need Email Marketing
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A list of engaged email subscribers is among the best promotional tools for creators who sell digital products. For many of those creators, it could also be a path toward earning a living. The creator economy has a problem.
Topics: need, making, youtube, income, email, creator, digital, include, products, product, creators, marketing. -
E-commerce investor Upper90 raises $55M for equity investments
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It might be strange to hear this from a firm that just raised a $55 million equity fund, but the team at Upper90 would like to remind you that equity isn’t the only funding that’s available. Upper90 is led by CEO Billy Libby (former head of quantitative education sales at Goldman Sachs) and Chairman Jason […]
Topics: equity, raises, youtube, upper90, libby, whats, approach, amazon, value, techcrunch, fund, 55m, investor, ecommerce, investments. -
Entrepreneurs of Color on YouTube: How They Market Their Businesses & Monetize Videos
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Welcome to Breaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles, and how their stories can inspire and inform your own success.
Publishing an ad or working with influencers isn't the only option to get your business in front of an audience on YouTube. And with 41% of YouTube users being ethnically diverse, this multicultural demographic is eager to watch and support brands and entrepreneurs who they feel represent their culture and life experiences.
Topics: shorts, market, monetize, videos, channel, super, earn, youtube, viewers, product, businesses, business, entrepreneurs, color. -
Flipping Violins and Slurping Noodles: The Life of a Serial Entrepreneur
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Wil Yeung is a successful YouTube chef with a cookbook, a sushi class, and a legion of followers. But his path has had more than one unexpected twist. This is the story of a violin flipper, music school owner, wedding photographer, commercial videographer, documentarian, coconut milk maker, salt wholesaler, real estate investor, and foodie turned YouTube celeb. Find out how Wil built a successful career as a serial entrepreneur.More
Topics: content, life, noodles, im, work, youtube, serial, channel, slurping, success, value, wil, flipping, business, violins, entrepreneur. -
Google Shopping less popular in Germany
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Costumer behavior in Germany is shifting. Google Shopping and price comparison sites are 10 percent less popular compared to 2019. When it comes to shoppers’ research before making a purchase, social media and video websites like YouTube have grown more popular among German shoppers. The data comes from the Statista…
Topics: popular, germany, google, social, websites, media, youtube, germans, purchase, shopping, video. -
How Does YouTube Count Views? We Break It Down
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If you visit YouTube on any given day, you’ll be sure to find a recently-published video that’s been viewed millions of times in mere days.
Topics: count, counts, does, break, youtube, views, videos, youtubes, guidelines, view, video. -
How HubSpot's Hustle Team Uses AI
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If you aren‘t familiar with The Hustle, it's a media entity known for its offbeat and irrelevant spin on the news (case in point: The Corporate Marriage of Pop Tarts and Crocs).
Topics: need, hustle, team, hubspots, content, told, ai, teams, varricchio, video, uses, youtube. -
How Many YouTube Subscribers Does It Take to Make Six Figures?
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In this episode of Shopify Masters, Keya James of Tailored Beauty shares her self-taught process of scaling beyond six figures and gaining retail partnerships like Wal-Mart.More
Topics: does, youtube, customers, able, figures, products, product, started, audience, subscribers, business, hair, really. -
How Nissan Created A 4-Hour Ad Viewers Don't Want to Skip
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Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team.
Topics: lofi, 4hour, video, nissan, viewers, dont, created, car, girl, skip, ad, music, youtube, channel, marketing. -
How To Make a Vlog [Step by Step]
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I will argue with alarming confidence (and no actual data) that 90’s kids were the original vloggers.
Topics: channel, videos, content, youtube, video, vlogging, brands, vlog, music, audience, step. -
How To Make a YouTube End Screen [+ Templates & Examples]
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While certainly a source of entertainment, YouTube is also an incredible platform for marketers to use, especially since it is the second-largest search engine in the world. Its users take action based on the videos they see, as 70% of them report buying from a brand after seeing their content on YouTube.
Topics: examples, end, video, create, screens, select, click, videos, channel, screen, templates, youtube. -
How to Add YouTube Videos to Your Website: A Step-by-Step Guide
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Video adds value to your website, and the right videos can help drive increased traffic and conversion. As noted by Forbes, users retain 95% of the message when they watch videos compared to just 10 percent by text, making video a great starting point to streamline connection with prospective customers.
Topics: videos, youtube, stepbystep, video, website, guide, html, users, add, embed, user, site, code. -
How to Create a YouTube Channel Step-by-Step
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If you're reading this article, I probably don't need to tell you that video content accounts for over 74% of all online traffic, or that over five billion YouTube videos are watched every single day.
You already know video is an important channel, and you're ready to start leveraging YouTube for your own business. I'm here to show you how to do it.
Topics: account, google, youll, create, youtube, channel, stepbystep, enter, click, brand, basic. -
How to Edit YouTube Videos: A Beginner's Guide
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As a video marketer, knowing how to edit YouTube videos is a crucial skill, especially when it comes to post-production.
Topics: beginning, beginners, guide, youtube, youre, video, audience, edit, end, trim, videos, editing, click. -
How to Get a YouTube Community Tab [+ How to Use It]
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With nine in 10 marketers planning to use YouTube in their 2021 marketing strategy, it’s more important than ever to capture your audience’s attention. One of the best ways to do this is by creating a connection with your viewers through fostering community.
Topics: tab, youtube, community, viewers, way, audience, post, youve, channel, video. -
How to Grow Your YouTube Channel [New Data]
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Did you know that YouTube currently has 2.6 billion active users a month and is projected to grow to almost 3 billion active users by 2025?
Topics: youtube, social, channel, videos, post, video, data, include, grow, viewers, content, audience. -
How to Make Merch for Your YouTube Channel, Podcast, or TikTok & Sell it Online
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Are you a creator with a following? This article walks through the process of how to make merch so you can start making & selling merch now.
Topics: channel, youre, designs, podcast, store, sell, shopify, products, online, merch, audience, customers, suppliers, source, youtube. -
How to Make Money on YouTube, According to 3 People Who Do
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Every day, over one billion YouTube videos are watched around the world.
Topics: youtube, youre, money, channel, revenue, according, ad, video, content, youll, account, ads. -
How to Manage YouTube Comments
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The YouTube section can be a fun place to engage your audience and continue the conversation. However, it can also be a source of negativity.
Topics: tab, settings, comments, review, manage, turn, scroll, comment, youtube, hold, select. -
How to Start a YouTube Channel [Expert Tips + 30 YouTube Channel Ideas]
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Starting a YouTube channel is a lot of work. Not only do you have to spend time scripting, producing, and editing videos, but you also have to find a topic you’re passionate about and ensure it resonates with people.
Topics: content, videos, help, tips, viewers, youre, channel, youtube, expert, channels, dont, software, start, ideas. -
Influencer Marketing, Part 3: Setting Goals
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Now that you know what influencer marketing is and why you as an ecommerce brand should use it, the next step is to create campaign goals before spending your hard-earned budget. The ultimate marketing goal of ecommerce brands is, presumably, acquiring profitable customers. But there are many ways to do that.
Topics: marketing, goals, increase, goal, bsq, influencers, setting, smart, brands, product, influencer, youtube. -
Influencer Marketing, Part 4: Choosing Social Networks
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Social networks are the primary channels of influencer marketing campaigns. Knowing who you're trying to influence is the first step in choosing the network.
Topics: choosing, buyer, table, youtube, using, right, influencer, networks, linkedin, social, marketing, content, network. -
Instagram adds affiliate and shop features for creators
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As Apple hosts their annual Worldwide Developers Conference, Instagram and Facebook chose this moment to pilot their first-ever Creator Week. This three-day event is geared toward aspiring and emerging digital creators, complete with 9:45 AM virtual DJ sets and panels on “Algorithm Mythbusting” and raising “zillions for a nonprofit you care about.” During the first […]
Topics: money, shop, views, youtube, techcrunch, earn, creators, features, adds, zuckerberg, facebook, instagram, tiktok, affiliate, creator. -
Investing in Influencers: 13 Funds Paying Online Creators for Content
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From TikTok to Pinterest, online platforms are paying creators cash to develop content and win over audiences. Here are all the creator funds available to help you grow as an internet creator.
More
Topics: online, youtube, capital, investing, substack, fund, creator, influencers, paying, program, content, funds, shopify, creators. -
New Social Media Marketing Tools to Promote Your Brand
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Find & reach new audiences with these new social media marketing tools! Get your brand on these tools to attract more traffic.
Topics: youtube, promote, social, brand, marketing, tools, videos, users, media, brands, post, content, twitter. -
Not every creator economy startup is built for creators
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The inherent tension within the creator economy lies between the promise of financial freedom and the realization this freedom comes at a cost.
Topics: startups, creator, techcrunch, startup, tools, platform, economy, mcloughlin, built, need, creators, platforms, youtube. -
Podcast SEO 101: How to Rank Higher
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40% of podcast listeners use an in-app search bar to discover new podcasts. The trend is clear: if you want more reach, you need to optimize your podcast for search.
Topics: keywords, rank, video, google, search, seo, youtube, optimize, keyword, title, podcast, higher, topics. -
Podcasts on YouTube: Best Practices to Follow
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YouTube is one of the most popular platforms used for video hosting, with over 2 billion active monthly users. It's also a popular platform for enjoying podcasts, with 57.8% of podcast listeners in the U.S. listening to shows on YouTube.
Topics: help, visual, follow, best, using, forget, tags, youtube, viewers, podcasts, practices, video, podcast, content. -
Ryan Trahan’s Journey From College Dropout to 6.8 Million YouTube Subscribers
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In 2017, Ryan Trahan dropped out of college, with 30,000 YouTube subscribers and plans to become a full-time creator. Today he’s one of the most recognizable YouTubers in the world, with over 5.6 million subscribers, trending videos, and a penchant for going viral. But Ryan isn’t only a creator—he's a serial entrepreneur who’s been dreaming up and building businesses since he was 14, combining his creative prowess with an entrepreneurial spirit. More
Topics: creators, hes, business, dropout, trahans, youtube, journey, subscribers, content, videos, ryan, college, video, million. -
SEO: Drive Clicks with Video Rich Snippets
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Video rich snippets are enriched organic search results in Google. They're an opportunity to generate more clicks, especially on mobile. Publishers often mistake video rich snippets with video carousels.
Topics: organic, seo, rich, videos, clicks, snippets, drive, search, page, results, embed, youtube, video. -
SEO: Google’s Video Carousels Are a Big Opportunity
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Google's search result pages have greatly changed over the past decade. In addition to clickable listings, we now see highly visible, often interactive results in diverse formats. One of the newer sections is video carousels.
Topics: google, opportunity, videos, carousels, target, seo, big, googles, youtube, search, queries, keyword, text, video. -
Shopify Editions 101 – Everything You Need to Know About Editions Winter ’23
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Shopify Editions, the much anticipated collection of 100+ new product updates from Shopify (released twice a year), has an onslaught of riveting new software and even some hardware this time around. We’re talking tools to find your best customers, an…
Continue reading Shopify Editions 101 – Everything You Need to Know About Editions Winter ’23
Topics: editions, customers, promise, youtube, merchants, shop, pos, influencers, need, product, products, know, winter, shopify. -
Shopify YouTube Shopping Overview
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Shopify is a leader in the ecommerce world when it comes to multichannel selling. The platform offers tools to sync and sell products with sites like Google and Walmart, and you’re able to list or link products on social sites…
Continue reading Shopify YouTube Shopping Overview
Topics: sales, youtube, overview, products, shopping, product, videos, video, app, shopify, google. -
Should You Worry About YouTube AdBlock? 4 Tips for Video Marketers
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Imagine watching the Super Bowl without any commercials — or driving through a bustling city with blank billboards.
Topics: audience, youtube, adblock, blockers, ad, users, advertising, marketers, marketing, video, worry, ads, tips. -
Subscriptions, Books Drive Man Flow Yoga
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Dean Pohlman is a global authority on yoga instruction for men. He's written best-selling books on the topic and conducted hundreds of in-person classes. His company, Man Flow Yoga, is thriving with an on-demand instructional program driven by paid subscriptions.
Topics: book, page, youtube, sold, flow, man, yoga, classes, workouts, men, pohlman, subscriptions, books, drive. -
Suds to Stardom: How the Founder of Royalty Soaps Went Viral on YouTube
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Katie Carson has completely transformed her business, Royalty Soaps, thanks to YouTube. Read her best advice for how to get started on YouTube with your own business.More
Topics: stardom, posting, katie, shes, business, videos, video, founder, royalty, viral, suds, youtube, soaps, content, started, went, soap. -
Super Bowl Ads Consumers Loved in 2023 & What Marketers Can Learn [New Data]
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The Super Bowl teaches us a lot about healthy competition each year — but we don't always see it play out on the football field.
Topics: commercial, super, ads, youtube, data, brand, marketers, bowl, video, learn, consumers, favorite, ad, loved. -
The Future of Social Video: A Brief Look Into What's Next [Expert Predictions + Data]
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Over the past few years, video has become one of the most compelling ways for brands to tell their stories on social media.
From the instant popularity of Facebook Live videos to Instagram increasing their video length from 30 to 60 seconds, marketers are using the power of video to communicate their business' personalities and brand stories, to express creativity, and to build emotional connections with fans and followers.
Topics: brief, youtube, expert, media, content, future, data, videos, look, whats, predictions, facebook, platforms, brands, video, instagram, social. -
The Hustle's YouTube Team Tells Us Their Favorite Short-Form Videos of 2023
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2024 is here, and I want to look back on some of the previous year‘s short-form videos with the creatives behind The Hustle’s YouTube team. Why, you may ask? Short-form videos will remain key to many marketing campaigns this year.
Topics: marketing, content, videos, host, information, team, youtube, video, tells, hustles, favorite, shortform, authentic. -
The Risk of Social Media Marketing
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Ecommerce marketing decisions are difficult. Advertising, search engine optimization, social media, content marketing — all involve communicating a message to an audience. But depending on the channel, the marketer may not control the message, its distribution, or even the audience.
Topics: business, shared, owned, youtube, distribution, content, media, social, risk, audience, platforms, marketing. -
The Top Channels for Influencer Marketing in 2023 [New Data]
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Finding the right influencer for a brand campaign can feel like dating. You want someone who shares your values, aligns with your goals, and will make a great impression on your friends and family — or followers, in your brand's case.
Topics: data, brand, youtube, influencers, platforms, creators, influencer, channels, marketers, brands, platform, marketing. -
These Popular YouTube Influencers Are All AI Avatars: Is This the Future of YouTube?
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One thing you may not know about me is that I love to go to comic and anime conventions. It's so fun to see your favorite actors, artists, and YouTubers speaking directly to their fans in panel discussions.
Topics: popular, videos, technology, youtube, influencers, content, video, avatars, ai, fun, youtubers, future, vtuber. -
TikTok Marketing Is Hard Work
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Ryan Magin founded Viral Edits, an agency, roughly two years ago. He creates original and repurposed videos for brands and influencers, focusing on TikTok and Instagram. The process is much more difficult than it appears, he says, requiring hours of video watching and editing.
Topics: month, youtube, clients, hard, youre, working, marketing, video, premiere, started, videos, work, tiktok. -
Video Marketing: Build a Winning Video Strategy in 2023
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Discover how your brand can benefit from a video marketing strategy, and how to use video to improve brand awareness and make sales.More
Topics: brand, product, social, marketing, youtube, platform, strategy, video, content, build, brands, winning, videos. -
Vitaman.com Seeks Real Men for Hair, Skin Care
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On his website, Antonio Centeno lists the businesses he owns. They include Real Men Real Style, a blog and YouTube channel with millions of readers and subscribers. Menfluential Media is an influencer ad network. And there's Vitaman, a direct-to-consumer online seller of organic skin and hair products for men.
Topics: seeks, real, youtube, skin, care, vitaman, business, style, men, products, work, channel, clare, vitamancom, hair. -
What Are YouTube Tags & Why Are They Important?
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YouTube is the second largest search engine in the world, so keyword-optimizing your videos on the platform is just as important as keyword-optimizing your blog posts for Google.
Topics: score, tag, video, videos, youtube, keyword, target, tags, search, keywords, important. -
What Is YouTube CPM? [+ Why It Matters]
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YouTube is a powerful advertising platform with over two billion monthly active users. As a creator, this means you have numerous opportunities to earn money. Understanding YouTube CPM is key to unlocking its potential.
Topics: advertising, advertiser, matters, youtube, video, cost, videos, cpm, ad, pays. -
What is YouTube Shorts & How to Make One [+7 Brand Examples]
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Did you know that the first video published on YouTube was only 18-seconds long?
Topics: youtube, media, brand, tiktok, examples, video, shorts, videos, shortform, audience, content, short. -
What is a YouTube Pre Roll Ad [+9 Examples to Inspire You]
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Even if you aren't completely sure what a pre roll ad is, odds are you've seen a few of them.
Topics: inspire, campaign, ads, select, ad, target, seconds, video, roll, examples, youtube, pre. -
What’s That Scent? The YouTube Creator Who Scaled an 8-Figure Fragrance Company
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In This episode of Shopify Masters, Kamil Banc shares with us how he and his brother Jeremy Fragrance pre-sold one million in sales before launching a fragrance, what it takes to transition from influencer to business owner, and the intricacies of working with family.More
Topics: scent, dont, youre, business, thing, working, scaled, work, thats, lot, whats, creator, 8figure, fragrance, company, really, youtube. -
Which Social Media Channels are Gaining and Losing Steam? [New Consumer and Platform Data]
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These days, it feels like everyone is on social media. But make no mistake, not everyone is on every channel.
Topics: steam, gaining, video, consumer, data, gen, platforms, channels, social, losing, media, z, visited, marketing, youtube, platform. -
Why People Visit YouTube & How to Engage Them [New Data]
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YouTube is the second largest website globally with over 2 billion global users.
Topics: product, video, audience, youtube, videos, data, engage, related, brand, learn, visit, information. -
Why Video is the Next Big Thing in Ecommerce, and How to Harness Its Power
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Videos help ecommerce businesses gain credibility, increase traffic and get more market share.
Topics: customers, big, customer, youll, products, videos, product, website, video, thing, harness, marketing, ecommerce, youtube, power. -
Why the Creator Economy is a Huge Opportunity for Marketers, According to Joe Pulizzi [+ New Data]
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Over the last 18 months, the creator economy has been all the rage — and it's proven to be incredibly lucrative. In fact, as of 2022, the creator economy's market size is estimated at $104.2 billion.
Topics: audience, marketers, build, huge, revenue, economy, joe, opportunity, according, data, working, pulizzi, creating, creators, business, youtube, content, creator. -
Will the Creator Economy Embrace Ecommerce?
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As the so-called creator economy evolves and expands, ecommerce could become a significant revenue channel, helping to create new business models and drive the development of new commerce platforms. The terms "creator" and "creator economy" are a little ambiguous.
Topics: platforms, economy, evolves, creators, content, embrace, commerce, creator, million, youtube, platform, ecommerce. -
YouTube Ads for Beginners: How to Launch & Optimize a YouTube Video Advertising Campaign
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Running YouTube ads is one way to ensure your target audience finds the videos you worked hard to script, storyboard, shoot, and edit.
Topics: beginners, audience, campaign, content, launch, videos, youtube, target, ads, video, ad, advertising, google, optimize. -
YouTube Algorithm: The Constantly Updated Guide to YouTube's Updates & Changes
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Since marketers are at the mercy of algorithms on nearly every publishing channel, knowing how each of these unique algorithms work is crucial to attracting and maintaining an audience.
Topics: algorithm, guide, watch, youtube, content, video, search, updated, updates, videos, changes, platform, constantly, users, consider, youtubes. -
YouTube Analytics: The 15 Metrics That Actually Matter
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Some marketers have an unhealthy obsession with YouTube analytics — we track too many of them. Maybe we think we can prove any video marketing campaign is producing results if there’s an eye-catching percentage by its name. But, deep down, we all know that some metrics are more revealing than others.
Topics: videos, audience, studioanalytics, metrics, video, average, youtube, watch, matter, viewers, actually, analytics. -
YouTube Competitor Analysis: How I Do It in 5 Easy Steps
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YouTube competitor analysis is essential to your video content strategy this year. Take it from me — I lead HubSpot's YouTube growth strategy, overseeing content strategy, trend monitoring, performance reporting, and competitor analysis.
Topics: youtube, videos, easy, analysis, strategy, content, marketing, competitor, audience, instagram, competitors, video, steps. -
YouTube Demographics & Data to Know in 2023 [+ Generational Patterns]
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Chances are, you've probably spent an afternoon falling down a rabbit hole of YouTube videos.
Topics: millennials, ages, z, patterns, content, gen, know, data, users, watch, global, youtube, demographics, generational, audience. -
YouTube SEO: How to Optimize Videos for YouTube Search
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Digging in to learn about YouTube SEO?
Topics: optimize, keyword, content, search, seo, description, youtube, add, help, video, videos. -
YouTube plans week-long live shopping event, following tests of livestream shopping with creators
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YouTube announced earlier this year it would begin pilot testing livestream shopping with a handful of select creators. Now, the company is ready for a larger test of its live shopping platform, with plans to host a week-long live shopping event, “YouTube Holiday Stream and Shop,” starting on November 15. The event will allow viewers […]
Topics: viewers, company, techcrunch, weeklong, tiktok, plans, event, shop, creators, youtube, livestream, tests, shopping, live, following. -
YouTube teases livestream shopping expansion with co-streams, live redirects
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In recent years, YouTube has been working to transform its platform into more of a shopping destination with product launches like shoppable ads or more recently, the ability to shop directly from livestreams hosted by creators. Now, it’s furthering that investment with new features for live shopping experiences. At yesterday’s YouTube Brandcast event, where the […]
Topics: live, costreams, techcrunch, event, teases, viewers, feature, expansion, creators, brands, shopping, livestream, platform, youtube, redirects. -
YouTube to expand Shorts to the US, add 4K and offline DVR to YouTube TV, launch in-video shopping and more in 2021
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YouTube has a host of big product updates coming this year, and it just detailed a lot of them in a blog post from Chief Product Officer Neal Mohan. Google’s streaming video site plans to expand its TikTok-esque Shorts mobile video creation and consumption tool to the U.S. (it’s currently in beta in India), make […]
Topics: launch, shorts, techcrunch, tv, video, invideo, offline, streaming, lot, youtube, shopping, product, videos, dvr, updates, expand. -
YouTube to pilot test shopping from livestreams with select creators
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YouTube will begin pilot testing a new feature that will allow viewers to shop for products directly from livestream videos. The feature will initially launch with just a handful of creators and brands, the company says, and is an expansion of the integrated shopping experience YouTube began beta testing earlier this year. That feature was […]
Topics: products, videos, pilot, feature, test, youtube, techcrunch, livestreams, live, creators, viewers, shopping, integrated, select, video. -
YouTube vs. Vimeo: Which Video Platform is Best for Your Business? [New Data]
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While YouTube is obviously the largest video hosting platform on the web, it might not be the best choice for every business.
Topics: best, business, data, free, offers, youtube, youre, support, vs, platform, videos, quality, vimeo, video. -
YouTube will become an online store for a week
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At the beginning of the year the video platform implemented proof of purchases within its platform, but now they will try something different.
Topics: live, youtube, video, testing, broadcasts, users, products, gifts, store, week, creators, online, platform. -
Your Guide to Making a Scroll-Stopping YouTube Thumbnail
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You can upload the most interesting video on YouTube, but it might not get the views it deserves if you're relying on a simple freeze-frame to tell viewers what it's about.
Topics: scrollstopping, youtube, thumbnail, making, guide, free, videos, video, help, version, create, text, thumbnails. -
‘Modern Wisdom’ Is a Media Sensation
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Chris Williamson is a modern-day polymath with a fitting podcast. It's called "Modern Wisdom." Launched in 2018, it has experienced a whopping 30 million downloads across 400 episodes. He told me, "We talk about human nature, marketing, philosophy, life, life hacks, biohacking, fitness, health, pretty much everything."
Topics: podcast, modern, youtube, life, ive, audio, sensation, im, episodes, media, weve, wisdom, content.